The Rock Fight: Outdoor Industry & Adventure Sports Commentary

Welcome back to THE ROCK FIGHT (an outdoor podcast that aims for the head)!

To celebrate the best holiday on the calendar Colin & Justin watched and are reviewing (from an outdoorsy perspective) the 1999 found footage classic: THE BLAIR WITCH PROJECT!

Does The Blair Witch Project make them want to go outside (spoiler alert, no because this is a freaking scary movie)? Add a little rock fight to your Halloween to find out!

Please follow and subscribe to THE ROCK FIGHT and give us a 5 star review wherever you get your podcasts.

Have a question or comment for a future mailbag episode? Send it to [email protected] or send a message on Instagram or Threads.

Subscribe to Adventure Journal to get more Justin Housman in your life.

Support our partners!

Head over to Gear Trade to turn your unused gear and apparel into cash money or to pick up that piece of gear you need for your next adventure!

Check out Long Weekend Coffee for the best cup of coffee for your next adventure. Be sure to enter promo code 'rock10' at checkout to receive 10% off of your first order. Long Weekend Coffee...more weekend, please.

Thanks for listening! THE ROCK FIGHT is a production of Rock Fight, LLC.

Welcome back to THE ROCK FIGHT, an outdoor podcast that aims for the head. Today Colin gives his thoughts on two outdoor headlines from the past week.

First up is the news that Deckers is moving on from Sanuk (00:39). Was choosing Sanuk over Simple Shoes back in 2011 the right call in hindsight?

Secondly Johnson Outdoors, Inc is shutting down 128 year old outdoor stalwart Eureka! (03:58). After a long history that includes products being present at seminal outdoor milestones what will the future be for the famed tent maker?

Please follow and subscribe to THE ROCK FIGHT and give us a 5 star review wherever you get your podcasts.

Have a question or comment for a future mailbag episode? Send it to [email protected] or send a message on Instagram or Threads.

Subscribe to Adventure Journal to get more Justin Housman in your life.

Support our partners!

Head over to Gear Trade to turn your unused gear and apparel into cash money or to pick up that piece of gear you need for your next adventure!

Check out Long Weekend Coffee for the best cup of coffee for your next adventure. Be sure to enter promo code 'rock10' at checkout to receive 10% off of your first order. Long Weekend Coffee...more weekend, please.

Thanks for listening! THE ROCK FIGHT is a production of Rock Fight, LLC.

Welcome to THE ROCK FIGHT, an outdoor podcast that aims for the head.

Today on the show Colin & Justin read listener emails, one that is a response to Colin's views on mountain towns and another on the merits of Big Wednesday as an outdoor movie.

Then the guys break down the following headlines out of the outdoor industry from the past week (time codes provided):

• Leatherman's New Rewards Program (10:23)
• The Suunto Wing's Bone-Sound Technology (14:09)
• Justin's Thoughts On The Recently Announced Outside Festival (21:28)

Please subscribe to THE ROCK FIGHT and give us a 5 star review wherever you get your podcasts.

Have a question or comment for a future mailbag episode? Send it to [email protected] or send a message on Instagram or Threads.

Subscribe to Adventure Journal to get more Justin Housman in your life.

Support our partners!

Head over to Gear Trade to turn your unused gear and apparel into cash money or to pick up that piece of gear you need for your next adventure!

Check out Long Weekend Coffee for the best cup of coffee for your next adventure. Be sure to enter promo code 'rock10' at checkout to receive 10% off of your first order. Long Weekend Coffee...more weekend, please.

Thanks for listening! THE ROCK FIGHT is a production of Rock Fight, LLC.

Today on THE ROCK FIGHT, an outdoor podcast that aims for the head, we dig into the following 3 outdoor headlines from the past week (time codes included for your listening pleasure):

1. First up is the story that Mammut is pulling out all of the stops to get their North American business over $100m by 2028 (00:58)
2. Outdoor Retailer Winter Market reveals a tiny floor plan for the upcoming show (05:30)
3. Outside and The Big Gear Show announced The Outside Festival for 2024 and they seem to be missing the point as they aim to be the SXSW of the outdoors (06:19)

Please subscribe to THE ROCK FIGHT and give us a 5 star review wherever you get your podcasts.

Have a question or comment for a future mailbag episode? Send it to [email protected] or send a message on Instagram or Threads.

Subscribe to Adventure Journal to get more Justin Housman in your life.

Support our partners!

Head over to Gear Trade to turn your unused gear and apparel into cash money or to pick up that piece of gear you need for your next adventure!

Check out Long Weekend Coffee for the best cup of coffee for your next adventure. Be sure to enter promo code 'rock10' at checkout to receive 10% off of your first order. Long Weekend Coffee...more weekend, please.

Thanks for listening! THE ROCK FIGHT is a production of Rock Fight, LLC.

Welcome back to THE ROCK FIGHT, an outdoor podcast that aims for the head.

Today we not only have another outdoor movie review for you, we have an outdoor movie review of the greatest outdoor movie ever made: ALL IS LOST!

Why does this 2013 JC Chandor movie that stars Jeremiah Johnson himself, Robert Redford hold the best outdoor movie of all time championship belt? Listen to this episode of THE ROCK FIGHT to find out!

Please subscribe to THE ROCK FIGHT and give us a 5 star review wherever you get your podcasts.

Have a question or comment for a future mailbag episode? Send it to [email protected] or send a message on Instagram or Threads.

Subscribe to Adventure Journal to get more Justin Housman in your life.

Support our partners!

Head over to Gear Trade to turn your unused gear and apparel into cash money or to pick up that piece of gear you need for your next adventure!

Check out Long Weekend Coffee for the best cup of coffee for your next adventure. Be sure to enter promo code 'rock10' at checkout to receive 10% off of your first order. Long Weekend Coffee...more weekend, please.

Thanks for listening! THE ROCK FIGHT is a production of Rock Fight, LLC.

Today on THE ROCK FIGHT (an outdoor podcast that aims for the head) Colin & Justin take on the latest outdoor headlines from the past week! On the agenda:

• Crocs releases a cowboy boot for Crocs day (1:55)
• SmartWool partners with thredUP for a new secondhand initiative (7:20)
• Eddie Bauer revises their logo so a cursiveless generation can read it (11:50)
• Killian Jornet has a big week in the mountains and that leads to Justin & Colin talking about risk versus reward in the outdoors (17:10)

Please subscribe to THE ROCK FIGHT and give us a 5 star review wherever you get your podcasts.

Have a question or comment for a future mailbag episode? Send it to [email protected] or send a message on Instagram or Threads.

Subscribe to Adventure Journal to get more Justin Housman in your life.

Support our partners!

Head over to Gear Trade to turn your unused gear and apparel into cash money or to pick up that piece of gear you need for your next adventure!

Check out Long Weekend Coffee for the best cup of coffee for your next adventure. Be sure to enter promo code 'rock10' at checkout to receive 10% off of your first order. Long Weekend Coffee...more weekend, please.

Thanks for listening! THE ROCK FIGHT is a production of Rock Fight, LLC.

Welcome back to THE ROCK FIGHT an outdoor podcast that aims for the head.

Last week there were two outdoor rebrands announced. Trail running shoe brand Inov8 dropped the hyphen (it used to be Inov-8) as well as changed their mark and outdoor stalwart Mountain Hardwear updated the consumer experience on their website by leaning into their heritage.

Today on the show brand and tradeshow critic Booth MacGyver stops by to talk about these changes and break down the greatest brand blunder of all time: Twitter becoming X.

Please subscribe to THE ROCK FIGHT and give us a 5 star review wherever you get your podcasts.

Have a question or comment for a future mailbag episode? Send it to [email protected] or send a message on Instagram or Threads.

Subscribe to Adventure Journal to get more Justin Housman in your life.

Support our partners!

Head over to Gear Trade to turn your unused gear and apparel into cash money or to pick up that piece of gear you need for your next adventure!

Check out Long Weekend Coffee for the best cup of coffee for your next adventure. Be sure to enter promo code 'rock10' at checkout to receive 10% off of your first order. Long Weekend Coffee...more weekend, please.

Thanks for listening! THE ROCK FIGHT is a production of Rock Fight, LLC.

Welcome to THE ROCK FIGHT an outdoor podcast that aims for the head and today it's THE MOUNTAIN TOWN TAKEDOWN!

There are some things that people who move to mountain towns really need to do differently and THE ROCK FIGHT is here to help! Today we'll tell you the three rules you need to follow if you live in a mountain town or if you aspire to live in a mountain town.

Listen and share with the mountain town folks in your life.

Please subscribe to THE ROCK FIGHT and give us a 5 star review wherever you get your podcasts.

Have a question or comment for a future mailbag episode? Send it to [email protected] or send a message on Instagram or Threads.

Subscribe to Adventure Journal to get more Justin Housman in your life.

Support our partners!

Head over to Gear Trade to turn your unused gear and apparel into cash money or to pick up that piece of gear you need for your next adventure!

Check out Long Weekend Coffee for the best cup of coffee for your next adventure. Be sure to enter promo code 'rock10' at checkout to receive 10% off of your first order. Long Weekend Coffee...more weekend, please.

Thanks for listening! THE ROCK FIGHT is a production of Rock Fight, LLC.

Welcome back to THE ROCK FIGHT, an outdoor podcast that aims for the head.

Today Colin & Justin dig into recent headlines to come out of the outdoor industry and community including the recent theft of a shipment of Bedrock Mountain Clogs, Columbia trying to make Overlanding shoes a thing, a deadly grizzly attack in Canada and the runner who tried to cheat their way to a 21st place finish at a half marathon in Wales.

• Tales From The Trail/Bedrock Stolen Clogs: 2:07
• Columbia's Landroamer Launch: 10:41
• Canadian Grizzly Attack: 20:48
• Half Marathon Cheating Scandal: 29:03

Please subscribe to THE ROCK FIGHT and give us a 5 star review wherever you get your podcasts.

Have a question or comment for a future mailbag episode? Send it to [email protected] or send a message on Instagram or Threads.

Subscribe to Adventure Journal to get more Justin Housman in your life.

Support our partners!

Head over to Gear Trade to turn your unused gear and apparel into cash money or to pick up that piece of gear you need for your next adventure!

Check out Long Weekend Coffee for the best cup of coffee for your next adventure. Be sure to enter promo code 'rock10' at checkout to receive 10% off of your first order. Long Weekend Coffee...more weekend, please.

Thanks for listening! THE ROCK FIGHT is a production of Rock Fight, LLC.

Welcome back to THE ROCK FIGHT! An outdoor podcast that aims for your head and folks, today is the rock fight of the year.

Back in March Colin & Justin responded to UK outdoor brand Rab's launch of Cinder, their self described 'adventure cycling' line with an episode of the show that discussed the challenges of branching into a new category and the inherent marketing BS that comes with promoting something new.

Rab was the example that sparked the conversation but this is something that happens all of the time in the outdoor industry. You can listen to that episode by clicking here.

Well Rab heard the episode and sent Product Director Tim Fish to come on The Rock Fight and throw some rocks of his own.

Today on the show Tim and Colin talk about Cinder, what the outdoor industry needs in order to truly make things in a more circular fashion and they dig into Rab's Material Facts initiative that provides consumers with nutritional style labels on their products so people can be more informed about what they're buying.

It's an outdoor brand rebuttal today on THE ROCK FIGHT!

Please subscribe to THE ROCK FIGHT and give us a 5 star review wherever you get your podcasts.

Have a question or comment for a future mailbag episode? Send it to [email protected] or send a message on Instagram or Threads.

Subscribe to Adventure Journal to get more Justin Housman in your life.

Support our partners!

Head over to Gear Trade to turn your unused gear and apparel into cash money or to pick up that piece of gear you need for your next adventure!

Check out Long Weekend Coffee for the best cup of coffee for your next adventure. Be sure to enter promo code 'rock10' at checkout to receive 10% off of your first order. Long Weekend Coffee...more weekend, please.

Thanks for listening! THE ROCK FIGHT is a production of Rock Fight, LLC.