MLMs (multi-level marketing companies) don’t actually sell you freedom—they sell you scripts plus a story. For neurodivergent people, that combination can feel like safety, clarity, and belonging all wrapped into one.
When masking is exhausting, ambiguity feels like a threat, and job environments are deeply inaccessible, the promise of “work from home, be your own boss, follow this exact formula, and you’ll succeed” lands like relief. You don’t have to invent the structure, the branding, or the messaging. You just follow the script and buy the starter kit. For an autistic brain that craves predictability, and an ADHD brain hungry for novelty and dopamine, that promise is catnip—and also a trap!In this episode, Liora and I unpack the MLM trap as someone who deeply gets it.
💬 " The more barriers we can remove, the easier it's gonna be for a neurodivergent person to do the thing." - Caitlin Liz Fisher
🌈 Meet Our Guest: Liora Natania (she /them)
Compassionate Career Coach • Fractional Recruiter • Inclusive Hiring & Recruiting Consultant • Founder of Colorful Futures
Liora is a queer, neurodivergent career coach who specializes in helping ND and queer job seekers navigate work, burnout, entrepreneurship, and transitions with clarity, agency, and self-trust. They bring their background in graphic design, creative recruiting, and DEI-focused career development to help people find work that actually fits their brains—and their bodies. Their business, Colorful Futures, is built on the belief that neurodivergent people deserve accessible careers, supportive systems, and workplaces that meet us where we are.
Go check out Colorful Futures, their queer, neurodivergent-owned career coaching business supporting ND and queer folks with job searching, entrepreneurship, and building work lives that actually fit.
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⚠️ Trigger WarningThis episode includes discussion of:
- Eating disorders and disordered eating
- Intentional weight loss and diet culture
- MLMs (Beachbody, Pure Romance, essential oils, etc.)
- Chronic pain, hypermobility, and overexercise
- Abusive relationship dynamics (brief mention)
- Mental health, shame, and burnout
Please take care of yourself, friend! Pause, skip, or return later if your body needs a break.
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What Liora and I Explore in This Episode
- Why autistic and ADHD folks are especially vulnerable to MLM marketing
- Scripts, “be your own boss” messaging, and the illusion of easy income
- How Beachbody turned eating disorders and overexercise into a “business model”
- Grieving the past self who did harmful things to survive
- Relearning movement as care, not punishment or performance
- Moving from all-or-nothing to all-or-something self-care
- Healing from MLM shame and rebuilding your relationship with marketing, movement, and self-trust