The best companies know their customers and how to talk to them.  MWI works with many of the best companies in the USA and Asia.  Todays guest Corey Blake is the CEO and managing partner of MWI, an international digital marketing agency with offices in the US and Asia. 
He is a husband, father to 4, and passionate entrepreneur that finds his greatest joy in building up and supporting those around him. Corey is fascinated by people, who they are at their core and what it is that motivates them and gives them hope daily in their lives. Growing up in a military family and living all over the world sparked this fascination for people, cultures, and their motivations, which led him to study International Culture Studies with emphasis in Communications and Anthropology in college. He also has his own consulting agency, Corey Blake Consulting (clever name, right?), where he works with companies in building out their marketing and sales strategies for growth.

Oh yeah, and he loves podcasting.

Connect with MWI at MWI Digital Marketing Agency: Services, Strategy & Consultancy

Learn more about Corey Blake by going to Corey Blake | LinkedIn

Hope Strategy Podcast: Amazing People. Amazing Stories. Listen and Build Your Own Hope Strategy. - The Hope Strategy Podcast

Weekly Episodes on Tuesdays 5am EST.  Download wherever you get your podcasts.

Handles:

➡️ Follow:    #productguy

💥 Website: www.tfnmagre.com

🏭 Free Supplier Audit: www.prouduct.com

📷 Instagram: @tfnmagre & @prouduct

💡  LinkedIn: Thiefaine Magre | LinkedIn

Leaving the dating phase and getting serious with a potential supplier is literally a huge decision with potentially enormous consequences for your business.   Choosing the right supplier can literally help springboard you to the big leagues and provide you with the resources and know how you need to grow quickly and with confidence.

Making the wrong decision can cripple the business, or take years to correct.

So what does it mean to choose the "Right" supplier?

What questions should you be asking and what are the "correct" answers?

Ultimately you need to develop a strategy that best meets your business objectives and industry.

In this episode we will answer questions like the above and the 3 principles you need to know and understand when it comes town to developing a supplier strategy that aligns with your business needs.

Episode 10 is a good one and the Magic "Prouduct" supplier selection recipe. 

Make sure to subscribe and share the podcast if you appreciated this episode.

Weekly Episodes on Tuesdays 5am EST.  Download wherever you get your podcasts.

Handles:

➡️ Follow:    #productguy

💥 Website: www.tfnmagre.com

🏭 Free Supplier Audit: www.prouduct.com

📷 Instagram: @tfnmagre & @prouduct

💡  LinkedIn: Thiefaine Magre | LinkedIn

This episode shares REAL issues and "crappy" problems inventors and first time entrepreneurs need to tackle when creating or launching a new product!

Prior to becoming an entrepreneur, Rob was an Elected Official in Bannock County, Idaho. Rob has worked in the Government sector for over a decade primarily in Social Services and the District Court. Rob decided to take a leap of faith with a toilet seat idea he had while taking his 4 year old son to a public restroom. After filing for a patent in 2015, a patent was issued by the USPTO in 2018. Rob decided to quit his job as an elected official to begin his entrepreneurial journey with his new company, Washie. Washie sells and creates innovative products for public restrooms with their feature product, Washie Toilet Seat.

 

Connect with Rob: Rob Poleki | LinkedIn

Learn more about Washie: www.washieproducts.com

Weekly Episodes on Tuesdays 5am EST.  Download wherever you get your podcasts.

Handles:

➡️ Follow:    #productguy

💥 Website: www.tfnmagre.com

🏭 Free Supplier Audit: www.prouduct.com

📷 Instagram: @tfnmagre & @prouduct

💡  LinkedIn: Thiefaine Magre | LinkedIn

China is STILL the king when it comes to Manufacturing.  The manufacturing industry is enormous and supply chains are global and spanning from the largest cities in Asia and Europe to the most remote villages of Africa and Latin America.

There is one economy that continues to produce and simplify supply for those new to manufacturing or for Products new to the market, China.

Since 2009 China has been the single largest exporter of goods and in 2013 the largest trading nation.  The Peoples Republic of China IS the worlds factory.

In this episode we cover WHY China is so dominant and what makes it so effective at manufacturing and creating new products.

Weekly Episodes on Tuesdays 5am EST.  Download wherever you get your podcasts.

Handles:

➡️ Follow:    #productguy

💥 Website: www.tfnmagre.com

🏭 Free Supplier Audit: www.prouduct.com

📷 Instagram: @tfnmagre & @prouduct

💡  LinkedIn: Thiefaine Magre | LinkedIn

Shipping & Logistics are some of the most challenging and frustrating parts for many businesses.  Not only does the industry rely on outdated and underperforming systems and processes, but most service providers genuinely don't care about your business or your freight.

Learning the process of how things are shipped and the steps involved can easily become very overwhelming and frustrating.  But it doesn't have to be this way!  There is HOPE and a right way to do things.

In this episode you learn the foundational principles of how the shipping industry is structured and what your options are to find the solutions that work best for you.

Weekly Episodes on Tuesdays 5am EST.  Download wherever you get your podcasts.

Handles:

➡️ Follow:    #productguy

💥 Website: www.tfnmagre.com

🏭 Free Supplier Audit: www.prouduct.com

📷 Instagram: @tfnmagre & @prouduct

💡  LinkedIn: Thiefaine Magre | LinkedIn

***SPECIAL GUEST*** Natalie De Souza Ferreyra tells all on how to create a customer base from scratch on Social Media.  This short and sweet episode is absolutely a MUST listen and share for anyone looking to market better through social media.

With 8+ years of industry-leading digital marketing experience, Natalie De Souza Ferreyra has consistently helped businesses generate millions of dollars in sales, build impressive social media followings that placed them at the top of their industries, and create meaningful engagements that kept customers coming back.

Natalie is a thought leader worth learning from. She received a Facebook Case Study for a B2B video advertising campaign and built a social media Beauty show that catered to 2M followers.

Other than leading digital strategy, Natalie loves teaching her formula to social growth, as she has presented at marketing conferences worldwide, including VidSummit, Content Marketing Conference, Growth Marketing Conference, Search Marketing Summit, and others.

You can get in touch with Natalie at:

💡LinkedIn: Natalie De Souza Ferreyra | LinkedIn

📷Instagram: @nataliestories

Weekly Episodes on Tuesdays 5am EST.  Download wherever you get your podcasts.

Handles:

➡️ Follow:    #productguy

💥 Website: www.tfnmagre.com

🏭 Free Supplier Audit: www.prouduct.com

📷 Instagram: @tfnmagre & @prouduct

💡  LinkedIn: Thiefaine Magre | LinkedIn

Knowing your customer and giving them a name is critical to becoming an effective marketer.  Smart companies create aliases, or avatars, for their customers.  This allows them to better understand buying habits, manage expectations and ultimately target them better.  In this episode we cover what it takes to create an Avatar and some of the some of the qualities you may give your avatar.

Thiefaine Magre (TFN) is the Co-Founder and COO of PROUDUCT — helping entrepreneurs go from idea to market full service w/ global sourcing and end-to-end supply chain. He left his supply chain job when he realized traditional sourcing solutions were broken to launch PROUDUCT and implement product creation strategies. Thiefaine created a product creation framework that spring boarded PROUDUCT as a recognized name in the sourcing space.

Clients include celebrities, top YouTube creators, top podcasters like Pat Flynn of Smart Passive Income and John Lee Dumas of Entrepreneurs On Fire, global brands, bestselling authors and more. It all came full circle for Thiefaine when mega corporations started contracting PROUDUCT to create global, strategic product innovation solutions. PROUDUCT hit the $1M revenue mark within the first 18 months.

Weekly Episodes on Tuesdays 5am EST.  Download wherever you get your podcasts.

Handles:

➡️ Follow:    #productguy

💥 Website: www.tfnmagre.com

🏭 Free Supplier Audit: www.prouduct.com

📷 Instagram: @tfnmagre & @prouduct

💡  LinkedIn: Thiefaine Magre | LinkedIn

Jase and I discuss best practices with social media, making the best of YouTube, and becoming a better entrepreneur.

Jase and his wife Rachel are the founders of the YouTube Chanel "The Ohana Adventure".
After Gaining 100 Million views on YoutTube in under 6 months and 2 million new subscribers in 24 months on "The Ohana Adventure," Jase decided to focus more fully on YouTube and building that empire so that he could "get paid to play with my kids." The Ohana Adventure, in just over 24 months, is now over a half BILLION views with over 2 million subscribers and is only increasing in momentum.

The Pacific Business News recognized Jase Bennett as Top Forty Under 40 “best and brightest young businessmen” in 2011 in the state of Hawaii.

He was also awarded the Aloha Aina, Peoples Choice Award given by the Honolulu board of Realtors in 2010.

You can get in touch with Jase by going to his website:

www.jasebennett.com

or via his Instagram: @Jasebennett

The award-winning, bestselling author of the book The Power of Starting Something Stupid (in 10+ languages) and Résumés Are Dead & What to Do About It.   Joins us to discuss what it takes to turn your "Stupid" idea into a successful lifestyle business.

In 2019, Richie was named one of the world's top 100 business coaches by Dr. Marshall Goldsmith. He is an international speaker (including TEDx & Google Startup Grind) & serial entrepreneur.

Richie is the founder of Global Consulting Circle, creating/scaling business models for venture-backed startups. He is the Co-Founder of Prouduct—helping entrepreneurs go from idea to market full service w/ global sourcing & end to end supply chain. Norton founded Edit.Today—a multinational video editing service for vloggers. Millions of entrepreneurial-minded people study Norton's work & blended learning, modular educational programs (self-directed learning courses, masterminds, podcasts, articles, keynotes, interviews, books, mentoring, university lectures). Executives & celebrities alike seek out Richie to create new value-based products/experiences for their audiences.

Richie is featured in Forbes, Businessweek, Entrepreneur, HuffPo, Inc., etc. The 2013 San Francisco Book Festival awarded The Power of Starting Something Stupid first in business & grand prize winner overall. At age 29, Pacific Business News recognized Richie as one of the Top Forty Under 40 “best & brightest young businessmen” in Hawaii.

Richie founded a mentor capital org to help end poverty & establish the Willes Center for International Entrepreneurship—where he serves on the Mentor Venture Capital Board at BYU Hawaii. Richie is published in the Journal of Microfinance & is a ChangeAid Award winner for "outstanding accomplishment in international development, international relations, humanitarian aid and academic achievement."

Richie received his MBA from the world's #1 ranked international business school, Thunderbird School of Global Management. Richie is happily married, has four boys and lives on the North Shore of Oahu, Hawaii.

Connect with Richie at: www.richienorton.com

Connect with Prouduct: www.prouduct.com

Weekly Episodes on Tuesdays 5am EST.  Download wherever you get your podcasts.

Handles:

➡️ Follow:    #productguy

💥 Website: www.tfnmagre.com

🏭 Free Supplier Audit: www.prouduct.com

📷 Instagram: @tfnmagre & @prouduct

💡  LinkedIn: Thiefaine Magre | LinkedIn

***BONUS EPISODE***
Large inventory purchases risking your entire life's savings are thing of the past.  Let's talk about how to get your customers to pay you before you pay for the inventory.  This isn't just small start up business, this is SMART business.  Major companies, like Tesla, have been using this strategy to keep cash flow positive and offset the cash heavy launch of new products.

Weekly Episodes on Tuesdays 5am EST.  Download wherever you get your podcasts.

Handles:

➡️ Follow:    #productguy

💥 Website: www.tfnmagre.com

🏭 Free Supplier Audit: www.prouduct.com

📷 Instagram: @tfnmagre & @prouduct

💡  LinkedIn: Thiefaine Magre | LinkedIn