7 Day Free Trial: https://www.itrockstars.net What does it take to survive and thrive in the ever-changing IT industry? In this episode, we sit down with an MSP veteran with 29 years of experience, tracing his journey from computer recycling to managed IT services and the growing role of compliance and AI in today's market. The evolution of MSPs: From hardware to compliance & cybersecurity The rise of AI & Microsoft Copilot – what it means for MSPs The increasing compliance demands on businesses & MSPs Lessons from decades in IT & where the industry is headed From early days managing thousands of machines for American Express to helping SMBs navigate cybersecurity frameworks like Cyber Essentials, this conversation is packed with insights for MSPs looking to stay ahead in a rapidly shifting landscape.

IT Rockstars https://www.itrockstars.net 7 Day Free Trial

Are you an MSP or IT business wondering how to create effective ad images for LinkedIn, Facebook, or Instagram? In this video, I’ll show you exactly where I get my ad creatives from and how you can run successful ad campaigns without relying on generic templates.

But before that, I’m sharing my weekly ad performance breakdown—real stats from my own campaigns! You’ll see how much I spent, how many leads and purchases I generated, and why lead generation ads work best for MSPs compared to direct sales ads.

What You’ll Learn in This Video:
✅ My latest Meta ad results (costs, leads, and conversions)
✅ The difference between lead gen ads vs. sales-focused ads for MSPs
✅ Why nurturing leads is key to long-term success
✅ Where to get professional, custom-designed ad images
✅ Why I use 99designs instead of Canva for ad creatives

Get Better Ad Images with 99designs
Forget boring Canva templates! I’ll show you how to launch a design contest on 99designs, get 20-100+ custom ad creatives, and pick the best-performing designs for your campaigns. This method has helped me optimize ad performance and improve my ROI!

If you're running ads for your MSP, you don't want to miss this!

Get Help Generating Leads For Your MSP: https://www.itrockstars.net MSPs & IT business owners – if you're running ads but struggling to turn leads into real sales appointments, this video is for you! I’ll break down Lead Scoring – a game-changing strategy that helps you identify your hottest prospects so you know exactly who to call and when. Plus, I’ll show you real ad stats from my latest campaign.

We dive into how to generate and convert leads for your MSP or IT business. We'll break down how our highly effective Meta lead generation ads have generated 52 leads in just 7 days and at an affordable cost. But the real secret is in what happens AFTER you get those leads.

You'll learn:

This system is perfect for MSPs looking to streamline their lead generation and conversion efforts.

MSP Owners: Want to know the hidden marketing secret that could make your business stand out and attract more clients? Tim Fitzpatrick shares how a simple differentiating message—like a roofer promising to “treat your home like it’s our own”—can make all the difference, and how MSPs can apply the same principle to speak to their clients' real pain and deliver the results they actually care about. https://www.itrockstars.net

In this video, I break down a live Meta Ads campaign specifically for MSPs and IT service providers. Watch as I walk you through:

✅ Weekly ad performance stats from the IT Rockstars account
✅ Cost per lead (CPL) insights and why lead quality matters
✅ The full funnel setup, from ad creatives to the landing page
✅ My email automation process to filter and nurture leads

Learn how I generated 6-8 leads at around $7 each, with tips on how to improve lead quality and what to do with your leads after they opt-in.

If you're an MSP looking to streamline your marketing with Meta Ads, this video is for you. Have questions or need help setting up your ads? Drop them in the comments below!

Don’t forget to like, subscribe, and hit the bell icon for weekly ad performance updates and practical marketing tips for MSPs!

#MSPMarketing #MetaAdsForMSPs #LeadGeneration

https://www.itrockstars.net

Welcome to the final video in our Lead Generation Series for MSPs. In this video, I’ll introduce the Power Audience concept—a proven strategy to build and leverage a large audience over time, generating consistent leads and driving long-term growth for your MSP. Ready to Build Your Power Audience? Join our membership for a done-with-you service, including step-by-step guidance, templates, and weekly support: https://www.itrockstars.net Work with me directly to set up and manage your marketing system: https://calendly.com/itrockstars/one-on-one-with-scott-clone

Welcome back to our Lead Generation Series for MSPs. In this video, I’ll walk you through the practical steps to set up and run lead gen ads that drive results for your MSP.

With insights from working with over 500 MSPs since 2016, I’ll share what works, what doesn’t, and the lessons we’ve learned so you can avoid costly mistakes.

Want to Work With Us?

Join our membership for a done-with-you service to create high-performing ads: https://www.itrockstars.net

Schedule a call with me to manage your ads and marketing strategy: https://calendly.com/itrockstars/one-on-one-with-scott-clone

Welcome back to the Lead Generation Service for MSPs! In this video, I’m sharing real-world stats from one of our best-performing campaigns at IT Rockstars. You'll see exactly how we helped Steve from Tekcom Computers in Wylie, Texas, generate 24 leads in just four days with a minimal budget using lead gen ads on the Meta platform.

Ready to Level Up Your Lead Gen?
Join our membership for a done-with-you marketing service: https://www.itrockstars.net
Work with me directly to manage your marketing and ad spend: https://calendly.com/itrockstars/one-on-one-with-scott-clone

Stay tuned for the next video, where I’ll walk you through how to set up lead gen ads for success in your MSP business.

In this video, we’re diving into the top lead generation strategies for managed service providers (MSPs) and IT businesses. I'll cover the pros and cons of each method, sharing insights from over 500 MSPs we've worked with at IT Rockstars. Whether you’re looking to scale your client base or just starting your marketing efforts, this video is packed with actionable advice. Want Help with Your Marketing? Join our membership for a done-with-you lead generation service: https://www.itrockstars.net Schedule a call with me: https://calendly.com/itrockstars/one-on-one-with-scott-clone