The Render Podcast

In honor of Mother’s Day this week, today’s episode is all about balancing work & motherhood.

Cam is joined by Sarabeth Quattlbaum of SaraBeth Events, Lauren Schmidt of Freesia, and Amy Karp of Amy Karp Photography. All of these amazing women are business owners and mamas!

Here is a sneak peek of what this episode consists of:

[5:06] Why shared calendars are helpful

[14:14] Finding your own personal support system

[16:14] Focus on communication + delegation

[27:20] Setting Boundaries

[31:00] Taking time for yourself

[37:10] Tips from the mamas

Try out Flodesk for email marketing!

Next week we will be back to our Team Series with our Operations team!

Over the next few weeks, The Render Podcast will host the Team Series! Continuing the series this week is our Creative Team. 

TJ White, Render’s Content Manager, is passionate about authentically portraying our team and the work that we do to serve our clients. In this episode, she shares more about the strategy behind meeting our clients where they are at and posting content they will engage with while staying committed to the Render brand and boosting sales for our different services. 

Whether your office has a Creative Team or not, the content covered in this episode will provide you with tips or tried and true knowledge about being creative within your marketing and with your brand. 

Here is a sneak peek of what this episode consists of:

[4:03] Prioritizing One Platform for Your Brand

[7:02] Everything Should Point Back to Your Website! 

[15:28] We Track What We Know Helps

[18:01] Marketing Stats Sheet + Goal Setting 

[22:26] Render Team Weekly Joy

[25:04] Render Champions Other Socials

Product or Affiliate Links

Marketing Stats Template

Flodesk Email ROI Research 

Next week we will drop an episode for our operations team! We’re excited for you all to hear from the men on our team as they sit down with Cam and discuss all things logistics!

In the next few weeks, The Render Podcast will host the Team Series! Kicking us off this week is our Sales Team. 

Kathleen Winchip, Render’s Project Manager, is an expert in fostering client relationships and applying her eye for design to each project. In a deeper dive into what it means to be on the Sales Team, she offers more insight into the most important or growing tasks that she encounters in her role.

Whether you have a Sales Team or not, the content covered in this episode will provide you with tips or tried and true knowledge about sales in the event industry. 

Here is a sneak peek of what this episode consists of:

[4:55] Setting deadlines for clients

[6:55] Ways to foster client relationships

[10:10] Reaching potential clients with SEO

[15:15] Getting Involved - Networking Groups!

[17:45] Benefits to site packets

[28:02 Hearing “No” and staying motivated

Product or Affiliate Links:

Render Youtube

Design Decks - Blog/Podcast Episode

Render Insta Wedding Reel

PartySlate - Blog 

Internship Applications

Next week we will drop an episode continuing the team series with TJ White, our Content Manager, to discuss the Creative Team!

Let’s talk taxes.

While this topic can be daunting, it is one that is so necessary to discuss when owning your own business! Today we are talking all about taxes & giving some tactical tips with Dennis Byrd.

Dennis serves as president of Island Famous, Inc., a successful and growing hospitality company that includes three beachfront properties: The Spot, DoubleTree by Hilton Galveston Beach, and Holiday Inn Express & Suites Galveston Beach. In this capacity, Mr. Byrd has built a reputation for turning underperforming properties into profitable venues. With his experience in finance and business teaching, he has an abundance of knowledge in the tax world, which made him the perfect guest for today’s episode.

Here is a sneak peek of what this episode consists of:

[4:45] What taxes look like as a small business owner

[13:35] Growing your top line and your bottom line

[26:05] Tips for doing your taxes when you’re just starting out

[30:22] Join us for our FREE Masterclass!

[32:30] Key takeaways Find Dennis online at http://www.islandfamous.com/venues (Island Famous) and business teaching https://www.facebook.com/watch/thespotgalveston/389887128742967/ (here)!

Next week we will kick off our Team Series with our Sales Team!

Interested in our NEW Marketing Stats Template? Check it out, it's worth your time, promise! 

This week’s episode will discuss the three types of marketing you should not only be doing but also tracking! The reason we track our analytics is to know what is or isn’t working with our marketing and how we can reach our customers even better. 

Cam will discuss the importance of tracking your social media, website, and email marketing analytics. She will also provide you with resources on where to gather your data and why you should gather it from the recommended areas. 

Here is a sneak peek of what this episode consists of:

[3:34] Are You Tracking Your Analytics?

[7:22] Know What Social Media Works Best For You

[10:21] Where You Should Gather Your Data

[11:34] You’re Not On Instagram To Track Likes

[13:21] Email Marketing & ROI

[17:52] The Marketing Stats Template

Product or Affiliate Links

WordPress 

Showit

Squarespace

Goodshuffle

API Coding How-To on Youtube

Google Analytics 

Email Marketing Strategies Podcast Episode

Next week we will drop an episode kicking off our team series with our sales team! Kathleen, our project manager will join Cam in discussing the ins and outs of their roles. 

Have you ever thought about owning your own business? If so, have you also asked yourself if it’s worth it? For some people it is and for others, it’s not. Render Founder and CEO, Cam Petty has done both!   

In this episode, she shares what really matters when it comes to making this decision. Sometimes the grass looks greener on the other side but sometimes is better where you’re at. Owning a business is not better than making a career working for someone else. Meanwhile, making a career while working for someone else is not better than owning a business. Taking all factors into consideration, you have to find the best fit for you and decide what makes you truly happy.  

Here is a sneak peek of what this episode consists of: 

[4:52] Different Seasons Of Life & Employment 

[8:54] Seek True Happiness At The End Of Each Day 

[10:31] Your Joy List 

[14:03] Render Employee Confession  

[16:43] It's Tough To Run A Business  

Next week we will drop an episode about marketing and tracking your analytics.

Hey friends! 

Today's episode is just in time to talk about corporate events finally making a comeback. With COVID being such a prominent part of our society the past two years, there have been some huge ebbs and flows with events in the corporate world. People found safe ways to still do smaller social and weddings, but not corporate. 

If you want to be an expert in how to get corporate clients and how to increase your revenue for your average order, listen to this episode to learn what we do and how we build trust with our clients to sell those bigger orders. 

Here is a sneak peek of what this episode consists of:

[1:40] How We Increased Our Average Order From Hundreds To Thousands 

[7:44] Out Of The Box Corporate Events

[12:32] Inventory You Need For Corporate Events

[16:55] How To Build Trust With Your Clients

[18:21] Themed Events According To Geography 

[20:07] How To Market Yourself & Gain More Corporate Clients

[22:58] What Is A DMC? 

Product or Affiliate Links

SEO For Creative Pros - Podcast Episode

How-To Break Into Corporate Events Freebie - RBA

Rental Pro Community - Facebook Group

Next week we will drop an episode about insurance for your rental company.

When your calendar fills up and your team’s schedule is getting fuller and fuller, how do you ensure you’re still setting everyone up for success? How can you be sure that your sales or marketing efforts stay on schedule? Or that your never-ending thread of incoming emails are responded to?

Today’s show will talk all about marketing through your busy season. What’s our biggest tip to start off? Planning ahead! Planning ahead is the easiest way to keep our team on track with pushing the right content when we want it to go out. 

On the show, today is your host and our CEO, Cam Petty, in addition to our Chief Creative Officer, Kaley Goodall, and former Content Manager, Brooke Hicks. 

Here is a sneak peek of what this episode consists of:

[4:44] Plan Ahead For Your Team 

[9:22] Where are you creative? 

[12:50] Consider Monthly Photoshoots

[29:08] Using Socials For Inspiration 

[30:41] “80% Implementation | 20% Creating Content” 

[41:39] What can you do with one piece of content?

[50:08] One Tip For Marketing During A Busy Season

Next week we will drop an episode about corporate events!

Howdy listeners! 

Today’s show will discuss everything you should have included in your rental contracts. Cam goes into more detail about how each of these topics can save you hundreds or even thousands of dollars. 

One of the scariest things Cam was told when she started her business was that she would be sued. Did she set herself up for success through her client contracts? Listen now to see what happened not just the first time it happened, but also the second!

Here is a sneak peek of what this episode consists of:

[2:36] One Day You Will Be In A Lawsuit 

[4:05] Women & Contracts

[8:18] Be Sure To Define Your Terms

[11:50] Different Contracts for Different Services

[14:41] There are two parts to every rental order

[18:18] Understanding Pricing & Payment Options

[26:10} Late Fees

[29:24] Confidentiality For Your Contracts

[39:01] Damages To Inventory & Liability

Product or Affiliate Links

Render Rental Contract Template

Rental Fees You Should Be Charging

Goodshuffle

Next week we will return to an episode about marketing during your busy season.

In today’s show, Cam celebrates our 100th podcast episode by sharing what we here at Render believe is the #1 reason our company has been so successful and why we have grown so much over the past 6 years. Tune in to see how our #1 thing can be your company’s #1 thing and lead you to more success! 

Here is a sneak peek of what this episode consists of:

[4:00] We are Truly Honored to have YOU as a Listener

[6:59] The #1 Thing that Positively Impacted our Business

[9:13] What We Mean When We Say Team

[17:07] Hire What You Have A Need For

[18:09] Hiring at Render

[22:16] Setting-up Your Team for Success is Essential

Product or Affiliate Links

Render Hiring Process Podcast Episode

MyInterview.com 

Design Decks Podcast Episode

Entreleadership by Dave Ramsey

Dare to Lead by Brené Brown

Next week we will drop an episode about necessities for your rental contracts.