The Neon Show

The Neon Show

By Siddhartha AhluwaliaBusinessEntrepreneurship
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The Neon Show episodes

  • The Dramatic RISE & FALL of EdTech with Manan Khurma, Founder & Chairman, Cuemath
    • Why the DARLING Edtech in 2021 became a taboo in 2022 for VCs?
    • What do students really expect? 
    • Why do Edtech entrepreneurs fail? 
    • And what's the most important factor in EdTech Success?

    Today we talk with Manan Khurma, Founder at Cuemath who answers all these questions for us. 

    During our conversation he shares how building an Education venture is not like building on a rocket ship, but building with trust. 

    He has been building Cuemath for almost the last decade and he highlights that unlike the common notion or FOMO behind going online being an Edtech venture, right before Covid, only 5% of their entire revenue came via Online classes.

    His first question to any new entrepreneur looking to enter the Edtech space is if they are ready to give atleast two decades to build their educational venture. 

    Further during the episode Manan shares their views on performance marketing in edtech, building trust for students and parents, and much more. 

    Notes - 

    02:21 - Manan’s journey to becoming a teacher and entrepreneur

    04:31 - What’s his view of Edtech landscape both in India and globally?

    08:08 - Which are the institutions that inspire him? 

    11:55 - Going down the attention span of kids in the last decade

    17:45 - Certain kids already being great at grasping new things

    21:19 - Zoho Shoutout

    23:30 - Getting answers has become really easy

    27:39 - Real learning happens when a student puts their brain in isolation to a problem

    29:07 - Increase in the number of screens in our home

    33:11 - Thesis on how not to build an Education venture

    39:31 - Mercenary category of Entrepreneur

    45:15 - Current scale of Cuemath

    47:55 - Their approach to starting coding courses

    49:30 - Essence of Analytical thinking

    50:54 - Goal to build a strong base and system

    51:52 - Best way to build a 1,00,000 paid students base in Educational venture

    54:22 - How have the customer acquisition channels evolved?

     

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    1 hr
  • Building a Unicorn in the most challenging sector; the NoBroker Story with Co-Founder & CTO, Akhil Gupta

    Recently the trend in startups has been around growing fast, scaling faster, and becoming humongous with viral products, ideas & marketing. 

    But in most cases, such ideas come crashing down in a short span of time, because of the lack of depth either in the product or the customer base.

    In this episode, almost after a year and half since we published NoBroker Founder Amit Agarwal’s episode, we have with us his Co-founder Akhil Gupta to talk more about their journey of building NoBroker with depth in every market and focus on customers over the last 10 years. 

    During the episode, Akhil shares the ups and downs in their journey, along with the initial response they got while they were trying to raise their first round, what are his thoughts about the current & future of the housing market in India, and more.

    Notes - 

    01:26 - Early Product Market Fit moment for NoBroker

    07:19 - Clarity to make NoBroker the largest Real Estate solution in India 

    08:53 - The most challenging obstacles

    13:35 - Defining moments in their journey

    15:19 - Mistakes they made being founders

    16:46 - Key factors why they succeeded

     20:35 - Zoho Sponsored – Prashant Ganti on What does Zoho Payroll do and what’s the story behind it? 

    21:36 - Future Plans

    23:41 - How they become the Amazon of Real Estate

    25:16 - Passion behind starting NoBroker

    30:40 - Why they got rejected by so many VCs

    32:29 - Realistic way of building a sustainable growing startup

    38:07 - Reason behind the sky-rocketing of rentals in Bangalore

    42:04 - Impact of global factors on the Indian Housing market

     

    Also, try out a 30-day free trial of Zoho Payroll, and simplify your Payroll journey as an entrepreneur! https://zoho.to/zoho-payroll

    Send us Fan Mail

    52 min
  • The Reality of Web3 that only few know & finding the right Co-Founder ft Santosh Panda, Co-Founder, Foundership

    Where was the Indian Startup Ecosystem back in 2010-12, where is it now in 2022 and where is it headed 5 years down the line, in terms of - 
    # Digital Infrastructure
    # Tech Talent
    # Innovative mindset amongst founders
    # Investments from VCs and Angel Investors and more. 

    In this episode, we will talk about all of it, with our guest, Santosh Panda, Co-founder, Foundership where he is Incubating & Accelerating Top Founders & Builders Launch Defining Web3 Startup of tomorrow.

    Tune in to hear Santosh share his insights on the importance of finding a Co-founder, the opportunities of the Indian Startup Ecosystem in the years to come, the past, present & future of Web3, and much more.

    Notes - 

    00:00 - Bhai tu Co-founder banega?

    01:55 - Meeting with Santosh for the first time

    06:40 - Being compassionate

    09:05 - Convincing someone to become your Co-founder

    16:22 - Being within the Startup Ecosystem since 2008

    19:57 - Zoho Sponsored – Prashant Ganti on how is Zoho Payroll solving problems beyond payroll. 

    23:35 - Thoughts about the current Indian Startup Ecosystem

    31:00 - How would 2025-2030 be like for Indian Startups?

    34:47 - Tech Innovation in India for last mile connectivity

    37:09 - The essence of having a Digital Infrastructure in India

    41:18 - What is there for India in Web3?


    Send us Fan Mail

    50 min
  • Indian Parents' Love For Government Jobs, Status Driven Society of India and the Paying Capacity of Bharat with KuKu FM Founder, Lal Chand Bisu

    As of today, only 15% of India’s population lives in the top 50 cities, and the remaining 85% which accounts to around 119 crores, live in towns or villages. 

    According to an ASER survey, the availability of smartphones in rural India was 67.6 % in 2021, primarily bought for kids’ studies amid the pandemic.

    With this, we can make out that even in towns and villages, the penetration of smartphones and the internet is huge and people in villages are driven to spend higher to provide better learning resources to their children. 

    This exact learning is what drove our guest, Lal Chand Bisu, Founder, Kuku FM, to build a product for Bharat.

    In today’s episode, we talk with Lal Chand Bisu to understand, how he was able to build a subscription model product for the mass Indians and what have been his learnings over the years while scaling Kuku FM.

    Notes - 

    01:50 - Intro 

    02:20 - Do the mass Indians pay for subscriptions?

    03:46 - How do Indians define value? 

    05:37 - How is Kukufm an aspirational product for the masses? 

    08:05 - Indians consuming aspirational content

    11:33 - Split of content on Kuku FM

    12:36 - Starting Non-series content in form of Mini-episodes

    16:25 - Popularity of Personal Finance on Kuku FM

    18:24 - Family Background and the entrepreneurial path he chose

    20:26 - Zoho Sponsored – Prashant Ganti on what makes Zolo Payroll different from its competitors? 

    28:46 - How was he motivated to do something out of his league?

    32:36 - Why do people in towns or villagers aspire for Government jobs?

    36:44 - Convincing Indian consumers to pay for Non-fictional content subscriptions


    Also, try out a 30-day free trial of Zoho Payroll, and simplify your Payroll journey as an entrepreneur! https://zoho.to/zoho-payroll


    Send us Fan Mail

    47 min
  • Understanding D2C in India with Abhishek Goenka, Head, RPSG Capital Ventures

    The direct-to-consumer market, known as the D2C market had a size of about $33 billion in India in 2020. By 2025, the total addressable D2C market is forecast to grow almost threefold and reach $100 billion.

    In today’s episode, we have with us, Abhishek Goenka, Head of Investments, RPSG Capital Ventures.

    RPSG Capital Ventures is an early-stage consumer VC fund focused on investing in the D2C ecosystem including food & beverage, personal care, and lifestyle goods.

    Some of their portfolio companies are mCaffeine, Plixlife, and The Souled Store among others.

    In today’s episode, Abhishek shares the differentiating factor of what led them to invest in Plixlife, one of their portfolio’s profitable exits, and more. 

    Notes - 

    01:07 - Intro to RPSG and its investments in D2C space

    02:42 - Largest portfolio companies and what helped them reach there

    03:45 - What’s D2C from his perspective?

    05:04 - What has helped D2C in India to have explosive growth?

    13:51 - How does a D2C brand differentiate itself in today’s time?

    20:39 - Zoho Sponsored – Prashant Ganti on what is their long-term vision with Zoho Payroll.

    22:23 - Thesis which didn’t work out

    29:41 - Why don’t we see many D2C unicorns in India?

    32:14 - What are the moats for a D2C brand? 

    34:54 - Doubling down on the Hero product

    Also, try out a 30-day free trial of Zoho Payroll, and simplify your Payroll journey as an entrepreneur! https://zoho.to/zoho-payroll

    Send us Fan Mail

    38 min
  • Karthik Jagannathan on Starting up at age 50, Building Gallabox, India's favorite Whatsapp Solution & Company Culture in India Vs the US

    Karthik Jagannathan, after working for more than two decades across cross-functional experience in Telecom and Internet businesses, with a specific focus on SMBs, decided to build a solution to help SMBs scale faster with Gallabox.


    In today’s episode, Karthik shares the backstory of what led him to starting up at the age of 50, building something for SMBs, and more. 


    Notes - 

    01:36 - Serving a business like it's your own

    04:10 - Where do the roots of ownership come from in his life? 

    06:27 - What other significant events in his life lead him to here today? 

    08:58 - Building and growing sustainably in crisis

    12:06 - India wasn’t a place of - “Grow fast, Break fast.”

    18:34 - Landscape out there in Small & Medium Businesses in India

    24:33 - Zoho Sponsored – Prashant Ganti on Where do founders struggle with Payroll and how can they fix it?

    26:44 - Zeroing down on an idea to solve for SMBs

    36:22 - Leveraging Whatsapp with Gallabox

    39:06 - Themes that he wanted to solve for

    40:49 - Scaling to over 500+ business

    49:39 - Learnings from their journey so far

    51:50 - What helped them grow faster?

    57:49 - Advice for entrepreneur building for SMBs


    Also, try out a 30-day free trial of Zoho Payroll, and simplify your Payroll journey as an entrepreneur! https://zoho.to/zoho-payroll

    Send us Fan Mail

    1 hr 3 min
  • Tiago Forte On How To Organize Your Digital Life and Unlock Your Creative Potential

    With so much happening in our work and personal lives on a daily basis, how do you keep track of things? 

     

    Which one of the following do you generally practice? 

    1. Just try to remember all of it with your brain

    2. Save reminders or alerts with a calendar or events management app

    3. Maintain a daily diary

    4. Some other way!

     

    As argued and mentioned by most founders and VCs on our podcast so far, like Gaurav Munjal, Founder Unacademy, its futile to put so much pressure on your brain to try and remember everything all the time. 

     

    Instead, its best to take notes of all the things that matter to you or you think would matter to you down the line, store it somewhere and refer it when needed, and just use your brain as a processor, rather than a hard drive.

     

    In today’s episode, we have with us, Tiago Forte, Founder, Forte Labs and we’re going to talk in-depth about his book - “Building a Second Brain: A Proven Method to Organise Your Digital Life and Unlock Your Creative Potential”.

     

    In simple words, taking and processing notes in an effective and efficient way.

     

    During the episode, Tiago talks about our mental blockers which hold us back from taking effective notes, how to get back at reviewing them later, how to get started with step 1, and more.

     

    Notes - 

    00:36 - Intro

    01:24 - Key takeaways from his book for a layman

    03:30 - What’s his why behind writing his book and creating this system?

    06:01 - Why or how do health issues triggers to write such an unconventional book? 

    07:04 - Initial system of note-taking and how it has evolved. 

    08:34 - What’s the App-stack that he relies on? 

    10:00 - How has this journey transformed him as a person?

    11:36 - First set of things anyone can do to get started? 

    16:13 - How to review or revisit your notes effectively?

    18:14 - His daily schedule: Between first brain & second brain

    20:20 - Why is it difficult for people to take this 1-extra step?

    22:26 - What can help our listeners help overcome procrastination and start note-taking?

    25:39 - Zoho Sponsored – Prashant Ganti on Where do founders struggle with Payroll and how can they fix it?

    26:55 - How to manage accountability in note-taking? 

    31:23 - How to make note-taking frictionless?

    34:18 - Three personas from his book where note-taking made a significant change to their life

    Also, try out a 30-day free trial of Zoho Payroll, and simplify your Payroll journey as an entrepreneur!

     

    https://zoho.to/zoho-payroll

     

     


    Send us Fan Mail

    40 min
  • Jaspreet Singh On Starting Druva From Pune, India To Making It a Global Leader in Cloud Computing

    There’s been a high rise in global data breaches for several years, and 2022 has been littered with information thefts. 

    As per Analytics India magazine, the data breach cost averaged Rs.176 million in 2022, reaching an all-time high.

    In July, Twitter suffered a data breach of 5.4 million accounts, and throughout the year so far, there have been several cases of data theft of various scales.

    Our today’s guest, Jaspreet Singh, Founder & CEO Druva, has built and scaled the company since 2008 to provide a solution in this space.

    Druva is trusted by over 4,000 global organizations. The company has such strong faith in these data-protection systems, that they even offer a Data Resiliency Guarantee up to $10 Mn against five key data risks.

    In today’s episode, Jaspreet shares with us the backstory of what led him to start Druva, move to the US, and more. 


    Notes - 

    00:42 - Intro

    01:13 - Conceptualizing Druva

    04:06 - What kept him going in the first 5-years?

    05:37 - Reaching $1 Mn ARR

    07:08 - Druva’s revenue till 2013 before getting their first large customer

    07:49 - What were they building in the first 5 years and what did they transition into after 2013?

    10:46 - Letting go of $8 Mn revenue 

    11:45 - Milestones and evolving for revenue growth

    14:19 - Critical requirement to shift to the US for scale

    17:19 - Is a India Product-Market-Fit exactly replicable in the US?

    19:26 - Zoho Sponsored – Prashant Ganti on Where do founders struggle with Payroll and how can they fix it?

    20:26 - What worked well for Druva in the 10 to 100 journey? 

    24:52 - His advice to SaaS entrepreneurs to reach $20 Mn ARR



    Also, try out a 30-day free trial of Zoho Payroll, and simplify your Payroll journey as an entrepreneur!

    https://zoho.to/zoho-payroll

    Send us Fan Mail

    29 min
  • Top skillsets + Learnings from 200+ podcast episodes ft Siddhartha & Nansi, founders, 100x Entrepreneur

    What are some of the valuable learnings and inspirations Siddhartha and Nansi got after recording 200+ episodes with the most successful entrepreneurs, VCs, and creators on the 100x Entrepreneur podcast?

    The new episode with our duo is out now! 


    Tune in to learn how to start a podcast, what you can expect after a certain number of podcast episodes, how you grow with each conversation, and which guests inspired Nansi & Siddhartha the most!


    We hope you enjoy this short, crisp and insightful episode from 100x! 



    Notes - 

    00:22 - Intro

    01:15 - Learning Consistency: Publishing episodes every Monday

    02:26 - Learning Networking: Bringing Top-notch guests

    06:24 - Learnings from Gaurav Munjal, Unacademy: 10000+ Notes on his iPad

    08:40 - “A Startup Team is Sports Team, not a family.”

    09:34 - Learnings from Vidit Attrey, Meesho: Listening to your customers

    12:35 - Realising that you know nothing and absorbing the best of your guests

    14:02 - Shoutout with Prashant Ganti, Head of Product, Zoho on where do founders struggle with Payroll and how can they fix it?

    16:12 - Learnings from creators who’ve cracked distribution

    17:42 - Being professional with people you work with


    Also, try out a 30-day free trial of Zoho Payroll, and simplify your Payroll journey as an entrepreneur!


    https://zoho.to/zoho-payroll

    Send us Fan Mail

    20 min
  • The process and preparation for IPO, with Tracxn founders Neha Singh and Abhishek Goyal

    In 2021, 125 Indian companies raised over $18 Bn through initial public offerings (IPO) in public markets.


    Out of $18 Bn, over $7.3 Bn was raised by 11 Indian Tech Startups from Nazara to MapmyIndia.


    In today’s episode, we talk with Abhishek Goyal & Neha Singh, Co-founders, Tracxn, which recently went IPO.


    But unlike the other major tech startups which went IPO in recent years, at Tracxn, they decided to go IPO at a probably early stage, considering their ARR of $10 Mn.


    During the episode, they share there view point on why they chose to do it on an initial ARR rather than going IPO, once they’ve grown big enough and more.



    Notes - 

    00:37 - Intro to ​​Tracxn

    01:27 - Feeling of going IPO

    02:27 - Preparing for an IPO 

    05:06 - Splitting the roles within team to be prepared from Day 1

    05:41 - Documents which they had to submit to SEBI or any other regulator for the DRHP

    06:46 - Trendsetter by going public at $10 Mn ARR

    08:44 - Convincing VCs for going IPO-early

    11:33 - Mentors from whom they took advice for going public

    12:59 - Is it possible to time the market for IPO? 

    14:58 - Raising an Anchor allocation Pre-IPO

    16:17 - Most stressful part of going IPO: Market Uncertainty

    18:34 - Rollercoaster set of emotions they went through

    22:24 - Moments of giving up during the whole process

    24:16 - How to prepare mentally before entering the IPO-process?

    24:33 - Zoho Sponsored – Prashant Ganti on Where do founders struggle with Payroll and how can they fix it?

    26:01 - IPO-Checklist and learnings

    31:26 - What does it requires for tech companies to go public?

    35:03 - Playbook where companies can go public and build in long-term

    35:54 - Founder aspiration beyond becoming Unicorn


    Also, try out a 30-day free trial of Zoho Payroll, and simplify your Payroll journey as an entrepreneur!


    https://zoho.to/zoho-payroll




    Send us Fan Mail

    38 min

About The Neon Show

From the publisher's feed

Hi, I am your host Siddhartha! I have been an entrepreneur from 2012-2017 building two products AddoDoc and Babygogo. After selling my company to SHEROES, I and my partner Nansi decided to start…

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