On this episode of the On The Rise Podcast's Faith Driven Leaders series, host Nick Stromwall talks with Keegan O'Connor, co-founder and CEO of Chill Shark, a wellness-tech company building portable cold-plunge chiller systems. Keegan shares how cold water immersion helped regulate his nervous system after a PTSD treatment program, why he funded the first clinical research on cold water immersion for PTSD, and how the company uses luxury hospitality to fund a mission of helping veterans. He also opens up about walking away from his faith, being drawn back by his brother's peace, and learning to surrender his business to God. A candid conversation on pain, purpose, and building with integrity. (Note: discusses PTSD, trauma, and veteran suicide.)