In this episode of The Optimized Law Firm Podcast, Patrick Carver, CEO of Constellation Marketing, shares the most effective local SEO strategies for 2025 that law firms can implement right now for fast, high-impact results.

Discover how to make your Google reviews visible to AI tools like ChatGPT, defend your profile against spam review attacks, and tap into an underutilized tool—Bing Places—to gain visibility in AI search. Whether you're fighting fake reviews or want to future-proof your firm's online presence, this episode is packed with practical SEO wins you can't afford to miss.

If you’re tired of “shiny object syndrome” and want real, measurable growth, this episode is for you. Tune in and transform your marketing strategy today!

If you’re spending money on SEO and paid ads but not seeing real growth, the problem may not be your marketing—it’s your intake. Wendy shares her expertise from working with over 70 law firms to build high-converting intake systems that actually work. From automations to staff training, CRM setups to follow-up cadences, this episode covers it all.

Key Topics Covered:

How intake optimization is the fastest path to 7-figure growth

The foundational systems every firm must have before using AI

How to hire or train the right intake team members

Why documentation is the starting point to scaling your law firm

This is a can’t-miss episode if you're serious about growing your firm efficiently and profitably.

What happens when clients start saying, “I found you on ChatGPT”? The legal industry is entering a new era of AI-powered search, and your law firm needs to adapt now—not later. In this episode, Patrick Carver of Constellation Marketing dives deep into how law firms can prepare for AI-driven client discovery.

You'll learn:

What platforms like ChatGPT, Perplexity, and Google AI Overview mean for your firm

The 10 actionable steps to get visibility in AI search tools

How to avoid the snake-oil sales pitches in the AI gold rush

If you're ready to future-proof your law firm’s marketing and rank in the next generation of search, this is the episode for you.

Ready to supercharge your law firm’s advertising results in 2025? 💼🚀 Join Patrick Carver and Camila Parodi, Director of Advertising at Constellation Marketing, as they break down the exact system used to lower ad costs, improve lead quality, and maximize ROI for 85+ law firms across the country.

Whether you're DIY or working with an agency, this episode gives you practical tools to clean up your ad strategy and get real results. 💡 Here are the Three Main Takeaways:

The search landscape for law firms is on the verge of massive change. In this episode, Patrick Carver explains why Google's new AI mode is a "Yellow Pages moment" for legal marketing—and what your firm can do about it.

You'll learn:

If you're serious about future-proofing your law firm's marketing, this episode is a must-listen.

If you’re tired of “shiny object syndrome” and want real, measurable growth, this episode is for you. Tune in and transform your marketing strategy today!

🚀 Patrick Carver, CEO of Constellation Marketing, discusses why lawyers should keep investing in marketing in 2025 and beyond.📈💼

Too many law firms waste money on marketing without knowing what’s actually working. In this episode of The Optimized Law Firm Podcast, Patrick Carver, CEO of Constellation Marketing, shares a proven framework for measuring the success of your marketing efforts.

📊 Key Takeaways:

If you’re tired of “shiny object syndrome” and want real, measurable growth, this episode is for you. Tune in and transform your marketing strategy today!

📌 Want to elevate your law firm's marketing game? Schedule a FREE AUDIT here:https://bit.ly/book-constellation

Join Patrick Carver, CEO of Constellation Marketing, as he breaks down the major Google algorithm updates of the year and their implications for law firms.

This episode of The Optimized Law Firm Podcast covers the rise of AI-generated content, updates targeting SEO manipulations like site reputation abuse, and how Google's new features affect organic search traffic. Learn how to adapt your content strategy, build trust with Google, and stay ahead in 2025.

Whether you're a beginner or seasoned in SEO, this episode is packed with insights to optimize your law firm's online presence.

📌 Want to elevate your law firm's marketing game? Schedule a FREE AUDIT here: https://bit.ly/book-constellation

In the latest episode of The Optimized Law Firm Podcast, Patrick Carver, CEO of Constellation Marketing, shares insights on the evolving search engine landscape and the role of AI in 2025.

Discover why Google’s market share dominance still matters, what AI-driven search trends could mean for your law firm, and the practical steps to future-proof your digital strategy.

Whether you’re looking to improve your SEO or prepare for the next wave of AI advancements, this episode is packed with essential tips for law firm success.

We are always happy to help, feel free to reach out to [email protected] with any questions or concerns about your business. 

Join Patrick Carver in an engaging conversation with James Brown, a seasoned attorney and business consultant from Perseverance Squared.

James reveals how he transformed his law firm into an eight-figure powerhouse and now teaches law firm owners how to grow profitably.

This episode covers essential topics like developing a business plan, setting goals, and leveraging marketing strategies to maximize efficiency and profitability. If you’re ready to finish the year strong and start the next one with a clear roadmap, this episode is a must-listen.