The Myopia Mindset

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Are you playing it too safe with myopia management? In this episode, Brianna Rhue OD, FAAO joins me as we dive into how to be more aggressive, confident, and strategic in growing your myopia management practice. Success doesn’t come from waiting—it comes from clear communication, smart sales tactics, and a willingness to take risks.

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Myopia management is more than just a trend—it’s a commitment to long-term eye health. But is it truly worth the investment? In this episode, we go beyond the science and dive into the real-world rewards of implementing myopia management in practice.

Hear from Matthew Martin OD FIAOMC, Paul Levine OD FIAOMC, and Cary Herzberg OD FIAOMC — passionate experts who have made it a core part of their practice, learn about the potential return on investment, and discover how you can make a meaningful impact on your patients' lives.

Support the podcast and get the extended version of this episode here: https://myopiamindset.substack.com/

Did we drop the ball on the myopia epidemic?

How well does the public grasp why myopia is so important?

Are we doing a good enough job communicating about it?

Matthew accidentally finds an unprompted discussion about the Myopia Epidemic on a podcast called, The Skeptics Guide To The Universe. The SGU is a science-based skepticism podcast. Cary and Matthew break down the discussion about what the SGU got right and what they missed. As well as how this reflects back on the myopia industry as a whole.

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Matthew is joined by Cary Herzberg OD FIAOMC to discuss some of the exciting things that have happened in the Myopia industry over the last few years.

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For the extended version of this episode go to myopiamindset.substack.com and become a supporter.

Matthew Herzberg is joined by Cary Herzberg OD FIAOMC to discuss the state of the myopia industry and whether or not we are on the cusp of a new era in myopia management.

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Follow Cary: @oaadoc