Azerion is fast becoming one of the most important companies in the digital sector, even though its name may be at present relatively unknown.

It has been quietly building a huge digital entertainment and advertising ecosystem, with gaming at its core, and has acquired 41 companies across Europe in the last five years. including well-know players like Improve Digital and Collective.

With a huge library of its own content, reaching over 100 million people each month, on top of this integrated technical infrastructure, Azerion is a company set to shake up the industry in the year ahead.

NDA met one of the company's board members  to discover exactly how they intend to do just this.