The New Flat Rate

In this episode of The New Flat Rate podcast, Danielle Putnam, President of The New Flat Rate, chats with Paul Maskill from The Blue Collar Advisors about mastering pricing for contractors. They discuss the importance of knowing your numbers, avoiding underpricing, and using tools like the Blue Collar Pricing Calculator to help contractors stay profitable.

Links and Resources:

https://thenewflatrate.com/podcast/

https://thebluecollaradvisors.com/

https://thebluecollaradvisors.com/price/

In this episode of The New Flat Rate podcast, Danielle talks to LMH’s Founder & CEO, Danny Braught, about how contractors can elevate their marketing strategies using a mix of traditional and cutting-edge techniques. Danny shares actionable insights on neighborhood marketing, including the power of yard signs, door hangers, and A-frame displays to build trust and attract new customers. He also delves into the future of search with AI-driven tools like ChatGPT and SearchGPT, emphasizing how contractors can adapt to stay ahead in an evolving digital landscape. Tune in to discover practical tips to boost visibility, increase customer engagement, and position your business for success in the modern era!

In this episode of The New Flat Rate podcast, Danielle talks to Online Access’s Director of Sales & Marketing, Colleen Keyworth, about the challenges contractors face in staying consistent with their marketing. They discuss how contractors can develop a marketing strategy that aligns with their goals, the importance of maintaining a steady presence, and how to avoid the common pitfalls of reactive marketing. Colleen shares actionable tips and insights to help contractors take control of their marketing efforts and build a sustainable, long-term approach to growing their business.

Links and Resources:

https://thenewflatrate.com/podcast/

hvacwebsites.com

In this episode of The New Flat Rate podcast, Matt talks to Haven’s Founder, Kevin Hart, about new tools in the world of IAQ.

https://thenewflatrate.com/podcast/

https://haveniaq.com/

https://www.trutechtools.com/

https://pro.haveniaq.com/

In this episode of The New Flat Rate podcast, Matt talks to Ruby’s Partner Account Manager, Sarah Allen, about creating transparency internally with your company and externally with you and your customers.

For $150 OFF your package go to get.ruby.com/thenewflatrate

Show Notes:

[0:50] How can Ruby take away stress in the office?

[10:35] What makes Ruby different to feel more like a home company sound and touch?

[20:15] How does Ruby fit with large companies and small companies?

[23:50] How flexible is Ruby?

Links and Resources:

Ruby.com

In this episode of The New Flat Rate podcast, Matt talks to Company Cam’s Business Development Lead Claire Ficke about creating transparency internally with your company and externally with you and your customers.

Show Notes:

[2:37] Why should I consider using Company Cam?

[19:40] How does Company Cam make me more money?

[27:55] What is Company Cams relationship with big CRM’s?

Links and Resources:

For 50% OFF your first 2 MONTHS go to CompanyCam.com/Claire

CompanyCam.com

Download Company Cam on your App/Play Store today for a 14 day FREE trial!

In this episode of The New Flat Rate podcast, Matt talks to KGG Consulting Founder Ken Grubbs about IAQ and new steps KGG is using going forward with that industry

Show Notes:

[02:28] What new steps is KGG Consulting bringing to the indoor air quality industry?

[06:40] Where to start with indoor air quality

[12:30] What resources does KGG bring to the table with training?

[16:37] How are contractors going to know which IAQ products they need to put into the customers home?

[18:51] How do I market IAQ to customers?

[24:06] Does KGG help to get a company started with online marketing?

[25:56] Where does KGG Consulting cover in the country?

[28:17] Free HVAC and IAQ content websites

[30:30] Conclusion

Links and Resources:

TNFR.us

KGGConsulting.com

HVACContent.com

IAQ.Works.com

In this episode of The New Flat Rate podcast, Matt talks to Online Access Director of Sales and Marketing Colleen Keyworth about why having a positive Google profile is crucial to your company.

Questions? [email protected] | 706.259.8892

Show Notes:

[02:21] How is it that Online Access is able to specialize in home service industries?

[06:08] What is the relevance of these members to have a positive Google business profile?

[12:33] Why is it important to respond to every Google review?

[16:45] What can company’s do proactively to start helping their company build a bridge over the valley’s they run through?

[28:27] Is there a golden number that they know they could start with?

[39:24] How can company’s like Online Access help you find techs?

[29:16] What should you be focusing on and be aware of in the world of pay per click right now?

Links and Resources:

WWW.TNFR.us

WWW.HVACWebsites.com

In this episode of The New Flat Rate podcast, Danielle talks to OPTIMUS Financing Creator Matthew Bratsis about how you can have simple financing options for your customers.

Show Notes:

[05:39] What OPTIMUS is and how they help contractors

[09:08] Explaining what a “waterfall” is

[11:13] How easy it is to start with OPTIMUS

[15:25] What we are seeing today in the contracting industry

[17:18] Fees when being an approved contractor with OPTIMUS

[22:28] You can finance through OPTIMUS on a Service Repair job

[29:16] In conclusion 

Links and Resources:

TNFR.us

www.optimusfinancing.com/tnfr

In this episode of The New Flat Rate podcast, Danielle talks to Lemon Seed Marketing Creative Director Emily Fleniken about how to juice up your brand and hit a home run on your marketing!  

LINKS AND RESOURCES: https://thenewflatrate.com/ https://lemonseedmarketing.com/Reach out to Emily for the water bottle on their about page! https://lemonseedmarketing.com/about 

Show Notes 

[6:01] How would I know if my company brand, as a service provider, is good, bad, or recognizable?

[17:23] How would you recommend using your company's core values to create your brand?

[20:01] When should you look at rebranding?