The PR Week

AI Activated, in partnership with Microsoft, We. Communications, and the USC Center for PR


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PR leaders from Microsoft, We. Communications, and the USC Center for PR unpack their latest research on AI’s impact on the industry. The We. Communications and USC Annenberg study Energized by AI reveals that AI is making communicators feel more valued, while USC’s Relevance Report, produced with Microsoft, showcases how AI is reshaping the way we work, create, and connect.

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The PR WeekBy Steve Barrett, PRWeek

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