The Musician Monster Podcast: Music Business For Musicians

The Musician Monster Podcast: Music Business For Musicians

By Greg Wilnau: Musician, Musicpreneur, Self MadeBusinessMusicCareers
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The Musician Monster Podcast: Music Business For Musicians episodes

  • MMP014: How To Make A Viral Music Video

    Today’s guest is Grant McFarland. His band, Galactic Empire, moved from obscurity to stardom almost instantly. They did not have a fan base or a significant internet presence—they had never even released an album. They covered the main Star Wars theme and released a music video alongside it. In 24 hours that video was viewed over 2 million times, leading to more than 2,000 sales of Galactic Empire’s rendition of the Star Wars theme, in less than 7 days.
    After their video went viral, Galactic Empire was featured in some of the most popular publications in the world: Entertainment Weekly, E!, Guitar World Magazine, Guitar World, Huffington Post, Metal Injection among others. The video also helped them get numerous endorsements.
    If going viral sounds good to you, then you’ll love today’s episode of the MusicianMonster podcast!*
    In this episode you’ll learn:

    * The three things you need to in order to produce a top quality music video
    * The first steps to creating a viral video—FREE
    * How to locate and use the resources you have to make a viral music video
    * Why you don’t need a big video or recording studio to create a viral music video
    * The best way to build momentum
    * How to sell out a tour before you leave your hometown

    Useful Links:

    * Watch Galactic Empires rendition of the Star Wars theme on…

    * Facebook
    * YouTube


    * Purchase it on iTunes
    * www.atriumaudio.com (Grant’s recording studio)
    * www.harryfox.com (License music)
    * www.loudr.fm (License music)
    * Learn the three things that make a music video go viral (Published on MusicianMonster)
    * Build your fanbase like a Jedi (Published on MusicianMonster)

    Follow Galactic Empire:

    * Facebook
    * Instagram
    * Twitter

    Right-click HERE and “save-as” to download this episode to your desktop
    Thanks for listening!
    Thanks so much for joining me again this week. Have some feedback you’d like to share? Leave a note in the comment section below.
    If you enjoyed this episode, please share it using the social media buttons at the bottom of the post.
    Also, please leave an honest review for the Musician Monster Podcast on iTunes! Ratings and reviews are helpful and always appreciated.
    24 min
  • MMP014: How To Make A Viral Music Video

    Today’s guest is Grant McFarland. His band, Galactic Empire, moved from obscurity to stardom almost instantly. They did not have a fan base or a significant internet presence—they had never even released an album. They covered the main Star Wars theme and released a music video alongside it. In 24 hours that video was viewed over 2 million times, leading to more than 2,000 sales of Galactic Empire’s rendition of the Star Wars theme, in less than 7 days.
    After their video went viral, Galactic Empire was featured in some of the most popular publications in the world: Entertainment Weekly, E!, Guitar World Magazine, Guitar World, Huffington Post, Metal Injection among others. The video also helped them get numerous endorsements.
    If going viral sounds good to you, then you’ll love today’s episode of the MusicianMonster podcast!*
    In this episode you’ll learn:

    * The three things you need to in order to produce a top quality music video
    * The first steps to creating a viral video—FREE
    * How to locate and use the resources you have to make a viral music video
    * Why you don’t need a big video or recording studio to create a viral music video
    * The best way to build momentum
    * How to sell out a tour before you leave your hometown

    Useful Links:

    * Watch Galactic Empires rendition of the Star Wars theme on…

    * Facebook
    * YouTube


    * Purchase it on iTunes
    * www.atriumaudio.com (Grant’s recording studio)
    * www.harryfox.com (License music)
    * www.loudr.fm (License music)
    * Learn the three things that make a music video go viral (Published on MusicianMonster)
    * Build your fanbase like a Jedi (Published on MusicianMonster)

    Follow Galactic Empire:

    * Facebook
    * Instagram
    * Twitter

    Right-click HERE and “save-as” to download this episode to your desktop
    Thanks for listening!
    Thanks so much for joining me again this week. Have some feedback you’d like to share? Leave a note in the comment section below.
    If you enjoyed this episode, please share it using the social media buttons at the bottom of the post.
    Also, please leave an honest review for the Musician Monster Podcast on iTunes! Ratings and reviews are helpful and always appreciated.
    24 min
  • MMP013: Rick Barker Talks About Managing Taylor Swift And The Music Industry Blueprint
    Rick Barker loves developing artists and watching them grow. A skill that served him well managing Taylor Swift’s career in the early days of Big Machine Records. Rick talks about growing up poor and stepping down as Taylor’s manager just as he was about to make more money than he ever had.
    Rick shares his story, explains why he does what he does and the path that took him there. From strippers to cocaine, spandex to radio; promoting local music, managing Taylor Swift and creating The Music Industry Blueprint–Rick Barker is here to offer guidance to any artist wise enough to listen.
    Let’s rock!
    In this episode, you’ll learn

    * The importance of being fearless.
    * Why desiring to learn is essential to success.
    * How to meet 500,000 people and turn them into fans–without leaving your hometown.
    * Why it’s harder to keep a record deal than it is to get one.
    * How independent artists are making $185,000 per year without a booking agent, label, manager or a song on the radio.
    * The difference between artist management and artist development.
    * Why the key to success is to focus on adding value.
    * How Taylor Swift got a leg up over Carrie Underwood and Miranda Lambert.
    * Why solving people’s problems will guarantee that you never run out of work.
    * Why “I need to be willing to do the work that no one else is willing to do” should be your mantra.
    * Learn what a music marketing funnel is and how it can help you give away your music and earn waay more money.
    * The only two things that nobody can take away from you.
    * Why it’s the best time to be in the music business and how to take advantage of it.
    * When to start pursuing a label and a manager, why most of us aren’t ready and how to change that!

    How Rick Barker Can Join Your Team

    * The Music Industry Blueprint (Rick’s Premium Course)
    * Social Media For Music (Rick’s Course on Social Media)
    * Rick’s Official Website (www.rickbarker.com)
    * How to Work One on One With Rick (Application)
    * 30 Day Music Marketing Challenge (Includes daily steps to take on each social media platform)
    * $150,000 Music Degree ([Download] Rick’s FREE eBook)
    * The Musician’s Theme (WordPress)

    Useful Links

    * Scott Borchetta (Founder of Big Machine Records)
    * Big Machine Records
    * Jeb Heart (The Guest of MMP012)
    * TuneCore (Music Distribution)
    * CD-Baby (Music Distribution)
    * Sound Exchange (Digital Royalties)
    * BMI (Publish Songs)
    42 min
  • MMP013: Rick Barker Talks About Managing Taylor Swift And The Music Industry Blueprint
    Rick Barker loves developing artists and watching them grow. A skill that served him well managing Taylor Swift’s career in the early days of Big Machine Records. Rick talks about growing up poor and stepping down as Taylor’s manager just as he was about to make more money than he ever had.
    Rick shares his story, explains why he does what he does and the path that took him there. From strippers to cocaine, spandex to radio; promoting local music, managing Taylor Swift and creating The Music Industry Blueprint–Rick Barker is here to offer guidance to any artist wise enough to listen.
    Let’s rock!
    In this episode, you’ll learn

    * The importance of being fearless.
    * Why desiring to learn is essential to success.
    * How to meet 500,000 people and turn them into fans–without leaving your hometown.
    * Why it’s harder to keep a record deal than it is to get one.
    * How independent artists are making $185,000 per year without a booking agent, label, manager or a song on the radio.
    * The difference between artist management and artist development.
    * Why the key to success is to focus on adding value.
    * How Taylor Swift got a leg up over Carrie Underwood and Miranda Lambert.
    * Why solving people’s problems will guarantee that you never run out of work.
    * Why “I need to be willing to do the work that no one else is willing to do” should be your mantra.
    * Learn what a music marketing funnel is and how it can help you give away your music and earn waay more money.
    * The only two things that nobody can take away from you.
    * Why it’s the best time to be in the music business and how to take advantage of it.
    * When to start pursuing a label and a manager, why most of us aren’t ready and how to change that!

    How Rick Barker Can Join Your Team

    * The Music Industry Blueprint (Rick’s Premium Course)
    * Social Media For Music (Rick’s Course on Social Media)
    * Rick’s Official Website (www.rickbarker.com)
    * How to Work One on One With Rick (Application)
    * 30 Day Music Marketing Challenge (Includes daily steps to take on each social media platform)
    * $150,000 Music Degree ([Download] Rick’s FREE eBook)
    * The Musician’s Theme (WordPress)

    Useful Links

    * Scott Borchetta (Founder of Big Machine Records)
    * Big Machine Records
    * Jeb Heart (The Guest of MMP012)
    * TuneCore (Music Distribution)
    * CD-Baby (Music Distribution)
    * Sound Exchange (Digital Royalties)
    * BMI (Publish Songs)
    42 min
  • MMP012: How To Play Guitar Like a Beast In Six Months
    It takes 10,000 hours to master a craft.
    That means practicing for one hour every day for the next 27 years (assuming you have an efficient routine). The good news is that you can 10x the effectiveness of your practice sessions by finding a great teacher.
    Over the last 20 years, Jeb Hart has spent 25,000 hours teaching people how to play the guitar. Jeb’s teaching methods are precise. He can take a noob guitarist and turn them into a proficient player in six months. In today’s episode, I ask Jeb how he does it. We also discuss his brand new course.
    If you’re reluctant to learn guitar because…

    * Your guitar teacher never had any focus and you lost interest.


    * You don’t want to learn songs like “Twinkle Twinkle Little Star”.


    * You’re too busy.


    * It’s too expensive.

    …Then today’s episode is for you!
    In this episode, you’ll learn

    * What to look for in a music teacher


    * Why the best musicians are usually the best teachers


    * Why having a teacher is the key to learning quickly


    * Why it’s important to get out of your comfort zone


    * A detailed explanation of his brand new course


    * Why the future of music is in the hands of musicians


    * How you can access Jeb’s course

    Useful Links

    * Six Month Guitar (Jeb’s course) <— Use the code “Monster2016” at checkout. You’ll get a $50 discount from the course, and I’ll get a $50 commission! :D


    * jeb-hart.com (Jeb’s personal site)


    * Jeb on Facebook


    * Jeb Hart and Danika Holmes (official site)

    Right-click HERE and “save-as” to download this episode to your desktop
    Thanks for listening!
    Thanks so much for joining me again this week. Have some feedback you’d like to share? Leave a note in the comment section below!
    If you enjoyed this episode, please share it using the social media buttons at the bottom of the post.
    Also, please leave an honest review for the MusicianMonster Podcast on iTunes! Ratings and reviews are extremely helpful and always appreciated!
    And finally, don’t forget to subscribe to the show on iTunes to get automatic updates.
    And finally, a big thank you to Jeb Hart for coming on the show.
    See you next time!
    Is there a musician you’d like me to interview? If so, send an email to [email protected] or a tweet to @musicianmonster and give me the name and contact info (if you have it) of the musician you want me to interview.
    30 min
  • MMP012: How To Play Guitar Like a Beast In Six Months
    It takes 10,000 hours to master a craft.
    That means practicing for one hour every day for the next 27 years (assuming you have an efficient routine). The good news is that you can 10x the effectiveness of your practice sessions by finding a great teacher.
    Over the last 20 years, Jeb Hart has spent 25,000 hours teaching people how to play the guitar. Jeb’s teaching methods are precise. He can take a noob guitarist and turn them into a proficient player in six months. In today’s episode, I ask Jeb how he does it. We also discuss his brand new course.
    If you’re reluctant to learn guitar because…

    * Your guitar teacher never had any focus and you lost interest.


    * You don’t want to learn songs like “Twinkle Twinkle Little Star”.


    * You’re too busy.


    * It’s too expensive.

    …Then today’s episode is for you!
    In this episode, you’ll learn

    * What to look for in a music teacher


    * Why the best musicians are usually the best teachers


    * Why having a teacher is the key to learning quickly


    * Why it’s important to get out of your comfort zone


    * A detailed explanation of his brand new course


    * Why the future of music is in the hands of musicians


    * How you can access Jeb’s course

    Useful Links

    * Six Month Guitar (Jeb’s course) <— Use the code “Monster2016” at checkout. You’ll get a $50 discount from the course, and I’ll get a $50 commission! :D


    * jeb-hart.com (Jeb’s personal site)


    * Jeb on Facebook


    * Jeb Hart and Danika Holmes (official site)

    Right-click HERE and “save-as” to download this episode to your desktop
    Thanks for listening!
    Thanks so much for joining me again this week. Have some feedback you’d like to share? Leave a note in the comment section below!
    If you enjoyed this episode, please share it using the social media buttons at the bottom of the post.
    Also, please leave an honest review for the MusicianMonster Podcast on iTunes! Ratings and reviews are extremely helpful and always appreciated!
    And finally, don’t forget to subscribe to the show on iTunes to get automatic updates.
    And finally, a big thank you to Jeb Hart for coming on the show.
    See you next time!
    Is there a musician you’d like me to interview? If so, send an email to [email protected] or a tweet to @musicianmonster and give me the name and contact info (if you have it) of the musician you want me to interview.
    30 min
  • MMP011: Danika Holmes – From College Dropout To Full Time Musician
    Danika Holmes has played over 400 shows since she decided to pursue music full time in 2010. The path that took here there is rarely traveled–abandoning her Ph.D., only a dissertation short of becoming “Dr. Holmes.” Don’t let Danika’s “luck” fool you into thinking she’s had it easy. It was only through taking consistent action that she was able to go from dropping out of college to a full-time musician. Danika explains everything in today’s episode of the MusicianMonster Podcast.
    I can’t wait for your to hear the wisdom Danika brings. Let’s rock!
    In this episode, you’ll learn:

    * Crowdfunding and why it’s easier that ever before
    * Why having a vision for your music is everything
    * What people back in a crowdfunding campaign–and why it’s not what you expect
    * The only two things you need to build a fan base
    * Social media, why it’s great (and not so great) and how to use it in the best way
    * House concerts and why they’re the key to being an independent musician
    * The easiest way to put on your own house concert
    * Why we get nervous on stage and what to do about it
    * Why a “flower pedal tour” is the first step before touring (see below)

     
    Useful links:

    * www.kickstarter.com
    * www.patreon.com
    * www.launchandrelease.com (Learn about crowdfunding)
    * www.onstagesuccess.com (Tom Jackson’s website)
    * www.sixmonthguitar.com (Jeb Heart’s course)
    * www.concertsinyourhome.com
    * My interview with Shannon Curtis
    * No Booker, No Bouncer, No Bartender (Shannon Curtis’ book)

    More on Danika

    * Official Site
    * Twitter
    * YouTube
    * Facebook
    * Instagram
    * Reverb Nation

    Get Danika’s Music:

    * iTunes
    * Spotify
    * Official Shop

    Right-Click Here To Download This Episode To Your Desktop!
    Thanks for listening!
    Thanks so much for joining me again this week. Have some feedback you’d like to share? Leave a note in the comment section below!
    f you enjoyed this episode, please share it using the social media buttons at the bottom of the post.
    Also, please leave an honest review for the MusicianMonster Podcast on 
    40 min
  • MMP011: Danika Holmes – From College Dropout To Full Time Musician
    Danika Holmes has played over 400 shows since she decided to pursue music full time in 2010. The path that took here there is rarely traveled–abandoning her Ph.D., only a dissertation short of becoming “Dr. Holmes.” Don’t let Danika’s “luck” fool you into thinking she’s had it easy. It was only through taking consistent action that she was able to go from dropping out of college to a full-time musician. Danika explains everything in today’s episode of the MusicianMonster Podcast.
    I can’t wait for your to hear the wisdom Danika brings. Let’s rock!
    In this episode, you’ll learn:

    * Crowdfunding and why it’s easier that ever before
    * Why having a vision for your music is everything
    * What people back in a crowdfunding campaign–and why it’s not what you expect
    * The only two things you need to build a fan base
    * Social media, why it’s great (and not so great) and how to use it in the best way
    * House concerts and why they’re the key to being an independent musician
    * The easiest way to put on your own house concert
    * Why we get nervous on stage and what to do about it
    * Why a “flower pedal tour” is the first step before touring (see below)

     
    Useful links:

    * www.kickstarter.com
    * www.patreon.com
    * www.launchandrelease.com (Learn about crowdfunding)
    * www.onstagesuccess.com (Tom Jackson’s website)
    * www.sixmonthguitar.com (Jeb Heart’s course)
    * www.concertsinyourhome.com
    * My interview with Shannon Curtis
    * No Booker, No Bouncer, No Bartender (Shannon Curtis’ book)

    More on Danika

    * Official Site
    * Twitter
    * YouTube
    * Facebook
    * Instagram
    * Reverb Nation

    Get Danika’s Music:

    * iTunes
    * Spotify
    * Official Shop

    Right-Click Here To Download This Episode To Your Desktop!
    Thanks for listening!
    Thanks so much for joining me again this week. Have some feedback you’d like to share? Leave a note in the comment section below!
    f you enjoyed this episode, please share it using the social media buttons at the bottom of the post.
    Also, please leave an honest review for the MusicianMonster Podcast on 
    40 min
  • MMP010: Is The Music Industry Dying?
    Flush It Down!
    I want to give you the skinny before you listen to this episode…because the more I learn, the more I realize why we musicians have trouble building momentum.
    The OLD music industry is in the toilet
    We do not hear about it as often because the numbers used to measure the size of the new industry are different. Record labels had a hierarchical system and it doesn’t work anymore. They defined success by one number: record sales. And people don’t buy records anymore.
    The NEW music industry is thriving
    The old system doesn’t work and that is a good thing! We should be ecstatic because we don’t have to sell out to get signed anymore. For better or worse–musicians have freedom.
    Problem is, most musicians don’t see that. They believe the music industry is “dying”. Why? Because we go by the old definition of success and instead of looking for answers, we think about how “unfair” the situation is and throw our hands up in frustration…I can relate.
    The point? 
    It’s difficult to think as an individual. Especially if we don’t look for answers and rely on opinions to decide what we believe. You will hear what I mean in the episode. Just know that I was pissed when I recorded it. If we want to rise above the noise then we have to get smart, ask questions and look for answers.
    In this episode, you’ll learn:

    Why the old music industry is dead…
    …And why you should be jazzed about it
    Answers to some confusing questions
    The MAIN difference between the two
    The first steps to take
    Why you should ignore what you hear
    How to implement new strategies

    Right Click Here To Download This Episode Right To Your Desktop!
    Useful links:

    Speed Painter
    Google AdWords
    Google Trends

    Thanks for listening!
    Thanks so much for joining me again this week. Have some feedback you’d like to share? Leave a note in the comment section below!
    If you enjoyed this episode, please share it using the social media buttons at the bottom of the post.
    Also, please leave an honest review for The Musician Monster Podcast on iTunes! Ratings and reviews are extremely helpful and always appreciated!
    And finally, don’t forget to subscribe to the show on iTunes to get automatic updates.
    Thanks for chillin’ with me guys. Until next time-rock on and prosper!
    19 min
  • MMP010: Is The Music Industry Dying?
    Flush It Down!
    I want to give you the skinny before you listen to this episode…because the more I learn, the more I realize why we musicians have trouble building momentum.
    The OLD music industry is in the toilet
    We do not hear about it as often because the numbers used to measure the size of the new industry are different. Record labels had a hierarchical system and it doesn’t work anymore. They defined success by one number: record sales. And people don’t buy records anymore.
    The NEW music industry is thriving
    The old system doesn’t work and that is a good thing! We should be ecstatic because we don’t have to sell out to get signed anymore. For better or worse–musicians have freedom.
    Problem is, most musicians don’t see that. They believe the music industry is “dying”. Why? Because we go by the old definition of success and instead of looking for answers, we think about how “unfair” the situation is and throw our hands up in frustration…I can relate.
    The point? 
    It’s difficult to think as an individual. Especially if we don’t look for answers and rely on opinions to decide what we believe. You will hear what I mean in the episode. Just know that I was pissed when I recorded it. If we want to rise above the noise then we have to get smart, ask questions and look for answers.
    In this episode, you’ll learn:

    Why the old music industry is dead…
    …And why you should be jazzed about it
    Answers to some confusing questions
    The MAIN difference between the two
    The first steps to take
    Why you should ignore what you hear
    How to implement new strategies

    Right Click Here To Download This Episode Right To Your Desktop!
    Useful links:

    Speed Painter
    Google AdWords
    Google Trends

    Thanks for listening!
    Thanks so much for joining me again this week. Have some feedback you’d like to share? Leave a note in the comment section below!
    If you enjoyed this episode, please share it using the social media buttons at the bottom of the post.
    Also, please leave an honest review for The Musician Monster Podcast on iTunes! Ratings and reviews are extremely helpful and always appreciated!
    And finally, don’t forget to subscribe to the show on iTunes to get automatic updates.
    Thanks for chillin’ with me guys. Until next time-rock on and prosper!
    19 min

About The Musician Monster Podcast: Music Business For Musicians

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Stand Out. Get Your Music Heard. Make Your Mark.