The Partner Channel Podcast is back after a busy week with another episode. Tori Barlow, VP of Marketing at Allbound, had the opportunity to chat with Martin Schulz, the Co-Founder of PXP Consult. Together they talk recruiting partner, and how to take them to market onnce they're on board.

• How to recognize what problem your product solves
• What questions you should ask your customers
• Evaluating how partners can impact your pipeline

• Steps that get you real results
• Defining your ideal partner and how to recruit them
• Articulating the value that your product has to partners

For our Monday episode this week, VP of Marketing at Allbound Tori Barlow took a seat and had a chat with Noam Horenczyk, Head of Strategic Partnerships at walnut.io. Noam talks all things he's experienced in the first six weeks on the job and building his first partner program from scratch.

Tune in with host Tori Barlow, VP of Marketing at Allbound, as she talks everything exec buy-in with Sam Samuels, Head of Partnerships at Friendbuy.

On this week's episode, we sat down with Rachel Collie of Unanet as she discusses selling internally and the significance of stickiness.

Tune into our latest episode with Larry Walsh, CEO & Chief Analyst at Channelnomics as he speaks with Tori Barlow, VP of Marketing at Allbound, about ways your channel can thrive during an economic downturn.

The Partner Channel Podcast continues to push forward! This week, we sat down with Brandon Lytle, the Head of Partnerships at Field Nation, to discuss his experience in starting a partner program from scratch over the course of his career.

Sit down with Tori Barlow, VP of Marketing at Allbound as she speaks with Paul Liao, Senior Partner, Development Manager of Cloud Alliances at Outreach, and join the conversation as they cover how to go-to-market on cloud marketplaces.