This week, Jacki and Lyle discuss a relatively recent addition to the PR arsenal - Social Media PR. They talk through the variety of platforms available to both individuals and businesses who are looking to use social media to boost their professional profiles, and how important it is to have someone with the right skillset in your team when building a social media portfolio. Jacki also discusses what she has been doing to update her own social media presence, and our two hosts make an important point on the potentially dangerous side of social media.

Artwork by Daff Kjellström

Music by Lyle Fulton

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