This past August, NY NOW occurred IRL once again at Jacob Javits Center, making history as the first trade event held in the space since it was a hospital and vaccination clinic. In this episode, Amy and Sarah recap the four-day event from their perspectives, as well as their favorite discoveries. But the storied show had yet another trick up its sleeve when it announced the formation of SF NOW to take place next April 28 and 29 in San Francisco. This regional show will be co-located with *Noted — but none of this could have happened without our two very special guests today, George White and Patti Stracher-Lee.      

RESOURCES   
| Guest Websites:   
https://upwithpaper.com/

| NY NOW: 
https://nynow.com     

| NY NOW Podcast Page: 
https://nynow.com/podcast     

| NY NOW Digital Market: 
https://nynowdigitalmarket.com    

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