About The Guest(s):
Kristen Maahs is a digital marketing expert and course creator. With a background in teaching, she transitioned into the world of digital marketing in 2017 and has since been helping people create effective and profitable online courses. Kristen is the host of the podcast "She's Building a Dream" and offers services such as course mapping and course audits to help course creators achieve success.

Timestamps

HOST

Jeff Sherman

Instagram: @⁠⁠⁠jeff.sherman⁠⁠⁠

GUEST

Kristin Maahs

Instagram: @shesbuildingadream

Summary:

Adam Kifer is a marketing strategist and the founder of a martial arts marketing agency. With a background in martial arts and experience managing ads for hundreds of franchisees, Adam has a deep understanding of the martial arts industry and how to effectively market martial arts schools. He is also the co-founder of a new franchise in the kids martial arts space, where he is implementing innovative strategies to create a unique and engaging experience for both kids and parents.

Adam also talks about his experience with franchising and the pros and cons of franchising. He emphasizes the importance of building successful corporate models before expanding to other states and the need for unique and innovative features in a franchise. Adam also shares his insights on the importance of a partnership approach between franchisees and franchisors and the need for transparency and support in the franchise model.

Key Takeaways:

Time Stamps

0:00:38   Adam's background in martial arts and marketing
0:02:19    Adam's martial arts training and competition
0:03:35   Marketing strategies that are working well for gyms
0:05:52   Importance of offers and lead nurturing in marketing
0:08:13    Success of unique offers like the "Red Bottom Challenge"
0:11:04    Using Google Ads in conjunction with Facebook Ads
0:12:42    Budgeting for Google Ads
0:15:30   Pros and cons of franchising and the decision to franchise
0:20:09  The combination of flat fee and royalty models in franchising
0:22:27   The importance of transparency and support in franchising
0:24:04   Considerations for having a Mastermind alongside a franchise
0:27:57   Legal fees and other costs associated with franchising
0:31:09   Unique new franchise in the kids martial arts space

HOST

Jeff Sherman

Instagram: @⁠⁠jeff.sherman⁠⁠

GUEST

Adam Kefir

Instagram: @adamkifer

Summary
Tar'Lese Rideaux discussed how she got her start in the fitness industry. She described how when she was visiting her hometown in Fresno, California, she ran into a high school classmate of hers who asked her how far along she was in her pregnancy. She was actually not pregnant but had instead gained 80 pounds due to the death of her mother and not being in a good place. She decided that she wanted to make a change, and that's when she started exploring fitness and nutrition and eventually became a fitness instructor. She then went on to teach social media and is now a stress management coach. 
Timestamps
0:00:06    Tar'Lese Rideaux Start In The Fitness Industry

0:01:57     How She Lost 80 Pounds and Found Her Passion for Health and Wellness

0:03:38    Building A Successful Network Marketing Team

0:07:10    Exploring The Keys To Building Loyalty And Trust In "Network Marketing"

0:13:11    Utilizing Social Media And Network Marketing to Create Success

0:15:15    The Power of Consistency (How Social Media Helped Her Build a Successful Business)

0:16:34    Exploring The Changes In Social Media Over the Last Decade

0:17:50    The Impact of Marketers On Personal Branding And Building Community

0:22:53    Stress Management: How To Eliminate Stress And Improve Mental Health

0:24:25    Benefits Of Building A Community And Having Coaches Who Care

0:25:52    The Stress Management Business

0:29:24    Exploring Stress Management And Intentional Living

0:31:05    Stress Management Strategies

HOST
Jeff Sherman
Instagram: @⁠jeff.sherman⁠

GUEST
Tar'Lese Rideaux
Instagram: @tarlese

SUMMARYSteve Hochman, a successful fitness and business coach, re-enters the world of social media after a decade hiatus. He discusses the reason why he left and why he came back. Steve recounts his childhood experience of feeling like an outsider. And after much reflection, he was determined to learn how to make and maintain relationships. The host, Jeff Sherman, found it hard to believe that Steve had once been a loner as he knew him as the person he is today, having walked onto the stage for Project Hex, with a mask and chains. The speaker talks about other life experiences regarding his father going to prison, how caffeine pills messed up his system and gave him extreme physical anxiety, and being a bouncer at a strip club. After a moment of clarity, he was able to get his life back on track. He started working out and eventually became a personal trainer. He made a good friend through the process and has remained friends with him for over 20 years. Despite the difficulties he faced, he was able to take control of his life and turn it around. Steve describes how he got his start in the fitness industry by giving his all to his clients. He recounts a story of an initial client of his who had shoulder surgery and needed to lose 50 pounds. Without even being hired yet, Steve went above and beyond by visiting the client's doctor to learn more about the shoulder injury so he could give the best service possible. This left the man in awe and inspired Steve to continue to give his all to his clients, amazed at the fact that successful people were paying him to do something he was so passionate about.

HIGHLIGHTS
0:00:00  Re-entering Social Media After A Decade Hiatus
0:02:32  Caffeine Pills And Anxiety 
0:04:14  Finding Success As A Personal Trainer
0:06:52  Passion for Helping Clients Achieve Their Goals
0:13:11   Self-Improvement And Reinvention
0:17:05  The Rise and Fall Of A Fitness Entrepreneur
0:20:26  Humility And Success In Business
0:23:57  The Power Of Process: Advice For New Entrepreneurs
0:25:50  Validation Through Process: Achieving Success Through Hard Work and Dedication
0:29:57  Making A Difference
0:31:50  Relaunching My Coaching Program

HOST
Jeff Sherman
Instagram: @⁠jeff.sherman⁠

GUEST
Steve Hochman
Instagram: @_stevehochman

SUMMARY

HOST

Jeff Sherman

Instagram: @jeff.sherman

GUEST

Travis Stoetzel

Instagram: @theforgedfather

Mike Bledsoe is a Navy Veteran and original founder of the Barbell Shrug podcast. Over the past 5 years, Bledsoe has revolutionized the way gyms and online coaches, have done business. Currently, he is focused on the Mike Bledsoe Show podcast and his coaching business The Strong Coach. In this episode, we cover several key topics including:

💪 Podcasts And Business

💪 What You Want vs What Your Audience Wants

💪 Self-Expression

💪 B2B vs B2C

💪 Scalable models and niches

💪 Building a successful coaching program

www.thestrongcoach.com

#fitnesscoach #fitnessbusiness #onlinebusinesscoach

AJ Roberts is an industry pioneer with a decade of experience in online commerce, direct response marketing, e-learning, and multi-million dollar product/service launches, and more. In this episode, we cover several key topics including:

The Process Podcast is hosted by Jeff Sherman

Alex Jeffreys is an online marketing coach and sales trainer. He is the founder of Clients In Abundance. In this episode, we cover several key topics, including:

Instagram Handle: @alexjamesjeffreys

Website: ClientsInAbundance.com

Jimmy Rex is best known for his top-rated podcast "The Jimmy Rex Show" and his best-selling book "You End Up Where You're Heading." But his life is so much more than that.  He is a real estate expert having sold over 2500 homes in his career, an angel investor in over a dozen businesses including a seed round investor in Nikola motors, entrepreneur, adventurer, and family man. However, his knowledge and advice transcend the real estate industry.

In this episode, we cover several key topics including:

💣 Rejection is not personal

💣 Create experiences for people

💣 Treat others how they want to be treated

💣 How to be strategic about your circle and time

💣 How to be crystal clear on where you’re going

💣 The dangers of living a safe life

Resources: 

Book: https://youendupwhereyoureheading.com/book

Website: https://www.rexrealestateteam.com/about-jimmy-rex

Podcast: http://thejimmyrexshow.com/

The Process Podcast is hosted by Jeff Sherman

Today my guest is a podcast personality, Emmy award winner, Inc. 5000™ winner, best selling author, serial entrepreneur and tv producer: Josh Felber

As a serial entrepreneur and high performance coach, he focuses on helping people design, develop and deliver their passion and expertise to the world.

Josh created his first real business at the age of 14 and has owned 15 more in the 30+ years since. He is also the founder of Merchant Financial Services and later led them to generate annual transactions of over $5 Billion. As well as the Business Growth Accelerator to assist new or existing Entrepreneurs launch and create massive action within their business, through online courses and mentorship-coaching, and the Making Bank podcast.

In this episode, we cover several key topics including:

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