The Program Design Podcast

I'm gonna be honest... Usually I don't actually want to take that much time off with my kids over the summer.

I know. That sounds terrible.

But not because I didn't want to spend time with them, but because I had always been at home part time with them in some way before they went to school.

And kids under 5 are exhausting! I always wanted at least a little bit of childcare in the summer.

But now that they're both in school... I wanted to find a way to have 4 weeks with them this summer.

If you want to spend more time with your own kids this summer without sacrificing your revenue or supporting your clients, listen in!

In this episode, you'll hear...

• What prompted the 4 weeks (and where we'll be going!)
• How I'll be supporting my clients while we're gone- and how to make that work in your business too 
• What I'll be doing to continue bringing revenue in the business 
• And what I'll be either prepping ahead of time or letting go of for now in order to make it happen

Resources Mentioned In The Episode:

We're running a brand new (paid) 90 minute workshop called Structured on June 17th. You'll nail your program promise, outline and project plan so you know exactly what to build before you launch your signature program.

Click here to save your spot! https://laurenmonique.mykajabi.com/structured

Did you find this episode helpful? Leave us a review - Lauren reads and appreciates each and every one!

Connect with Lauren on Instagram @laurenmonique.business

If you're like many of my clients, you know you can support people 1:1, and it's the main revenue source in your business...

But you're tired of trading time for dollars. The only way you get paid, is if you show up to work. 

That can work well up to a point, but if you're listening to this podcast, you likely want to create something more leveraged. More scalable.

A program that gives you more freedom in your days too. 

You might have the idea, the vision... but these fears can keep you stuck. 

In this episode, you'll hear...

• The moment I pulled over in the rain and realized my business model was costing me more than it was giving... and what finally made me make the switch 
• Why starting a group program can actually feel like just as big of a leap as leaving your job to start a business did- and how to move through it
• Why creating the right structure for your program can actually help you move past imposter syndrome
• Why a visibility fear is more than a "mindset problem" (and shift my client made to go from fearing visibility to getting on a stage in front of 300 people)
• Why all three of these fears have the same root cause, and the same solution

Did you find this episode helpful? Leave us a review - Lauren reads and appreciates each and every one!

Connect with Lauren on Instagram @laurenmonique.business

So you're thinking of moving to a group program. Amazing! Actually taking the leap and designing my group program completely changed the trajectory for my business.

But if you're a therapist, you likely feel very comfortable in the academic space of learning and then doing.

Entrepreneurship often feels like the opposite! After working with dozens of therapists, I've noticed a few trends of what to consider when you move to a group offer. Let's dive into what you need to know as a therapist turned coach.

In this episode, you'll hear...

• Why creating your group offer isn't actually your first step... and what to start with first
• The difference between a Client Led Container and a Mentor Led one... and which one is right for you (especially to avoid burning out) 
• How to create the same sense of safety and holding space in a group as you do with 1:1 clients
• Why a group actually creates BETTER results than 1:1 (if you know how to structure it)
• How to start thinking about your Signature Framework and how to articulate what you do (especially when you've likely been helping people with lots of different problems in your therapy practice)
  
  

Join the Waitlist

If you resonated with this episode and would like my support designing and growing your signature program, join the waitlist! 

Send me a DM on instagram @laurenmonique.business and you'll be first to know when we have our next intake for the program. I'd love to support you.

Did you find this episode helpful? Leave us a review - Lauren reads and appreciates each and every one!

Connect with Lauren on Instagram @laurenmonique.business

Selling to businesses and entrepreneurs is not the same as selling to consumers.

It's just not!

But so many of us are in programs learning from coaches who have always sold to... 

Coaches.

Or at least, have always sold to businesses and entrepreneurs. 

Selling to a consumer, "B2C" (business to consumer, instead of B2B, business to business), might feel harder, but it doesn't have to be. 

You might just need strategies specific to that industry. 

In this episode, you'll hear

• How I learned this the hard way, and why selling B2B just isn't the same as B2C
• The Top 3 Drivers: What they are and why your offer needs to hit at least one 
• The shift that helped my client go from getting "crickets" on her emails to filling her program with 20 clients
• Why most of us are solving "important" problems, but they end up saying "not right now"... and what to do instead.

Did you find this episode helpful? Leave us a review - Lauren reads and appreciates each and every one!

Connect with Lauren on Instagram @laurenmonique.business

One recommendation I always make in my programs:

Run sales calls.

And I have to say... I get a bit of push back on it, and I get it. Sales calls can be time consuming, they can drain you and if you don't love the idea of selling... nerve wracking!

I regularly see ads on IG with something along the lines of "how to sell high ticket, without sales calls".

But sales calls, especially when you're in the starting days of your programs, can massively improve your conversion rate.

In this episode you'll hear:

• 3 reasons why sales calls convert better (wouldn't it be easier to have a 'buy now' button when they're ready to purchase?) (messaging, objections, connection)
• When to use sales calls, when to stop using them, and when to have people buy directly 

Did you find this episode helpful? Leave us a review - Lauren reads and appreciates each and every one!

Connect with Lauren on Instagram @laurenmonique.business

Have you ever felt like you're running out of time in your day... or that it's hard to balance marketing with delivery... or maybe you're newer in your business and you're wondering how you should really be spending your days at your desk (now that you get to choose how to spend it)?

Or maybe... You're curious to see how other people are spending their days as entrepreneurs?

In this series I'm diving into how I organize my days, my weeks and my months as a coach so that you can feel organized and focused in 2026.

This is Part 3: Organizing and Running the Business in 25 Hours a Week

In this episode, you'll hear:

• How I organize client notes so I know where each client is at in my programs
• Where I keep my to do lists, project plans vs longer term quarterly and yearly plans (especially as my team is growing)
• The importance of SOP's and how we use them
• How I'm preparing to grow it in Quarter 2

Episodes Mentioned:

Part 1: How to Prioritize Your Time- Your Quarters and Months

Part 2: How to Organize Your Weeks and Days 

Did you find this episode helpful? Leave us a review - Lauren reads and appreciates each and every one!

Connect with Lauren on Instagram @laurenmonique.business

One of my biggest pet peeves when it comes to live trainings and events?

There's a big emphasis on "speaking on stage". On delivering content. Listening to someone speak can be great, sure, but...

It's not exactly transformational.

And somehow, people have equated teaching with speaking. Or more specifically... Lecturing.

But you know what lecturing produces? Notes.

Not results!

In this series, I'm sharing exactly how I structure my live trainings (for paying clients) so they actually get results, and not just pages of notes or ideas.

In this episode, you'll hear: 

• Why the first thing you say in a live training sets up whether clients get results
• The question I ask at the start of every training that completely changes how I teach it
• The step most coaches skip that makes clients actually care about what you're teaching
• The 2-part content structure I use so clients don't just understand the material they actually integrate it too
• How I close every training so clients leave with a next step, not just a page full of notes

Listen into Part 1 of this series here.

Did you find this episode helpful? Leave us a review - Lauren reads and appreciates each and every one!

Connect with Lauren on Instagram @laurenmonique.business

One of my biggest pet peeves when it comes to live trainings and events?

There's a big emphasis on "speaking on stage". On delivering content. Listening to someone speak can be great, sure, but...

It's not exactly transformational.

And somehow, people have equated teaching with speaking. Or more specifically... Lecturing.

But you know what lecturing produces? Notes.

Not results!

In this series, I'm sharing exactly how I structure my live trainings (for paying clients) so they actually get results, and not just pages of notes or ideas.

In this episode, you'll hear: 

• Why talking through your content isn't the same as teaching it- and what to do instead
• The one thing you should know about your audience before you say a single word in your training
• How to know if your content is really landing during your training (and not just with Q&A or a survey at the end)
• The difference between a training your clients take notes in vs. one they actually walk away from with a result

Episodes Mentioned:

83 - What To Include In a Live Experience (Without Making It a Webinar)

Did you find this episode helpful? Leave us a review - Lauren reads and appreciates each and every one!

Connect with Lauren on Instagram @laurenmonique.business

One of the main obstacles I hear from coaches who are launching or scaling programs:

Fear of visibility - in some shape or form. 

If you're just starting, it can feel paralyzing to go from deciding "I'm launching a group program" to actually putting yourself out there and doing it.

And quite frankly, people freeze in this phase. I don't want that for you!

And it happens again in the scaling phase. When you start getting in front of new audiences, a fear of visibility can come up again... Just in a different way.

That's why in this series we're talking all about Visibility, and practical ways to put yourself out there (when you're really starting to sweat!).

In this Part 2 episode, we're diving into SCALING your group program - using Facebook Ads.

• Why the fear of "getting the angle wrong" is one of the most common visibility blocks when scaling with ads, and why ads actually give you faster, more honest feedback than organic content ever will
• How to find your ad angle using one of two simple frameworks (even if you can speak for an hour on your topic but freeze the moment someone says "keep it to 60 seconds"!)
• Why your natural energy is your actual differentiator (not your formula, your hook structure, or how polished your video looks!) and how to bring that out in your content

Click here to listen to Part 1 of the Visibility Series: Starting Your Group Program

Click here to listen to the Facebook Ads Roadmap Series

Did you find this episode helpful? Leave us a review - Lauren reads and appreciates each and every one!

Connect with Lauren on Instagram @laurenmonique.business

One of the main obstacles I hear from coaches who are launching or scaling programs:

Fear of visibility - in some shape or form. 

If you're just starting, it can feel paralyzing to go from deciding "I'm launching a group program" to actually putting yourself out there and doing it.

And quite frankly, people freeze in this phase. I don't want that for you!

And it happens again in the scaling phase. When you start getting in front of new audiences, a fear of visibility can come up again... Just in a different way.

That's why in this series we're talking all about Visibility, and practical ways to put yourself out there (when you're really starting to sweat!).

In this Part 1 episode, we're diving into STARTING your group program. In this episode, you'll hear:

• The top 2 fears that hold entrepreneurs back from launching their group programs
• Simple shifts and strategies to move beyond them

Did you find this episode helpful? Leave us a review - Lauren reads and appreciates each and every one!

Connect with Lauren on Instagram @laurenmonique.business