The Purpose Chasers

In 2020, I went inward. In a pursuit to tap into my deer calling, I paused Purpose Chasers®, put my head down, and went all in on doing the inner work. With the growing rise of Covid-19, I removed the pressure and noise from my life, both online and offline, to limit the negative space around me and fulfill what I had been called to do. In a span of fewer than two years, I’ve gained incredible insight, made strong relationships, scaled businesses, and, the best part, my second son was born. 

This week marks the first solo episode I’ve recorded since July of 2020. Back in 2020, I shared my gratitude with the Purpose Chasers® community and all the lessons I learned along the way. Now, I’m going all in helping individuals grow and scale their companies with no end in sight. By putting the systems in place, growing the right team, and tracking your metrics, it has never been a better time to scale out of your company and take back your most precious asset: time. 

The Purpose Chasers | Align. Scale. Thrive.

Don’t just listen, take action. Subscribe to the Purpose Chasers Podcast on your favorite platform to ensure you never miss an episode designed to help you break free from mediocrity and live extraordinarily.

Ready to turn your happy clients into your best marketing? Mark Crandall works with coaches, consultants, and trades businesses on testimonial marketing, content, and business growth. Book a consultation at TheHappyCheck.com

Free resource: Download The Happy Check List (the 3-Question Framework) at TheHappyCheck.com/checklist

When it comes to building strong relationships and creating a business that lasts for generations, it’s never about the money. While money is a resource that helps you grow your business, the end goal should always be about leaving communities better than you found them. 

This week, I am talking with Sean about what led to him launching, scaling, and selling his roofing company for $20M. Sean shares insight into how his unique business model served his local community and made long-lasting relationships with his clients. We talk in-depth about the importance of focusing on people over profits and why getting jobs doesn’t mean you’re winning the race. We also discuss the entrepreneurial spirit of always looking to level up and how to grow and scale your business the right way. 

Remember, commas in your bank account mean nothing if you’re not nurturing relationships outside of the company. At the end of the day, the end result isn’t the $ amount you take home but your reputation and the reputation of your company that lasts a lifetime. 

Topics Discussed:

• Owning mistakes as an entire team 
• Why money is only part of the process, not the end goal
• The difference between revenue and profit 
• How to create a legacy business
• Building a solid foundation for your company

Ready to stop working for your business and have your business start working for you? To gain access to resources I've created for you and learn how to work with me and my marketing team to grow and scale your business, visit www.markcrandall.net

Quotes:

• “Nothing has the potential to appreciate or scale like owning multiple businesses, especially businesses that own real estate.”
• “How you perform when things go wrong separates you from your competition. It's okay to make mistakes because it allows you to go out there and show them why they hired you vs. the other guys.”
• “There are people out there willing to lend a helping hand, bounce ideas off, and give you the motivation to start your entrepreneurial journey. All it takes is reaching out.”
• “Get yourself out there and talk to people. You never know who you will come across willing to give you the motivation and get you started on your journey.”

Are you looking at the world as transactions or relationships? Tired of robo-pitching out to the wind in hopes of finding average places to land? If you’ve been wanting to develop long-lasting relationships, then now is the time to change your method! Our guest this week shares the importance of treating potential podcast guests as future friendships and how to lead with heart.

This week, I am talking with Tom Schwab, Author, Speaker, Teacher, and Podcast Interview Marketing Pioneer. Tom shares incredible insight into why our main goal should always be about creating and maintaining friendships. When we lead with a heart of service, we are able to increase the level of impactful conversations and create meaningful relationships.

Join us this week as we learn why our relationships are more than just click funnels and robo-pitches. 

Topics Discussed:

• Treating people as relationships instead of pitching baseballs
• The importance of adding value to others
• Understanding that more is not always better 
• Shifting our focus from selling to conversation
• Understanding relationships as our most valuable currency
• Why a heart of service will never lead to a sellout

Gain access to resources and/or work with Mark or his marketing team direct visit: www.markcrandall.net

Connect with Tom Schwab

• Website: https://interviewvalet.com 

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Quotes:

Mark Crandall

• “Podcasting is all about having a platform to leverage to build relationships with other humans.”
• “Newsflash: The higher level the guest is, the less likely they are to share out the episode that they do with you.”
• “There are people who are looking to serve and those that are looking to use.” 

The Purpose Chasers | Align. Scale. Thrive.

Don’t just listen, take action. Subscribe to the Purpose Chasers Podcast on your favorite platform to ensure you never miss an episode designed to help you break free from mediocrity and live extraordinarily.

Ready to turn your happy clients into your best marketing? Mark Crandall works with coaches, consultants, and trades businesses on testimonial marketing, content, and business growth. Book a consultation at TheHappyCheck.com

Free resource: Download The Happy Check List (the 3-Question Framework) at TheHappyCheck.com/checklist

What do you want to create in life?
If you could pick one thing to do for the rest of your life, what would it be? Who would you like to become?

This week, I’m talking with Nat Bruno about two of the biggest lessons I’ve learned from him since the start of my entrepreneurial journey nearly six years ago. Nat has been a trusted guide and mentor along the way, sharing insight, mindset shifts, and resources that shaped how I lead, scale, and live today—and now I want to share them with you.

Your dreams of traveling the world with your significant other or sitting front row at your kid’s championship game while your business runs itself aren’t out of reach. The question is—what needs to change for that to happen? What’s actually standing between you and the life you say you want?

Topics Discussed:

• Why your number one business consultant is Google

• Understanding that cash flow is king in business

• The greatest misconceptions behind entrepreneurship

• How to analyze your limiting beliefs and let go of fear

Quotes from This Episode:

Mark Crandall

“You don't have anything if you don't have cash flow.”
“There's always a way through in business.”
“Anything and everything is possible. Six years ago, I never would have thought I'd have multiple multi-million-dollar companies that I'd scale myself out of—and now I help other entrepreneurs do the same.”

Nat Bruno

“Focus on one thing and say no to everything else. Make ‘no’ your default answer.”
“Put all of your energy and all of your focus into one thing starting out.”

If this episode hit home, do the organic thing—follow, subscribe, and drop a comment.

The Purpose Chasers | Align. Scale. Thrive.

Don’t just listen, take action. Subscribe to the Purpose Chasers Podcast on your favorite platform to ensure you never miss an episode designed to help you break free from mediocrity and live extraordinarily.

Ready to turn your happy clients into your best marketing? Mark Crandall works with coaches, consultants, and trades businesses on testimonial marketing, content, and business growth. Book a consultation at TheHappyCheck.com

Free resource: Download The Happy Check List (the 3-Question Framework) at TheHappyCheck.com/checklist

Are you living with unwanted F.A.T.? Do you often feel depressed, stressed, or less than in any area of your life? If you struggle to own your worth or struggle with feeling confident in yourself, then you might just be lettering F.A.T. get in the way of stepping into your greatest potential.  

This week, I am talking with Natalie Jill, Fat Loss Expert turned High-Performance Coach and host of the Leveling Up podcast. Natalie shares with us how she kills FAT for a living, both the fat on our bodies AND the F.A.T. getting in the way of showing up for ourselves. We discuss the importance of focusing on relationships in and outside of business as well as how to define your own version of success.

Join us this week as we continue to change the way society views hustle and why we need to burn our false assumed truths. 

The Purpose Chasers | Align. Scale. Thrive.

Don’t just listen, take action. Subscribe to the Purpose Chasers Podcast on your favorite platform to ensure you never miss an episode designed to help you break free from mediocrity and live extraordinarily.

Ready to turn your happy clients into your best marketing? Mark Crandall works with coaches, consultants, and trades businesses on testimonial marketing, content, and business growth. Book a consultation at TheHappyCheck.com

Free resource: Download The Happy Check List (the 3-Question Framework) at TheHappyCheck.com/checklist

What do your calls currently look like? What does your schedule currently look like? If you were to look over the last month of networking calls, Zoom meetups, and “get to know you” follow-ups, what would they look like to you? Truth is, many individuals are bound to their calendars and taking calls they don’t actually want to be taking.

Lesson #14 of what I have learned in entrepreneurship over the years is this: Stop showing up for the “Takers”, your calendar opens us to serve the “Givers”! How many calls and meetups from your calendar actually moved the needle for you and your business? When was the last time you truly connected with someone else over the phone and not because they were trying to sell you something? 

This lesson has been a tough one to learn and one that I have had to learn time after time. Don’t make the same mistakes I’ve made. Stop penciling every hour of every day to calls that don’t serve you or your business. Unless you truly value the relationships you have already cultivated online, it’s not worth it to show up for the “takers”. Instead, use your time wisely for those who give with our expectations on the other end. 

Topics Discussed:

• The importance of implementing healthy boundaries in your calendar
• Creating the space to evaluate the lessons learned in entrepreneurship 
• Why I’m pursuing the entrepreneurship journey 
• What happens when we lead with our insecurities & overdeliver our value
• The dangers in showing your poker face in business
• Learning to give without expectations and selfish motives

Gain access to resources and/or work with Mark or his marketing team direct visit: www.markcrandall.net

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Quotes:

Mark Crandall

The Purpose Chasers | Align. Scale. Thrive.

Don’t just listen, take action. Subscribe to the Purpose Chasers Podcast on your favorite platform to ensure you never miss an episode designed to help you break free from mediocrity and live extraordinarily.

Ready to turn your happy clients into your best marketing? Mark Crandall works with coaches, consultants, and trades businesses on testimonial marketing, content, and business growth. Book a consultation at TheHappyCheck.com

Free resource: Download The Happy Check List (the 3-Question Framework) at TheHappyCheck.com/checklist

When it comes to building strong relationships and creating a business that lasts for generations, it’s never about the money. While money is a resource that helps you grow your business, the end goal should always be about leaving communities better than you found them. 

This week, I am talking with Sean about what led to him launching, scaling, and selling his roofing company for $20M. Sean shares insight into how his unique business model served his local community and made long-lasting relationships with his clients. We talk in-depth about the importance of focusing on people over profits and why getting jobs doesn’t mean you’re winning the race. We also discuss the entrepreneurial spirit of always looking to level up and how to grow and scale your business the right way. 

Remember, commas in your bank account mean nothing if you’re not nurturing relationships outside of the company. At the end of the day, the end result isn’t the $ amount you take home but your reputation and the reputation of your company that lasts a lifetime. 

 Topics Discussed:

• Owning mistakes as an entire team 
• Why money is only part of the process, not the end goal
• The difference between revenue and profit 
• How to create a legacy business
• Building a solid foundation for your company 

Ready to stop working for your business and have your business start working for you? To gain access to resources I've created for you and learn how to work with me and my marketing team to grow and scale your business, visit www.markcrandall.net

---

Quotes:

• “Nothing has the potential to appreciate or scale like owning multiple businesses, especially businesses that own real estate.”
• “How you perform when things go wrong separates you from your competition. It's okay to make mistakes because it allows you to go out there and show them why they hired you vs. the other guys.”
• “There are people out there willing to lend a helping hand, bounce ideas off, and give you the motivation to start your entrepreneurial journey. All it takes is reaching out.”
• “Get yourself out there and talk to people. You never know who you will come across willing to give you the motivation and get you started on your journey.”

Sick of spending money for little to no payout? Tired of investing in strategies that no longer work? I get it. We’ve all been there. We’ve all thrown money at false marketing schemes in hopes of hitting the jackpot. But what if I told you that you didn’t have to treat marketing like a casino? What if there was a better way to build your business than on unsafe bets?

This week, I am sharing with you Lesson #10 that I have learned in business. When you treat Marketing like a casino, you lose a lot more than the money you threw on the table. So many people believe that by placing all your bets into one slot machine, the payout is exponential. 

But that’s NOT how Marketing works!

Marketing is more about building long lasting relationships than chasing dollar signs. Instead of hoping to hit the jackpot, learn how to leverage those relationships for the long haul. Don’t let the bright lights and fancy card tricks blind you from investing in your future. 

Topics Discussed:

• Why you don’t have to spend millions of dollars on Ad Spend to be successful
• Focusing on backend systems & dialing in your business for a better ROI
• The hard truth about treating marketing & relationships like casinos
• Knowing when to increase your marketing efforts for your business

Gain access to resources and/or work with Mark or his marketing team direct visit: www.markcrandall.net

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Quotes:

Mark Crandall

• “People tend to treat marketing like a casino where they walk up to the slot machine and put all their money in and expect to hit the jackpot. but that is absolutely NOT how it works.”
• “When you get the backend systems and get everything truly dialed in for your business, it works long term. You don't need to spend millions of dollars.” 
• “The greatest way to increase your business revenue is to make sure the backend systems are in place, your referral systems are in place, and your relationships are dialed in and then you can increase marketing afterwards.”
• “Marketing is an extension of your business and if your business isn't truly dialed in, then it makes no sense for you to increase marketing efforts because you're going to be wasting money.”
• “I’m in this to build long lasting and leverage those relationships so they pay out for a lifetime. If you have a business with broken relationships or broken systems, you can't really step into that Heart Centered Hustler's mindset.”

There are plenty of hardworking people thriving in trades and manual labor — but physical work isn’t the full picture of success. True, lasting impact comes when you learn to use both your hands and your mind with purpose.

This week, I’m joined by Taylor Welch — best-selling author, international speaker, entrepreneur, and CEO of Traffic and Funnels. Taylor’s mission is to help modern-day entrepreneurs reach a new level of clarity, purpose, and performance. He believes that when entrepreneurs are healthy, clear, and not burned out, they hold an unmatched power to change the world.

In this episode, we dive deep into what it takes to create balance between drive and discipline — and how to evolve beyond just hard work into strategic, purpose-driven success.

• The importance of agility and adaptability in business

• How to practice self-manufactured resistance

• Understanding the two levels of delegation

• Turning wrong decisions into growth opportunities

• Building flexibility into your daily routine

• Spending emotional currency for life’s biggest lessons

• How (and when) to respond to internet trolls

• Why self-awareness is the foundation of continual growth

The Purpose Chasers | Align. Scale. Thrive.

Don’t just listen, take action. Subscribe to the Purpose Chasers Podcast on your favorite platform to ensure you never miss an episode designed to help you break free from mediocrity and live extraordinarily.

Ready to turn your happy clients into your best marketing? Mark Crandall works with coaches, consultants, and trades businesses on testimonial marketing, content, and business growth. Book a consultation at TheHappyCheck.com

Free resource: Download The Happy Check List (the 3-Question Framework) at TheHappyCheck.com/checklist

If you’ve ever found yourself asking, “What really matters?”, “What is my purpose?”, or “What is truly essential?”, this conversation will meet you right there.

In this episode of The Purpose Chasers Podcast, Mark Crandall sits down with Greg McKeown, public speaker and bestselling author of Essentialism: The Disciplined Pursuit of Less, to explore what it actually means to live an essential life in a world filled with noise, distraction, and constant demands.

Greg breaks down how clarity, boundaries, and intentional decision-making create space for meaningful work and a more fulfilled life. This conversation goes beyond productivity and into purpose—helping you recognize what deserves your time, energy, and attention, and what doesn’t.

In this episode, you’ll learn:

• What “essential living” really means (and what it doesn’t)

• How to silence the noise and tune into your deeper calling

• Practical strategies for making better decisions with less overwhelm

• Why prioritizing your time is an act of leadership

• How healthy boundaries create freedom, not limitation

• Where most people unknowingly trade meaning for busyness

This episode is for anyone who feels stretched thin, overwhelmed, or disconnected from what truly matters—and is ready to pursue a more intentional, purpose-driven life.

The Purpose Chasers | Align. Scale. Thrive.

Don’t just listen, take action. Subscribe to the Purpose Chasers Podcast on your favorite platform to ensure you never miss an episode designed to help you break free from mediocrity and live extraordinarily.

Ready to turn your happy clients into your best marketing? Mark Crandall works with coaches, consultants, and trades businesses on testimonial marketing, content, and business growth. Book a consultation at TheHappyCheck.com

Free resource: Download The Happy Check List (the 3-Question Framework) at TheHappyCheck.com/checklist