A single question can unlock trust—or shut down an entire room.

In this episode, host Jaime Solis pulls the thread on the hidden power of better questions. From team meetings to creative breakthroughs, he explores how the questions we ask—of others and ourselves—quietly shape our culture, our outcomes, and our thinking.

Drawing on real-world examples from user research, leadership, and personal reflection, Jaime shows how to shift from performative questions to transformational ones. Whether you're a leader, creator, or just someone who wants to get better at listening, this episode is a permission slip to get curious for real.

• Why most of us ask questions that limit trust, insight, and progress
• The subtle difference between performative questions and genuine curiosity
• Four practical ways to ask better questions in your work and life
• How the questions you ask shape your team, culture, and personal growth
• The mindset shift from proving something to learning something

• Questions that are performative rarely invite truth.
• Better questions don’t corner people—they open doors.
• Asking for stories, not opinions, gets you to the real insight.
• The right question can reveal assumptions and uncover what really matters.
• Culture is shaped not just by answers, but by the questions we make safe to ask.

• Subscribe to the Red Threads Newsletter: https://jmedia.beehiiv.com
• Explore JMedia: https://www.jaimesolis.com
• Follow Jaime on Instagram: https://www.instagram.com/jmesolis/
• Connect on LinkedIn: https://www.linkedin.com/in/jaimejsolis/
• Access tools & resources via Jaime’s Stan Store: https://stan.store/Jmesolis

The Red Threads Pod with Jaime Solis is written and by Jaime Solis.
Cover art by Jaime Solis.

Subscribe to the Red Threads Newsletter for weekly insights on strategy, creativity, and sustainable business:
🔗 --> Red Threads Newsletter

Explore more creator tools and content at the JMedia homepage.
🔗-->  https://www.jaimesolis.com

Connect with me:
📸 Instagram → https://www.instagram.com/jmesolis/
💼 LinkedIn → https://www.linkedin.com/in/jaimejsolis/
🛠️ Digital Resources & Coaching → https://stan.store/Jmesolis

–––

Thanks for listening.
If this episode helped you think differently or build better—consider subscribing, sharing, or leaving a review.

It helps new listeners find the show, and helps me keep pulling the thread.

In 2008, Stanford professor Andrew Ng uploaded his machine learning course online for free—an act that reshaped modern education.
That single decision turned a full classroom into a global movement.

So why do so many creators still hoard their best ideas?

In this episode, host Jaime Solis pulls the thread on a common creative trap: hiding your work in the name of perfection or humility. From the psychology of fear to the systems that keep your work invisible, Jaime unpacks why “waiting until it’s ready” is just another form of resistance—and what to do instead.

Through stories from creators like Andrew Ng, Gary Vaynerchuk, Austin Kleon, Christopher Nolan, and Marie Forleo, you’ll learn how to share your process, teach your current struggle, and align generosity with growth.

Because the truth is simple: hiding your work helps no one.
Sharing it? That’s how change spreads.

• Why hiding your best work actually hurts the people who need it most
• Four practical ways to transform hiding into helping
• How to share your process without feeling self-promotional
• The difference between documenting and performing
• Why generosity and self-interest can (and should) coexist

• Knowledge shared is knowledge multiplied.
• Document your process, don’t just describe it.
• Teach your current struggle, not your past success.
• Show the scaffolding, not just the finished building.
• True service is when your success and your audience’s success align.

• Subscribe to the Red Threads Newsletter: https://jmedia.beehiiv.com
• Explore JMedia: https://www.jaimesolis.com
• Follow Jaime on Instagram: https://www.instagram.com/jmesolis/
• Connect on LinkedIn: https://www.linkedin.com/in/jaimejsolis/
• Access tools & resources via Jaime’s Stan Store: https://stan.store/Jmesolis

The Red Threads Pod with Jaime Solis is written and by Jaime Solis.
Cover art by Jaime Solis.

Subscribe to the Red Threads Newsletter for weekly insights on strategy, creativity, and sustainable business:
🔗 --> Red Threads Newsletter

Explore more creator tools and content at the JMedia homepage.
🔗-->  https://www.jaimesolis.com

Connect with me:
📸 Instagram → https://www.instagram.com/jmesolis/
💼 LinkedIn → https://www.linkedin.com/in/jaimejsolis/
🛠️ Digital Resources & Coaching → https://stan.store/Jmesolis

–––

Thanks for listening.
If this episode helped you think differently or build better—consider subscribing, sharing, or leaving a review.

It helps new listeners find the show, and helps me keep pulling the thread.

Why do some brands stick while others fade into the noise?

In this episode, host Jaime Solis unpacks what really drives brand loyalty, and it’s not what most marketers think. Drawing from a trip to the grocery store with his family, Jaime explores the hidden psychology behind why people choose the products they do. From packaging and colors to identity and control, it’s rarely about the price tag, it’s about what the product means to us.

Whether you're building a business, launching creative work, or trying to earn attention in a crowded space, this episode offers a clear framework to build a brand that actually resonates.

If you’ve ever asked, “How do I make people care?”—this one’s for you.

Why people choose brands that make them feel something

The 3 emotional drivers that build lasting brand loyalty

How to design your brand to speak to identity and agency

The difference between attention and resonance

Aesthetics drive emotion—looks, sound, and feel shape perception

Brands serve identity—people buy things that reflect who they are

Control builds trust—empowering users makes them stick around

The Red Threads Pod with Jaime Solis is written and by Jaime Solis.
Cover art by Jaime Solis.

Subscribe to the Red Threads Newsletter for weekly insights on strategy, creativity, and sustainable business:
🔗 --> Red Threads Newsletter

Explore more creator tools and content at the JMedia homepage.
🔗-->  https://www.jaimesolis.com

Connect with me:
📸 Instagram → https://www.instagram.com/jmesolis/
💼 LinkedIn → https://www.linkedin.com/in/jaimejsolis/
🛠️ Digital Resources & Coaching → https://stan.store/Jmesolis

–––

Thanks for listening.
If this episode helped you think differently or build better—consider subscribing, sharing, or leaving a review.

It helps new listeners find the show, and helps me keep pulling the thread.

Deadlines. Budget caps. Limited tools. We tend to think these are the enemies of good creative work.

But what if they’re the fuel?

In this episode, host Jaime Solis unpacks why some of the most iconic creative breakthroughs—from Spielberg’s Close Encounters to Jack White’s guitar riffs—were born because of limitations, not in spite of them.

If you’re a builder working with limited time, money, or bandwidth, this episode is your reminder that constraints are not roadblocks—they’re creative cheat codes.

🎯 What You’ll Learn:

Why constraints sharpen focus and force action

How limited tools can lead to better output

Four practical ways to use constraints as creative fuel

The hidden danger of too much freedom

Why great work often starts with fewer choices, not more

🔗 Resources + Links

Subscribe to the Red Threads Newsletter: https://jmedia.beehiiv.com/subscribe

Explore JMedia: https://www.jaimesolis.com

Follow Jaime on Instagram: https://www.instagram.com/jmesolis/

Connect on LinkedIn: https://www.linkedin.com/in/jaimejsolis/

Access tools & resources via Jaime’s Stan Store: https://stan.store/Jmesolis

The Red Threads Pod with Jaime Solis is written and by Jaime Solis.
Cover art by Jaime Solis.

Subscribe to the Red Threads Newsletter for weekly insights on strategy, creativity, and sustainable business:
🔗 --> Red Threads Newsletter

Explore more creator tools and content at the JMedia homepage.
🔗-->  https://www.jaimesolis.com

Connect with me:
📸 Instagram → https://www.instagram.com/jmesolis/
💼 LinkedIn → https://www.linkedin.com/in/jaimejsolis/
🛠️ Digital Resources & Coaching → https://stan.store/Jmesolis

–––

Thanks for listening.
If this episode helped you think differently or build better—consider subscribing, sharing, or leaving a review.

It helps new listeners find the show, and helps me keep pulling the thread.

How much should you charge? Every creator faces this question.

But the better question is: What is your work worth—to the right person?

In this episode, host Jaime Solis pulls the thread on the difference between price and value—and explains why pricing is never just about numbers. It’s about perception, meaning, and the story buyers tell themselves.

Whether you’re freelancing, selling a product, or running a business, this episode will challenge you to reframe your pricing strategy around value—so you can stop negotiating with fear and start leading with confidence.

🎯 What You’ll Learn:

Why people pay for meaning—not just features or time

The difference between being “cheap” vs. “worth it”

How to frame your work as a story, not a transaction

Three smart ways to increase perceived value

What confident pricing actually looks like

🔗 Resources + Links

Subscribe to the Red Threads Newsletter: https://jmedia.beehiiv.com/subscribe

Explore JMedia: https://www.jaimesolis.com

Follow Jaime on Instagram: https://www.instagram.com/jmesolis/

Connect on LinkedIn: https://www.linkedin.com/in/jaimejsolis/

Access tools & resources via Jaime’s Stan Store: https://stan.store/Jmesolis

The Red Threads Pod with Jaime Solis is written and by Jaime Solis.
Cover art by Jaime Solis.

Subscribe to the Red Threads Newsletter for weekly insights on strategy, creativity, and sustainable business:
🔗 --> Red Threads Newsletter

Explore more creator tools and content at the JMedia homepage.
🔗-->  https://www.jaimesolis.com

Connect with me:
📸 Instagram → https://www.instagram.com/jmesolis/
💼 LinkedIn → https://www.linkedin.com/in/jaimejsolis/
🛠️ Digital Resources & Coaching → https://stan.store/Jmesolis

–––

Thanks for listening.
If this episode helped you think differently or build better—consider subscribing, sharing, or leaving a review.

It helps new listeners find the show, and helps me keep pulling the thread.

Whether you’re trying to shift school culture, launch a disruptive product, or lead a team differently—one truth always holds:

People don’t change just because something’s better.
They change when the new path feels like a better deal than the current one.

In this episode, host Jaime Solis explores the hidden “scoreboards” inside every system—school, business, media—and how those metrics shape what people value and pursue.

If you want to create real, lasting change—this episode will show you how to shift what people measure, so you can shift what they chase.

Because change doesn’t spread by force.
It spreads when you create a better game worth playing.

🎯 What You’ll Learn:

Why people resist change even when it’s “better”

How invisible scoreboards shape behavior

Three practical ways to create the conditions for change

How to reframe risk to build urgency and belief

Why demonstration beats persuasion every time

🔗 Resources + Links

Subscribe to the Red Threads Newsletter: https://jmedia.beehiiv.com/subscribe

Explore JMedia: https://www.jaimesolis.com

Follow Jaime on Instagram: https://www.instagram.com/jmesolis/

Connect on LinkedIn: https://www.linkedin.com/in/jaimejsolis/

Access tools & resources via Jaime’s Stan Store: https://stan.store/Jmesolis

The Red Threads Pod with Jaime Solis is written and by Jaime Solis.
Cover art by Jaime Solis.

Subscribe to the Red Threads Newsletter for weekly insights on strategy, creativity, and sustainable business:
🔗 --> Red Threads Newsletter

Explore more creator tools and content at the JMedia homepage.
🔗-->  https://www.jaimesolis.com

Connect with me:
📸 Instagram → https://www.instagram.com/jmesolis/
💼 LinkedIn → https://www.linkedin.com/in/jaimejsolis/
🛠️ Digital Resources & Coaching → https://stan.store/Jmesolis

–––

Thanks for listening.
If this episode helped you think differently or build better—consider subscribing, sharing, or leaving a review.

It helps new listeners find the show, and helps me keep pulling the thread.

Marketing used to be a department.
Now, it’s part of everything we do.

In this episode, host Jaime Solis pulls the thread on how the role of marketing has changed—and what it means for anyone trying to share ideas, grow a project, or move culture forward.

You’ll learn why connection beats conversion, why trying to reach everyone is a trap, and why great marketing starts by defining who your work is for.

Whether you’re launching a podcast, releasing music, growing a business, or simply trying to make something that matters—this episode is your guide to doing it with clarity, empathy, and real strategy.

🎯 What You'll Learn

Why every creator today is also a marketer

The four revolutions that reshaped how we spread ideas

How to define your “smallest viable audience”

Why marketing isn’t about attention—it’s about meaning

What Harley-Davidson, CrossFit, and niche podcasts get right about identity

🔗 Resources + Links

Subscribe to the Red Threads Newsletter: https://jmedia.beehiiv.com/subscribe

Explore JMedia: https://www.jaimesolis.com

Follow Jaime on Instagram: https://www.instagram.com/jmesolis/

Connect on LinkedIn: https://www.linkedin.com/in/jaimejsolis/

Access tools & resources via Jaime’s Store: https://stan.store/Jmesolis

The Red Threads Pod with Jaime Solis is written and by Jaime Solis.
Cover art by Jaime Solis.

Subscribe to the Red Threads Newsletter for weekly insights on strategy, creativity, and sustainable business:
🔗 --> Red Threads Newsletter

Explore more creator tools and content at the JMedia homepage.
🔗-->  https://www.jaimesolis.com

Connect with me:
📸 Instagram → https://www.instagram.com/jmesolis/
💼 LinkedIn → https://www.linkedin.com/in/jaimejsolis/
🛠️ Digital Resources & Coaching → https://stan.store/Jmesolis

–––

Thanks for listening.
If this episode helped you think differently or build better—consider subscribing, sharing, or leaving a review.

It helps new listeners find the show, and helps me keep pulling the thread.

We’ve all felt the tension—how do you get paid in a world that expects everything for free?

In this episode, host Jaime Solis pulls the thread on how creators, coaches, and entrepreneurs can design smart, generous business models that balance trust with sustainability.

You’ll learn how to turn free into a strength, not a liability—and why people pay for more than just content. They pay for access, identity, and meaning.

If you’ve ever struggled with pricing, monetization, or how to ask for support—this episode gives you the tools (and the mindset shift) to do it with confidence and clarity.

🎯 What You’ll Learn

Why charging for your work doesn’t kill reach—it can deepen it

3 timeless monetization models every creator should know

The difference between Free, Paid, and Premium offerings

How to think like a builder—not just a content machine

Why people pay for status, specificity, and immediacy

🔗 Resources + Links

Subscribe to the Red Threads Newsletter: https://jmedia.beehiiv.com/subscribe

Explore JMedia: https://www.jaimesolis.com

Follow Jaime on Instagram: https://www.instagram.com/jmesolis/

Connect on LinkedIn: https://www.linkedin.com/in/jaimejsolis/

Access tools & resources via Jaime’s Store: https://stan.store/Jmesolis

===== 

The Red Threads Pod with Jaime Solis is written and by Jaime Solis.
Cover art by Jaime Solis.

Subscribe to the Red Threads Newsletter for weekly insights on strategy, creativity, and sustainable business:
🔗 --> Red Threads Newsletter

Explore more creator tools and content at the JMedia homepage.
🔗-->  https://www.jaimesolis.com

Connect with me:
📸 Instagram → https://www.instagram.com/jmesolis/
💼 LinkedIn → https://www.linkedin.com/in/jaimejsolis/
🛠️ Digital Resources & Coaching → https://stan.store/Jmesolis

–––

Thanks for listening.
If this episode helped you think differently or build better—consider subscribing, sharing, or leaving a review.

It helps new listeners find the show, and helps me keep pulling the thread.

You don’t own your followers.
And you can’t count on algorithms to carry your message.

In this episode, host Jaime Solis pulls the thread on why so many creators feel stuck on social media—and how to break free from the trap. He explores the difference between reach and relationship, and offers a framework for using social platforms without depending on them.

You’ll walk away with new mental models for audience growth, and practical ways to shift from renting attention to building lasting, owned connections.

Whether you're a coach, artist, entrepreneur, or creator—this is the mindset shift you need to protect your work from algorithm whiplash.

🎯 What You’ll Learn

Why social media should be a tool, not the foundation

The difference between true audience vs. algorithmic exposure

3 powerful mental reframes for using platforms more strategically

Why smaller, more loyal audiences often outperform larger ones

How to run the “Rented Land Test” on your current strategy

🔗 Resources + Links

Subscribe to the Red Threads Newsletter: https://jmedia.beehiiv.com/subscribe

Explore JMedia: https://www.jaimesolis.com

Follow Jaime on Instagram: https://www.instagram.com/jmesolis/

Connect on LinkedIn: https://www.linkedin.com/in/jaimejsolis/

Access tools & resources via Jaime’s Stan Store: https://stan.store/Jmesolis

=====

The Red Threads Pod with Jaime Solis is written and by Jaime Solis.
Cover art by Jaime Solis.

Subscribe to the Red Threads Newsletter for weekly insights on strategy, creativity, and sustainable business:
🔗 --> Red Threads Newsletter

Explore more creator tools and content at the JMedia homepage.
🔗-->  https://www.jaimesolis.com

Connect with me:
📸 Instagram → https://www.instagram.com/jmesolis/
💼 LinkedIn → https://www.linkedin.com/in/jaimejsolis/
🛠️ Digital Resources & Coaching → https://stan.store/Jmesolis

–––

Thanks for listening.
If this episode helped you think differently or build better—consider subscribing, sharing, or leaving a review.

It helps new listeners find the show, and helps me keep pulling the thread.

Why do our best ideas strike in the shower or on a walk, but never during a crowded Zoom call?

In this episode, host Jaime Solis pulls the thread on a radical notion: the biggest obstacle to creative progress might be our addiction to constant motion. He explains why true strategy requires stillness, how hustle culture traps us in superficial work, and what we can do to protect the mental whitespace where real insights are born.

If you’ve been chasing new tools, hacks, or viral tactics, this episode is your permission slip to pause—and think.

🎯 What You'll Learn

Why “Rise and Grind” might be sabotaging your best ideas

The crucial difference between motion and progress

How to treat thinking as strategic work, not wasted time

Four practical ways to protect your creative whitespace

Why sometimes the most productive thing you can do… is nothing

🔗 Resources + Links

Subscribe to the Red Threads Newsletter: https://jmedia.beehiiv.com/

Explore JMedia: https://www.jaimesolis.com

Follow Jaime on Instagram: https://www.instagram.com/jmesolis/

Connect on LinkedIn: https://www.linkedin.com/in/jaimejsolis/

Access tools & resources via Jaime’s Stan Store: https://stan.store/Jmesolis

🙌 Thanks for listening.
If this episode helped you rethink your creative process, consider subscribing, sharing it with a fellow builder, or leaving a review.

=======

The Red Threads Pod with Jaime Solis is written and by Jaime Solis.
Cover art by Jaime Solis.

Subscribe to the Red Threads Newsletter for weekly insights on strategy, creativity, and sustainable business:
🔗 --> Red Threads Newsletter

Explore more creator tools and content at the JMedia homepage.
🔗-->  https://www.jaimesolis.com

Connect with me:
📸 Instagram → https://www.instagram.com/jmesolis/
💼 LinkedIn → https://www.linkedin.com/in/jaimejsolis/
🛠️ Digital Resources & Coaching → https://stan.store/Jmesolis

–––

Thanks for listening.
If this episode helped you think differently or build better—consider subscribing, sharing, or leaving a review.

It helps new listeners find the show, and helps me keep pulling the thread.