Our vlog, This Is Piper, is as much a part of our roots as Panera Bread and team meeting Mount Rushmores. Documentary-as-a-service and vlogging embodies a fundamental principle of Piper: authenticity. It has been a way for us to share the rise of Piper Creative in Pittsburgh and hold nothing back from those who consume our content. Unfortunately, as the company grew, we stopped vlogging as much as we would like. 

That’s going to change in 2020. 

In this episode, HP discusses the new This Is Piper structure and why we are excited to get back to our roots. 

~”Expand Your Mind, Fill Your Heart, Grow Your Tribe”~

2019 was a defining year for Piper Creative. We hit our mark in a number of categories and have planted our roots for future success. With 2019 at our backs, we are excited to start several new projects and capitalize on other opportunities. 

In this episode, Aaron discusses lessons learned in 2019 and shares Piper’s strategic vision for 2020: Focus & Flex. 

~”Expand Your Mind, Fill Your Heart, Grow Your Tribe”~ 

Over the past two months, the Piper team has put together two LinkedIn Workshops for folks looking to improve their marketing & sales on the platform. The workshops are both a way to engage with potential clients and to educate folks in Pittsburgh about how they can use their LinkedIn profiles to support their work. 

In this episode, Aaron discusses the strategy behind the LinkedIn Workshops and why the success of both is ushering in a new focus for the entire Piper Team in 2020. 

~”Expand Your Mind, Fill Your Heart, Grow Your Tribe”~

In this episode, we catch up with Aaron to talk about the business strategy behind the new line of Piper apparel and how those designs tell a story about who we are.

You can find a piece that’s right for you by following this link

https://shop.spreadshirt.com/piper-apparel 

~”Expand Your Mind, Fill Your Heart, Grow Your Tribe”~

It’s the Holiday season which means it’s time to be with friends and family. It also means it’s time to buy gifts for those special people in your life. Luckily, the Piper team has you covered and just released a new line of t-shirts and sweatshirts for the Creatives on your list. 

In this episode, we catch up with Chief Creative Officer Hannah Phillips, who was responsible for designing the entire line. She sheds light on how she approached the design process and why she feels keeping it simple is the best choice when it comes to t-shirts, sweatshirts, logos, and everything else.

~”Expand Your Mind, Fill Your Heart, Grow Your Tribe”~

While on a drive to a Going Deep podcast interview, Aaron and Dan discussed the holiday traditions they do with their family and friends. 

In the workplace, traditions are just as important. They can establish healthy dynamics and allow for some much-needed levity when everyone is working at 60 mph. During this podcast, Aaron discusses three workplace traditions Piper has adopted and why they were chosen. 

~”Expand Your Mind, Fill Your Heart, Grow Your Tribe”~

Good communicators can hit all their points, make appropriate eye contact, and speak clearly to their audience. Great communicators can do all that and also present the information in a way that resonates with every audience, no matter their background.

In this episode, Aaron discusses the importance of modulating your message and practicing empathy when you’re talking to recent college graduates, early-stage startups, seasoned professionals and everything in between.

~”Expand Your Mind, Fill Your Heart, Grow Your Tribe”~

In the past two weeks, Aaron has been hired for two separate speaking engagements. While it’s not the first time Aaron has been asked to speak, it is a significant step towards speaking engagements becoming a significant part of Piper’s revenue.

Communication is obviously crucial in every aspect of Piper, but speaking to large groups of people is an incredibly high-leverage opportunity to build brands and business. In this episode, Aaron discusses how he approaches tackling speaking engagements and how each one can support the growth of Piper Creative.

~”Expand Your Mind, Fill Your Heart, Grow Your Tribe”~

Over the last month, Aaron and HP have been making TikToks. Recently, we posted a TikTok that got 125,000 views. This is the highest view count we have reached since starting Piper Creative. 

TikTok’s platform is undeniably unique, accessible, and beholden to the creativity of the user. In this episode, Aaron discusses how TikTok is different than other social media platforms and why it is exciting for us to join this new and ever-expanding community of creatives.

~”Expand Your Mind, Fill Your Heart, Grow Your Tribe”~

We’re always studying other podcasts, video content, and platform updates for new ways to join or lead the conversation. 

One of the ideas we were sitting on for a while was creating a business news-focused commentary show to help explain different investments and trends in the markets. Pulling on our inspiration from Barstool Sports’ Rundown, we started the Piper Rundown a few weeks ago. In this episode, we are excited to share more about this new show and why we think it has incredible potential moving forward. 

~”Expand Your Mind, Fill Your Heart, Grow Your Tribe”~