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The Platform Podcast Episode seventy-two features Nashville-based DJ and influencer, Kaleb Winterburn.
Kaleb shares his journey from growing up on a ranch in Montana to accidentally becoming an influencer, building a following with the Montana Boys, and now transitioning into the DJ world.
We get into how one random video changed everything, the reality of blowing up on social media, and why being “famous” doesn’t always mean having money. Kaleb breaks down the pressure of going viral, the truth behind influencer culture, and why authenticity and long-form content are becoming the new wave.
We also dive into his transition into DJing, what it felt like playing his first set in front of thousands of people with no experience, and the biggest differences between influencers and traditional DJs. We talk about why social media is now one of the most important tools for getting booked, the hate influencer DJs receive, and what actually separates those who succeed from those who don’t.
Enjoy the episode and leave any comments for myself or the guest!
Follow Kaleb Winterburn: https://www.instagram.com/kcamp.5/
Follow The Platform: https://www.instagram.com/ThePlatformMix
Follow Dex: https://www.instagram.com/TheDJDex
Watch or listen to The Platform Podcast every week on YouTube, Spotify, and Apple Podcasts.
0:00 Intro
1:20 Growing Up On A Ranch In Montana
5:15 Small Town Life & Freedom vs Big Cities
9:00 The Reality Of Ranching & Work Ethic
14:30 Football Career & Playing In College
18:45 The First Viral Video & Becoming Influencers
22:15 The Truth About Going Viral & Copying Trends
25:20 “If We Weren’t Good Looking We Wouldn’t Be Here”
30:25 Famous But Broke & Imposter Syndrome
34:20 Turning Down Brand Deals & Avoiding Being A Sellout
27:15 Building A Personal Brand Around Who You Actually Are
28:50 Short Form vs Long Form Content & The Future Of Social Media
48:40 First DJ Set Ever & Stage Nerves
53:45 DJ Lifestyle vs Reality (Loneliness & Pressure)
59:10 Influencer DJs vs Traditional DJs Debate
1:01:20 Advice For DJs Trying To Get Booked
1:06:10 Transitioning Into Long Form Content & Streaming
1:12:10 “Hear Me Out” Tracks That Always Work
1:15:45 Platform Playlist
1:17:35 Put Someone On A Platform
1:20:25 Upcoming Shows & What’s Next
1:21:30 Outro
The Platform Podcast 71 features Nashville based DJ, venue owner, and talent buyer, Austin Knight, also known as Knyghts!
Austin is the owner of Night We Met, one of the fastest growing dance music venues in Nashville, and breaks down what it actually takes to build a club, book talent, and grow a scene in a city dominated by free-entry nightlife. From starting as a college DJ in a frat basement to transitioning into marketing, promoting, and eventually opening his own venue, he shares the full journey of how he went from playing shows to running them.
We get into how he took the risk of opening Night We Met, and why the first thing he invested in was the VOID sound system. We also talk about the early struggles and how he learned and adjusted to the market and clientele. Austin discussed how he decides which artists to book, and the real challenge of being “too early” on talent before they blow up.
Austin breaks down the reality of Nashville nightlife, why the city’s free bar culture makes ticketed shows harder, and how he’s built a brand where people trust the experience even if they don’t know the headliner.
Plus, he shares what it was like opening for Chris Lake, the pressure of playing in front of 5,000 people, and how that experience shifted his perspective as a DJ.
Enjoy the episode and leave any comments for myself or the guest!
Follow Austin Knight (Knyghts): https://www.instagram.com/knyghts_/
Follow Night We Met: https://www.instagram.com/nwm.nashville/
Follow The Platform: https://www.instagram.com/theplatformmix
Follow Dex: @TheDJDex
Watch or listen to The Platform Podcast every week on YouTube, Spotify, and Apple Podcasts.
Episode Chapters:
0:00 Intro
The Platform Podcast Episode seventy features the Nashville based, Heidi Banks.
Heidi Banks recently moved to Nashville from L.A. and breaks down the reality of re-building a DJ career from scratch and what it actually takes to get booked in today’s nightlife scene.
From growing up in California to working behind the scenes with one of the biggest DJs in the world, to completely starting over in Nashville, she shares her journey of navigating “17 different lives” before fully committing to DJing.
We get into why being a good DJ isn’t enough anymore, how networking actually works in nightlife, why you HAVE to be outside if you want opportunities, and what it really takes to build a brand that creates consistent bookings. We also talk about rebranding her identity, adapting to a new city, and the balance between staying comfortable vs pushing for more.
Enjoy the episode and leave any comments for myself or the guest!
Follow Heidi Banks: https://www.instagram.com/heidibanksmusic/
Follow The Platform: https://www.instagram.com/theplatformmix/
Follow Dex: https://www.instagram.com/thedjdex/
Watch or listen to The Platform Podcast every week on YouTube, Spotify, and Apple Podcasts.
Episode Chapters:
0:00 Intro
00:00 — Intro
00:45 — Meet Ax (Mexico → Cali → Nashville)
03:00 — From Producer to DJ (Making the Switch)
05:15 — First Gig → Instant Residency
06:30 — Why DJing Isn’t “Just Press Play”
07:15 — DJ Battles & Learning the Craft
10:30 — Why Nashville DJs Don’t Scratch
12:30 — Good vs Bad Scratching (What Actually Works)
14:00 — Obsession, Practice & Getting Good Fast
17:30 — Battle DJ vs Club DJ (Skill vs Crowd Control)
19:30 — Moving From LA to Nashville
21:00 — Why Nashville Has WAY More Opportunity
22:30 — Playing the Same Music Every Night
23:30 — Why One-Genre DJs Get Stuck
24:30 — Taking the Risk to Move Cities
25:30 — Nashville Nightlife Is Exploding
26:30 — Celebrity Bars & Why They Work
27:30 — Barstool vs Broadway (Marketing Difference)
30:00 — Why Nashville Bars Don’t Promote
33:00 — Copy-Paste Venues Problem
36:00 — What Makes a Great Nightclub (Ax’s Vision)
38:00 — How He’d Build a Successful Venue
41:00 — Entitled Crowds & Bad Requests
43:30 — DJ vs Crowd Control (Who’s Right?)
46:00 — Where Ax Is DJing Now
47:00 — The Problem with Booking Agencies
49:30 — No Accountability in DJ Booking
52:00 — Why DJs Get Undervalued
55:00 — How Hard It Is to Get Booked in Nashville
57:30 — DJs with Managers Too Early
59:00 — Fake Followers & Industry Illusions
1:07:00 — The Latin Scene in Nashville
1:09:00 — Why Latin Parties Always Sell Out
1:12:00 — Why Cultures Don’t Mix in Nightlife
1:20:00 — Building a Touring Latin Party Brand
1:23:00 — Nashville DJ Community vs Other Cities
1:26:00 — “Hear Me Out” (Songs That Always Work)
1:29:00 — Ax’s Current Music Picks
1:35:00 — Put Someone On A Platform
1:39:00 — Outro
00:00 — Intro + Meet Boom
00:02:10 — Boom’s Background & DJ Journey
00:03:25 — Turning DJing from a Hobby into a Career
00:04:27 — Moving to Nashville & Leveling Up
00:05:00 — Quitting the 9–5 to Go All-In
00:05:30 — Why Nashville Pushes DJs to Be Better
00:07:07 — Working with Crate Hackers (Curation Explained)
00:08:00 — Building Latin & International DJ Crates
00:10:03 — Why Authentic Curation Matters
00:13:16 — Do DJs Rely Too Much on Charts?
00:14:22 — Why Clubs All Sound the Same
00:15:42 — The Real Art of DJing (Breaking New Music)
00:16:01 — Why DJs Are Afraid to Take Risks
00:16:47 — “What’s This Song?” = Ultimate DJ Respect
00:17:10 — Experimentation vs Playing It Safe
00:18:12 — How Streaming Changed Music Discovery
00:20:09 — Making Edits & Remixes for the Club
00:21:20 — Finding New Artists Before They Blow Up
00:23:00 — Building an Artist Identity vs Club DJing
00:24:00 — “You’re Getting Lapped…” (Execution vs Overthinking)
00:24:56 — Why 100 Listeners is a Big Deal
00:27:34 — DJing vs Producing: Finding Balance
00:31:09 — Artist Boom vs Nightlife Boom
00:33:11 — The Rise of Curated Events
00:34:08 — Adding Live Elements to DJ Sets
00:35:21 — The Moment the Crowd Pulled Out Their Phones
00:35:54 — Why Most People Only Go Out Once a Month
00:36:16 — Making DJ Sets More Engaging
00:39:30 — Are Live Elements the Future of DJing?
00:40:40 — Why Some DJ Sets Feel “Boring” Online
00:41:30 — Social Media vs Live Experience
00:42:56 — Riot Ranch & Nashville’s Growing Scene
00:47:35 — Why Nashville Needs More Than Open Format
00:48:01 — Expanding into New Markets (Miami, LA, NYC)
00:50:20 — How to Get Booked in New Cities
00:52:03 — Networking & Building Relationships
00:53:53 — Influencer DJs vs Real DJs
00:55:03 — The Business Behind Booking Decisions
00:56:39 — Why Dance Music is Winning Globally
00:57:15 — How DJs Test Unreleased Music (IDs)
00:58:22 — Why Other Genres Haven’t Caught Up
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