The Rightly Show: Start and Grow a Brand-Based Online Business

The Rightly Show: Start and Grow a Brand-Based Online Business

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The Rightly Show: Start and Grow a Brand-Based Online Business episodes

  • Episode 21: The Potential Brand Impact of Raising Your Prices
    Pricing can be one of the most difficult things to nail down when if comes to offering your own products or services. Once you do finally come to grips with what to charge, there’s always the potential you’ll need to change those prices in the future. There’s a number of different factors that can come […]
    31 min
  • Episode 20: Tools for Setting Up an Online Shop
    In this episode, we’ll dive into two popular and easy-to-implement ways to start selling products on your WordPress-based website. Whether you’re looking to sell a couple of Ebooks, an online course, or even physical products, we’ll dive into some free and paid options that can help you get up and running. The topics we’ll cover […]
    33 min
  • Episode 19: What’s Wrong with WordPress Theme Marketplaces?
    After working pretty extensively with a number of different “premium theme marketplaces” in the WordPress realm, we’ve made some pretty interesting discoveries. In this episode, we’ll dive into some of the common problems in the WordPress theme marketplace and what is currently being done to help alleviate a number of these common issues for those […]
    28 min
  • Episode 18: Fixed Pricing vs. Subscription Pricing with Anne Janzer
    Creating products and services is at the heart of any successful business—big or small. Anne Janzer joins the show today to discuss the importance of “the subscription economy” and why it’s beginning to change the landscape of how products and services are sold. We dive into specific examples like Adobe, Amazon, and even a food […]
    34 min
  • Episode 17: Building an Effective Homepage
    A site’s homepage has historically been little like the welcome mat for new visitors. However, with social media and search engines providing direct links to various areas of your site—the homepage’s prominence has slowly begun to fade. The question is: what should you do with your homepage and how can you utilize it effectively in […]
    26 min
  • Episode 16: Building the Grammar Girl Brand with Mignon Fogarty
    Today we have a special guest on The Rightly & Co. show who’s known by many as “Grammar Girl.” Her name is Mignon Fogarty and, in addition to being the host of the Grammar Girl podcast, she’s the Founder of Quick and Dirty Tricks, and chair of media entrepreneurship at the Reynolds School of Journalism […]
    31 min
  • Episode 15: MailChimp vs. ConvertKit
    Building an Email list is pivotal to any successful web strategy. Today, we’ll explore two popular services, MailChimp and ConvertKit*, to determine which will help you accomplish your goal of building an Email list, more effectively. The topics we’ll cover in this episode: The pros of MailChimp Free Easy to use Beautiful templates and designs […]
    31 min
  • Episode 14: What Type of WordPress Theme Should I Choose?
    So you’ve decided to use WordPress for your site—now what? As one of the most common questions I get when working with new clients seeking to start (or switch) their site over to WordPress, there’s a wide variety of different possible directions to go. In this episode we tackle the three main types of WordPress […]
    29 min
  • Episode 13: Building and Reaching Your Audience with Chris Coyier
    Today, Chris Coyier of CSS-Tricks.com joins the program to talk about what it takes to build a successful online platform, community, and even self-publishing a book. During the interview, Chris made mention of the book Design for Community by Derek Powazek which you can check out here: Design for Community If you would like to […]
    29 min
  • Episode 12: Elements of an Effective Book Cover Design
    It seems like just about everyone has either written a book, is writing one, or plans to. However, in the world of self-publishing, there’s a lot of really ineffective not-so-high-quality book designs out there. In this episode, I’ll go through some of the key facets of what make an effective, high-quality book cover design that […]
    27 min

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Helping you build a better brand through the fusion of form and function.™