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Chevy Dude posted a video claiming anyone can buy a car without "wasting money" on a broker. I watched it live for the first time and broke down every step and mis-information.There's lots that didn't add up here. MSRP on a low inventory car, a trade lowballed after a self-cleared code, and negotiating at the dealership after the deal was finalized. I get into what actually happened, where the advice holds up, and where it falls short.
A salesperson had a rough call with me on a live stream. Things did not end well for her. Then her daughter reached out and asked to talk.I gave her the chance to say her piece live on stream. We went through the full story together, both sides, what happened on the original call, what dealership info requests actually mean for buyers, and where things went wrong.It was one of the more unexpected conversations I have had on this channel. And honestly it went better than I thought it would.
In this video I break down the five real reasons you cannot trust a car dealership, and none of them are because dealers are evil or trying to scam you.The answer is simpler than that. Dealerships have built a business model that relies on you being uneducated, and the less you know walking in, the more money they make.From commission pay structures to hidden finance markups, I go through every layer of how this system is designed and why your interests and the dealer's interests will never fully align.If dealerships wanted to fix this tomorrow, they could. They just won't.
In this video I am hunting down a 2026 Nissan Murano for my client in Texas. They want a specific color, they want to stay local, and they want a clean easy transaction. What I ran into was dealership after dealership either blocking me from the manager, refusing to negotiate, or charging markups on a brand that is publicly struggling to move cars.
Everyone always asks me the same question. Does asking for the manager actually get you a better deal?
I tested it on a Hyundai Ioniq 9 Calligraphy and a Ford Raptor R and one dealer quoted me $45,000 above MSRP, called it transparent, apologized for it, and then kept trying to sell me the car anyway.
Here is what actually works when dealers are this far out of line.
I recently posted what might be the craziest dealership call I've ever had - and the comments were split down the middle. Some of you said I should've just given my email and made it easy. Others said the salesperson didn't deserve their job. I want to address both sides.
In this video, I'm breaking down the ENTIRE call - what I was thinking in real-time, why I made each move, and the negotiation tactics you guys see but don't always understand the "why" behind it all.I'm giving you the nitty gritty. The behind-the-scenes. The strategy. Because here's the thing - this isn't the first person to get fired from a call on this channel. My goal is to reinvent this industry. Some people working in car sales shouldn't be, or they need to learn this isn't how you treat customers. It's insane that it took a live stream with thousands watching for someone to realize how they talk to people.She didn't know who I was at the beginning, and she still treated me that way. So let me know in the comments - do you think I was in the wrong, or was the dealership in the wrong?Let's get into it.
I had a client looking for a Mercedes-Benz GLE lease. Polar white, macchiato interior, panel moonroof, 20 inch wheels. Two dealers battle for a shot at the deal! One shot at the deal. This is what happens when you stop negotiating with one dealer and start letting dealers negotiate for your business.
In this video I call dealership after dealership hunting down a 2026 Lexus GX550 for my client. What I ran into was one of the craziest dealer policies I have ever seen in my career...
I'm negotiating a 2026 Hyundai Palisade Hybrid Calligraphy live for a client in Texas but there's one problem: the dealer refuses to budge unless I agree to a $4,000 protection package I never asked for. Watch as a sales manager argues with me for 30 minutes trying to justify why I can't get a discount without keeping their add-ons. The GM overrules him and approves the deal anyway with $3,000 off and zero package.
I called a Genesis dealership to negotiate a GV70 for a client. The salesman argued with me over the stock number, told me the car was sold, and hung up. So I called back, got a different rep, and landed $3,500 off with no dealer add ons.This is what happens when a dealership forgets that the customer can just call back.If you want someone to handle this for you, link in bio. Flat fee. No stress.
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