If you’ve been following this season, you’ve already laid the groundwork to niche down and position yourself as a sought-after virtual assistant. But there’s one final step that separates struggling VAs from thriving specialists—validating your niche.

In this episode, I walk you through exactly how to test your niche, gather feedback, refine your offer, and position yourself as a premium service provider. No more guessing. No more undercharging. Just a clear, profitable VA business that aligns with your strengths and attracts the right clients.

If you’re ready to go from overworked generalist to booked-out specialist, this is the episode for you!

Here’s a Closer Look at the Episode:

Main Takeaways: ✔️ Why choosing a niche isn’t enough—you have to test and validate it. ✔️ How to run a low-risk experiment before fully committing to a niche. ✔️ The three powerful feedback questions to ask clients that will refine your service. ✔️ How to shift from hourly pricing to value-based pricing that attracts premium clients. ✔️ The essential steps to update your branding, marketing, and client attraction strategy after validating your niche.

Strategies & Solutions: ✔️ The simple way to test your niche with real clients before making big changes. ✔️ How to listen for emotional responses in client feedback to know if you’re on the right track. ✔️ Why niching down helps you charge more, not less—and how to communicate that value. ✔️ The difference between “just another VA” and a go-to specialist (and how to make the shift). ✔️ The four key updates to make in your business once you’ve found your niche.

End Result:By the end of this episode, you’ll have a clear step-by-step roadmap to test, refine, and confidently launch your niche. You’ll know exactly what updates to make to your services, pricing, and marketing so that you can finally build a VA business that feels aligned, profitable, and sustainable.

Resources & Links From the Episode:

🔥 Join my free masterclass: Booked, Balanced & Thriving VA → https://theremotecatalyst.com/masterclass 💼 Work with me 1:1 to refine your niche and create premium service packages → https://triciaharrison.com/collection/become-a-specialist-va

Connect with Me on Social Media:

📸 Instagram – @theremotecatalyst💬 Threads – @theremotecatalyst 📍 LinkedIn – Tricia Harrison ✨

This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit triciaharrison.substack.com

In this episode of The Profitable VA Podcast, we’re tackling two of the biggest roadblocks stopping VAs from leveling up—fear and imposter syndrome when choosing a niche.

If you’ve ever thought: 🤔 “What if I pick the wrong niche?” 🤔 “What if I’m not experienced enough to specialize?” 🤔 “What if no one actually wants to pay for this?”

You are NOT alone. These fears keep so many VAs stuck, overworked, and underpaid—but not after today.

By the end of this episode, you’ll: ✔️ Understand why imposter syndrome happens and how to stop letting it control your business. ✔️ Learn why choosing the ‘wrong’ niche is NOT the real problem—it’s staying stuck that costs you the most. ✔️ Get a simple action plan to finally move forward—even if you don’t feel 100% ready.

Because the truth is? You don’t have to be perfect to be profitable.

🎧 Here’s a Closer Look at the Episode:

💡 Why Imposter Syndrome Is Actually a Sign You’re Growing → How to recognize when self-doubt is actually a sign of growth, not failure. → Why waiting until you “feel ready” is keeping you broke. → The simple mindset shift that will help you OWN your expertise.

💡 The Fear of Choosing the ‘Wrong’ Niche & Why It’s Keeping You Stuck → Your niche is NOT your forever niche—how to stop overthinking and start taking action. → The hidden cost of not choosing a niche and why generalist VAs struggle to charge high rates. → How to refine your niche over time without feeling like you made a mistake.

💡 How to Take Action—Even When You Don’t Feel Ready → The biggest mistake VAs make when niching (and what to do instead). → A step-by-step action plan to pick your niche, create a simple offer, and start attracting clients. → The truth about failure—and why doing nothing is the only real failure in business.

📌 Resources & Links From the Episode

🎥 Watch the FREE Booked, Balanced & Thriving VA Masterclass → www.theremotecatalyst.com/masterclass

📲 DM me your biggest fear about niching → @theremotecatalyst

📲 Connect with Me on Social Media

Instagram: @theremotecatalyst

Threads: @theremotecatalyst

Linkedin: Tricia Harrison ✨

Substack: Subscribe to the Podcast

If this episode hit home, send me a DM on Instagram (@theremotecatalyst) and tell me—what’s your biggest fear about niching down? I’d love to help you work through it!

And if you’re ready to stop second-guessing and start booking premium clients, watch the free masterclass now. 🎧👇🏽

📌 WATCH THE MASTERCLASS NOW

This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit triciaharrison.substack.com

If you’re feeling stuck in low-paying VA work, struggling to stand out, or overwhelmed by the idea of niching down, this episode is for you. I’m breaking down exactly how to validate your niche, attract premium clients, and position yourself as the go-to VA in your industry—without the guesswork.

You’ll learn how to align your skills with real market demand, avoid common mistakes that keep VAs underpaid, and confidently take the next steps toward building a profitable VA business.

And if you want to go even deeper? I’ve got a FREE masterclass that walks you through my NPS Framework (Niche, Profit, and Scale) to help you stop hustling and start profiting. Check it out here: https://theremotecatalyst.com/masterclass

Here’s a Closer Look at the Episode:

1️⃣ Why market research is key to finding a profitable VA niche.→ How to identify real client needs instead of guessing.→ Why offering everything keeps you stuck in low-paying work.

2️⃣ Simple ways to validate your niche without overwhelm.→ The best places to find actual client demand (hint: social media, job boards, and real conversations).→ How to use client feedback to refine your services.

3️⃣ How to analyze industry trends & client pain points.→ Tools and strategies to stay ahead of the curve.→ How to position yourself in a way that makes clients see you as the obvious choice.

4️⃣ Why competition isn’t a bad thing (and how to stand out).→ The truth about crowded markets—and why they’re actually a good sign.→ How to use your unique strengths and experiences to create a VA business that’s in demand.

Resources & Links From the Episode:

📌 Watch the FREE Masterclass: How to Stop Hustling and Start Profiting as a Virtual Assistant → https://theremotecatalyst.com/masterclass📌 Follow The Remote Catalyst on Instagram: @TheRemoteCatalyst

Connect with Me on Social Media:

📌 Instagram: @TheRemoteCatalyst📌 Threads: @TheRemoteCatalyst

🔥 Take Action:If you’re tired of guessing and ready to confidently position yourself as a premium VA, this episode is your starting point. Listen, take notes, and implement.

And don’t forget—your next step is waiting inside the Booked, Balanced & Thriving VA Masterclass. Grab your free spot now! → https://theremotecatalyst.com/masterclass

This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit triciaharrison.substack.com

Send us a text

About This Episode:

In this episode of The Profitable VA Podcast, I’m diving into how virtual assistants can discover their zone of genius and use it to build a profitable, fulfilling niche. If you’re feeling drained from juggling low-paying clients or stuck in the generalist VA grind, this episode is packed with actionable tips to help you uncover your unique strengths and align them with market demand. By the end, you’ll have the clarity and tools to step into your power as a sought-after specialist.

Core Insight:

Your zone of genius is the sweet spot where your skills, passions, and what the market needs intersect. Operating in this space allows you to stop trading time for money, start charging premium rates, and attract clients who value your expertise. This episode shows you how to reflect, identify, and align your strengths to build a thriving VA business.

Audience Benefit:

This episode provides you with a step-by-step framework to:

• Reflect on your strengths and passions.
• Align your skills with high-demand niches.
• Transition from a generalist VA to a confident, premium-priced specialist.

Here’s a Closer Look at the Episode:

Main Takeaways:

1. Why Your Zone of Genius Matters:
   • Working outside your zone of genius leads to burnout and leaves money on the table.
   • Your zone of genius combines what you’re great at, what you love, and what clients will pay a premium for.
2. Reflective Exercises to Discover Your Zone of Genius:
   • The Excitement Test: Categorize tasks into energizing, neutral, and draining to identify what truly lights you up.
   • The Strength Inventory: Pinpoint your superpowers by asking what comes naturally to you and what others admire about your work.
   • Market Alignment: Research trends and demands to match your strengths with client needs.
3. How to Align Personal Skills with Market Demand:
   • Research high-demand niches and recurring problems in your industry.
   • Create signature, profitable service packages using your most valuable skills.
   • Shift to solving high-value problems for clients instead of charging hourly for tasks.

Strategies & Solutions:

• Use the SPN Framework (Skills, Passions, Market Needs) to carve out your niche.
• Apply the Cash Method (Client alignment, Aligning offers, Strategic pricing, High-ticket positioning) to attract premium clients.
• Conduct a thorough evaluation of your current workload and focus on what brings the highest value and joy.

End Result:

By following these steps, you’ll transform from an overworked generalist to a confident VA specialist. You’ll enjoy your work more, attract ideal clients, and finally achieve the financial freedom and work-life balance you’ve been striving for.

Resources & Links From the Episode:

• The Niche in a Week Email Course: A free, 7-day step-by-step guide to help you uncover your profitable niche. Sign up here.
• Email: [email protected]
• Clarity Call: Book here.
• Niche & Thrive Intensive: Check it out here. 

Connect with Me on Social Media:

• Instagram: @TheRemoteCatalyst
• LinkedIn: Tricia Harrison 💖
• Threads:

This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit triciaharrison.substack.com

Send us a text

About This Episode:

In this episode of The Profitable VA Podcast, we tackle a burning question for many Virtual Assistants: "Is niching down really worth it?" If you’re tired of juggling too many low-paying clients and feeling overwhelmed, this episode is your guide to embracing specialization as the key to building a sustainable, profitable, and fulfilling VA business.

I’ll break down how finding and monetizing your most profitable skillset through my NPS Framework (Niche, Profit, Scale) can help you stand out in a competitive market, reduce burnout, and attract premium clients. Whether you’re just starting your VA journey or looking to revamp your existing business, this episode is packed with actionable insights to get you on the right track.

Here’s a Closer Look at the Episode:

1. Main Takeaways:
   • Why niching amplifies your opportunities instead of limiting them.
   • How specialization helps you stand out in a crowded VA market and attract higher-paying clients.
   • The connection between niching and reducing burnout by streamlining your services and increasing your rates.
   • Practical first steps to embracing a niche: reflecting on skills, researching market trends, and testing your niche before fully committing.
2. Strategies & Solutions:
   • How the NPS Framework (Niche, Profit, Scale) can help you identify and monetize your most profitable skillset.
   • Tips to overcome the fear of narrowing your options and why niching positions you as a sought-after specialist.
   • Testing a niche with a small group of clients before going all-in.
   • Streamlining processes and building workflows to reclaim time and energy while increasing profitability.
3. End Result:
   By the end of this episode, you’ll gain clarity on why niching is essential for your success, actionable steps to begin your niching journey, and the confidence to position yourself as a specialist VA who commands premium rates.

Resources & Links From the Episode:

• Sign up for the Niche in a Week Email Course: A free, step-by-step guide to help you discover your most profitable niche in just 7 days. Click here to sign up.
• Book a Clarity Call: Interested in my Niche Intensive program? Schedule a free clarity call to see if it’s right for you. Click here to book your call.
• The Remote Catalyst Website: Visit here for more free resources, courses, and coaching programs designed for Virtual Assistants.

Connect with Me On Social Media:

• Instagram: @TheRemoteCatalyst
• Threads: @TheRemoteCatalyst
• Linkedin: @Tricia Harrison 💖

Episode Highlights Recap:

• Niching amplifies your opportunities: Clients seek specialists who can deliver exceptional results, making you the go-to person in your field.
• Standing out in the VA industry: Your unique skills and personality help you carve a space in what might feel like a saturated market.
• Reducing burnout: Specialization allows you to create repeatable workflows and charge premium rates, giving you more time and energy.
• Starting small and testing: Reflect on your skills, explore market trends, and test your niche with a small group of clients before committ

This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit triciaharrison.substack.com

Send us a text

Here’s a Closer Look at the Episode:

1. Why niching down is the foundation of success for VAs.
2. How to overcome common fears about limiting your opportunities.
3. What’s coming up next in The Profitable VA podcast.

Resources & Links From the Episode:

• Sign up for Niche in a Week: Click Here
• Connect with me on Instagram: @theremotecatalyst
• Visit my websites for more resources: The Hub & All the Goodies

About This Episode:

In this first episode of The Profitable VA, I share my journey from generalist VA to specialist, and why finding a niche is the key to success. I also address the common fears about niching down and give a preview of what’s to come in the podcast.

This episode is perfect for VAs who are ready to stop spinning their wheels and start building a business they love.

This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit triciaharrison.substack.com