The Narrative

The Name on the Front

12.15.2016 - By Sports IllustratedPlay

Download our free app to listen on your phone

Download on the App StoreGet it on Google Play

They say the name on the front of the jersey is more important than the name on the back, but what happens when there's two names on the front? Soon the Philadelphia 76ers will be the first big 4 sports team with an advertisement on their jersey. Is this the first step to ads alongside your teams logo?

More episodes from The Narrative