The PR Week

The PR Week

By Steve Barrett, PRWeekNewsBusiness News
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The PR Week episodes

  • The power of connection: Brands, men and the fight against isolation, a podcast sponsored by Citizen Relations

    Dive into the crucial topic of men's mental health and social connection in this episode featuring Laura Bremer, US president of Citizen Relations and Nate Checketts, co-founder of performance apparel brand Rhone, champion for mental fitness. Drawing from the 2024 Citizen Connections Report, this critical conversation explores the growing desire for deeper social connections, particularly amongst men. Laura and Nate will share more about their mental health advocacy work, authentic and actionable steps brands can take to make a difference, and the role PR plays in rebuilding male connection.
     

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    38 min
  • The PR Week: 3.27.2025 - Steve Hirsch, Hirsch Leatherwood

    Who starts a PR firm in the middle of a pandemic? 

    Steve Hirsch and his business partner, Evan Leatherwood, did just that, when they launched Hirsch Leatherwood in 2021 at the corner of reputation management and media and content strategy. 

    He joins the latest edition of The PR Week podcast to discuss the agency’s founding principles, what types of employees it hires and how Hirsch sees the legacy media landscape. 

    Plus: the biggest marketing and communications news of the week, such as Golin and The Weber Shandwick Collective taking a break from the PR Council, major people moves at TikTok and the Centers for Disease Control and Prevention and the Trump administration’s Signal fiasco. 

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    46 min
  • The 2025 Comms Report — beyond the numbers, a podcast presented by Cision

    The eighth annual PRWeek/Cision industry report recently deployed. PRWeek's Gideon Fidelzeid speaks with Cision’s Katie Tod to dissect key data and highlight what it means for communicators’ day-to-day function.

    Since 2017, industry pros have been the main source of a Cision/PRWeek annual report that captures the current state of the comms industry and function. This year’s iteration produced some noteworthy findings. Among numerous obstacles they face, communicators identified “a focus that is too reactive, as opposed to proactive” as the factor that challenges them the most. Though improvement is apparent, effective measurement of earned media’s impact (on multiple platforms) remains elusive for the majority. A healthy focus on Gen AI’s impact and an emerging voice in the never-ending search for optimal influence over consumers round out this in-depth conversation between PRWeek’s Gideon Fidelzeid and CisionOne’s VP of marketing Katie Tod, during which the numbers are converted to actionable takeaways.

    Click here to download the 2025 PRWeek/Cision Comms Report.

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    27 min
  • AI Activated, in partnership with Microsoft, We. Communications, and the USC Center for PR

    PR leaders from Microsoft, We. Communications, and the USC Center for PR unpack their latest research on AI’s impact on the industry. The We. Communications and USC Annenberg study Energized by AI reveals that AI is making communicators feel more valued, while USC’s Relevance Report, produced with Microsoft, showcases how AI is reshaping the way we work, create, and connect.

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    29 min
  • The PR Week: 3.17.2025 - PRWeek Awards US special

    The biggest day in the industry got even bigger this year. 

    The PRWeek Awards U.S. kicked off bright and early on Wall Street last Thursday, with PRWeek ringing the opening bell at the New York Stock Exchange alongside prominent industry executives. 

    Later, the stars of the industry were out at the PRWeek Awards U.S., which honored the best work — good to see you again, Michael Cera! — to top agencies, students and organizations. 

    The latest edition of The PR Week takes you behind the scenes at the New York Stock Exchange and includes interviews with winners and special guests from the PRWeek Awards. Cheers! 

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    50 min
  • The PR Week: 3.13.2025 - Dawn Beauparlant, WE Communications

    Next up on The PR Week: Dawn Beauparlant, CEO for North America at WE Communications. 

    Recorded just one day before The PR Week Awards, Beauparlant talks about what she’s most looking forward to during the big night. She also previews some upcoming agency news and talks about topics including tariffs and the suddenly uncertain economy. 

    Also on this edition of the podcast: 

    Sandy Hook Promise’s latest touching campaign, the race to buy TikTok and big changes taking place at Unilever. 

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    33 min
  • The PR Week: 3.6.2025 - Susan Howe, The Weber Shandwick Collective

    This week’s guest on The PR Week is Susan Howe, CEO of The Weber Shandwick Collective. 

    She talks about her first six months as Weber’s chief executive after succeeding Gail Heimann, as well as her firm’s award-winning bowl-game work for Pop-Tarts and the adjustment to another hectic Trump-driven news cycle. 

    Plus, the biggest marketing and communications news of the week, including President Donald Trump’s speech to Congress, financial results from Edelman and Stagwell and Finn Partners’ latest acquisition. 

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    47 min
  • The PR Week: 2.27.2025 - Sports Special

    In this week’s episode, PRWeek senior reporter Jess Ruderman takes you inside PRWeek’s inaugural Sports Conference, featuring highlights from Wednesday’s event in New York City and off-stage insight from industry leaders. You’ll hear from our opening keynote presentation, plus exclusive conversations with communications pros from national athletic organizations and clients about what to expect in sports PR in 2025 and beyond.  

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    54 min
  • The PR Week: 2.20.2025 - Beth Foley, Edison International and Southern California Edison

    The latest guest on The PR Week podcast is Beth M. Foley, VP and chief communications officer for Edison International and Southern California Edison. 

    She talks about Southern California’s recovery from wildfires that ravaged the region early this year, and how authorities can ensure their messages remain front and center amid a hectic news cycle. She also discusses the importance of internal comms and reaching different audiences. 

    Plus, PRWeek senior reporter Jess Ruderman on the biggest marketing and communications news of the week, including the death — or not — of Duolingo’s mascot, Edelman’s new predictive intelligence lead and the ongoing dispute between President Donald Trump and the Associated Press. 

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    38 min
  • The PR Week: 2.13.2025 - Super Bowl LIX

    Super Bowl LIX has come and gone, and amazingly the city of Philadelphia is still standing after the Eagles won the Vince Lombardi Trophy for the second time. 

    But on to the real main event: the ads. For this special edition of The PR Week, Steve Barrett and Frank Washkuch are joined by the top editors at Campaign US and MM+M, Luz Carona and Jameson Fleming, respectively, for their takes on the top ads and flops during the Big Game and the halftime show. 

    Also on the agenda: the biggest marketing and communications news of the week, including job cuts at Omnicom Group ahead of its acquisition of Interpublic Group and the Dashboard 25 edition for 2025. 

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    53 min

About The PR Week

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PRWeek's regular weekly roundup of everything that matters in the worlds of PR and communications.

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