Say hello to Joseph De Klee, the founder and publisher of The Pass - the tabloid publication staging a coup against the shallow scroll of the hype-led algorithm.

Since the rise of fast-form, video-based social content, we've been 'robbed' of honest restaurant reviews. We've traded hard graft for hype, and the beauty of the written word for the 'like' button. It's a landscape where the algorithm dictates our appetite, leaving us with a digital dining scene that's lost its soul.

Joseph saw this digital decay and decided to go analog. He's created a nostalgic enclave for those who love restaurants and the written word - a space to retreat to without the distraction of the internet. It is a quarterly magazine that acts as a 'heat lamp' on the city's most delicious corners.

Written by those at the hospitality coal face - the chefs, the makers, and the late-night diners - The Pass is not just a newspaper; it's a quiet celebration of the grit-and-all restaurant scene. In an era where print is supposedly 'dying,' Joseph is paying homage to newsprint, rescuing our tastebuds from the scroll.

In this episode, we'll delve into the 'heat lamp' philosophy, the brutal honesty needed to review your peers, and why the most radical thing you can do in 2026 is put down your phone and pick up a paper.

Tuck in.