Kate VanLue, Director of Sales and Partnerships at The Juice, has over ten years of experience in B2B and B2C environments. She and Brett talk about their dynamic salesperson/marketer relationship, aligning goals, and content ROI. Kate shares that selling marketers on The Juice has actually gotten easier over time as more companies realize the importance of content distribution.

1:22 Conversation with Kate
2:50 Sales and marketing collaboration
4:44 Sales pipeline
8:00 Selling The Juice
12:20 Interpersonal sales skills
15:30 Content ROI
20:14 Outro

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