Scott Alldridge reveals the hidden threats facing modern businesses—and why most founders are wildly unprepared. With two decades leading cybersecurity innovation and a hit book series under his belt, Scott explains how hackers are evolving faster than ever, why even small businesses are prime targets, and the crucial steps leaders should take to protect their companies.

Key Discussion Points:

Why most companies fail in under 10 years—and how Scott stayed relevant for 20+

How cybersecurity threats have evolved since the dot-com era

The real reason ransomware attacks are skyrocketing (and how they now have call centers)

Why AI is both a powerful defense—and an even scarier threat

The #1 myth small businesses believe about cybersecurity

Behind the scenes of writing a bestselling IT book series

How to apply “zero trust” models and build truly unhackable systems

Takeaways:

If you think you’re “too small” to get hacked—you’re the ideal target

Real cybersecurity isn’t flashy; it’s layered, boring, and critical

Assume you’ll be breached—then plan accordingly

Selling a bestselling book isn't about becoming an author—it’s about creating an ecosystem

Closing Thoughts:
Scott's story is a powerful reminder that protecting your business starts before the attack—and that founders who ignore cybersecurity are playing with fire. Whether you're a startup or a global brand, the threats are real. The good news? So are the solutions.