The Road to Seven

“Today, we’re talking about increasing your sales, but our strategy to do this is not necessarily what you think it’s going to be!”

- Shelagh Cummins

Increase your revenue, and you’ll be able to invest in your business, serve more people, and make an even bigger impact. But you don’t want to increase your sales by doubling the time that you’re working or holding gimmicky flash sales where you decrease the value of your offers. 

In this episode, you’re going to learn the secret to increasing your sales... without increasing your hours, creating more offers, or making more pitches!

There are a few things that contribute to your sales: your offers, your pricing, your lead generation, and your positioning. 

Of all of those things, positioning is the most important.

Your lead generation is made up of things such as webinars, launches, landing pages, and ads, but the reality is that there is no point spending money on those things if your positioning hasn’t been perfected!

Your positioning determines how you and your offer are perceived in the marketplace. It’s very easy to have too many offers or not enough offers. But how you position your offer is the cornerstone of how to increase your sales... without increasing your workload.

In‌ ‌this‌ ‌episode of the Road to Seven podcast,‌ ‌you’ll discover:‌ ‌

• Why your positioning should always be your #1 focus 
• The 3 necessary ingredients for a viable scaling framework
• How the Road to Seven’s The Success Alignment Process will help peel back the layers of your business and fine tune the 5 key aspects of increasing your sales

Highlights:‌ ‌

• 01:21  What will more revenue do for you?
• 01:54  Listener shout-out
• 03:01  The five words
• 03:58  Sales
• 04:18  Offers & positioning
• 05:58  Pricing
• 06:25  Lead generation 
• 06:58  Positioning
• 08:12  The Success Alignment Process
• 09:16  The 3-point scaling framework  
• 13:36  The Business Accelerator
• 17:11  Takeaway

Links:‌ ‌

The Capital Access Program

https://www.theroadtoseven.com/capital-access-program 

To work with me and make your next power move, visit:

https://theroadtoseven.com 

The Business Accelerator Program

https://www.theroadtoseven.com/the-business-accelerator-live 

Stay Connected

Like what you’re hearing? Click here to subscribe in iTunes for more episodes to boost your Road to Seven today! I have more episodes with great tips and conversations with women that are revolutionizing the way we do business - don’t miss it! 

You can also join the Road To Seven Facebook group to meet other like-minded entrepreneurs who want to band together and help each other rise up.

I would be really grateful if you left a review on iTunes so that others can find and boost their business too! Just click here to review, select “Ratings and Reviews” and “Write a Review” I’d also love to hear what your favourite part of this episode is in the comments below. Thank you!

Follow me!

Instagram: @shelaghcummins

Twitter: @shelaghcummins

facebook.com/ShelaghCummins

linkedin.com/in/shelaghcummins

“This group, despite all the impact they have, remain the most overlooked and undervalued sector of the economy by banks, by investors, and the general public.”

- Shelagh Cummins

Did you know that more than half of all new businesses are run by sole proprietors, with two employees or fewer?

These microbusiness operate on a smaller scale with leaner operations, and tend to use contractors, rather than employees. They’re often dismissed as “cottage industry” or cute little “side hustles.” Not everyone believes in their power. Investors generally don’t consider them and Canada’s COVID-19 support passed them by.

Even though microbusinesses are widely overlooked by banks, investors, the government, and even the general public, they play a huge role in the economy, at both local and global levels.

A huge percentage of microbusinesses are run by women entrepreneurs, and they often hire other women entrepreneurs as contractors — helping these other women grow their own microbusinesses and earn more money!

When women succeed, that success has a ripple effect on those around them.

It’s why we’re launching The Road to Seven’s Capital Access Program.

The Capital Access Program offers microloans to women entrepreneurs for a very simple reason — investing in women just makes good sense.

And I am thrilled to announce its long-awaited launch!

In‌ ‌this‌ ‌episode of the Road to Seven podcast,‌ ‌you’ll discover:‌ ‌

• The four points in my business when I received capital investments — and how I used them to grow my business 
• How and why I used crowdfunding to raise funds for specific projects 
• How the Capital Access Program is poised to help women entrepreneurs secure the capital they need 

Highlights:‌ ‌

• 00:17  Microbusinesses
• 02:14  Unseen entrepreneurs
• 04:14  Small but significant
• 05:19  My #1 supporter & ROI
• 07:08  The Capital Access Program & 4 capital stories
• 10:16  Crowdfunding
• 12:14  Bank story
• 15:52  COVID-19 support
• 18:17  Debt in me
• 19:21  About the Capital Access Program ‌

Links:‌ ‌

The Capital Access Program

https://www.theroadtoseven.com/capital-access-program 

To work with me and make your next power move, visit:

https://theroadtoseven.com 

The Business Accelerator Program

https://www.theroadtoseven.com/the-business-accelerator-live  ‌

Stay Connected

Like what you’re hearing? Click here to subscribe in iTunes for more episodes to boost your Road to Seven today! I have more episodes with great tips and conversations with women that are revolutionizing the way we do business - don’t miss it! 

You can also join the Road To Seven Facebook group to meet other like-minded entrepreneurs who want to band together and help each other rise up.

I would be really grateful if you left a review on iTunes so that others can find and boost their business too! Just click here to review, select “Ratings and Reviews” and “Write a Review” I’d also love to hear what your favourite part of this episode is in the comments below. Thank you!

Follow me!

Instagram: @shelaghcummins

Twitter: @shelaghcummins

facebook.com/ShelaghCummins

linkedin.com/in/shelaghcummins

“We offer all of our team a day every month that they can go and volunteer at their favourite cause, and we’ll pay for that.”

- Desirée Bombenon

How do you shift from a profit-driven business to a purpose-driven one? And what are the benefits?

Desirée Bombenon wanted to become a community builder — so she made a commitment to utilizing her business as a force for good.

Her company, SureCall, is a former after-hours virtual reception service that has transformed into a global business optimization company. Part of this transformation included levelling up the company culture, something Desirée achieved through developing strong company values, encouraging community involvement through PTO for volunteering, and hiring a Culture Champion.

“We have all of these engagement KPIs that we utilize,” Desirée explains. “And that Culture Champion, their role is to ensure the team understands how to utilize these platforms, how to stay engaged, how to use the volunteer hours, all of those things.” 

In‌ ‌this‌ ‌episode of the Road to Seven podcast,‌ ‌you’ll discover:‌ ‌

• How Desirée handled big challenges during SureCall’s early stages and evolution
• The key roles she hired to manage SureCall’s amazing growth
• The impacts of developing and maintaining a positive company culture

About Desirée Bombenon
Desirée Bombenon has over 30 years of business operational experience. Her recognitions include RBC Women's Entrepreneur 2020 through Women of Influence and WXN Canada's Top 100 Most Powerful Women 2020, among others. SureCall Contact Centres has won industry awards for service excellence, ethics, and integrity.

Highlights:‌ ‌

• 01:23  Meet Desirée Bombenon & SureCall
• 04:04  Audit procedures
• 06:03  Biggest challenges
• 07:40  Key hires
• 08:36  Culture champion & engagement
• 09:50  Importance of giving back
• 11:52  Purpose- v. profit-driven
• 15:01  Employee buy-in
• 17:39  Covid
• 18:24  Journey to 6+ figures
• 20:45  Lessons

Links:‌ ‌

Desirée Bombenon

https://surecallcc.com 

Instagram: @desireebombenon

The Capital Access Program

https://www.theroadtoseven.com/capital-access-program 

To work with me and make your next power move, visit:

https://theroadtoseven.com 

The Business Accelerator Program

https://www.theroadtoseven.com/the-business-accelerator-live 

Like what you’re hearing? Click here to subscribe in iTunes for more episodes to boost your Road to Seven today! I have more episodes with great tips and conversations with women that are revolutionizing the way we do business - don’t miss it! 

You can also join the Road To Seven Facebook group to meet other like-minded entrepreneurs who want to band together and help each other rise up.

I would be really grateful if you left a review on iTunes so that others can find and boost their business too! Just click here to review, select “Ratings and Reviews” and “Write a Review” I’d also love to hear what your favourite part of this episode is in the comments below. Thank you!

Instagram: @shelaghcummins

Twitter: @shelaghcummins

facebook.com/ShelaghCummins

linkedin.com/in/shelaghcummins

I hope you’re ready for a spicy episode today! This week’s topic is gender equity in the workplace.

My guest is Paul Harrietha, co-author of the excellent book ‘The Invisible Rules: What’s Really Holding Women Back in Business—and How to Fix It’, which is based on the personal insights of 50 senior female executives, including some high-profile Canadian business leaders. 

Paul’s wife is a senior executive at a large corporation, and Paul became interested in gender equity after realizing that she and her colleagues faced unique challenges and setbacks when climbing the corporate ladder… while their less experienced male peers received promotions into senior leadership positions.

This prompted Paul to do some soul-searching and identify some of his own hidden biases.

While Paul’s expertise is on gender equity in the corporate world, there are a shocking number of parallels to gender equity in entrepreneurship.

In‌ ‌this‌ ‌episode of the Road to Seven podcast,‌ ‌you’ll discover:‌ ‌

• Why so many women leave the corporate world and choose entrepreneurship 
• The 4 consistent biases that are debilitating for aspiring female leaders 
• The 3 main factors that stifle women’s advancement opportunities and wage increases 

About Paul Harrietha
Paul Harrietha is a consultant, business owner, and senior executive specializing in leadership, change management, and member engagement. He co-authored ‘The Invisible Rules: What’s Really Holding Women Back in Business—and How to Fix It’. Paul retired from the corporate world in 2020 to focus on writing, teaching, and mentorship. 

Highlights:‌ ‌

• 04:05  Meet Paul Harrietha
• 05:42  Why gender equity?
• 08:50  Impact & reception
• 10:19  4 damaging biases 
• 14:02  The maternal wall & appearance
• 15:39  3 stifling factors
• 19:36  Access to capital
• 20:22  CAPS leadership framework
• 25:58  Spreading the message
• 28:50  Racial inequities
• 32:06  Final advice

Links:‌ ‌

Paul Harrietha

https://capsleadership.ca/contact 

The Invisible Rules: What’s Really Holding Women Back in Business—and How to Fix It

https://www.amazon.com/Invisible-Rules-Really-Holding-Business-ebook/dp/B08YFLJW96 

To work with me and make your next power move, visit:

https://www.theroadtoseven.com/

Stay Connected

Like what you’re hearing? Click here to subscribe in iTunes for more episodes to boost your Road to Seven today! I have more episodes with great tips and conversations with women that are revolutionizing the way we do business - don’t miss it! 

You can also join the Road To Seven Facebook group to meet other like-minded entrepreneurs who want to band together and help each other rise up.

I would be really grateful if you left a review on iTunes so that others can find and boost their business too! Just click here to review, select “Ratings and Reviews” and “Write a Review” I’d also love to hear what your favourite part of this episode is in the comments below. Thank you!

Follow me!

Instagram: @shelaghcummins

Twitter: @shelaghcummins

facebook.com/ShelaghCummins

linkedin.com/in/shelaghcummins

Women entrepreneurs are absolutely vital to the global economy… and there are more of us than ever.

We are starting businesses at a faster rate than men. 

The Road to Seven is dedicated to removing barriers to business growth for women entrepreneurs of all ages, races, sexual orientations, religions, and creeds. 

Our clients have a common goal: to build a profitable business that fuels their dream lifestyle and creates financial security for themselves or their families.

But their businesses also help the wider community.

Women predominantly create service-based businesses that support other people — this includes coaching, consulting, and freelancing.

They also predominantly create smaller businesses. 97% of women entrepreneurs remain under $1 million in revenue.

These micro-businesses are often dismissed as side hustles, hobbies, or cottage industries — but they form a microcosm of women entrepreneurs making a tremendous impact on their families and communities.

But their impact doesn’t end there. 

Micro-businesses, while overlooked by lenders, play a huge role in our economy!

Unfortunately, they’re also the least financed and the first hit by economic downturn. 

Traditional investors avoid them because micro-businesses are too small for them to own a portion of and are unlikely to scale into multimillion-dollar companies. 

But there is another way.

In‌ ‌this‌ ‌episode of the Road to Seven podcast,‌ ‌you’ll discover:‌ ‌

• How we can best invest in women-led microbusinesses in order to maximize their positive impacts 
• How the Capital Access Program will support women-led businesses — and what you need to know 
• What investment in women entrepreneurs really means — and its trickle-down effects 

Highlights:‌ ‌

• 02:52  The Road to Seven mission
• 03:57  Small & micro-businesses
• 06:36  Investing in microbusiness
• 08:48  The Capital Access Program
• 12:11  Investing in women
• 16:23 Sexism in business

Links:‌ ‌

To work with me and make your next power move, visit:

https://www.theroadtoseven.com/

Stay Connected

Like what you’re hearing? Click here to subscribe in iTunes for more episodes to boost your Road to Seven today! I have more episodes with great tips and conversations with women that are revolutionizing the way we do business - don’t miss it! 

You can also join the Road To Seven Facebook group to meet other like-minded entrepreneurs who want to band together and help each other rise up.

I would be really grateful if you left a review on iTunes so that others can find and boost their business too! Just click here to review, select “Ratings and Reviews” and “Write a Review” I’d also love to hear what your favourite part of this episode is in the comments below. Thank you!

Follow me!

• Instagram: @shelaghcummins
• Twitter: @shelaghcummins
• facebook.com/ShelaghCummins
• linkedin.com/in/shelaghcummins

Nita Tandon started her company for what she calls a selfish reason.

She left her career in biopharma after the birth of her child, the same year Canada issued a ban on BPA in baby bottles.

As a pharmaceutical scientist, she was well aware of the dangers posed by BPA and other chemicals, and wanted sleek, non-toxic food containers for her family.

Despite her efforts, she couldn’t find any that she loved.

“If I couldn’t find the products I wanted, I decided I was going to create them,” Nita explains. “No company was going to take me seriously, so I said ‘why don’t I just register a company name, and let me see if I can make these containers for myself?’”

The next thing she knew, she had two products under her belt. 

She signed up for a booth at the Baby Time trade show shortly afterward. When another woman urged her to apply for the start-up award at the show, Nita did so, intending only to get a few more eyes on her products.

To her surprise, she won!

Since then, she’s secured financing through SheEO, developed more products, and found her way into 100 retail stores across Canada — what an incredible journey!

In‌ ‌this‌ ‌episode of the Road to Seven podcast,‌ ‌you’ll discover:‌ ‌

• How Nita took her containers from concept to award-winning product — and the challenges she faced
• Why women lag behind men when it comes to high-risk, high-reward business moves 
• How Nita sought out access to capital — and why it may be easier than you think

About Nita Tandon
In 2009, Nita Tandon stepped away from a pharmaceutical science career to become a mom. That same year, Health Canada issued a ban on BPA in baby bottles. Unable to find attractive, non-toxic food containers that were easy to clean and store, Nita launched her DALCINI™ Stainless brand in 2015.

Highlights:‌ ‌

• 03:24  Meet Nita Tandon
• 06:54  Women & risk-taking
• 08:56  The DALCINI story & BPA
• 13:53  Stainless steel & Indian culture
• 16:15  From concept to physical product
• 21:28  Gender in business
• 23:00  SheEO & getting into retail stores
• 30:00  What’s next
• 31:17  Final tip

Links:‌ ‌

Nita Tandon

https://dalcinistainless.com 

SheEO

https://sheeo.world 

To work with me and make your next power move, visit:

https://www.theroadtoseven.com/

‌Stay Connected

Like what you’re hearing? Click here to subscribe in iTunes for more episodes to boost your Road to Seven today! I have more episodes with great tips and conversations with women that are revolutionizing the way we do business - don’t miss it! 

You can also join the Road To Seven Facebook group to meet other like-minded entrepreneurs who want to band together and help each other rise up.

I would be really grateful if you left a review on iTunes so that others can find and boost their business too! Just click here to review, select “Ratings and Reviews” and “Write a Review” I’d also love to hear what your favourite part of this episode is in the comments below. Thank you!

Follow me!

• Instagram: @shelaghcummins
• Twitter: @shelaghcummins
• facebook.com/ShelaghCummins
• linkedin.com/in/shelaghcummins

“I didn’t have a lot of clients, so I set aside two weeks and created a six-week course... That was my first launch. I had like 4 people…and then I had 8… then it was 20.”

— Danielle Binns

Danielle Binns has achieved the entrepreneur’s dream — a business that lands her sales while she sleeps.

As a nutritionist and picky eating expert, she helps families push through mealtime frustrations.

It’s a niche she fell into accidentally, after attempting to launch a business supporting new mothers in a more general way. 

When a brief story about her daughter’s pickiness resonated with her audience, Danielle niched down into picky eating consulting, which was exactly the right move for her business.

Her first lead magnet? A list of high-calorie foods for underweight kids.

Her unusual approach of focusing on “how to eat” in addition to “what to eat” helped establish her as a leader in her field and attracted an audience eager for her expertise, which she supplies via a set of low-ticket digital products.

“I do wake up in the morning and I see sales in my inbox, every single day,” Danielle explains. “Using Facebook ads is the way that happens for me. And it ebbs and flows — sometimes my ROI is really strong, and sometimes it’s not so strong. But ultimately I’m always building my list.”

In‌ ‌this‌ ‌episode of the Road to Seven podcast,‌ ‌you’ll discover:‌ ‌

• How Danielle’s business model evolved from one-on-one consulting to fully online 
• The marketing & advertising secrets she used to build a massive global audience 
• How to optimize your lead generator & sales funnel processes

About Danielle Binns
Danielle Binns is a wellness consultant, nutritionist, and expert on picky eating. She’s transformed the lives of families around the world through private coaching, online programs, and her game-changing Curious Cookie placemat.

Highlights:‌ ‌

• 03:50  Meet Danielle Binns
• 06:14  Picky eating
• 09:30  Business model
• 10:33  Passive revenue
• 12:12  Ads, offers & funnels
• 20:22  Top lessons
• 24:45  What’s next

Links:‌ ‌

Danielle Binns

• https://daniellebinns.com 
• https://curiouscookiekids.com 
• Instagram: @daniellebinsnutrition

To work with me and make your next power move, visit:

https://www.theroadtoseven.com/

Stay Connected

Like what you’re hearing? Click here to subscribe in iTunes for more episodes to boost your Road to Seven today! I have more episodes with great tips and conversations with women that are revolutionizing the way we do business - don’t miss it! 

You can also join the Road To Seven Facebook group to meet other like-minded entrepreneurs who want to band together and help each other rise up.

I would be really grateful if you left a review on iTunes so that others can find and boost their business too! Just click here to review, select “Ratings and Reviews” and “Write a Review” I’d also love to hear what your favourite part of this episode is in the comments below. Thank you!

Follow me!

• Instagram: @shelaghcummins
• Twitter: @shelaghcummins
• facebook.com/ShelaghCummins
• linkedin.com/in/shelaghcummins

Hailey Verity has made multiple enormously successful entrepreneurial pivots. Her secret? A knack for tapping into the needs of her community and developing solutions that resonate. 

Hailey left her job as a classroom teacher after the premature birth of her son. Through speaking with parents on the playground, she discovered a need for a half-day kindergarten enrichment program in the area.

Hailey launched a kindergarten enrichment program out of her home — her first entrepreneurial venture. Her only marketing effort was an email sent to a handful of other parents in the community.

She was booked solid within just three days.

Years later, after learning that her area was transitioning to full-day kindergarten, Hailey signed with a direct sales company. Rather than using the pushy hard sell, she sold in alignment with her values — becoming a top seller!

Hailey realized that many women her age struggled to feel good about themselves and their clothes. She wanted to help them express themselves through their style and coach them through that transition — which led to her third pivot to stylist and coach. 

Hailey has learned so much during this journey and she’s sharing her story in this episode of The Road to Seven! 

Listen now to discover:‌ ‌

• How Hailey built a business that was an instant success — without a website or social media!  
• The biggest challenges (and successes!) that Hailey faced throughout her multiple pivots
• The importance of setting healthy boundaries to maintain balance in your life

About Hailey Verity
Hailey Verity is a Toronto-based certified coach and personal stylist, providing women with wardrobe solutions (and coaching) that supports them as they regain their confidence, level up their style, and feel good from the inside out. 

Highlights:‌ ‌

• 03:30  Meet Hailey Verity
• 04:24  Pivot to program
• 06:25  Making the offer
• 07:40  Selling via connections
• 08:49  Setting the price
• 10:12  Setting boundaries
• 11:15  Pivot to sales
• 14:41  Pivot to styling
• 15:46  Challenges & successes
• 19:01  Life changes  

Links:‌ ‌

Hailey Verity

https://haileyverity.com 

Instagram: @hailey_verity

To work with me and make your next power move, visit:

https://www.theroadtoseven.com/

 ‌Stay Connected

Like what you’re hearing? Click here to subscribe in iTunes for more episodes to boost your Road to Seven today! I have more episodes with great tips and conversations with women that are revolutionizing the way we do business - don’t miss it! 

You can also join the Road To Seven Facebook group to meet other like-minded entrepreneurs who want to band together and help each other rise up.

I would be really grateful if you left a review on iTunes so that others can find and boost their business too! Just click here to review, select “Ratings and Reviews” and “Write a Review” I’d also love to hear what your favourite part of this episode is in the comments below. Thank you!

Follow me!

Instagram: @shelaghcummins

Twitter: @shelaghcummins

facebook.com/ShelaghCummins

linkedin.com/in/shelaghcummins

Fitness instructor Reena Parekh runs a thriving Instagram community of South Asian moms, offering fitness classes and speaking frankly about important topics that are stigmatized in her community, such as maternal mental health, inequity, and pelvic health.

How did Reena build such a strong following? 

A few years ago, Reena realized that her entire feed was full of thin, white women. She knew that fitness leadership in Toronto was very white, despite the city’s diversity. 

There was a need for new faces in fitness leadership, and there was also a niche that deserved attention — new mothers. She started looking for other South Asian people in fitness and followed them on Instagram, eventually building her incredible base.

“When I realized that my feed was looking the same over and over again, I realized that I was striving to also be that ideal. I’m never going to be that ideal, and that’s okay,” Reena explains. “My whole life has been about trying to fit in and assimilate. But the more I recognize how much my culture, my heritage, my belief system, and my lived experiences differentiate me, but also there’s so much power in sharing that? That’s what really drives me forward.”

In‌ ‌this‌ ‌episode of the Road to Seven podcast,‌ ‌you’ll discover:‌ ‌

• What spurred Reena’s quest to shift the story around postpartum health  
• How Reena’s unapologetic self-acceptance impacted her business 
• The radical power of viewing basic self care as a human right

About Reena Parekh
Reena Parekh is a fitness coach and mental health advocate serving the pre- and postpartum population. Her focus is maternal mental health and the importance of pelvic health and returning to physical activity postpartum. She encourages her clients and followers to embrace their bodies and push back against postpartum bounceback culture.

Highlights:‌ ‌

• 01:57  Introducing Reena Parekh
• 03:50  Reena’s journey
• 07:02  Finding your niche
• 09:24  Speaking out
• 12:27  Effect on growth 
• 13:48  Shift the story
• 16:58  2020 impacts
• 18:24  Working with Reena online
• 21:07  Right to self care
• 24:50  Reena’s biggest lesson

Links:‌ ‌

Reena Parekh

Instagram: https://www.instagram.com/itsreenaparekh/

To work with me and make your next power move, visit:

https://www.theroadtoseven.com/

Stay Connected

Like what you’re hearing? Click here to subscribe in iTunes for more episodes to boost your Road to Seven today! I have more episodes with great tips and conversations with women that are revolutionizing the way we do business - don’t miss it!

You can also join the Road To Seven Facebook group to meet other like-minded entrepreneurs who want to band together and help each other rise up.

I would be really grateful if you left a review on iTunes so that others can find and boost their business too! Just click here to review, select “Ratings and Reviews” and “Write a Review” I’d also love to hear what your favourite part of this episode is in the comments below. Thank you!

Follow me!

Instagram: @shelaghcummins

Twitter: @shelaghcummins

facebook.com/ShelaghCummins

linkedin.com/in/shelaghcummins

“I’ve heard one too many of you call yourselves a failure because you’re not able to keep up, and many of your worlds right now are completely upside-down.”

—  Shelagh Cummins

So many entrepreneurs right now are struggling to manage homeschooling, running our businesses, and keeping on top of all of our other obligations — all at once. 

If you added up your To-Do List right now, chances are it exceeds the available hours in the day!

And yet so many of us are considering ourselves failures if we can’t keep up with the impossible expectations we’ve put on ourselves.

I’m here to tell you to stop!

If you’re expecting to be able to handle all of the new responsibilities that lockdown brings — along with your regular work of building and growing your business — then I urge you to start being kinder to yourself.

You will not be able to do it all the way that you want to… but you CAN take steps to make amazing progress without running yourself into the ground.

In this episode, I’ll be sharing tips and strategies on how to bring your schedule back under control, regain a healthy perspective, understand how to tweak your processes for greatest impact, and figure out where you need to give yourself permission to relax and let go.

When you shift to labelling yourself as a “failure,” you’re not serving anyone — especially not yourself. It’s time to reframe, revamp, and revitalize! 

In‌ ‌this‌ ‌episode of the Road to Seven podcast,‌ ‌you’ll discover:‌ ‌

• How to cultivate patience, understanding, and forgiveness for yourself — and why it’s totally okay if you need to reschedule calls!
• The decision matrix that will help you determine the best possible choice you can make in any circumstance 
• Why lockdown presents an amazing opportunity to revamp or create new processes  in your business — and the 3 questions that will guide your way

Highlights:‌ ‌

• 02:39  Under lockdown?
• 04:00  Stop & breathe
• 06:16  The decision matrix
• 06:41  Creating processes
• 08:33  The 3 questions
• 09:01  Delegating tasks
• 10:33  What can you delete?
• 11:51  Brain dump & triage
• 15:36  Self-care

Links:‌ ‌

To work with me and make your next power move, visit:

https://www.theroadtoseven.com/

Stay Connected

Like what you’re hearing? Click here to subscribe in iTunes for more episodes to boost your Road to Seven today! I have more episodes with great tips and conversations with women that are revolutionizing the way we do business - don’t miss it! 

You can also join the Road To Seven Facebook group to meet other like-minded entrepreneurs who want to band together and help each other rise up.

I would be really grateful if you left a review on iTunes so that others can find and boost their business too! Just click here to review, select “Ratings and Reviews” and “Write a Review” I’d also love to hear what your favourite part of this episode is in the comments below. Thank you!

Follow me!

Instagram: @shelaghcummins

Twitter: @shelaghcummins

facebook.com/ShelaghCummins

linkedin.com/in/shelaghcummins