The Musician Monster Podcast: Music Business For Musicians

At the risk of sounding melodramatic, if you want to make it in the music industry and seeking the truth about what it takes, today’s episode could be a game changer for you.

First, if you haven’t heard of Peter Hollens, search his name on Google. He is today’s guest. You need to understand just how popular he is before you listen to his interview.

Peter was introduced to me by the guest of our previous episode—Graham Cochrane from The Recording Revolution. What I love about Peter (and Graham), is how confident they are in the belief that anyone can make it in the music industry today—because they’ve lived it.

That’s why Peter is so unapologetic with his brutal, honest critique of musicians during the interview.  His success in the music industry is the result of his work, skill, and knowledge. He’s right, and he knows it.

That’s why the interviews featured on Musician Monster are important. You’re basically rewiring your brain with the knowledge and mindset you need get the results you want. To do what you love full–time on your terms, learning to think like the successful independent artists who have gone before you, is a prerequisite.

If you’re needing motivation and inspiration, suit up. You’re going to love today’s episode.

Links and info mentioned in this episode:

* https://www.youtube.com/skyrim (Peter’s video cover of the Skyrim theme song with Lindsey Stirling – nearly 65 million views as of March 2017)

* https://youtu.be/yzqc2TjUcwU (My video reviewing the YouTube business model based on Peter and Lindsey’s Skyrim video)

* http://services.google.com/music_playbook_guide.pdf (Music Creator Playbook PDF)

* https://creatoracademy.youtube.com (Official course from Google on how to build a YouTube fanbase around your music – This course is FREE)

* https://creatoracademy.youtube.com (Everything you need to know about using YouTube to grow your fanbase)

* https://peterhollens.com/albums (Buy Peter’s music)

* https://www.patreon.com/peterhollens (Support Peter on Patreon)

Connect with Peter:

* https://peterhollens.com (Official site)

* https://www.youtube.com/user/peterhollens (YouTube)

* https://en.wikipedia.org/wiki/Peter_Hollens (Wikipedia)

* https://www.facebook.com/PeterHollensMusic (Facebook)

* https://twitter.com/peterhollens (Twitter)

* https://plus.google.com/+PeterHollens (Google +)

* http://peterhollens.

At the risk of sounding melodramatic, if you want to make it in the music industry and seeking the truth about what it takes, today’s episode could be a game changer for you.

First, if you haven’t heard of Peter Hollens, search his name on Google. He is today’s guest. You need to understand just how popular he is before you listen to his interview.

Peter was introduced to me by the guest of our previous episode—Graham Cochrane from The Recording Revolution. What I love about Peter (and Graham), is how confident they are in the belief that anyone can make it in the music industry today—because they’ve lived it.

That’s why Peter is so unapologetic with his brutal, honest critique of musicians during the interview.  His success in the music industry is the result of his work, skill, and knowledge. He’s right, and he knows it.

That’s why the interviews featured on Musician Monster are important. You’re basically rewiring your brain with the knowledge and mindset you need get the results you want. To do what you love full–time on your terms, learning to think like the successful independent artists who have gone before you, is a prerequisite.

If you’re needing motivation and inspiration, suit up. You’re going to love today’s episode.

Links and info mentioned in this episode:

* https://www.youtube.com/skyrim (Peter’s video cover of the Skyrim theme song with Lindsey Stirling – nearly 65 million views as of March 2017)

* https://youtu.be/yzqc2TjUcwU (My video reviewing the YouTube business model based on Peter and Lindsey’s Skyrim video)

* http://services.google.com/music_playbook_guide.pdf (Music Creator Playbook PDF)

* https://creatoracademy.youtube.com (Official course from Google on how to build a YouTube fanbase around your music – This course is FREE)

* https://creatoracademy.youtube.com (Everything you need to know about using YouTube to grow your fanbase)

* https://peterhollens.com/albums (Buy Peter’s music)

* https://www.patreon.com/peterhollens (Support Peter on Patreon)

Connect with Peter:

* https://peterhollens.com (Official site)

* https://www.youtube.com/user/peterhollens (YouTube)

* https://en.wikipedia.org/wiki/Peter_Hollens (Wikipedia)

* https://www.facebook.com/PeterHollensMusic (Facebook)

* https://twitter.com/peterhollens (Twitter)

* https://plus.google.com/+PeterHollens (Google +)

* http://peterhollens.

“The sound quality isn’t that great.”

How would you like to never hear those words again?

The Recording Revolution was founded by Graham Cochrane. From recording songs in his bedroom to multi-million dollar studios and freelancing for artists and bands worldwide; Graham is passionate about music and audio. He shows anybody smart enough to listen how to get great sounding recordings in their home studio no matter their gear, budget or situation. (I’ve personally followed his advice when setting up my own home studio for less than $200 bucks.)

If you’re ready to discover the truth behind getting great recordings, you’re going to love today’s episode.

In this episode, you’ll learn:

* A mention of every tool, technique, and free resource available to get you started with home recording

* The components of a $300 radio ready home studio

* Common challenges to great recordings and how to overcome them

* BONUS: How to know when it’s time leave your job and a roadmap to follow

* Why Graham says TheRecordingRevolution.com is an “accident”

* Insight on why people don’t break into the music industry

* The only 5 things you need to get studio quality recordings

Links and info mentioned in this episode:

* https://therecordingrevolution.com (Official site)

* https://www.youtube.com/user/recordingrevolution/ (YouTube)

* https://www.facebook.com/pg/recordingrevolution (Facebook)

* https://twitter.com/recordingrev (Twitter)

* https://www.myrecordingrevolution.com/p/smart-start-to-mixing (Smart Start to Mixing, compliments of Graham)

Right-click HERE and “save-as” to download this episode to your desktop

Thanks for Listening!

Thanks so much for joining me again this week. Have some feedback you’d like to share? Leave a note in the comment section below!

If you enjoyed this episode, please share it using the social media buttons at the bottom of the post.

Also, please leave an honest review for The Musician Monster Podcast on iTunes. Ratings and reviews are extremely helpful and always appreciated!

And finally, don’t forget to subscribe to the show on iTunes to get automatic updates.

A very special thank you to Graham for joining me this week.

Until next time: Rock on and prosper!

Is there a musician or music industry figure that you’d like us to interview? Send an email to [email protected] or a tweet to @musicianmonster — including the name and contact info (if you have it) of the person you’d like to have interviewed. 

“The sound quality isn’t that great.”

How would you like to never hear those words again?

The Recording Revolution was founded by Graham Cochrane. From recording songs in his bedroom to multi-million dollar studios and freelancing for artists and bands worldwide; Graham is passionate about music and audio. He shows anybody smart enough to listen how to get great sounding recordings in their home studio no matter their gear, budget or situation. (I’ve personally followed his advice when setting up my own home studio for less than $200 bucks.)

If you’re ready to discover the truth behind getting great recordings, you’re going to love today’s episode.

In this episode, you’ll learn:

* A mention of every tool, technique, and free resource available to get you started with home recording

* The components of a $300 radio ready home studio

* Common challenges to great recordings and how to overcome them

* BONUS: How to know when it’s time leave your job and a roadmap to follow

* Why Graham says TheRecordingRevolution.com is an “accident”

* Insight on why people don’t break into the music industry

* The only 5 things you need to get studio quality recordings

Links and info mentioned in this episode:

* https://therecordingrevolution.com (Official site)

* https://www.youtube.com/user/recordingrevolution/ (YouTube)

* https://www.facebook.com/pg/recordingrevolution (Facebook)

* https://twitter.com/recordingrev (Twitter)

* https://www.myrecordingrevolution.com/p/smart-start-to-mixing (Smart Start to Mixing, compliments of Graham)

Right-click HERE and “save-as” to download this episode to your desktop

Thanks for Listening!

Thanks so much for joining me again this week. Have some feedback you’d like to share? Leave a note in the comment section below!

If you enjoyed this episode, please share it using the social media buttons at the bottom of the post.

Also, please leave an honest review for The Musician Monster Podcast on iTunes. Ratings and reviews are extremely helpful and always appreciated!

And finally, don’t forget to subscribe to the show on iTunes to get automatic updates.

A very special thank you to Graham for joining me this week.

Until next time: Rock on and prosper!

Is there a musician or music industry figure that you’d like us to interview? Send an email to [email protected] or a tweet to @musicianmonster — including the name and contact info (if you have it) of the person you’d like to have interviewed. 

Matt Rappaport is an independent musician from Detroit, Michigan. Today, he comes on the podcast to share how getting organized, helped his band go from earning under $20k per year to more than $200k in less than 12 months. 

I can’t wait for you to hear the wisdom Matt brings with him in today’s podcast episode.

Let’s Rock!

In this episode, you’ll learn:

* The best way to get your band united under one clear goal

* Why “democracy” doesn’t work in a band and what to do instead

* The principals of running your band like a business

* Strategies to get your band organized

* The one thing that will enhance your band’s focus and productivity

* What it means to “systemize the ordinary so that you can humanize the extraordinary” and how to do it

* How to get your most important tasks done and avoid distraction

Click to Tweet: “If you believe in your music, don’t let something stupid stop you from getting it heard”

Links and info mentioned in this episode:

* Suggested FREE tools to organize your band:

* Evernote (digital notebook)

* Insightly (Matt’s recommended CRM software)

* Google Drive (cloud storage)

* Google Calendar (digital calendar)

* Matt’s recommend reading (links to the books on Amazon):

* Getting Things Done (GTD)

* Good to Great

* Seven Habits of Highly Effective People

* Learn more about using GTD to organize your music:

* gettingthingsdone.com (official website)

* Get the book on Amazon (price ranges from $7-12)

* GTD workflow:

 

* Learn more about Matt and his band Collision Six:

* Instagram

* Facebook

* Official website

Right-click HERE and “save-as” to download this episode to your desktop

Thanks for Listening!

Thanks so much for joining me again this week. Have some feedback you’d like to share? Leave a note in the comment section below!

If you enjoyed this episode, please share it using the social media buttons at the bottom of the post.

Also, please leave an honest review for The Musician Monster Podcast on iTunes. Ratings and reviews are extremely helpful and always appreciated!

And finally, don’t forget to subscribe to the show on iTunes to get automatic updates.

A very special thank-you to Matt for joining me this week.

Until next time: Rock on and prosper!

Is there a musician or music industry figure that you’d like us to interview? Send an email to [email protected] or a tweet to @musicianmonster — including the name and contact info (if you have it) of the person you’d like to have interviewed. 

Matt Rappaport is an independent musician from Detroit, Michigan. Today, he comes on the podcast to share how getting organized, helped his band go from earning under $20k per year to more than $200k in less than 12 months. 

I can’t wait for you to hear the wisdom Matt brings with him in today’s podcast episode.

Let’s Rock!

In this episode, you’ll learn:

* The best way to get your band united under one clear goal

* Why “democracy” doesn’t work in a band and what to do instead

* The principals of running your band like a business

* Strategies to get your band organized

* The one thing that will enhance your band’s focus and productivity

* What it means to “systemize the ordinary so that you can humanize the extraordinary” and how to do it

* How to get your most important tasks done and avoid distraction

Click to Tweet: “If you believe in your music, don’t let something stupid stop you from getting it heard”

Links and info mentioned in this episode:

* Suggested FREE tools to organize your band:

* Evernote (digital notebook)

* Insightly (Matt’s recommended CRM software)

* Google Drive (cloud storage)

* Google Calendar (digital calendar)

* Matt’s recommend reading (links to the books on Amazon):

* Getting Things Done (GTD)

* Good to Great

* Seven Habits of Highly Effective People

* Learn more about using GTD to organize your music:

* gettingthingsdone.com (official website)

* Get the book on Amazon (price ranges from $7-12)

* GTD workflow:

 

* Learn more about Matt and his band Collision Six:

* Instagram

* Facebook

* Official website

Right-click HERE and “save-as” to download this episode to your desktop

Thanks for Listening!

Thanks so much for joining me again this week. Have some feedback you’d like to share? Leave a note in the comment section below!

If you enjoyed this episode, please share it using the social media buttons at the bottom of the post.

Also, please leave an honest review for The Musician Monster Podcast on iTunes. Ratings and reviews are extremely helpful and always appreciated!

And finally, don’t forget to subscribe to the show on iTunes to get automatic updates.

A very special thank-you to Matt for joining me this week.

Until next time: Rock on and prosper!

Is there a musician or music industry figure that you’d like us to interview? Send an email to [email protected] or a tweet to @musicianmonster — including the name and contact info (if you have it) of the person you’d like to have interviewed. 

Today’s guest is John Oszajca, the founder of Music Marketing Manifesto.

In 1999, John secured what he calls, one of the “largest” record deals of all time. He was featured in Rolling Stone, MTV, and countless other publications. But his music wasn’t selling. And the label dropped him.

Through years of trial and error, John stumbled on a “formula” to market and sell music online. The strategy has been used to sell more albums online than all other music marketing strategies combined. John’s perfected this formula over time, and teaches it to musicians and anyone that wants to market their music. Today, he’s sharing it with Musician Monster.

I can’t wait for you to hear the wisdom John brings in today’s podcast episode.

Let’s Rock!

In This Episode, You’ll Learn:

* How to market your music online step by step

* Why the hardest part of music marketing music is getting started…

* …And 3 growth hacks that will save you time and get you fast results

* The 5 essential tools to simplify your online marketing strategy

* How to get people to buy your music without resorting to sleazy sales tricks techniques

* The role Facebook plays in your music marketing strategy (HINT: it’s not what you think)

* Where to direct people after they sign up to download your music…

* …And why it’s an essential step that you do NOT want to skip

Links and info mentioned in this episode:

* musicmarketingmanifesto.com (John’s music marketing website)

* Music Marketing Manifesto 3.0 (latest version of John Oszajca’s music marketing course)

* View Facebook audience insights (this page will not open unless you’re logged into facebook and have a Facebook Ad account)

* Create a Facebook Ad (this page will not open unless you’re logged into facebook and have a Facebook Ad account)

* Learn about Facebook Ads (register for Facebook’s free course that has everything you need to get started)

* Music Marketing Strategies and Tools (Our Resources page)

Music Marketing Strategies To Get You Started

Four steps to organically grow a fanbase using Facebook ADS:

* Define 3 artists that you sound like

* Use Facebook audience insights tool to find people that like those bands

* Purchase ads and deliver them to those people

* Test, improve, and scale up

Everything you need to market your music online:

* A website that you own and control

* A list of people who are interested in what you do

* A squeeze page or a landing page

* An email management tool

* Understand the basics of copywriting

Right-click HERE and “save-as” to download this episode to your desktop

Thanks for Listening!

Thanks so much for joining me again this week. Have some feedback you’d like to share? Leave a note in the comment section below! If you enjoyed this episode, please share it using the social media buttons at the bottom of the post.

Also, please leave an honest review for The Musician Monster Podcast on

Today’s guest is John Oszajca, the founder of Music Marketing Manifesto.

In 1999, John secured what he calls, one of the “largest” record deals of all time. He was featured in Rolling Stone, MTV, and countless other publications. But his music wasn’t selling. And the label dropped him.

Through years of trial and error, John stumbled on a “formula” to market and sell music online. The strategy has been used to sell more albums online than all other music marketing strategies combined. John’s perfected this formula over time, and teaches it to musicians and anyone that wants to market their music. Today, he’s sharing it with Musician Monster.

I can’t wait for you to hear the wisdom John brings in today’s podcast episode.

Let’s Rock!

In This Episode, You’ll Learn:

* How to market your music online step by step

* Why the hardest part of music marketing music is getting started…

* …And 3 growth hacks that will save you time and get you fast results

* The 5 essential tools to simplify your online marketing strategy

* How to get people to buy your music without resorting to sleazy sales tricks techniques

* The role Facebook plays in your music marketing strategy (HINT: it’s not what you think)

* Where to direct people after they sign up to download your music…

* …And why it’s an essential step that you do NOT want to skip

Links and info mentioned in this episode:

* musicmarketingmanifesto.com (John’s music marketing website)

* Music Marketing Manifesto 3.0 (latest version of John Oszajca’s music marketing course)

* View Facebook audience insights (this page will not open unless you’re logged into facebook and have a Facebook Ad account)

* Create a Facebook Ad (this page will not open unless you’re logged into facebook and have a Facebook Ad account)

* Learn about Facebook Ads (register for Facebook’s free course that has everything you need to get started)

* Music Marketing Strategies and Tools (Our Resources page)

Music Marketing Strategies To Get You Started

Four steps to organically grow a fanbase using Facebook ADS:

* Define 3 artists that you sound like

* Use Facebook audience insights tool to find people that like those bands

* Purchase ads and deliver them to those people

* Test, improve, and scale up

Everything you need to market your music online:

* A website that you own and control

* A list of people who are interested in what you do

* A squeeze page or a landing page

* An email management tool

* Understand the basics of copywriting

Right-click HERE and “save-as” to download this episode to your desktop

Thanks for Listening!

Thanks so much for joining me again this week. Have some feedback you’d like to share? Leave a note in the comment section below! If you enjoyed this episode, please share it using the social media buttons at the bottom of the post.

Also, please leave an honest review for The Musician Monster Podcast on