The Profit Builder Unscripted

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I’m not a New Year's resolutions gal - I think they are gimmicky and often lack depth.

That being said, I AM a big fan of setting an intentional vision for what we want to create.

Not unlike how you start a project with a blueprint or schematic.  Applying this same principle in our businesses (and lives) lets us set an outcome we intend to hit.

In this episode I share…

• The breakthrough that happens when you stop worrying about the how and first focus on the what.
• Why clarity is the first step to success—and how neuroscience supports this.
• The game-changing impact of connecting your vision to feelings, making your goals more than just words on a page.
• How involving your team (and even your family) in goal-setting can create alignment and momentum.

I know it’s easy to feel stuck or overwhelmed when setting goals, especially when the path forward isn’t clear.

This episode is all about breaking through that hesitation and showing you how to craft a roadmap that inspires action.

Take a moment to dream big— listen now.

P.S. If you haven’t already, check out the previous episode on celebrating your wins from last year. It’s a great way to build momentum before diving into this vision-setting exercise!

Resources:

• Want to increase your profitability? Grab my book “The Profit Bleed.“
• Looking to grow your construction business? Check out our exclusive group "The Contractors Collective.”
• Want employees to take more ownership? Check out our course - “Build Your Dream Team.”
• Are you struggling to hire the right people? Check out our “Contractors Hiring Blueprint” course.

Connect with Vicki on social media:

• YouTube: Vicki Suiter
• LinkedIn: https://www.linkedin.com/in/vickisuiter
• Facebook: https://www.facebook.com/SuiterBusinessBuilders

If you love listening to this podcast, please leave a review in Apple Podcasts.

Let us know what you think? Send me a note!

Do you skip over your successes and focus only on what’s next or what didn’t go right?

Many of us do, but this habit can steal the joy and momentum we need to move forward.

In this episode, I share a simple practice: starting the year by reflecting on your wins—big or small, personal or professional. This exercise can shift your mindset, help you see the progress you’ve overlooked, and reenergize you for what’s ahead.

Celebrating wins isn’t just for you; it’s a leadership tool. Sharing victories with your team creates connection, value, and motivation. It reminds everyone—including you—that progress matters, even in tough times.

Take a few minutes to stop and acknowledge what you’ve accomplished. This episode will show you how this small habit can change how you lead, live, and start your year.

**🎧 **Click here to listen now!

Resources:

• Want to increase your profitability? Grab my book “The Profit Bleed.“
• Looking to grow your construction business? Check out our exclusive group "The Contractors Collective.”
• Want employees to take more ownership? Check out our course - “Build Your Dream Team.”
• Are you struggling to hire the right people? Check out our “Contractors Hiring Blueprint” course.

Connect with Vicki on social media:

• YouTube: Vicki Suiter
• LinkedIn: https://www.linkedin.com/in/vickisuiter
• Facebook: https://www.facebook.com/SuiterBusinessBuilders

If you love listening to this podcast, please leave a review in Apple Podcasts.

Let us know what you think? Send me a note!

Have you ever walked away from a conversation feeling frustrated, misunderstood, or even judged?

It happened to me last week. At first, I blamed the other person, but as the day unfolded, I realized the real issue wasn’t them—it was the way I was judging myself.

This moment was a wake-up call. It reminded me how much our inner dialogue shapes our experiences.

I learned that when we stop criticizing ourselves and let go of comparison, we create space for growth, deeper relationships, and more peace in our lives.

If you’ve ever felt stuck in self-doubt or self-criticism, this episode is for you.

🎧 Click to listen now!

Resources:

• Want to increase your profitability? Grab my book “The Profit Bleed.“
• Looking to grow your construction business? Check out our exclusive group "The Contractors Collective.”
• Want employees to take more ownership? Check out our course - “Build Your Dream Team.”
• Are you struggling to hire the right people? Check out our “Contractors Hiring Blueprint” course.

Connect with Vicki on social media:

• YouTube: Vicki Suiter
• LinkedIn: https://www.linkedin.com/in/vickisuiter
• Facebook: https://www.facebook.com/SuiterBusinessBuilders

If you love listening to this podcast, please leave a review in Apple Podcasts.

Let us know what you think? Send me a note!

In this inspiring episode, my guest Bill Englehart shares his personal journey from working under the shadow of fear to finding joy in his accomplishments.

As a successful recruiter, Bill seemed to have it all—promotions, respect, and a high-performing team.

Yet, he reveals that his motivation stemmed not from a love of his achievements, but from a deep-seated fear of criticism. This fear, rooted in his strict childhood experiences, drove him to excel in his career.

I found Bill’s story relatable in this way, and thought you might too…

Bill's story is a powerful reminder of the importance of self-awareness and the courage to embrace true motivations.

Listen to the episode to hear more about Bill’s journey from fear to fulfillment and discover how his lessons in self-awareness can inspire your own path.

Resources:

• Want to increase your profitability? Grab my book “The Profit Bleed.“
• Looking to grow your construction business? Check out our exclusive group "The Contractors Collective.”
• Want employees to take more ownership? Check out our course - “Build Your Dream Team.”
• Are you struggling to hire the right people? Check out our “Contractors Hiring Blueprint” course.

Connect with Vicki on social media:

• YouTube: Vicki Suiter
• LinkedIn: https://www.linkedin.com/in/vickisuiter
• Facebook: https://www.facebook.com/SuiterBusinessBuilders

If you love listening to this podcast, please leave a review in Apple Podcasts.

Let us know what you think? Send me a note!

Ever feel like the holiday season is just a frenzy of tasks that need to be checked off?

You're not alone.

This year, I challenged myself to transform the holiday hustle into something truly heartfelt.

During Thanksgiving, I decided to ditch the perfection playbook. What happened next was nothing short of magical—laughter, connection, and genuine moments with my family that reminded me why we celebrate these times.

That awakening influenced my approach to gift-giving too. Instead of ticking names off a list, I chose gifts that convey real thought and care. Including a personal note with each gift to share why it's special has deepened these connections even further.

Feeling overwhelmed by the holiday madness?

Join me in rediscovering what makes this season special. Dive into the details on the latest episode where I share more about this holiday transformation.

I’m eager to hear your stories too!

How do you keep the holiday spirit alive and meaningful? Drop me a note or comment below—I’d love to chat about it.

Wishing you a season filled with joy and genuine connections!

Resources:

• Want to increase your profitability? Grab my book “The Profit Bleed.“
• Looking to grow your construction business? Check out our exclusive group "The Contractors Collective.”
• Want employees to take more ownership? Check out our course - “Build Your Dream Team.”
• Are you struggling to hire the right people? Check out our “Contractors Hiring Blueprint” course.

Connect with Vicki on social media:

• YouTube: Vicki Suiter
• LinkedIn: https://www.linkedin.com/in/vickisuiter
• Facebook: https://www.facebook.com/SuiterBusinessBuilders

If you love listening to this podcast, please leave a review in Apple Podcasts.

Let us know what you think? Send me a note!

Bonuses are great, but let’s face it—sometimes they can feel like just another obligation or something employees expect.

What if you could turn that bonus into something truly memorable?

Imagine this: along with the bonus, you include a handwritten note. Not a generic “Thanks for your hard work,” but something specific and heartfelt like,

“I appreciate how you go the extra mile to make sure clients feel informed and cared for. That effort reflects the identity we’re building as a company.”

That small, personal touch makes the bonus about more than money—it becomes a moment of genuine recognition.

This shift in how you approach bonuses can transform not only how your team feels but also how much you enjoy the process of giving.

Want to hear more about how this simple change has helped other leaders create stronger, more engaged teams? Click here to listen and discover how you can make bonuses—and gratitude—truly count this year.

Resources:

• Want to increase your profitability? Grab my book “The Profit Bleed.“
• Looking to grow your construction business? Check out our exclusive group "The Contractors Collective.”
• Want employees to take more ownership? Check out our course - “Build Your Dream Team.”
• Are you struggling to hire the right people? Check out our “Contractors Hiring Blueprint” course.

Connect with Vicki on social media:

• YouTube: Vicki Suiter
• LinkedIn: https://www.linkedin.com/in/vickisuiter
• Facebook: https://www.facebook.com/SuiterBusinessBuilders

If you love listening to this podcast, please leave a review in Apple Podcasts.

Let us know what you think? Send me a note!

Do financial reports leave you confused or make you want to avoid them altogether?

You’re not alone.

Many business owners feel the same, but here’s the good news: understanding your numbers is a skill you can learn, one small step at a time.

Take Aaron, a contractor who went from avoiding his numbers to using them confidently to grow his business. By consistently reviewing and asking questions, he turned his uncertainty into clarity—even when the numbers weren’t perfect.

Think of learning your numbers like building muscle—it takes practice but leads to real strength.

To help you start, I’ve included links to videos and a simple guide to walk you through the process.

The challenge? Take one small step today. Listen (or watch) now, then click the links, and discover how knowing your numbers can transform your business.

Resources mentioned in this episode:
 
How to Read Your Financial Reports:  How to Read a Profit & Loss 

Financial Benchmarks Worksheet:  How To Read Financial Statements

Resources:

• Want to increase your profitability? Grab my book “The Profit Bleed.“
• Looking to grow your construction business? Check out our exclusive group "The Contractors Collective.”
• Want employees to take more ownership? Check out our course - “Build Your Dream Team.”
• Are you struggling to hire the right people? Check out our “Contractors Hiring Blueprint” course.

Connect with Vicki on social media:

• YouTube: Vicki Suiter
• LinkedIn: https://www.linkedin.com/in/vickisuiter
• Facebook: https://www.facebook.com/SuiterBusinessBuilders

If you love listening to this podcast, please leave a review in Apple Podcasts.

Let us know what you think? Send me a note!

Ever catch yourself in a frustrating moment, ready to blame someone else for your mood?

I've been there too! In this episode, I share a personal revelation that changed everything for me: the power of shifting our thinking to transform our lives.

In this episode I share a personal story about a recent conflict with my husband that led to an unexpected revelation.

By digging deeper into my own thoughts and feelings, I uncovered the real source of my frustration – and it wasn't what I initially thought.

I’ve learned that this simple practice leads to more meaningful conversations and stronger relationships, both at home and at work.

It's not about assigning blame, but about reclaiming your power to respond differently.

Ready to explore how changing your thinking can lead to a more fulfilling life? Join me in this episode as we dive deeper into the transformative power of personal responsibility and self-reflection!

Resources:

• Want to increase your profitability? Grab my book “The Profit Bleed.“
• Looking to grow your construction business? Check out our exclusive group "The Contractors Collective.”
• Want employees to take more ownership? Check out our course - “Build Your Dream Team.”
• Are you struggling to hire the right people? Check out our “Contractors Hiring Blueprint” course.

Connect with Vicki on social media:

• YouTube: Vicki Suiter
• LinkedIn: https://www.linkedin.com/in/vickisuiter
• Facebook: https://www.facebook.com/SuiterBusinessBuilders

If you love listening to this podcast, please leave a review in Apple Podcasts.

Let us know what you think? Send me a note!

Have you ever handed off a project, only to find yourself back in the middle of it?

That was me recently—stuck in the weeds, frustrated, and unsure how I got there.

The problem? I wasn’t clear about the goal, and I kept micromanaging instead of letting my team lead.

In this episode, I share how I broke this cycle by redefining accountability and creating space for ownership. It’s all about asking the right questions, setting clear outcomes, and trusting the process.

If this resonates, you’ll want to hear the full story. It might help you delegate with confidence and free up time to focus on the big picture.

Resources:

• Want to increase your profitability? Grab my book “The Profit Bleed.“
• Looking to grow your construction business? Check out our exclusive group "The Contractors Collective.”
• Want employees to take more ownership? Check out our course - “Build Your Dream Team.”
• Are you struggling to hire the right people? Check out our “Contractors Hiring Blueprint” course.

Connect with Vicki on social media:

• YouTube: Vicki Suiter
• LinkedIn: https://www.linkedin.com/in/vickisuiter
• Facebook: https://www.facebook.com/SuiterBusinessBuilders

If you love listening to this podcast, please leave a review in Apple Podcasts.

Let us know what you think? Send me a note!

Are you a contractor struggling to consistently hit your profit goals?

Feeling overwhelmed by the day-to-day challenges of running your business?

You're not alone!

In a recent episode of The Profit Builder Unscripted, I sat down with Susan Williams and Tessa Springer from Aesthete Painting where they shared their journey from struggling to make a consistent profit, to exceeding their profitability goals!

In this interview, they share the simple tool that transformed not just their bottom line, but their entire approach to running their company.

Their story reveals how a single change in perspective can lead to:

• Increased confidence in decision-making
• Better financial clarity and control
• Reduced anxiety about the future of your business

Curious about the game-changing strategy that made all the difference?

Listen to this episode to discover how Susan and Tessa revolutionized their contracting business - and how you can, too.

Resources:

• Want to increase your profitability? Grab my book “The Profit Bleed.“
• Looking to grow your construction business? Check out our exclusive group "The Contractors Collective.”
• Want employees to take more ownership? Check out our course - “Build Your Dream Team.”
• Are you struggling to hire the right people? Check out our “Contractors Hiring Blueprint” course.

Connect with Vicki on social media:

• YouTube: Vicki Suiter
• LinkedIn: https://www.linkedin.com/in/vickisuiter
• Facebook: https://www.facebook.com/SuiterBusinessBuilders

If you love listening to this podcast, please leave a review in Apple Podcasts.