The Most Important Question

The Most Important Question

By Important, Not ImportantSociety & CultureScienceTechnology
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The Most Important Question episodes

  • New In What Can I Do: Notifcations

    After launching What Can I Do to collect all of our recommended actions in one place, we received feedback from you that you still didn't feel like you were participating in collective action.

    So, as part of a "brain transplant" through the whole platform, we have just launched opt-in notifications to alert you to new actions on saved issues and locations, and that will show you when others take action because you did.

    Searching remains free, but if you want notifications, the ability to save locations, and follow other Shit Givers, upgrade to become an Important Member (with a 30-day free trial) at whatcanido.earth.

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    New here? Get started with our fan favorite episodes at themostimportantquestion.show

    Find every action recommended in The Most Important Question here: www.whatcanido.earth

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    • Follow Quinn: on Twitter - twitter.com/quinnemmett; Bluesky - bsky.app/profile/quinnemmett.bsky.social; Threads - www.threads.net/@quinnemmett

    • Produced by Willow Beck

    • Intro/outro by Tim Blane: timblane.com

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      9 min
    • TMIQ Today: Political Hobbyism, Part 2

      Today: What does it mean to be *Actually* Pro Life? If political power comes from consistently meeting people's basic needs, and if being pro-life means, as Abdul EL-Sayed said, covering everyone's healthcare, then maybe we should go ahead and do that.

      What Can You Do:

      • Call your reps about supporting the Medicare for All Act https://www.whatcanido.earth/action/medicare-for-all-act/

      • Support Dollar For so patients can access financial assistance https://www.whatcanido.earth/action/dollar-for/

      • Read Eitan Hersh's book Politics is for Power https://bookshop.org/a/8952/9781982116798

      • -----------

        Have feedback? Tweet us, or send a message to [email protected]

        New here? Get started with our fan favorite episodes at podcast.importantnotimportant.com.

        Find every action recommended in The Most Important Question here: www.whatcanido.earth

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        • Join us at importantnotimportant.com/upgrade

        • Get our merch!

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        • Subscribe to our YouTube channel

        • Follow Quinn: on Twitter - twitter.com/quinnemmett; Bluesky - bsky.app/profile/quinnemmett.bsky.social; Threads - www.threads.net/@quinnemmett

        • Produced by Willow Beck

        • Intro/outro by Tim Blane: timblane.com

          Advertise with us: importantnotimportant.com/c/sponsors

          4 min
        • TMIQ Today: Gun Laws

          Today: Although most Americans want stricter gun laws, campaign money surges after fatal school shootings to prevent change.

          What Can You Do:

          • Call your reps about the Assault Weapons Ban of 2025 https://www.whatcanido.earth/action/assault-weapons-ban/

          • Join Moms Demand Action https://www.whatcanido.earth/action/moms-demand-action/

          • Donate to Giffords https://www.whatcanido.earth/action/giffords/

          • -----------

            Have feedback? Tweet us, or send a message to [email protected]

            New here? Get started with our fan favorite episodes at podcast.importantnotimportant.com.

            Find every action recommended in The Most Important Question here: www.whatcanido.earth

            -----------

            Follow us:

            • Subscribe to our newsletters at importantnotimportant.com

            • Join us at importantnotimportant.com/upgrade

            • Get our merch!

            • Follow us on Threads: www.threads.net/@importantnotimportant

            • Subscribe to our YouTube channel

            • Follow Quinn: on Twitter - twitter.com/quinnemmett; Bluesky - bsky.app/profile/quinnemmett.bsky.social; Threads - www.threads.net/@quinnemmett

            • Produced by Willow Beck

            • Intro/outro by Tim Blane: timblane.com

              Advertise with us: importantnotimportant.com/c/sponsors

              3 min
            • TMIQ Today: Clearing the Air in Schools

              Today: In the 2024-2025 school year, nearly one in five US school districts cancelled school because of building failures. After Congress sent schools $190 billion, districts planned $9.7 billion for HVAC and spent nearly all of it, but no federal standard was created for acceptable classroom air.

              What Can You Do:

              • Call your reps about the Indoor Air Quality and Healthy Schools Act https://www.whatcanido.earth/action/protect-indoor-air-quality/

              • Join Moms Clean Air Force https://www.whatcanido.earth/action/moms-clean-air-force/

              • -----------

                Have feedback? Tweet us, or send a message to [email protected]

                New here? Get started with our fan favorite episodes at podcast.importantnotimportant.com.

                Find every action recommended in The Most Important Question here: www.whatcanido.earth

                -----------

                Follow us:

                • Subscribe to our newsletters at importantnotimportant.com

                • Join us at importantnotimportant.com/upgrade

                • Get our merch!

                • Follow us on Threads: www.threads.net/@importantnotimportant

                • Subscribe to our YouTube channel

                • Follow Quinn: on Twitter - twitter.com/quinnemmett; Bluesky - bsky.app/profile/quinnemmett.bsky.social; Threads - www.threads.net/@quinnemmett

                • Produced by Willow Beck

                • Intro/outro by Tim Blane: timblane.com

                  Advertise with us: importantnotimportant.com/c/sponsors

                  3 min
                • TMIQ Today: Political Hobbyism

                  Today: Many people practice "political hobbyism": obsessively following political news and offering hot takes, while doing little constructive work, because the personal stakes feel low. Let's redirect that energy towards doing the actual, proven, boring local organizing necessary to build political power.

                  What Can You Do:

                  • Many school board races go unopposed. Make sure someone who believes in books is representing your children with Run For Something's guide to running for school board https://www.whatcanido.earth/action/run-for-school-board/

                  • Read Eitan Hersh's book Politics is for Power https://bookshop.org/a/8952/9781982116798

                  • -----------

                    Have feedback? Tweet us, or send a message to [email protected]

                    New here? Get started with our fan favorite episodes at podcast.importantnotimportant.com.

                    Find every action recommended in The Most Important Question here: www.whatcanido.earth

                    -----------

                    Follow us:

                    • Subscribe to our newsletters at importantnotimportant.com

                    • Join us at importantnotimportant.com/upgrade

                    • Get our merch!

                    • Follow us on Threads: www.threads.net/@importantnotimportant

                    • Subscribe to our YouTube channel

                    • Follow Quinn: on Twitter - twitter.com/quinnemmett; Bluesky - bsky.app/profile/quinnemmett.bsky.social; Threads - www.threads.net/@quinnemmett

                    • Produced by Willow Beck

                    • Intro/outro by Tim Blane: timblane.com

                      Advertise with us: importantnotimportant.com/c/sponsors

                      4 min
                    • What is TMIQ Today?

                      You've probably noticed short episodes called TMIQ Today popping up in your feed. Today, INI Producer Willow hops on to chat with Quinn about what these episodes are, why we've added them to your feed, and what you can expect coming up!

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                      Have feedback? Tweet us, or send a message to [email protected]

                      New here? Get started with our fan favorite episodes at podcast.importantnotimportant.com.

                      Find every action recommended in The Most Important Question here: www.whatcanido.earth

                      -----------

                      Follow us:

                      • Subscribe to our newsletters at importantnotimportant.com

                      • Join us at importantnotimportant.com/upgrade

                      • Get our merch!

                      • Follow us on Threads: www.threads.net/@importantnotimportant

                      • Subscribe to our YouTube channel

                      • Follow Quinn: on Twitter - twitter.com/quinnemmett; Bluesky - bsky.app/profile/quinnemmett.bsky.social; Threads - www.threads.net/@quinnemmett

                      • Produced by Willow Beck

                      • Intro/outro by Tim Blane: timblane.com

                        Advertise with us: importantnotimportant.com/c/sponsors

                        20 min
                      • TMIQ Today: Mitch Voted Against Paid Leave, And Yet

                        Today: Senator Mitch McConnell was absent from the Senate for three months after falling in June. When he returned in September to vote, his seat was intact. Which is how it should be: your job shouldn't be in jeopardy if you get sick. However...Mitch voted AGAINST you having those rights 8 times over his career.

                        What Can You Do:

                        • Call your representatives about supporting the FAMILY Act to secure paid family and medical leave https://www.whatcanido.earth/action/family-act-house/

                        -----------

                        Have feedback? Tweet us, or send a message to [email protected]

                        New here? Get started with our fan favorite episodes at podcast.importantnotimportant.com.

                        Find every action recommended in The Most Important Question here: www.whatcanido.earth

                        -----------

                        Follow us:

                        • Subscribe to our newsletters at importantnotimportant.com

                        • Join us at importantnotimportant.com/upgrade

                        • Get our merch!

                        • Follow us on Threads: www.threads.net/@importantnotimportant

                        • Subscribe to our YouTube channel

                        • Follow Quinn: on Twitter - twitter.com/quinnemmett; Bluesky - bsky.app/profile/quinnemmett.bsky.social; Threads - www.threads.net/@quinnemmett

                        • Produced by Willow Beck

                        • Intro/outro by Tim Blane: timblane.com

                          Advertise with us: importantnotimportant.com/c/sponsors

                          3 min
                        • TMIQ Today: Florida's Education Loophole

                          Today: Since 1975, federal law has required public school districts to offer students with disabilities an education. But if parents decline and choose a private school, the district's obligation ends. In Florida, a special scholarship that uses public money for private schooling effectively pays families to release the district from responsibility.

                          What Can You Do:

                          • If you're a parent considering school choice, contact the Council of Parent Attorneys and Advocates https://www.copaa.org/

                          -----------

                          Have feedback? Tweet us, or send a message to [email protected]

                          New here? Get started with our fan favorite episodes at podcast.importantnotimportant.com.

                          Find every action recommended in The Most Important Question here: www.whatcanido.earth

                          -----------

                          Follow us:

                          • Subscribe to our newsletters at importantnotimportant.com

                          • Join us at importantnotimportant.com/upgrade

                          • Get our merch!

                          • Follow us on Threads: www.threads.net/@importantnotimportant

                          • Subscribe to our YouTube channel

                          • Follow Quinn: on Twitter - twitter.com/quinnemmett; Bluesky - bsky.app/profile/quinnemmett.bsky.social; Threads - www.threads.net/@quinnemmett

                          • Produced by Willow Beck

                          • Intro/outro by Tim Blane: timblane.com

                            Advertise with us: importantnotimportant.com/c/sponsors

                            3 min
                          • TMIQ Today: Cleaner Air, Smarter Kids

                            Today: New York City cleaned up its air over 22 years with multiple policies, and a Columbia University study tracking 1100 children tested from toddlerhood during the same period found that as air pollution decreased, standard development and cognitive test scores increased. So why are we still funding natural gas buses?

                            What Can You Do:

                            • Support Mom's Clean Air Force https://www.whatcanido.earth/action/moms-clean-air-force

                            • Use the WRI's free toolkit for getting cleaner buses in your district https://www.whatcanido.earth/action/transition-to-electric-school-buses/

                            • -----------

                              Have feedback? Tweet us, or send a message to [email protected]

                              New here? Get started with our fan favorite episodes at podcast.importantnotimportant.com.

                              Find every action recommended in The Most Important Question here: www.whatcanido.earth

                              -----------

                              Follow us:

                              • Subscribe to our newsletters at importantnotimportant.com

                              • Join us at importantnotimportant.com/upgrade

                              • Get our merch!

                              • Follow us on Threads: www.threads.net/@importantnotimportant

                              • Subscribe to our YouTube channel

                              • Follow Quinn: on Twitter - twitter.com/quinnemmett; Bluesky - bsky.app/profile/quinnemmett.bsky.social; Threads - www.threads.net/@quinnemmett

                              • Produced by Willow Beck

                              • Intro/outro by Tim Blane: timblane.com

                                Advertise with us: importantnotimportant.com/c/sponsors

                                3 min
                              • TMIQ Today: A Right To Clean Water

                                Today: The Fifth Circuit just dismissed a Jackson, Mississippi family's lawsuit over alleged lead-contaminated water, stating that "the Constitution does not guarantee clean water." We can change that, like in New York, where a state constitutional amendment established a right to clean water and air and a healthy environment. Is your state next?

                                What Can You Do:

                                • Support the Lead Exposure Elimination Project https://www.whatcanido.earth/action/lead-exposure-elimination-project/

                                • Support the Deep South Center for Environmental Justice https://www.whatcanido.earth/action/deep-south-center-for-ej/

                                • -----------

                                  Have feedback? Tweet us, or send a message to [email protected]

                                  New here? Get started with our fan favorite episodes at podcast.importantnotimportant.com.

                                  Find every action recommended in The Most Important Question here: www.whatcanido.earth

                                  -----------

                                  Follow us:

                                  • Subscribe to our newsletters at importantnotimportant.com

                                  • Join us at importantnotimportant.com/upgrade

                                  • Get our merch!

                                  • Follow us on Threads: www.threads.net/@importantnotimportant

                                  • Subscribe to our YouTube channel

                                  • Follow Quinn: on Twitter - twitter.com/quinnemmett; Bluesky - bsky.app/profile/quinnemmett.bsky.social; Threads - www.threads.net/@quinnemmett

                                  • Produced by Willow Beck

                                  • Intro/outro by Tim Blane: timblane.com

                                    Advertise with us: importantnotimportant.com/c/sponsors

                                    3 min

                                  About The Most Important Question

                                  From the publisher's feed

                                  The most important question in today's world of climate chaos, AI psychosis, and crumbling democracy is: what can I do? Your host, Quinn Emmett is completely unqualified to answer it, so he's calling the people that already are.

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