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The Owner Seat episodes

  • The Drip Bar CEO Explains Why This Business Model Works | Ben Crosbie

    The wellness category is moving fast, and most operators are being told to chase the next modality without anyone showing them how to make the math work. Ben Crosbie sees this business the way the people who listen to this show do: as a P&L, not a press release. This episode is for fitness, wellness, and longevity operators who want the honest unit economics behind IV therapy and the longevity wave before they bet on it.

    Today on The Owner Seat Podcast, host Albert Ramos sits down with Ben Crosbie, CEO of The DRIPBaR and a franchise builder who grew and exited more than 500 Tapout Fitness locations, and goes behind the economics of building a longevity brand:

    • How to think about a single DRIPBaR location as a P&L, and the levers that decide whether it prints money or just survives
    • How to protect contribution margin per visit on a high-touch, nurse-delivered service while keeping the price where members come back
    • The opportunity a fragmented industry creates for a brand with real infrastructure, and how to be the consolidator instead of the consolidated

    Ben Crosbie is the CEO of The DRIPBaR, one of the most recognized names in IV therapy and wellness, and a franchise builder first. He is the founder of ZOR411, a franchise development company, and before The DRIPBaR he founded Tapout Fitness, where he secured the global rights to the TapouT brand and grew it through more than 500 franchise locations across 11 countries before exiting in 2019. He sits on the Leadership Advisory Board of the American IV Association and came up through franchising, real estate, and fitness, with a degree in kinesiology and nutrition. Under his leadership The DRIPBaR has moved past hydration into NAD+, peptides like Sermorelin, hormone support, and the longevity services shaping the next decade of wellness.

    This episode is for fitness, wellness, and longevity owners, franchisees, and multi-unit operators who are tired of:

    • Chasing new services that get commoditized in months, not years
    • Watching contribution margin erode on every high-touch visit
    • Pricing pressure as the hot molecules get cheaper and more available
    • Building something that gets consolidated instead of doing the consolidating

    Top topics we cover

    • The franchise builder's lesson: what building and exiting 500+ Tapout locations taught Ben about what actually makes a location profitable, not just sellable
    • The levers inside a single DRIPBaR P&L, and how to protect margin per visit
    • Memberships versus walk-ins, and what a healthy recurring-revenue mix looks like for predictable cash flow
    • Utilization across fixed chairs and fixed nurse hours, and what moving that number does to the economics
    • Where the real demand and margin are heading in NAD+, peptides, hormone support, and longevity over the next three to five years
    • Staying on the right side of pricing pressure as the GLP-1 wave resets the metabolic category

    How this episode helps you win

    If you're a single-studio owner: you'll learn the levers inside a location P&L and how to keep a member past the first 90 days.

    If you're a multi-unit operator: you'll get a clear read on utilization, recurring revenue, and how to price new services so you stay ahead of the curve.

    If you're weighing acquisitions or outside capital: you'll hear what has to be true in a location's economics before planting the flag in a new market, and where the consolidation opportunity sits.

    If you're a franchisor or emerging brand: you'll learn how to build the infrastructure that lets you consolidate a fragmented industry instead of getting consolidated by it.

    Work with Albert, Fractional CFO for Fitness and Wellness

    I'm Albert Ramos, Founder of STRATEGO Intel Consulting and host of The Owner Seat. 16+ years of P&L ownership at Life Time Inc. (NYSE: LTH), Gold's Gym, and 24 Hour Fitness. I help fitness, wellness, and longevity brands ($500K to $30M) build cash visibility, unit economics, pricing and utilization models, and capital planning so every decision is clean and defensible.

    Book a CFO Strategy Call: https://calendly.com/albertramosjr-strategointel/youtube-podcast

    Subscribe to The Owner Seat newsletter on LinkedIn: https://www.linkedin.com/build-relation/newsletter-follow?entityUrn=7288029005239267328

    Website: https://www.StrategoIntel.com

    Connect with Albert on LinkedIn: https://www.linkedin.com/in/albertramosjr/

    More from The Owner Seat

    New episodes every Monday and Friday at 8:00am CST.

    Full library: https://www.youtube.com/@TheOwnerSeatPodcast

    STRATEGO Intel: https://www.StrategoIntel.com

    48 min
  • The Wellness Robot Is In The U.S.: Meet RoboSculptor | Elena Kormilina | The Owner Seat

    Every operator in fitness and wellness is being told the same thing right now: add recovery, add longevity, add the next modality. Almost nobody tells them how to make the math work. Elena Kormilina lives at exactly that intersection, where a brand-new technology has to turn into a real business an operator can actually run. This episode is for fitness, wellness, and longevity operators weighing a capital-heavy modality and wanting the honest unit economics before they sign.

    Today on The Owner Seat Podcast, host Albert Ramos sits down with Elena Kormilina, Head of Product Strategy and Commercialization at roboSculptor, the Dubai-based company building AI-powered robotic body therapy for wellness businesses, and goes behind the economics of recovery on demand:

    • How robotics changes the math on a treatment that used to need an hour of skilled labor, and where it still doesn't pencil
    • What utilization and pricing actually have to hold at for the published per-unit revenue numbers to be real and not a best-case headline
    • What has to be true in the numbers before a hardware company can raise real capital and scale the rollout

    Elena Kormilina is the Head of Product Strategy and Commercialization at roboSculptor, where her craft is translation: taking complex health-tech and turning it into something operators, investors, and customers actually understand and adopt. Before roboSculptor she spent a decade at Profile Products, growing a region from $50,000 to $1.7 million and building distributor networks across Eastern Europe and Central Asia, opening new markets like Turkey and Mongolia. She holds an MBA in finance and thinks about a product the way a CFO thinks about a P&L. At roboSculptor she helped reposition the product from a niche aesthetics tool to a recovery and wellness platform built for gyms, hotels, spas, recovery centers, and longevity clinics, evolving the vibrocompression method behind Beautylizer into a full-body, AI-driven system that scans the body and selects the protocol. She helped take the install base from around 15 units to roughly 100, grew revenue about six times, and carried the company to a first investor soft commitment.

    This episode is for fitness, wellness, and longevity owners, franchisees, and multi-unit operators who are tired of:

    • Being pushed to add the next modality with no P&L to back the decision
    • Headline per-unit revenue numbers that fall apart the moment you check the utilization assumption
    • Treatments that need an hour of skilled labor and never pencil out
    • Buying a trend they regret instead of a durable shift in demand

    Top topics we cover

    • The commercializer's lesson: the gap between a product that's technically great and one that actually sells and scales
    • How robotics extends capacity without adding headcount, and how to read that on the P&L
    • The real per-unit economics behind the published $200,000-a-year-at-60%-usage figure
    • Why retention and repeat visits, not the first wow, tell you a location truly works
    • The shift from a big upfront hardware sale to a rental model, and what it does to operator economics and cash flow
    • What changes in pricing, model, and partnerships when crossing from the UAE into the US

    How this episode helps you win

    If you're a single-studio owner: you'll get an honest framework for whether a capital-heavy modality actually pencils at your traffic and pricing.

    If you're a multi-unit operator: you'll learn how to extend capacity without adding labor and how to read utilization before you replicate.

    If you're weighing acquisitions or outside capital: you'll hear what a hardware company has to prove in the numbers before raising, and how a rental model reshapes the risk.

    If you're a franchisor or emerging brand: you'll learn how to tell a durable demand shift from a trend, and where to focus a product that could go everywhere.

    Work with Albert, Fractional CFO for Fitness and Wellness

    I'm Albert Ramos, Founder of STRATEGO Intel Consulting and host of The Owner Seat. 16+ years of P&L ownership at Life Time Inc. (NYSE: LTH), Gold's Gym, and 24 Hour Fitness. I help fitness, wellness, and longevity brands ($500K to $30M) build cash visibility, unit economics, pricing and utilization models, and capital planning so every decision is clean and defensible.

    Book a CFO Strategy Call: https://calendly.com/albertramosjr-strategointel/youtube-podcast

    Free STRATEGO CFO Playbook: https://bit.ly/owner-seat-cfo-playbook

    Subscribe to The Owner Seat newsletter on LinkedIn: https://www.linkedin.com/build-relation/newsletter-follow?entityUrn=7288029005239267328

    Website: https://www.StrategoIntel.com

    Connect with Albert on LinkedIn: https://www.linkedin.com/in/albertramosjr/

    More from The Owner Seat

    New episodes every Monday and Friday at 8:00am CST.

    Full library: https://www.youtube.com/@TheOwnerSeatPodcast

    STRATEGO Intel: https://www.StrategoIntel.com

    41 min
  • He Built Brands for L'Oréal and Honda, Then Bet on His Own | Jonathan Singer | The Owner Seat

    Most founders fall in love with their product. The best ones fall in love with the experience their customer actually has, then build the business around it. Jonathan Singer spent 25 years doing exactly that for some of the biggest brands in the world, and now he's doing it for himself with The Red Light Wellness Company. This episode is for fitness, wellness, and longevity operators who have to make the experience sing and make the math work at the same time.

    Today on The Owner Seat Podcast, host Albert Ramos sits down with Jonathan Singer, a 25-year brand experience veteran and Founder and CEO of The Red Light Wellness Company in Miami Beach, and goes behind the build of Redwell:

    • How to deliver professional-grade red light therapy at prices regular people can afford without crushing the margin
    • What the unit economics of a single flagship have to prove before you replicate it across cities
    • Why community, not equipment, is the part of the model a competitor can't just buy

    Jonathan Singer has been engineering brand experiences since 1999. He started at McCann, launched GMR Marketing's Canadian business and had it profitable in its first year working with brands like Royal Bank, L'Oréal, Unilever, Nokia, and Honda, then founded JSEM, Jonathan Singer Experience Marketing, where he helped pioneer the experiential agency landscape in North America. He went on to run brand experience at Subnation across gaming, fashion, and entertainment, and led the global brand experience practice at Winston Francois. He has served on the board of the LASD Foundation and is a McGill graduate. Today he is Founder and CEO of The Red Light Wellness Company, built to take professional-grade red light therapy out from behind premium price tags and make it accessible to regular people who want to take control of their healthspan, guided by his operating philosophy of Cultural Currency and the five C's: Culture, Connection, Community, Conversion, and Commerce.

    This episode is for fitness, wellness, and longevity owners, franchisees, and multi-unit operators who are tired of:

    • Building a brand that generates buzz but never turns attention into real revenue
    • Watching mission and margin pull against each other inside the same business
    • Concepts that get copied the day after they start working
    • Funding a physical, early-stage build without knowing what investors actually need to see

    Top topics we cover

    • The agency P&L lesson: what running a profitable business that early teaches you about the gap between a brand that looks good and one that actually makes money
    • Premium quality at accessible prices, and how to solve that tension without gutting contribution margin
    • Membership versus per-visit pricing, and what healthy utilization and recurring revenue look like for a red light studio
    • Where AI actually lowers cost to serve or lifts margin, versus just sounding good in a pitch
    • Cultural Currency and the five C's, and how community moves retention, lifetime value, and customer acquisition cost
    • What has to be true in the systems and the numbers before you hand the model to an operator in another city

    How this episode helps you win

    If you're a single-studio owner: you'll learn what your first location has to prove before you spend a dollar replicating it.

    If you're a multi-unit operator: you'll get a clear read on what makes a model survivable across cities and where the leadership depth has to sit.

    If you're weighing acquisitions or outside capital: you'll hear what investors actually need to see before they'll back a single-location proof of concept.

    If you're a franchisor or emerging brand: you'll learn how to protect the experience and the margin as you add locations, and what makes the business valuable instead of just busy.

    Work with Albert, Fractional CFO for Fitness and Wellness

    I'm Albert Ramos, Founder of STRATEGO Intel Consulting and host of The Owner Seat. 16+ years of P&L ownership at Life Time Inc. (NYSE: LTH), Gold's Gym, and 24 Hour Fitness. I help fitness, wellness, and longevity brands ($500K to $30M) build cash visibility, unit economics, pricing and utilization models, and capital planning so every decision is clean and defensible.

    Book a CFO Strategy Call: https://calendly.com/albertramosjr-strategointel/youtube-podcast

    Subscribe to The Owner Seat newsletter on LinkedIn: https://www.linkedin.com/build-relation/newsletter-follow?entityUrn=7288029005239267328

    Website: https://www.StrategoIntel.com

    Connect with Albert on LinkedIn: https://www.linkedin.com/in/albertramosjr/

    More from The Owner Seat

    New episodes every Monday and Friday at 8:00am CST.

    Full library: https://www.youtube.com/@TheOwnerSeatPodcast

    STRATEGO Intel: https://www.StrategoIntel.com

    41 min
  • How InLife Wellness Makes Sure Your Margin Doesn't Disappear | Scott Caplelin | The Owner Seat

    Most people who buy a business end up buying themselves a job. The studio works when they are in the room and stalls the minute they step out. Scott Capelin spent 20 years learning why that happens and how to build the opposite. This episode is for fitness, wellness, and longevity owners who want a studio that holds its margin and keeps running without them standing in the doorway.

    Today on The Owner Seat Podcast, host Albert Ramos sits down with Scott Capelin, Founder and CEO of inLIFE Wellness and a former multi-unit operator who sold all 5 of his Vision Personal Training locations in 2011, and goes behind the inLIFE Wellness model:

    • Why two owners run the exact same systems and the exact same pricing and land in completely different places
    • What it actually takes for a studio to keep its revenue when a key instructor walks out the door
    • The few numbers Scott tells every owner to read on Monday morning

    Scott Capelin is the Founder and CEO of inLIFE Wellness, where he helps everyday people open and operate Pilates-inspired studios with full support from day one. Before inLIFE, Scott spent over a decade as a multi-unit franchise owner running 5 Vision Personal Training locations across Australia and New Zealand, then sold every one of them in 2011. He has logged more than 30,000 hours training clients face to face, built Tribe Social Fitness after studying the top fitness models in the world, and learned brand-building from Anne McKevitt. He is an international Number 1 best-selling author of Fit to Flourish and inShape, inLove, inSPIRED!, runs the inLIFE Wellness School of Pilates and Group Exercise Certification, and was recently named one of Entrepreneur Mirror's Top 10 Visionary Leaders Driving Global Change.

    This episode is for fitness, wellness, and longevity owners, franchisees, and multi-unit operators who are tired of:

    • Owning a studio that only works when they are physically in it
    • Watching margin disappear into line items they never priced for
    • Revenue that depends on a constant churn of new members instead of retention
    • Building something for years that they could never actually sell

    Top topics we cover

    • The multi-unit P&L lesson: what running 5 locations at once teaches you about unit economics that you only see when the whole P&L is on your desk
    • Where the margin actually lives in a low-impact studio model, and the one line item new owners underestimate every single time
    • Instructor quality versus the system: which one really drives retention and contribution margin
    • The four questions Scott uses to separate a real business from a job that just looks like one
    • The Monday-morning numbers every owner should read every week
    • Building for the exit: what most owners fail to put in place that quietly caps their valuation

    How this episode helps you win

    If you're a single-studio owner: you'll know which numbers to read every Monday and where to find the margin you're leaving on the table.

    If you're a multi-unit operator: you'll get a clear test for whether your locations run on systems or on your adrenaline, and how to take yourself out of the room.

    If you're weighing acquisitions or outside capital: you'll hear how Scott thinks about the capital you put in and the realistic return and timeline before you sign.

    If you're a franchisor or emerging brand: you'll learn what has to be true in your financials and systems before you sell a single license, so you're scaling a proven model and not hope.

    Work with Albert, Fractional CFO for Fitness and Wellness

    I'm Albert Ramos, Founder of STRATEGO Intel Consulting and host of The Owner Seat. 16+ years of P&L ownership at Life Time Inc. (NYSE: LTH), Gold's Gym, and 24 Hour Fitness. I help fitness, wellness, and longevity brands ($500K to $30M) build cash visibility, unit economics, pricing and utilization models, and capital planning so every decision is clean and defensible.

    Book a CFO Strategy Call: https://calendly.com/albertramosjr-strategointel/youtube-podcast

    Free STRATEGO CFO Playbook: https://bit.ly/owner-seat-cfo-playbook

    Subscribe to The Owner Seat newsletter on LinkedIn: https://www.linkedin.com/build-relation/newsletter-follow?entityUrn=7288029005239267328

    Website: https://www.StrategoIntel.com

    Connect with Albert on LinkedIn: https://www.linkedin.com/in/albertramosjr/

    More from The Owner Seat

    New episodes every Monday and Friday at 8:00am CST.

    Full library: https://www.youtube.com/@TheOwnerSeatPodcast

    STRATEGO Intel: https://www.StrategoIntel.com

    36 min
  • From One Studio to an Eight-Figure Exit: What I Learned Building, Scaling, & Selling a Business

    Most operators think they're building a business. The best ones are building an asset. This episode is the difference between the two, told by someone who scaled to 40 locations and sold to private equity twice before she had fully separated which one she'd built. If you run a fitness, wellness, or longevity brand and you've never stopped to ask whether your company could survive without you, this is the conversation that forces the question.Today on The Owner Seat Podcast, host Albert Ramos sits down with Kristie Shifflette, the founder who built the Orangetheory Fitness Area Developer platform OT Growth Partners from a single studio into a 40-location enterprise, and goes behind the climb:How she funded location one with a $700K SBA loan and a personal guarantee, then funded the rest from cash flow instead of outside capitalWhy she turned down the highest offer on the table in 2018, and what a retrade setup actually looks like from the insideThe Founder Absorption Effect she lived through, where the business you build to create freedom quietly becomes the thing that owns youKristie Shifflette is the Founder and CEO of OT Growth Partners, the Orangetheory Fitness Area Developer platform she launched from a single studio in North Carolina in 2013. She grew it to 40 locations across North Carolina, Indiana, and Iowa with more than 500 employees. By the time she was running ten studios, her locations averaged $1.5M in annual revenue at a 40 percent net margin. In 2018 she went to market with 13 owned locations, sold 70 percent to Kian Capital, rolled 30 percent into the new entity, and went straight back to work running acquisitions toward a full exit. Today she's a Restore Hyper Wellness franchise owner in the Raleigh-Durham market and Founding CEO of PrismLife, a health innovation company built around Food as Medicine and functional nutrition for kids, young athletes, and families.This episode is for fitness, wellness, and longevity owners, franchisees, and multi-unit operators who are tired of:Running hard with no idea whether they're building equity or just buying themselves a jobHearing the highlight reel from people who sold, and never the real cost of the climbGuessing at what a PE process looks like until they're already across the table mid-dealAdding location count while unit economics quietly erode underneath themTop topics we coverThe single-studio start: a $700K SBA loan, a personal guarantee, and profitability inside 90 days using the Orangetheory 12-week presaleThe path from location three to location ten that produced $1.5M average revenue and 40 percent net marginsThe 2018 Kian Capital recapitalization: 15 to 20 buyer meetings, the offer she walked away from, and the $1M she negotiated back into the dealLife inside a PE-backed company: reporting cadence, financial discipline, and the autonomy you trade away when you stay on as operatorThe Founder Absorption Effect, and the moment that snapped her out of itBuilding again with PrismLife, this time with the operator awareness she didn't have the first timeHow this episode helps you winIf you're a single-studio owner: you'll hear how the terms of your first deal are set years early, inside the unit economics you build or ignore today.If you're a multi-unit operator: you'll see what breaks between 13 and 40 locations so you can build ahead of it instead of paying to fix it after the fact.If you're weighing acquisitions or outside capital: you'll learn how to spot a retrade, hold your number, and separate the emotional weight of a sale from the financial logic.If you're a franchisor or emerging brand: you'll get the franchisee's real view of the relationship from someone who built and exited a 40-unit platform before sitting on the other side of it.Work with Albert, Fractional CFO for Fitness and WellnessI'm Albert Ramos, Founder of STRATEGO Intel Consulting and host of The Owner Seat. 16+ years of P&L ownership at Life Time Inc. (NYSE: LTH), Gold's Gym, and 24 Hour Fitness. I help fitness, wellness, and longevity brands ($500K to $30M) build cash visibility, unit economics, pricing and utilization models, and capital planning so every decision is clean and defensible.Book a CFO Strategy Call: https://calendly.com/albertramosjr-strategointel/youtube-podcastSubscribe to The Owner Seat newsletter on LinkedIn: https://www.linkedin.com/build-relation/newsletter-follow?entityUrn=7288029005239267328Website: https://www.StrategoIntel.comConnect with Albert on LinkedIn: https://www.linkedin.com/in/albertramosjr/More from The Owner SeatNew episodes every Monday and Friday at 8:00am CST.Full library: https://www.youtube.com/@TheOwnerSeatPodcastSTRATEGO Intel: https://www.StrategoIntel.com

    59 min
  • Is Your Business Ready for NEOPlex? | Felipe Apablaza | The Owner Seat

    This is a sneak peek into NEOPlex, what I believe is going to change the entire fitness, wellness and boutique studio business model. They are coming to the U.S., and I'll be helping them raise the capital.

    More to come

    Work with Albert, Fractional CFO for Fitness and Wellness I'm Albert Ramos, Founder of STRATEGO Intel Consulting and host of The Owner Seat. 16+ years of P&L ownership at Life Time Inc. (NYSE: LTH), Gold's Gym, and 24 Hour Fitness. I help fitness, wellness, and longevity brands ($500K to $30M) build cash visibility, unit economics, pricing and utilization models, and capital planning so every decision is clean and defensible. Book a CFO Strategy Call: https://calendly.com/albertramosjr-strategointel/youtube-podcast Subscribe to The Owner Seat newsletter on LinkedIn: https://www.linkedin.com/build-relation/newsletter-follow?entityUrn=7288029005239267328 Website: https://www.StrategoIntel.com Connect with Albert on LinkedIn: https://www.linkedin.com/in/albertramosjr/ More from The Owner Seat New episodes every Monday and Friday at 8:00am CST. Full library: https://www.youtube.com/@TheOwnerSeatPodcast STRATEGO Intel: https://www.StrategoIntel.com

    5 min
  • The Truth About Scaling Fitness & Beauty Chains with Julian Barnes | The Owner Seat

    The same habits that build a fitness or wellness brand are usually the ones that cap it. The founder becomes the system, every decision routes through one person, and growth stalls right when it should compound. This episode is about how to scale a multi-location brand without becoming the bottleneck, with an advisor who has spent eight-plus years in closed-door rooms watching exactly where it breaks and what buyers do once a brand goes to market.Today on The Owner Seat Podcast, host Albert Ramos sits down with Julian Barnes, Co-Founder and CEO of The BFS Network and one of the most connected advisors to founder-led fitness, wellness, and beauty brands, and goes behind the operator seat:Why founders almost always become the bottleneck at multi-location scale, and where it hits hardest between three, ten, and twenty locationsThe leadership transition from operator to enterprise CEO that almost nobody prepares forWhat private equity and strategic buyers actually pressure-test first when a brand goes to marketJulian Barnes is the Co-Founder and CEO of The BFS Network, a peer intelligence network with proprietary benchmarking data and member-only forums for growth-stage fitness, wellness, and beauty operators. His path is not the usual one. He holds a JD from UNC School of Law, served as COO of MELT Method, founded and ran the NYU Institute in Entrepreneurship and Small Business Management, taught fitness marketing and management at the Swedish Institute College of Health Sciences, and sat on the USTA Investment Committee managing a $200 million portfolio. He now serves as Managing Director of the Global Leadership Council for Salons, Spas & MedSpas and sits on the board of the Tufts Friedman School of Nutrition Science and Policy. For more than eight years he has sat in closed-door rooms with founder-CEOs of $2M to $50M-plus multi-location brands working to scale without breaking what made them valuable.This episode is for fitness, wellness, and longevity owners, franchisees, and multi-unit operators who are tired of:Being the system every decision has to pass throughHearing the right diagnosis in a ballroom with 500 people, then flying home to solve it aloneWatching margin bleed somewhere in the business without knowing exactly whereGuessing at what a buyer will value until they're already in diligenceTop topics we coverThe founder as bottleneck: why the habits that build the business become the ceiling, and where it shows up firstOperator seat versus enterprise seat: the most expensive decision a founder makes before they make the switchPeer rooms that create value versus ones that turn into group therapy, and what to bring to make them workOutside advisors, peer networks, fractional CFOs, and executive coaches: when each is the right tool and when operators reach for the wrong oneExit readiness: what acquirers pressure-test first, what kills deals in diligence, and what premium-multiple brands have in common 12 to 24 months outWhere fitness, wellness, beauty, and healthcare are converging, and who gets squeezed when the underlying systems can't talk to each otherHow this episode helps you winIf you're a single-studio owner: you'll spot the founder-as-bottleneck trap early enough to build around it before it caps your growth.If you're a multi-unit operator: you'll learn what breaks between three, ten, and twenty locations and how to make the operator-to-enterprise shift before it costs you.If you're weighing acquisitions or outside capital: you'll hear what buyers pressure-test first, what kills deals in diligence, and the moves that make a brand sellable on command.If you're a franchisor or emerging brand: you'll get a read on where the fitness, wellness, and beauty category is heading and which model is positioned to win the next decade.Work with Albert, Fractional CFO for Fitness and WellnessI'm Albert Ramos, Founder of STRATEGO Intel Consulting and host of The Owner Seat. 16+ years of P&L ownership at Life Time Inc. (NYSE: LTH), Gold's Gym, and 24 Hour Fitness. I help fitness, wellness, and longevity brands ($500K to $30M) build cash visibility, unit economics, pricing and utilization models, and capital planning so every decision is clean and defensible.Book a CFO Strategy Call: https://calendly.com/albertramosjr-strategointel/youtube-podcastSubscribe to The Owner Seat newsletter on LinkedIn: https://www.linkedin.com/build-relation/newsletter-follow?entityUrn=7288029005239267328Website: https://www.StrategoIntel.comConnect with Albert on LinkedIn: https://www.linkedin.com/in/albertramosjr/More from The Owner SeatNew episodes every Monday and Friday at 8:00am CST.Full library: https://www.youtube.com/@TheOwnerSeatPodcastSTRATEGO Intel: https://www.StrategoIntel.com

    55 min
  • [solidcore] and Boutique Fitness Survival | Nate Scott | The Owner Seat

    Welcome back to The Owner Seat Podcast, where we explore what's coming next in the fitness and wellness industry. Today, we're joined by Nate Scott, CFO of Solidcore, to discuss growth, margins, and survival. He shares his insights from a robust career in corporate finance and cfo career development, offering valuable perspectives for any business.

    36 min
  • From Car Crash To iCryo Franchisee | Matt Magnuson | The Owner Seat

    Welcome back to The Owner Seat Podcast! This episode offers essential business tips for fitness and wellness operators. We discuss how to scale business effectively, emphasizing that true business growth and longevity come from smart recovery, not just constant pushing. Learn to grow your business with clarity, not chaos.

    23 min
  • Striking While It's Hot with STRIKECOACH | Jason Eller | The Owner Seat Podcast

    Welcome back to The Owner Seat Podcast, the show for operators, franchisors, franchisees, and founders in the fitness industry. We cover where fitness is actually going and how to build a sustainable business strategy. This episode is for anyone with an idea and the courage to build it, focusing on entrepreneurship from patents to partnerships and how to achieve business growth through a recurring revenue model. We also dive into the critical aspect of operations for long-term success.

    40 min

About The Owner Seat

From the publisher's feed

The Owner Seat (formerly The Valisights Podcast) is where fitness & wellness owners step out of the whirlwind and into the numbers. Host Albert Ramos, Fractional CFO for fitness & wellness brands, sits down with studio owners, franchisors, and finance leaders to break down cash flow, unit economics, and the messy middle of growth.