The Podcast Report

The Podcast Report

By Paul ColliganBusinessMarketingCareers
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The Podcast Report episodes

  • A New Metric For Podcasting - The Podcast Report Episode #29

    Paul Colligan introduces a new possible metric for Podcasting - the DPV - or Downloads Per Visitor. Join him for a quick conversation about why this might be something you want to track. To get the transcript from this episode a mindmap of what Paul was thinking, text "#EP29" to 503-897-1290

    Big Idea - Are You Tracking The Right Numbers For Your Podcast? (Tweet This)

    Links

    • How To Podcast Book
    • The Conversation At Google Plus
    12 min
  • Here's Why - The Podcast Report With Paul Colligan Episode #28

    You've been reaching out to Paul with questions about why he's doing with his Podcast what he's doing with his Podcast. In the first episode of 2015, he decides to answer most of your questions. To get the transcripts and show notes from this episode, text "#EP28" to 503-897-1290

    Big Idea - If You Don’t Know Why You’re Doing What You’re Doing - You Might Want To Stop (Tweet This)

    Links -

    How To Podcast Book

    You In The Book?

    iHeart Radio

    Itunes Promotional Link

    19 min
  • I Want Your Podcast In My #1 Top Selling Podcast Book - The Podcast Report Episode #26

    When I released How To Podcast on Amazon, it hit #1 in 3 different countries (and it was just a pre-release book). I want your Podcasting story to be in this book and in this special episode of The Podcast Report I explain the why and the how.

    To get the notes from this episode (with details about how to get into the book), text "#book" to 503-897-1290.

    Links

    • How To Podcast (Amazon)
    • How To Podcast (Facebook)
    14 min
  • Twitter Bombing Isn't The Problem - The Podcast Report Episode #25

    Twitter Bombing is a big topic these days. Yes, it's a bad thing, but it's as much a symptom of the problems of this space as it is anything else. We have better options in Podcasting than the download metric and, maybe, we can leverage the pain of Twitter Bombing to point ourselves in a better direction. For a transcript and mindmap of this episode, text "#EP25" to 503-897-1290

    Big Idea - Impact - Not Clicks . Sales - Not Downloads. Position - Not Rank. (Tweet This)

    Links

    • Dave's Video
    • How To Podcast Book
    • Brian Brushwood
    14 min
  • How Do You Monetize Your Podcast? - The Podcast Report Episode #24

    This is the question I get asked all too often, and often the question is asked too late. The formula for Podcast Monetization is explained in this episode of The Podcast Report With Paul Colligan. For a transcript and Mind Map of this episode, text "#EP24" to 503-897-1290.

    Big Idea

    • Market + Message + Money + Media = The Only Formula For Podcast Monetization
    • If Your Podcast Is For "Everybody" - Your Podcast Is For Nobody

    Links

    • JLD's Latest Revenue Report
    • The Thread On Google Plus
    • Episode #8 On Buying Your Audience
    20 min
  • Podcasts On Spotify - This Is Getting Interesting - The Podcast Report Episode #23

    A recent tech rumor says Spotify is examining putting Podcasts into their platform. In Episode #23 of The Podcast Report, Paul Colligan offers a few thoughts on what this might mean and how Podcasters should begin to get ready for their content on an ever-expanding list of distribution options. For a transcript of this episode, text "#EP23" to 503-897-1290.

    Big Idea -Your Content Everywhere Will Always Be Better Than Your Podcast Everywhere(Tweet This)

    Links

    • The Tech Crunch Article
    • Dan's Tweet
    • Episode 20
    16 min
  • What Will Podcasting Be Like In 10 Years? The Podcast Report Episode 21

    In episode #21 of The Podcast Report, Paul Colligan examines Podcasting's next 10 years (based on an article from Todd Cochrane on the first 10). To get a transcript and mind map of the episode, text "#ep21" to 503-897-1290

    Big Idea - Want To See Podcasting’s Future? Look In Your Email Inbox! (Tweet This)

    Links Todd's ArticleThe Conversation At G+

    18 min
  • What Does The Stitcher Acquisition Mean To Podcasters? The Podcast Report Episode #20

    European music service Deezer recently acquired the streaming content/podcasting service Stitcher. This is great news for the Podcaster, and, at the same time, a call to maybe change a few things. To get the transcript and mind map from this episode, text "#EP20" to 503-897-1290. Show notes/links are available at http//ThePodcastReport.com/20

    Big idea - Deezer buying Stitcher is the best news for Podcasters since Apple put Podcasts into iTunes. (Tweet This)

    Links

    • The Stitcher Announcement
    • The Verge Article
    • The French And Podcasting
    • Marketing Companion Podcast

    16 min

About The Podcast Report

From the publisher's feed

Paul Colligan (and everyone else at The Podcast Partnership) leverages tech to increase reach. He's the author of the #1 Top Selling "How To Podcast" book Podcast Consultant, Executive Podcast Producer, and Keynote Speaker.