By The Podmaster (Neal Veglio)
The podcast currently has 27 episodes available.
Amaze Media Labs have rolled out a new 'tool' that they promise can help people and brands like you grow your podcast audience quickly and massively.
In this episode of "The Podmaster - Insights" Associate Producer Amelia Knight presses "The Podmaster" himself - Neal Veglio - on the legitimacy of this and other similar platforms.
For transparency, Podknows has tested Amaze Media Labs products (Trailergram) in the past which is how Neal has come to the conclusions he has about the products on offer.
Do you really need video to make your podcast a hit?
I'm Neal Veglio, your Podmaster, and listen, I get it – there's a narrative floating around that you can't succeed without a video component for your podcast.
Just the other day, I came across a bloke from Riverside banging on about how video is a must because YouTube is now the "top podcast app."
If you're under the impression that without video your podcast is doomed, you need to listen to this episode.
Timestamped summary00:00 Video - necessary for podcast success?
03:54 Focus on audience engagement, not specific platforms.
06:59 Prioritise YouTube if your audience prefers visuals.
09:24 Prioritise engaging, valuable, and consistent content creation.
Mentioned in this episode:
Podmaster Free Tips
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Podmaster Free Tips
Have you heard the news? You no longer need an Apple device to get access to Apple Podcasts!
But why has this got everyone at Podknows Podcasting all fired up?
Associate Producer Amelia Knight is here to share exactly why.
Mentioned in this episode:
Podmaster Free Tips
Welcome back to The Podmaster!
Have you ever felt stuck when it comes to brainstorming unique podcast episode ideas?
You're not alone.
So, I've got five fresh and creative podcast concepts to help you breathe new life into your recordings for 2024.
Next stepsWant to get more of a handle on your podcast strategy so you can enjoy more new ideal listeners who are actually going to enjoy what you're putting out?
Contact me!
https://www.podmastery.co/contact/
Mentioned in this episode:
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We're addressing a common issue many podcasters face: stagnant growth.
Despite some initial success, your podcast might have hit a plateau, and it's crucial to confront this reality.
I share exactly why this happens and explain how simple it is to solve it.
Blaming external factors won't help; the key lies in understanding and adjusting your current approach.
I'll share common misconceptions about podcast growth and highlight the need for strategic changes to achieve the results you desire.
Time to get your podcast back on the path to growth.
If you want to book in for my popular audit service, make sure you get it now before it's gone:
http://podmastery.co/audit
Want to get on the waitlist for the membership?
https://podknowspodcasting.co.uk/podcast-growth-group/
It's one of the most perplexing and annoying parts of podcasting—understanding your podcast's global ranking.
Let's face it, it's a complicated mess.
You log into your host's dashboard, see some numbers, but what do they truly mean?
How do they stack up against others?
More importantly, how can you use this data to improve and maybe even monetize your show?
In this episode, I'm pulling back the curtain and showing you how to decipher your podcast's performance against the global landscape.
Let's get one thing straight: a lot of the so-called ranking tools and sites out there are about as useful as a chocolate teapot.
Once you've heard this episode, you'll get why IAB downloads are just a piece of the puzzle and how individual hosting companies have their own methods that can distort your view.
(Here's a useful link that explains what IAB downloads actually are!
You'll learn that the so-called 'top 1%' status many flaunt might not be as genuine as it seems.
My team at Podknows Podcasting have created a global podcast ranking calculator that provides a more accurate measurement based on a realistic baseline.
Here it is:
https://podmastery.co/ranking
Stick your download numbers in and see where you land.
Think of it as a way to gauge where you are and where you want to go.
Timestamped summary00:00 Podcast data comparison: download numbers, specific dashboards, rankings.
04:21 Global podcast ranking data challenges and limited transparency.
07:59 Maintain realistic expectations for podcast download rankings.
10:35 Focus on your podcast, check global rankings for personal insight only.
Next stepsWant to get more of a handle on your podcast strategy so you can enjoy more new ideal listeners who are actually going to enjoy what you're putting out?
Contact me!
https://www.podmastery.co/contact/
Mentioned in this episode:
Podmaster Free Tips
Show Notes Simplified
Are you sick of having to write out your episode descriptions (show notes) from scratch every time? Want to set up a templated approach that will save you hours every week? This tool is for you!
Simplify your show notes
Save hours on your editing
Want to cut hours out of your production workflow? Whether you're a podcaster, YouTuber or even a professional content creator, this tool will get you back your life!
Simplify your editing
In this special 'feed drop' episode, I, The Podmaster Neal Veglio, am co-hosting The Podnews Weekly Review with the excellent James Cridland.
During the episode, we talk about the most popular podcast microphone - and why its announcement left me needing to be picked up from the floor.
Also, Spotify adds comments on podcasts and YouTube would appear to now officially be performing 'miracles' given what kind of app it is....
Mentioned in this episode:
Podmaster Free Tips
Welcome to "The Asylum - LinkedIn Won't Like This", a podcast that gets messy into the depths of the world’s largest professional networking platform.
We'll be ruffling feathers and spilling the secrets behind the connections, the phony influencers, and the scammers who make up LinkedIn’s dark, creepy underbelly.
Each week, we tackle a new topic that goes beyond the polished profiles and perfect endorsements.
From scams and fake influencers to the effectiveness of networking and the point of verification or LinkedIn Premium, we're definitely not here to make friends.
But we're not just going to dish on the 'din – we're also bring in some of the platform's experts to share their insights on business, LinkedIn strategies, and the realities of professional networking.
But let me be clear. This is not a LinkedIn educational podcast. Our goal isn't to make you better informed about LinkedIn. There are plenty of LinkedIn themed podcasts that will do that far better.
This podcast has one goal.
To provide you with a critical, humorous, and insightful look at the darker side of LinkedIn, so you can be better equipped to avoid the shysters, the cringey try hard wannabe influencers, and the copy-paste PDF peddlers.
Whether you’re a LinkedIn enthusiast, a sceptical professional, or just curious about what really goes on behind the scenes, this podcast is for you.
Follow the show now and stay connected to the truth about LinkedIn!
As the UK's top podcast consultant, it's my job to keep ahead of trends in podcasting in the country.
Along with that, the latest Edison Research data has been released, revealing a significant growth in podcast listenership in the UK.
This episode addresses both aspiring and existing podcasters, highlighting the key demographics and their engagement levels.
Next steps:
Fancy working with me on launching your new podcast?
Find out all you need to know at http://podknowspodcasting.co.uk/
When prepping your episodes, have you ever felt like you're throwing darts in the dark, hoping one hits the bullseye?
Recording podcast episodes can feel just like that.
You've got ideas aplenty, but understanding which will hook your listener from the get-go seems like you're playing Jenga after a can of Special Brew.
I'm here to tell you it doesn't need to be a guessing game.
In this episode of "The Podmaster", we're covering what you really should be talking about in your podcast.
Trust me, once you've listened to this episode, you'll have more than just a good idea of how to lock in your audience – you'll know exactly what your listeners want, and how to deliver it with the kind of flair that keeps them coming back for more.
Basics first - research!Now, let’s slice through the noise.
I tackle the essential groundwork every podcaster should do before even thinking about hitting record.
This isn't just another preachy lesson on marketing values or listener demographics; it's a practical guide to engraving your unique mark in the podcasting world.
Imagine knowing what your listener is eager to hear before they click on your episode.
We'll set you up to create content that not only draws in listeners based on current trends but also fits your authentic style and expertise.
No stabs in the dark here, you’ll be nailing that bullseye with precision every time.
Now, how does this apply to your situation as an aspiring or polished podcaster?
Suppose you find out your audience loves a particular type of storytelling.
Instead of figuring it out on episode 50, you’re strategically crafting content from episode one, optimising your chances of building a robust listener base from the start.
Use storytelling techniques to increase engagementWe'll also delve into the importance of integrating your personal experiences and stories.
Your podcast should not sound like a lecture read straight from a textbook.
Real engaging content comes from your own wins and losses, making it relatable and genuinely educational - a combination as irresistible to your listener as a cold beer on a hot day. But not a Special Brew.
Seriously.
That stuff's strong.
Getting the voice rightSorry, not sorry - quality content needs quality delivery!
Nobody wants to listen to an uninspiring drone.
You'll learn how to deliver your awesome content in a way that doesn't just convey information but energises your audience.
Got nerves about your on-air charm?
Don’t fret.
I've got tips on how to enhance your podcast personality or pair up with a co-host to cover the bases.
Envision turning every episode into an opportunity for interaction, making your listeners feel part of the journey, not just passive consumers. And here’s the kicker - I talk you through setting up recurring features, transforming your podcast into a living, evolving entity with its own memorable quirks.
By the time you hit the pause button on this episode, you’ll not only have identified what to talk about but you'll be equipped to package it in a way that is both informative and downright enjoyable.
So, if you’re pacing around wondering what the secret sauce to podcasting success is, let me bring that chaos to an ordered halt.
Click play, get the skinny, and start 'making wavs' (or mp3s if you prefer) in the podcasting world.
Remember, this isn’t about shooting in the dark anymore; it’s about becoming the strategic sharpshooter who knows exactly what to aim for.
Now, let’s get talking.
Useful linksInterested in the value-for-value thing? Talk to Sam Sethi at TrueFans
Getting listener feedback? Several options... from whole websites like this to plugins like this and there's now also Podgagement from the brilliant Daniel J Lewis (if you join the Constellation tier)
Timestamped summary00:00 Engage audience where they hang out online.
05:36 Listen to diverse podcasts for comprehensive knowledge.
09:21 Engage listeners with your unique personality and content.
11:33 Podcast needs expert input for listener value.
13:50 Repetition can define your podcast's identity.
Next stepsWant to get more of a handle on your podcast strategy so you can enjoy more new ideal listeners who are actually going to enjoy what you're putting out?
Contact me!
https://www.podmastery.co/contact/
Mentioned in this episode:
Podmaster Free Tips
The podcast currently has 27 episodes available.