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Is your golf swing stuck in the past? In Part 3 of "The Rebuild," I’m back in the bay with Quinn Vilneff, Class A PGA of Canada Professional at Gowanus Golf Club in Vancouver. We’ve fixed the chipping issues, so now it’s time to tackle the full swing. The one that’s been holding me back for years.
If you struggle with pulls, wipey fades, or feel like you just can’t compress the ball, this lesson is for you. Quinn breaks down why my 61-year-old baseball background is fighting my golf swing and gives me three simple, actionable feels to finally get my sequencing right.
We go deep on Smash Factor, Center of Mass, ground reaction forces, and the "kinematic sequence," but Quinn makes it simple. The result? I gained 15+ yards with my 7-iron almost instantly just by moving my body differently.
Are you more of a watcher than a listener? Then why not watch this episode on The ModGolf YouTube channel!
Episode Chapters
What You’ll Learn in This Golf Lesson:
RELATED VIDEOS & RESOURCES
👉 Watch The Rebuild - Part 1: Are You Ready for a Golf Transformation That Actually LASTS?
👉 Watch The Rebuild - Part 2: Are You Ready To Fix Your Short Game By Understanding Spin Loft?
👉 Check out Gowanus Golf Club in Vancouver, the indoor facility featuring TrackMan.
👉 Cameron Barkley - Vancouver Golf Performance
Special Guest: Quinn Vilneff - Class A PGA of Canada Teaching Professional..
Support The ModGolf Podcast
Do you chunk a chip then blade it over the green on the next shot? 😫😫😫
If you’re a struggling golfer tired of wasting strokes around the green, this video is your ultimate wake-up call. In Part 2 of "The Rebuild" series, ModGolf host Colin Weston (a 16-handicap on a mission) gears up for the first of three in-depth instruction sessions with Quinn Vilneff, a Class A PGA of Canada Teaching Professional.
In this 36-minute masterclass, we completely overhaul Colin’s short game technique. Quinn reveals why most amateurs struggle with consistency, how your driving faults might be ruining your chipping, and the simple "Dollarama towel drill" that instantly fixes fat and thin contact.
Whether you're looking for golf lessons, golf tips for beginners, or advanced golf game improvement strategies to lower your scores and have more fun, this episode is packed with actionable advice you can take straight to the course (or your indoor simulator like Colin did using Trackman at Gowanus Golf Club in Vancovuer!).
Are you more of a watcher than a listener? Then why not watch this episode on The ModGolf YouTube channel!
Episode Chapters
What You’ll Learn in This Golf Lesson:
RELATED VIDEOS & RESOURCES
👉 Watch The Rebuild - Part 1: Are You Ready for a Golf Transformation That Actually LASTS?
👉 Check out Gowanus Golf Club in Vancouver, the indoor facility featuring TrackMan.
👉 Learn more about Arccos Golf sensors to track your own strokes gained data like Colin does.
Join our mission to make golf more innovative, inclusive and fun... and WIN some awesome golf gear!
As the creator and host of The ModGolf Podcast and YouTube channel I've been telling golf entrepreneurship and innovation stories since May 2017 and I love the community of ModGolfers that we are building.
I'm excited to announce that I just launched our ModGolf Patreon page to bring together our close-knit community of golf-loving people! As my Patron you will get access to exclusive live monthly interactive shows where you can participate, ask-me-anything video events, bonus content, golf product discounts and entry in members-only ModGolf Giveaway contests.
I'm offering two monthly membership tiers at $5 and $15 USD, but you can also join for free. Your subscription will ensure that The ModGolf Podcast continues to grow so that I can focus on creating unique and impactful stories that support and celebrate the future of golf.
Click to join >> https://patreon.com/Modgolf
I look forward to seeing you during an upcoming live show!... Colin
Special Guest: Quinn Vilneff - Class A PGA of Canada Teaching Professional..
Support The ModGolf Podcast
Welcome to a bonus episode of The ModGolf Podcast, live from the floor of the 2026 PGA Show in Orlando! Host Colin Weston continues his "short and sharp" interviews, heading back to the Inventors Spotlight to find the most intriguing and impactful new startups in the game.
This 10-minute power session features two very different but equally innovative companies. First, we explore a groundbreaking safety solution designed to address the rising threat of heat-related illnesses on the course. Then, we shift gears to discover a fun, new way to gamify at-home practice and bring the entertainment of the range to your own backyard.
From life-saving technology to interactive gaming, discover how these entrepreneurs are shaping the future of the golf experience.
Featured Innovators
Brad Thompson - Founder & Creator, Black Hole Golf
Key takeaways that you will discover:
Practice Doesn't Have to Feel Like Practice. Brad from Black Hole Golf is tapping into the power of gamification to change golfer behavior. By combining physical, interactive targets with a digital app for scoring and leaderboards, he’s created a product that makes skill-building fun, social, and accessible anywhere. It’s a solution that solves the problem of mundane practice by turning the backyard into an entertainment venue.
Are you more of a watcher than a listener? Then enjoy our video with Del, Chris and Matt on The ModGolf YouTube channel live from The 2026 PGA Show. Click on this link or the image below as we extend our podcast conversation with key takeaways and lessons learned.
What You'll Discover in This Episode
Chapter 2: [1:15] Introducing Rapid Risk Reduction & The HEATbox
Chapter 3: [3:00] HEATbox Demo: The AED for Heat Strokes
Chapter 4: [6:00] Instilling Confidence in a Crisis
Chapter 5: [7:45] Black Hole Golf: Marrying Tradition with Entertainment
Chapter 6: [8:45] The Black Hole Golf Demo
Chapter 7: [9:45] Where to Find Them & The Journey Ahead
Resources & Links
Join the Black Hole Golf Beta:
Join our mission to make golf more innovative, inclusive and fun... and WIN some awesome golf gear!
As the creator and host of The ModGolf Podcast and YouTube channel I've been telling golf entrepreneurship and innovation stories since May 2017 and I love the community of ModGolfers that we are building.
I'm excited to announce that I just launched our ModGolf Patreon page to bring together our close-knit community of golf-loving people! As my Patron you will get access to exclusive live monthly interactive shows where you can participate, ask-me-anything video events, bonus content, golf product discounts and entry in members-only ModGolf Giveaway contests.
I'm offering two monthly membership tiers at $5 and $15 USD, but you can also join for free. Your subscription will ensure that The ModGolf Podcast continues to grow so that I can focus on creating unique and impactful stories that support and celebrate the future of golf.
Click to join >> https://patreon.com/Modgolf
I look forward to seeing you during an upcoming live show!... Colin
Support The ModGolf Podcast
Host: Colin Weston
In this episode of ModGolf LIVE, recorded on the show floor at the 2026 PGA Show in Orlando, host Colin Weston sits down with the leadership team behind CourseRev.ai and PITCHcrm. This isn't just a conversation about technology; it's a deep dive into the real-world challenges of getting a tradition-rich industry to adopt modern solutions.
Colin is joined by Del Ratcliffe (President of CourseRev.ai & COO of Pinnacle Golf Properties), Matt Wade (VP of Product, PITCHcrm), and Chris Hill (CTO, CourseRev.ai). Together, they discuss the "secret sauce" of their tech stack - from an AI voice concierge that answers the phone to a CRM that automates marketing - and how they balance cutting-edge AI with the human touch required to train course operators.
Del, bringing his 30+ years of course ownership experience, shares why he’s the "main guinea pig" for the products, how they handle the complexity of different golf course business models, and why getting a course to use the tech is harder than selling it. The team also teases the future of dynamic pricing using unstructured data and explains why AI isn't about replacing staff, but about freeing them up to create better face-to-face experiences.
Are you more of a watcher than a listener? Then enjoy our video with Del, Chris and Matt on The ModGolf YouTube channel live from The 2026 PGA Show. Click on this link or the image below as we extend our podcast conversation with key takeaways and lessons learned.
Key Topics & Discussion Points
What is CourseRev AI? An AI-powered voice and chat concierge designed to handle tee time bookings, modifications, and general questions, taking the pressure off pro shop staff.
The "Main Guinea Pig": How Del Ratcliffe’s role as a multi-course operator (Pinnacle Golf Properties) allows the tech team to build solutions that solve real, painful problems.
Introducing PITCHcrm: The "oldest product" in the family (since 2012) that automates email and SMS marketing based on customer reservation history, no-shows, and behavior.
The Adoption Hurdle: Why selling the software is easy, but onboarding and training staff on how to use it is the real challenge in a non-early-adopter industry.
Customization vs. Scaling: How the team handles the fact that no two golf courses are alike. Chris Hill explains how they now use natural language programming to quickly customize AI rules for specific course restrictions (e.g., "no seniors after 2 PM on Saturday").
Dynamic Pricing Deep Dive: The debate among owners about surge pricing, and how CourseRev.ai integrates instantly with tee sheets to reflect pricing changes.
The Tease: Chris Hill hints at new dynamic pricing strategies that use unstructured data (like weather and demand factors) in ways humans never could.
Serving Different Course Types: How the technology adapts to MCOs (Multi-Course Operators) with one clubhouse vs. multiple locations spread across states.
The "Robocall" Fear: Addressing the misconception that AI phone answering is like the frustrating automated systems of 10 years ago.
AI & Employment: The team confirms that AI isn't eliminating jobs; it’s allowing staff to focus on high-value, face-to-face interactions in the pro shop.
Measuring Success: Using AI to track KPIs, identify frequently asked questions, and help course operators improve their websites and customer service.
Notable Quotes
Chris on Tech Debt: "With AI, we can actually implement that much easier rather than trying to build something really rigid and structured in code. We can just write that now in natural language."
Matt on Staffing: "Everyone listening to this has probably been in a situation where you've been in the pro shop and the guy's on two phones. It's definitely not eliminating staff because then you can even get more face-to-face quality interactions."
Colin on Entrepreneurship: "If you don't have challenges as a startup you need to challenge yourself more. Like me with snowboarding, if you're not falling down you're not going fast enough."
Resources & Links
Want to connect with Del? Check out his bio page to make that happen! >> https://modgolf.fireside.fm/guests/del-ratcliffe
Timestamps
Join our mission to make golf more innovative, inclusive and fun... and WIN some awesome golf gear!
As the creator and host of The ModGolf Podcast and YouTube channel I've been telling golf entrepreneurship and innovation stories since May 2017 and I love the community of ModGolfers that we are building.
I'm excited to announce that I just launched our ModGolf Patreon page to bring together our close-knit community of golf-loving people! As my Patron you will get access to exclusive live monthly interactive shows where you can participate, ask-me-anything video events, bonus content, golf product discounts and entry in members-only ModGolf Giveaway contests.
I'm offering two monthly membership tiers at $5 and $15 USD, but you can also join for free. Your subscription will ensure that The ModGolf Podcast continues to grow so that I can focus on creating unique and impactful stories that support and celebrate the future of golf.
Click to join >> https://patreon.com/Modgolf
I look forward to seeing you during an upcoming live show!... Colin
Support The ModGolf Podcast
In this bonus live recording from the bustling floor of the 2026 PGA Show, host Colin Weston sits down with Adam Kanouse, Co-CEO of Reach Golfers. Discover why Colin was instantly drawn to their demo at the NGCOA Conference and learn how Reach Golfers is fundamentally rethinking the golf cart GPS experience. Adam reveals why 65% of public courses are still without this technology, how his company avoids an "adversarial relationship" with golfers, and the dual-revenue model that makes premium tech affordable. Get the inside scoop on their stunning, golfer-first interface, their massive untapped market, and their ambitious data-driven vision for the future of course management and personalized marketing.
Here are three key takeaways you will discover from this conversation with Adam Kanouse of Reach Golfers:
2. Philosophy First: It’s About Enhancing the Golfer’s Experience, Not Just Protecting the Cart
3. The Future is a Data Platform, Not Just a GPS
Are you more of a watcher than a listener? Then enjoy our video with Adam on The ModGolf YouTube channel live from The 2026 PGA Show. Click on this link or the image below as Colin and Adam extend their podcast conversation with key takeaways and lessons learned.
Key Quotes from Adam Kanouse
On the Market: "We called every golf course that was public in 42 of the 50 states this summer. 65% of courses in that $45 to $75 green fee range don't have anything. It's an open market."
*On Product Design: *"We have a huge advantage. We can step in with modern technology, modern design and see what worked and what didn't and only work on the things that people really want and need."
On the Future: "My co-CEO likes to say that this is not a GPS device. This is a computer on a cart. The future is being able to identify the person who's on the course and be able to market to them with things that they care about."
Want to connect with Adam? Check out his bio page to make that happen! >> https://modgolf.fireside.fm/guests/adam-kanouse
Key Topics & Timestamps
Join our mission to make golf more innovative, inclusive and fun... and WIN some awesome golf gear!
As the creator and host of The ModGolf Podcast and YouTube channel I've been telling golf entrepreneurship and innovation stories since May 2017 and I love the community of ModGolfers that we are building.
I'm excited to announce that I just launched our ModGolf Patreon page to bring together our close-knit community of golf-loving people! As my Patron you will get access to exclusive live monthly interactive shows where you can participate, ask-me-anything video events, bonus content, golf product discounts and entry in members-only ModGolf Giveaway contests.
I'm offering two monthly membership tiers at $5 and $15 USD, but you can also join for free. Your subscription will ensure that The ModGolf Podcast continues to grow so that I can focus on creating unique and impactful stories that support and celebrate the future of golf.
Click to join >> https://patreon.com/Modgolf
I look forward to seeing you during an upcoming live show!... Colin
Support The ModGolf Podcast
In this special live edition from The 2026 PGA Show in Orlando, host Colin Weston kicks off the show with an in-depth conversation with TJ Schier Jr., Founder & CEO of SmashSwing Immersive. They dive into the evolution of TJ's groundbreaking multiplayer simulator system, the power of customer feedback, strategic partnerships with iconic brands like Atari, and the vision to redefine the indoor golf entertainment experience. Recorded amid the energy of the world's largest golf trade show, this episode is packed with entrepreneurial insights, industry trends, and a glimpse into the future of social golf.
Here are three key takeaways you will discover from this conversation with TJ Schier:
2. True Innovation is Often a "Kit of Parts," Not a Single Invention
3. Listen to the Market, But Filter with a Strong Vision
Final Takeaway: The multiplayer format reduces intimidation for new golfers, as spectators watch the engaging screen action, not the player's swing mechanics.
Are you more of a watcher than a listener? Then enjoy our video with TJ on The ModGolf YouTube channel live from The 2026 PGA Show. Click on this link or the image below as Colin and TJ extend their podcast conversation with key takeaways and lessons learned that will benefit all entrepreneurs.
Prior to launching SmashSwing, TJ helped ignite the growth of BigShots Golf as part of ClubCorp/Invited to be the second largest player in the golf entertainment space. The brand grew from 1 to 7 units in 20 months with a mix of corporate owned, managed and franchised locations.
Want to connect with TJ? Check out his bio page to make that happen! >> https://modgolf.fireside.fm/guests/tj-schier
Episode Chapters
01:30 - 04:15 | Introducing the Multiplayer Golf Experience
04:15 - 06:45 | The Build: From Prototype to Show-Stopping Booth
06:45 - 09:00 | The Vision: Speed, Scrambles & Cinematic Screens
09:00 - 12:00 | Games & Partnerships: From Atari to Future IP
12:00 - 15:00 | Filtering Feedback & The Indoor Golf Alliance
15:00 - 18:30 | Defining the Customer: Country Clubs & Driving Ranges
18:30 - 22:00 | Advice for Entrepreneurs: Pitch, Listen, & Combine
22:00 - 24:30 | Creating a "Blue Ocean" & Reducing Intimidation
24:30 - 26:00 | How to Connect & Closing
Join our mission to make golf more innovative, inclusive and fun... and WIN some awesome golf gear!
As the creator and host of The ModGolf Podcast and YouTube channel I've been telling golf entrepreneurship and innovation stories since May 2017 and I love the community of ModGolfers that we are building.
I'm excited to announce that I just launched our ModGolf Patreon page to bring together our close-knit community of golf-loving people! As my Patron you will get access to exclusive live monthly interactive shows where you can participate, ask-me-anything video events, bonus content, golf product discounts and entry in members-only ModGolf Giveaway contests.
I'm offering two monthly membership tiers at $5 and $15 USD, but you can also join for free. Your subscription will ensure that The ModGolf Podcast continues to grow so that I can focus on creating unique and impactful stories that support and celebrate the future of golf.
Click to join >> https://patreon.com/Modgolf
I look forward to seeing you during an upcoming live show!... Colin
Special Guest: TJ Schier - CEO/Founder at SmashSwing Immersive.
Support The ModGolf Podcast
What does it take to leave a fast-track legal career to revolutionize golf? Meet Amaya Athill, Regional Director for Golf Canada, who pivoted from law to the links on a mission to make the game truly accessible for everyone. From her childhood on the greens of Antigua to leading First Tee Ontario with Golf Canada, Amaya reveals her powerful strategies for building trust, breaking down barriers, and creating diverse, welcoming communities in golf. Discover how intentional invitation is reshaping the sport’s future in this must-listen episode.
Amaya shares her unique story of growing up with golf in Antigua, the stark contrast she felt returning to the game as a woman of colour in the UK, and the pivotal moment that led her to leave her law practice behind. We dive deep into her strategic approach to building trust and breaking down barriers in underrepresented communities, and vision for a more diverse and welcoming future for golf by embracing community, intentionality, and the transformative power of invitation.
Episode Chapters:
Key takeaways in this episode with Amaya that you will discover:
Meet People Where They Are:
Access Comes in Many Forms:
Three Compelling Quotes from Amaya:
*On the Power of First Experiences: * "Seeing women that I wasn't seeing on the course, but that I needed to see on the course, holding a club for the first time. How hungry they were to know more, but had never had that invitation. That one event changed the course of my life."
On the Secret to Welcoming New Golfers: "People might not remember what you say, but they'll remember how you made them feel. And I think that's the most important part of running programs."
Are you more of a watcher than a listener? Then check out our extended bonus segment with Amaya on The ModGolf YouTube channel. Click on this link or the image below to watch.
Amaya Athill's bio page >> https://modgolf.fireside.fm/guests/amaya-athill
Beyond her programmatic work, Amaya is a sought-after voice on diversity, inclusion, and the future of golf. She is the founder of the digital community "Golf, Interrupted," which highlights diverse stories in the sport and is also the founder of Black Women Golfers (Canada).
Links & Resources Mentioned:
Listen and subscribe to The ModGolf Podcast on Apple Podcasts, Spotify, or wherever you get your podcasts. Watch the extended video conversation on the ModGolf YouTube channel.
Join our mission to make golf more innovative, inclusive and fun... and WIN some awesome golf gear!
As the creator and host of The ModGolf Podcast and YouTube channel I've been telling golf entrepreneurship and innovation stories since May 2017 and I love the community of ModGolfers that we are building.
I'm excited to announce that I just launched our ModGolf Patreon page to bring together our close-knit community of golf-loving people! As my Patron you will get access to exclusive live monthly interactive shows where you can participate, ask-me-anything video events, bonus content, golf product discounts and entry in members-only ModGolf Giveaway contests.
I'm offering two monthly membership tiers at $5 and $15 USD, but you can also join for free. Your subscription will ensure that The ModGolf Podcast continues to grow so that I can focus on creating unique and impactful stories that support and celebrate the future of golf.
Click to join >> https://patreon.com/Modgolf
I look forward to seeing you during an upcoming live show!... Colin
We want to thank our partner British Columbia Golf for presenting this episode of The ModGolf Podcast!
When I mentioned Phillis' episode to the folks at British Columbia Golf they immediately wanted to support it, as one of their goals is to create a sport that is accessible and inclusive. They strive to create a golf environment that is respectful of participant's personal goals and is free from all forms of maltreatment. British Columbia Golf supports women golfers and players of all ages and abilities, while continually working to increase participation in the sport with programs such as the Cloud Series.
British Columbia Golf is the Provincial Sport Organization for golf as recognized by the Government of British Columbia and ViaSport. Golf Canada recognizes the association as the governing body within the province. British Columbia Golf provides programs benefitting golfers and the golf industry in the province. Check out their website https://britishcolumbiagolf.org/
Special Guest: Amaya Athill - Founder of Golf Interrupted / Regional Director with Golf Canada.
Support The ModGolf Podcast
In this first episode, watch as Golf Fitness Coach Cameron Barkley runs Colin through the Titleist Performance Institute (TPI) Golf Fitness Screen at the Vancouver Golf Performance studio.
The comprehensive 16-movement assessment reveals exactly how Colin's body is limiting his swing potential, creating a personalized roadmap for his physical development focusing on the areas that - as Cameron puts it - he "needs to clean up".
Follow this authentic journey - the hard work, the breakthroughs, and the honest setbacks - as Colin works to build a stronger, more resilient game from the ground up. We created this series to serve as a blueprint for meaningful, lasting change in your own golf game.
Are you more of a watcher than a listener? Then why not watch this episode on The ModGolf YouTube channel!
Curious to learn more about the Titleist Performance Institute Golf Fitness Screen test that Colin took?
Join our mission to make golf more innovative, inclusive and fun... and WIN some awesome golf gear!
As the creator and host of The ModGolf Podcast and YouTube channel I've been telling golf entrepreneurship and innovation stories since May 2017 and I love the community of ModGolfers that we are building.
I'm excited to announce that I just launched our ModGolf Patreon page to bring together our close-knit community of golf-loving people! As my Patron you will get access to exclusive live monthly interactive shows where you can participate, ask-me-anything video events, bonus content, golf product discounts and entry in members-only ModGolf Giveaway contests.
I'm offering two monthly membership tiers at $5 and $15 USD, but you can also join for free. Your subscription will ensure that The ModGolf Podcast continues to grow so that I can focus on creating unique and impactful stories that support and celebrate the future of golf.
Click to join >> https://patreon.com/Modgolf
I look forward to seeing you during an upcoming live show!... Colin
Support The ModGolf Podcast
What does it take to not only reach the pinnacle of a sport like World Long Drive but to sustain a nearly two-decade career at its peak? In this engaging episode we go far beyond the grid and the spectacle of 380-yard bombs to uncover the heart, wisdom, and entrepreneurial spirit of a true icon. Host Colin Weston sits down with the remarkable Phillis Meti - ranked #3 in the world and 5 time World Champ - to explore her incredible journey from picking up her father’s shanked golf balls in New Zealand to becoming a global golf ambassador.
Phillis opens up about the fierce mentality required to compete, the pivotal lessons learned from both victory and heartbreaking defeat, and her visionary mission to pave pathways for the next generation. This conversation is a masterclass in longevity, adaptability, and giving back. Whether you're fascinated by the physics of speed, the business of golf, or stories of profound resilience, Phillis’s insights will leave you inspired and ready to “kick the door down” for your own ambitions. Get ready for an episode packed with power, purpose, and unforgettable stories.
Key takeaways in this episode with Phillis that you will discover:
True Power Starts with Your Hands:
Create Pathways So Others Can Follow:
Episode Chapters:
Quotable Moments from Phillis:
On Perspective and Growth:
On Equipment and Control:
On Legacy and Lifting Others:
Phillis Meti's bio page >> https://modgolf.fireside.fm/guests/phillis-meti
Colin and Phillis were part of Team AM Golf at The Vegas Baby ProAm Invitational in Las Vegas, where they shot lots of video including this YouTube Short as part of Colin's Positivity Project:
Join our mission to make golf more innovative, inclusive and fun... and WIN some awesome golf gear!
As the creator and host of The ModGolf Podcast and YouTube channel I've been telling golf entrepreneurship and innovation stories since May 2017 and I love the community of ModGolfers that we are building.
I'm excited to announce that I just launched our ModGolf Patreon page to bring together our close-knit community of golf-loving people! As my Patron you will get access to exclusive live monthly interactive shows where you can participate, ask-me-anything video events, bonus content, golf product discounts and entry in members-only ModGolf Giveaway contests.
I'm offering two monthly membership tiers at $5 and $15 USD, but you can also join for free. Your subscription will ensure that The ModGolf Podcast continues to grow so that I can focus on creating unique and impactful stories that support and celebrate the future of golf.
Click to join >> https://patreon.com/Modgolf
I look forward to seeing you during an upcoming live show!... Colin
We want to thank our partner British Columbia Golf for presenting this episode of The ModGolf Podcast!
When I mentioned Phillis' episode to the folks at British Columbia Golf they immediately wanted to support it, as one of their goals is to create a sport that is accessible and inclusive. They strive to create a golf environment that is respectful of participant's personal goals and is free from all forms of maltreatment. British Columbia Golf supports women golfers and players of all ages and abilities, while continually working to increase participation in the sport with programs such as the Cloud Series.
British Columbia Golf is the Provincial Sport Organization for golf as recognized by the Government of British Columbia and ViaSport. Golf Canada recognizes the association as the governing body within the province. British Columbia Golf provides programs benefitting golfers and the golf industry in the province. Check out their website https://britishcolumbiagolf.org/
Special Guest: Phillis Meti: World Long Drive Champion, Entrepreneur, and Legacy Builder.
Support The ModGolf Podcast
What does a non-golfer who loves Radiohead and once worked in a nightclub bring to the PGA Tour? A fresh perspective that drives groundbreaking innovation. In this long-awaited conversation, host Colin Weston sits down with Devon Fox, the Senior Director of Digital Programs at the PGA Tour. After eight years of connecting on LinkedIn, they finally dive into Devon’s unique journey from NASCAR and Nike to leading digital innovation in golf.
Devon shares how her initial (and only) disastrous golf experience became a strategic advantage, allowing her to ask the questions no one else would. She pulls back the curtain on building the PGA Tour's first Fan Council, the decade-long process that led to the stunning Apple Vision Pro app, and how she intentionally "worked herself out of a job" to bake innovation into the Tour's DNA.
Beyond technology, Devon opens up about the deeply personal motivation behind founding the PGA Tour's LGBTQ+ employee resource group, PRISM, and her advocacy for meaningful, policy-driven inclusion. This is a story about challenging tradition, the power of process, and building a future for golf that engages every fan.
Key takeaways in this episode with Devon that you will discover:
"Golf Ignorance" as an Innovation Superpower:
Innovation is a Process, Not a Department:
Inclusion Starts with Internal Policy, Not External Marketing:
Episode Chapters:
Quotable Moments from Devon:
On bringing an outside perspective:
On the purpose of technology:
On the long game of innovation:
Want to see Devon's reaction to tasting Thrills, a truly bizarre Canadian "soap-flavoured" gum from the 1970s while trying to carry on a conversation with Colin? Then check out our exclusive and fun bonus segment on The ModGolf YouTube channel. Click on this link or the image below to watch.
Devon Fox's bio page >> https://modgolf.fireside.fm/guests/devon-fox
Join our mission to make golf more innovative, inclusive and fun... and WIN some awesome golf gear!
As the creator and host of The ModGolf Podcast and YouTube channel I've been telling golf entrepreneurship and innovation stories since May 2017 and I love the community of ModGolfers that we are building.
I'm excited to announce that I just launched our ModGolf Patreon page to bring together our close-knit community of golf-loving people! As my Patron you will get access to exclusive live monthly interactive shows where you can participate, ask-me-anything video events, bonus content, golf product discounts and entry in members-only ModGolf Giveaway contests.
I'm offering two monthly membership tiers at $5 and $15 USD, but you can also join for free. Your subscription will ensure that The ModGolf Podcast continues to grow so that I can focus on creating unique and impactful stories that support and celebrate the future of golf.
Click to join >> https://patreon.com/Modgolf
I look forward to seeing you during an upcoming live show!... Colin
We want to thank Golf Genius Software who have supported The ModGolf Podcast since 2019!
Special Guest: Devon Fox - Senior Director of Digital Programs at the PGA Tour.
Support The ModGolf Podcast
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