Just Grow With It with Natalie Barbu

By Natalie Barbu

Just Grow With It is the show for founders, creators, and curious doers who are figuring it out in real time. Hosted by Natalie Barbu — creator turned tech founder — this podcast shares the unfiltered... more

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FAQs about Just Grow With It with Natalie Barbu:

How many episodes does Just Grow With It with Natalie Barbu have?

The podcast currently has 311 episodes available.

Just Grow With It with Natalie Barbu episodes:

February 19, 2026 I create a month's worth of content in JUST A FEW HOURS 📅 ⏰ here's my entire content creation system
As a full-time startup founder managing two brands, I create 100+ pieces of content monthly—95% by myself. In this video, I'm sharing my exact content system that helps me stay consistent without burning out.
🔗 Try Squarespace: squarespace.com/nataliebabu (10% off)
🔗 Try Rella: https://getrella.com?via=natalie
You'll learn:
✅ How to define your content pillars and ideal audience
✅ My AI-powered content planning process (saves hours!)
✅ Batch filming strategies to knock out weeks of content
✅ Editing shortcuts that cut production time in half
✅ Auto-posting across platforms without hurting reach
This isn't about perfection—it's about having a system that works. If you've ever said "I don't have time" or "I don't know what to post," this video is for you.
Subscribe for more content strategy, founder lessons, and behind-the-scenes of building a business!

TIMESTAMPS
0:00 - Introduction & Hook
0:56 - Why Content Creation Matters
3:23 - Step 1: Define Your Audience
5:58 - Step 2: Content Ideation with AI
11:44 - Step 3: Filming Strategy
14:18 - Step 4: Editing Workflow
16:54 - Step 5: Uploading & Distribution
19:30 - Wrap-up & Key Takeaways

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22min
February 03, 2026 The Delusional Confidence That Built a MULTIMILLION Dollar Activewear Brand
In this episode, I sit down with Stefana Avera, founder of Liaison the Label, to talk about building a multimillion-dollar activewear brand from scratch—with zero experience in fashion or manufacturing. Stefana shares the raw, unfiltered journey of bartending to afford $80 product samples, crying over failed prototypes 3 years into development, and the delusional confidence it took to keep going when no one believed in her vision.
This isn't a story of overnight success. It's about slow, steady growth, building community before going viral, and trusting your gut even when you don't know the "equation." If you're thinking about starting a brand or just need a reminder that you don't need a perfect background to build something incredible, this episode is for you.
Shop Liasion the Label: https://www.liaisonlabel.com/
Follow Stefana: https://www.instagram.com/stefana.avara/
TIMESTAMPS:
0:00 - Intro: Meet Stefana & Liaison the Label
3:40 - How Stefana Started in Fitness (2017)
8:20 - The Moment She Decided to Build Liaison
12:00 - Bartending for $80 Product Samples
19:30 - 3 Years of Development & Almost Giving Up
24:30 - Building Community vs. Going Viral
32:00 - The Manufacturing Process (No Experience Required)
45:00 - Delusional Confidence & Founder Intuition
EXTENDED SUBSTACK ARTICLE COMING SOON WITH STEFANA, SUBSCRIBE TO NOT MISS IT:
https://thegrowthlist.substack.com

Get 10% off your first purchase or domain by going to https://squarespace.com/nataliebarbu or use code NATALIEBARBU at checkout.

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51min
January 21, 2026 Why the Next Billion Dollar Business Will Come From a Creator
Jeff Frommer sold his bootstrapped creative media company for $75 million, and now he's on a mission to change how creators and startups work together. In this episode, we dive deep into why traditional influencer brand deals are dying and how creators can build generational wealth through equity ownership instead of one-off cash payments.
Jeff shares the exact framework he used to build Malka from a two-bedroom apartment to a creative powerhouse working with celebrities and top influencers. We discuss why "impossible has many options," the importance of being famous for one thing, and how to turn your influence into actual ownership.
If you're a creator tired of trading time for money, or a founder wondering how to activate the people who want you to win, this conversation will change how you think about partnerships, equity, and the future of the creator economy.
0:00 - Introduction: Why Influencer Brand Deals Are Dead
1:35 - The $75M Exit: How Jeff Built & Sold Malka Media
12:00 - Why You Can Only Be Famous for One Thing
20:45 - "Impossible Has Many Options" - Building a Problem-Solving Culture
32:45 - The Loneliness of Solo Founders & Why Co-Founders Matter
40:45 - Introducing Owm: Turning Influence Into Equity
55:00 - Why Creators + Operators = The Next Billion Dollar Brands
1:12:00 - Context Over Content: The Power of Thought Leadership
1:32:15 - How Creators Can Earn Equity (Not Just Cash)
1:57:00 - Building the Robinhood for Private Company Ownership
🔗 Want to learn more about earning equity as a creator? Visit owm.ai or email Jeff directly at [email protected]
📩 Continue the conversation on my Substack, The Growth List: https://thegrowthlist.substack.com

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45min
January 07, 2026 Venture Capital Is Not What It Used to Be 👀 How to STAND OUT As a Founder
Venture capital is changing—fast. Erica shares her journey from outsider to fund founder, reveals the new rules for startup success, and explains why building your personal brand is now essential. If you want to stand out, raise money, and win in today’s VC world, this episode is for you.
Erica's LinkedIn: https://www.linkedin.com/in/erica-wenger-ms-811b80132/
Park Rangers Capital: https://www.parkrangerscap.com/
Subscribe to my newsletter: https://thegrowthlist.substack.com

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40min
December 31, 2025 How to RESET Your Life for 2026: The Real Goal Setting Playbook 🚀🎯
Welcome to Just Grow With It! In this episode, I reveal my honest approach to goal setting for 2026, what’s changed, and how you can finally make your goals happen.
0:00 – Introduction & Resetting for 2026
1:51 – Lessons Learned & Honest Reflections
3:42 – Why Goals Fail & The Need for a Framework
5:33 – Setting Realistic and Inspiring Goals
7:24 – Focusing on What You Can Control
9:15 – Building Habits & Structuring Your Day
11:06 – Monthly Check-Ins & Staying Accountable
12:57 – Conclusion & Final Inspiration
Share your 2026 goals in the comments and let’s grow together!
Subscribe to my newsletter: https://thegrowthlist.substack.com

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14min
December 22, 2025 Inside Forbes 30 Under 30: The Truth About Making the List
Ever wondered what it really takes to make the Forbes 30 Under 30 list? In this candid conversation, we sit down with Zoya Hasan, Forbes editor and curator of the iconic list, to uncover the real process, the myths, and the hustle behind the headlines. From her journey as a chemistry major to leading one of the most competitive lists in the world, Soya shares insider stories, the importance of resilience, and why not everything you hear about Forbes 30 Under 30 is true.
Whether you’re an aspiring founder, a young professional, or just curious about what goes on behind the scenes, this episode is packed with insights on entrepreneurship, hustle culture, and the power of networking. We also dive into the infamous “under 30 to prison pipeline,” the role of diversity, and what makes a founder truly stand out.
00:00 Intro
02:39 Interview Begins: Zoya's Journey to Forbes
06:39 The Real Forbes 30 Under 30 Selection Process
14:39 Debunking Myths: Can You Pay to Get on the List?
22:39 What Makes a Standout Founder & The Role of Hustle Culture
32:39 Zoya's Advice for Aspiring Founders & Closing Thoughts
Follow Zoya: https://www.linkedin.com/in/byzoyahasan/

Thanks to Squarespace for sponsoring todays video. Use code NATALIEBARBU or go to https://squarespace.com/nataliebarbu to get 10% off your domain or first purchase.

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40min
December 03, 2025 5 Businesses You Should AVOID Starting in 2026 (And Why!)
Thinking of starting a business in 2026? In this episode, I break down the business models I’d avoid, from influencer marketplaces to novelty AI startups. Learn from my experience, discover what makes a business sustainable, and get tips for success in the new year. Share your thoughts in the comments and don’t forget to subscribe for more founder insights every week!
Subscribe to my substack: https://thegrowthlist.substack.com
00:00 - Intro: 2026, Year of the Entrepreneur
01:17 - Why I Wouldn’t Start an Influencer Marketplace
03:45 - The Problem with Targeting Enterprise First
06:52 - Recurring Revenue: Why It’s Essential
08:58 - The Harsh Truth About Social Media Startups
12:00 - Novelty AI Startups: A Cautionary Tale
13:45 - Final Thoughts & Community Q&A

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15min
November 26, 2025 6 Lessons That SAVED My Business in 18 Minutes 💡📈🚀
In this episode, I reflect on the monumental lessons learned in 2025 as a founder and creator. Get 10% off your Squarespace purchase using code NATALIEBARBU or go to https://squarespace.com/nataliebarbu
From nearly shutting down to hitting $2M ARR, I share the real, raw journey of building Rella, the power of niching down, why customer obsession is more than a buzzword, and how staying small can be your biggest advantage. Plus, I reveal the #1 trait every founder needs to succeed (hint: it’s not what you think).
Sign up for my substack: https://thegrowthlist.substack.com/
If you’re ready to grow, learn, and get inspired for the year ahead, hit subscribe and join the community. Share your biggest lessons from this year in the comments!
Timestamps and key takeaways below 👇
00:00 – Intro & Year-End Reflections
02:00 – The Turning Point: From Near Shutdown to $2M ARR
04:24 – Lesson 1: Niching Down Saved Us
07:15 – Saying No to Grow
09:07 – Sponsor: Squarespace
10:21 – Lesson 2: Customer Obsession in Action
13:20 – Lesson 3: Small Teams, Big Results
16:00 – Stop Comparing Your Journey
18:30 – The Power of Consistency
20:30 – Final Thoughts & What’s Next

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20min
November 19, 2025 We Spent 2 Years (and $1 Million) Building the Wrong Product! - Here's What We Learned
What does product-market fit really look like? In this episode, I share the raw, unfiltered story of how we spent two years building the wrong product, the painful lessons we learned, and how we finally found true product-market fit with Rella.
You’ll hear about the metrics that fooled us, the pivots that saved us, and the real signals that your product is actually working. If you’re a founder, creator, or just curious about the startup journey, this episode is for you.
Timestamps and chapters below!
00:00 – What is Product-Market Fit, Really?
02:34 – The Early Days: Rella 1.0 and False Signals
06:26 – The Slack & Figma Stories: Real Product-Market Fit
10:20 – Vanity Metrics That Fooled Us
14:21 – The Pivot: Rebuilding from Scratch
18:07 – How to Know When to Pivot vs. Persevere
21:00 – Metrics That Actually Matter
23:41 – What to Do After You Find Product-Market Fit
25:38 – Final Thoughts & Where to Find Me
Subscribe for more honest founder stories and business growth tips.
Subscribe to my Substack: https://thegrowthlist.substack.com/

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28min
November 05, 2025 From 200+ NOs to $1 Million: The Real Startup Fundraising Journey
After 200+ investor rejections, we finally raised $1M for our startup. In this episode, I share the real story behind our fundraising journey, lessons learned, and practical tips for founders facing rejection. Whether you’re starting out or deep in the process, this is the advice I wish I had.

Timestamps:
0:00 — Introduction & Podcast Background
3:30 — Fundraising Journey: Rella’s Pre-Seed Story
8:15 — Reflections on Fundraising vs. Bootstrapping
11:06 — How to Pitch: Storytelling & Investor Outreach
21:08 — Tactics: Finding, Contacting, and Tracking Investors
27:48 — Mindset, Rejection, and Getting the First Check
30:08 — Alternative Funding & Closing Thoughts
Sign up for my newsletter: https://thegrowthlist.substack.com/

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39min

FAQs about Just Grow With It with Natalie Barbu:

How many episodes does Just Grow With It with Natalie Barbu have?

The podcast currently has 311 episodes available.

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