The Ryan Sullivan Show

🎙️ Start Your Podcast Today: https://calendly.com/podcastprinciples/discover

You can talk and talk about the values and benefits of podcasting. But, you can only go so far before people start looking for hard results.

…and the truth is, that’s difficult for this type of product. It takes lots of ingredients and lots of time to create a delicious chili – and the same principle is true for podcasts.

This week, I sit down with a couple early clients of mine (and fellow podcasters) Dave Befort and Paul Fugere, hosts of Wealth Warehouse.

I’m hoping this episode hopefully scratches that itch for any would-be creators out there as we dive into what Dave and Paul’s POV and experience has been. From the show’s inception and building out their production process, to the impact on their weekly schedule, relationships and most importantly: their bottom line.

🔎 Navigate Here:

(0:00) - Teaser

(1:14) - Episode beginning

(1:50) - Some background on Dave, Paul and “Wealth Warehouse”

(4:51) - What content were you doing before?

(10:37) - “It serves so many different purposes”

(12:37) - Your prospects are watching somebody

(13:35) - Having a co-host

(18:12) - Involving other people in your project

(23:51) - Podcasts are “evergreen” content

(25:06) - How Wealth Warehouse started

(29:53) - “Don’t quit after the first month”

(31:01) - Another metric you can calculate

(34:05) - The value of coaching

(37:26) - Wrap-up

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👉 Why 70% of Podcasts Fail - https://youtu.be/FRpuSr_Lz9I

👉 Start Your Podcast Today: https://calendly.com/podcastprinciples/discover

🎤 Podcast Links - https://linktr.ee/sullybop

▶️ LinkedIn: https://www.linkedin.com/in/sullybop/recent-activity/

📸 Instagram: https://www.instagram.com/sullybop/

▶️ Facebook: http://www.facebook.com/sullybop

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Check out Wealth Warehouse

Spotify: https://open.spotify.com/show/1FuWQI9s6RneSAYpaC42k1

Apple: https://podcasts.apple.com/us/podcast/wealth-warehouse/id1606953295

YouTube: https://www.youtube.com/@wealthwarehouse342

🎙️ Start Your Podcast Today: https://calendly.com/podcastprinciples/discover

In this week’s episode, I sit down on the “Must Be Nice” podcast to discuss the strange existence that is being a young entrepreneur.

I thought this interview was really important not only for my own self-reflection – but for other would-be business owners out there. Too often, I see the gritty reality of being an entrepreneur being white-washed by influencers and successful creators that have already made it. It’s hard to know what to expect, especially when it comes to obstacles and challenges you face.

I open up and share my experiences, my ups and downs – and even some tips and tricks I’ve picked up along the way – especially when it comes to growing and developing your LinkedIn audience.

🔎 Navigate Here:

(0:00) - Sharing tactics

(1:45) - Developing your audience

(2:52) - The comment marketing strategy

(8:06) - Copywriting essentials

(9:22) - Having a life coach

(12:31) - My routine

(16:31) - “Where are you headed?”

(19:58) - Advice to would-be business owners

(22:27) - The importance of trying

(26:10) - Setbacks and obstacles

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👉 Why 70% of Podcasts Fail - https://youtu.be/FRpuSr_Lz9I

👉 Start Your Podcast Today: https://calendly.com/podcastprinciples/discover

🎤 Podcast Links - https://linktr.ee/sullybop

▶️ LinkedIn: https://www.linkedin.com/in/sullybop/recent-activity/

📸 Instagram: https://www.instagram.com/sullybop/

▶️ Facebook: http://www.facebook.com/sullybop

__________________________________________________

👂Listen to the full episode here: 

https://open.spotify.com/episode/1KQOBzi5foud6dC9Ohz3V6?si=3430747f493440f7&nd=1&dlsi=b032326962054b8b

🔗 Connect with the Must Be Nice Podcast:

https://www.instagram.com/mustbenice.news/

🎙️ Start Your Podcast Today

The last time that I critiqued Joe Rogan’s podcast on my channel – things got a little heated..

But this time around, I’m clarifying my position a little bit when it comes to using big podcasts like “The Joe Rogan Experience” as a roadmap for general podcasting success.

For new creators or prospective podcasters, you need to hear what I have to say on emulation and how well it can mix with creation.

I also take a look at some of what Rogan capitalized on in the first place and where that strategy leaves you in 2024…

Joe Rogan's Podcast Strategy Doesn't Work [video]

How to Create Video Content [video]

🔎 Navigate Here:

(0:00) - Teaser

(0:49) - A little recap and a little clarification

(1:59) - Analyzing Joe Rogan's Podcast Strategy and Dominance

(2:57) - What Joe Rogan’s influence has done to podcasting…

(3:48) - The good and bad with “inspiration”

(5:01) - What can we learn from Joe Rogan?

(7:13) - Rogan’s strategy..

(7:51) - If you’re starting your own podcast, try this.  

__________________________________________________

👉 Why 70% of Podcasts Fail

👉 Start Your Podcast Today

🎤 Podcast Links

▶️ LinkedIn

📸 Instagram

Thank you for helping us become a top 10% podcast in the world!

Previous Guests Include Rob Dyrdek, Samad Savage, Travis Chappell, Austin Belcak, Young Benny, Adam Miller, The Real Johnny Bravo, and more.

Please Join Our Email List for Special Offers, Q+A's, Live Podcasts, and More - To Join, Scroll to the Bottom of This Page

Links Below:

_

Watch the Video Version on YouTube

@sullybop on Instagram

Search 'BOPCAST' on any platform! (Google Podcasts, Apple Podcasts, Spotify, YouTube)

Visit SullyBop.com for more information.

Big shouts to the folks who make this possible:

Video - @ferrarib98

Logo - @ryannkelly20

Producer - @minishep13

Theme Song - @jello.wav

🎙️ Start Your Podcast Today: https://calendly.com/podcastprinciples/discover

It’s the sexiest instrument you could ever hope to play.

My next guest, Jason Nelson is a pure performer who has helped pump up the party in countless events, weddings, bar mitzvahs, and even Fox News and the Real House Wives of New Jersey...But why should you care?

Well, Jason left his 9-5 as an email marketer at Barnes and Noble Books to pursue his dream. If you're looking to either start something on the side or turn the side thing into a business, this is the exact episode you need.

We cover about Jason’s abnormal career, how he does it so well, and much more!

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👉 Why 70% of Podcasts Fail - https://youtu.be/FRpuSr_Lz9I

👉 Start Your Podcast Today: https://calendly.com/podcastprinciples/discove

🎤 Podcast Links - https://linktr.ee/sullybop

▶️ LinkedIn: https://www.linkedin.com/in/sullybop/recent-activity/

📸 Instagram: https://www.instagram.com/sullybop/

 ▶️ Facebook: http://www.facebook.com/sullybop

Thank you for helping us become a top 10% podcast in the world!

Previous Guests Include Rob Dyrdek, Samad Savage, Travis Chappell, Austin Belcak, Young Benny, Adam Miller, The Real Johnny Bravo, and more.

Please Join Our Email List for Special Offers, Q+A's, Live Podcasts, and More - To Join, Scroll to the Bottom of This Page

Links Below:

_

Watch the Video Version on YouTube

@sullybop on Instagram

Search 'BOPCAST' on any platform! (Google Podcasts, Apple Podcasts, Spotify, YouTube)

Visit SullyBop.com for more information.

Big shouts to the folks who make this possible:

Video - @ferrarib98

Logo - @ryannkelly20

Producer - @minishep13

Theme Song - @jello.wav

🎙️ Start Your Podcast Today

It’s the podcast that most new creators want to emulate: The Joe Rogan Experience.

And as a fan myself, I don’t blame them. However, substituting your original, unique concept for someone else’s is rarely the path to success.

While we can take valuable insights through examining massively successful podcasts, we need to be careful that it doesn’t spoil your own creative journey.

This week’s episode highlights a portion of my conversation with Oana Leonte on this exact topic in podcast strategy.

▶️ Check out the full episode here 

🔎 Navigate Here:

(0:00) - Exploring the Importance of Podcasting

(9:47) - Podcast Listenership and Launches

(13:46) - Evolution of Podcast Formats

(20:16) - Podcasting insights

(25:07) - Podcast Monetization and Content Strategy

(38:25) - Podcasting's Value and Future Business

(45:03) - Discussion on Online Platforms and Podcasting 

__________________________________________________ 

👉 Why 70% of Podcasts Fail

👉 Start Your Podcast Today

🎤 Podcast Links

▶️ LinkedIn

📸 Instagram

▶️ Facebook

Thank you for helping us become a top 10% podcast in the world!

Previous Guests Include Rob Dyrdek, Samad Savage, Travis Chappell, Austin Belcak, Young Benny, Adam Miller, The Real Johnny Bravo, and more.

Please Join Our Email List for Special Offers, Q+A's, Live Podcasts, and More - To Join, Scroll to the Bottom of This Page

Links Below:

_

Watch the Video Version on YouTube

@sullybop on Instagram

Search 'BOPCAST' on any platform! (Google Podcasts, Apple Podcasts, Spotify, YouTube)

Visit SullyBop.com for more information.

Big shouts to the folks who make this possible:

Video - @ferrarib98

Logo - @ryannkelly20

Producer - @minishep13

Theme Song - @jello.wav

🎙️ Start Your Podcast Today: https://calendly.com/podcastprinciples/discover

Rob and Big, Fantasy Factory, Ridiculousness.

You can’t tell me that you haven’t heard of Rob Dyrdek.

I got the unique opportunity to sit down with him on his show, “Build With Rob” and discuss my business, Podcast Principles.

🔎 Navigate Here:

(0:00) - Teaser

(0:55) - Beginning of the interview

(2:19) - “What’s been your biggest challenge?”

(4:45) - The struggles of being in creative services

(5:40) - Quality vs. quantity in your clients

(8:31) - The “cycle” for young entrepreneurs

(12:37) - Life design and strategy

(15:37) - “Every decision matters”

(17:54) - Episode wrap-up

__________________________________________________

👉 Why 70% of Podcasts Fail (Video) - https://youtu.be/FRpuSr_Lz9I

👉 Start Your Podcast Today: https://calendly.com/podcastprinciples/discover

🎤 Podcast Links - https://linktr.ee/sullybop

▶️ LinkedIn: https://www.linkedin.com/in/sullybop/recent-activity/

📸 Instagram: https://www.instagram.com/sullybop/

▶️ Facebook: http://www.facebook.com/sullybop

Thank you for helping us become a top 10% podcast in the world!

Previous Guests Include Rob Dyrdek, Samad Savage, Travis Chappell, Austin Belcak, Young Benny, Adam Miller, The Real Johnny Bravo, and more.

Please Join Our Email List for Special Offers, Q+A's, Live Podcasts, and More - To Join, Scroll to the Bottom of This Page

Links Below:

_

Watch the Video Version on YouTube

@sullybop on Instagram

Search 'BOPCAST' on any platform! (Google Podcasts, Apple Podcasts, Spotify, YouTube)

Visit SullyBop.com for more information.

Big shouts to the folks who make this possible:

Video - @ferrarib98

Logo - @ryannkelly20

Producer - @minishep13

Theme Song - @jello.wav

🎙️ Start Your Podcast Today: https://calendly.com/podcastprinciples/discover

“How can I get the most downloads possible?”

It's one of the most commonly asked questions in podcasting..

What makes it tricky is that there isn't just one answer – and today’s guest demonstrates that perfectly.

Shelby Clement is a marketer, entrepreneur and business owner. Her company, Shelby Clement Marketing, helps their clients with expert social media marketing, website design, SEO strategies and a highly-personalized approach.

Shelby recently completed Podcast Principle’s Launch Accelerator this past year and subsequently released her podcast, “Damn Good Content”.

I sat down with her to discuss her podcasting journey and most importantly, what led to her incredibly successful launch.

From her approach to scripting and the tactics that support effective promotion, to her podcasting process and how she was able to craft organic conversations – you won’t want to miss this episode, especially if you’re a new creator.

🔎 Navigate Here:

(0:00) - Teaser

(0:48) - Some background on Shelby Clement

(3:24) - One aspect of Shelby’s success

(6:02) - Shelby’s philosophy for promotion

(11:11) - “You have to believe in what you’re doing”

(13:34) - Scripting for your podcast

(17:56) - Having an organic conversation

(21:07) - How Shelby broke our launch record

(24:09) - Social media is a HUGE asset

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🎙️ Podcast Links - https://linktr.ee/sullybop

▶️ LinkedIn: https://www.linkedin.com/in/sullybop/recent-activity/

📸 Instagram: https://www.instagram.com/sullybop/

▶️ Facebook: http://www.facebook.com/sullybop

 Thank you for helping us become a top 10% podcast in the world!

Previous Guests Include Rob Dyrdek, Samad Savage, Travis Chappell, Austin Belcak, Young Benny, Adam Miller, The Real Johnny Bravo, and more.

Please Join Our Email List for Special Offers, Q+A's, Live Podcasts, and More - To Join, Scroll to the Bottom of This Page

Links Below:

_

Watch the Video Version on YouTube

@sullybop on Instagram

Search 'BOPCAST' on any platform! (Google Podcasts, Apple Podcasts, Spotify, YouTube)

Visit SullyBop.com for more information.

Big shouts to the folks who make this possible:

Video - @ferrarib98

Logo - @ryannkelly20

Producer - @minishep13

Theme Song - @jello.wav

🎙️ Start Your Podcast Today: https://calendly.com/podcastprinciples/discover

I’ve been saying it for years, but it’s more relevant now more than ever – video content is one of the best ways to sell to your customers and generate trust.

🔎 Navigate Here: 

(0:00) - Introduction

(1:12) - Where most content goes wrong

(2:04) - How to create content that converts

(3:44) - Start with these 5 ideas

(5:27) - How to use content quality to set you apart

(6:44) - Should you script your content?

(7:40) - Why video content is different

(9:17) - Episode wrap-up

__________________________________________________

🎙️ Podcast Links - https://linktr.ee/sullybop

▶️ LinkedIn: https://www.linkedin.com/in/sullybop/recent-activity/

📸 Instagram: https://www.instagram.com/sullybop/

▶️ Facebook: http://www.facebook.com/sullybop

Steal My Sample Script

If You Didn't Hit Play Yet:

In this week’s episode, I explore some of the ways to create content that converts. This isn’t just for my personal brand either – I’ve discovered what works and what doesn’t from thousands of hours of podcast content that I’ve helped make for my clients as well.

I cover:  

-      How to get started today by avoiding getting 0 views

-      What to include (and leave out) of your content

-      5 Ways to make your first videos in less than an hour

Thanks for listening!

-Sully

 Thank you for helping us become a top 10% podcast in the world!

Previous Guests Include Rob Dyrdek, Samad Savage, Travis Chappell, Austin Belcak, Young Benny, Adam Miller, The Real Johnny Bravo, and more.

Please Join Our Email List for Special Offers, Q+A's, Live Podcasts, and More - To Join, Scroll to the Bottom of This Page

Links Below:

_

Watch the Video Version on YouTube

@sullybop on Instagram

Search 'BOPCAST' on any platform! (Google Podcasts, Apple Podcasts, Spotify, YouTube)

Visit SullyBop.com for more information.

Big shouts to the folks who make this possible:

Video - @ferrarib98

Logo - @ryannkelly20

Producer - @minishep13

Theme Song - @jello.wav

🎙️ Start Your Podcast Today: https://calendly.com/podcastprinciples/discover

Elena Ciccotelli reveals the exact strategy you can use to become a recognized industry leader through podcasting in less than 12 months. Jump into the episode, or learn more about Elena below!

🔎 Navigate Here:

(0:00) - Introduction

(1:01) - Background on Elena and her podcast

(7:18) - Finding and catering to your ideal audience (Elena's cheat code)

(10:04) - Elena’s podcast promotion tactics

(14:31) - How Elena’s podcast created a unique opportunity

(17:08) - Getting authority in your industry

(24:22) - Having a “team”

(30:51) - Podcasting is a time/budget analysis

(31:43) - What did success mean to Elena?

(34:14) - Was it worth it?

(35:21) - Episode wrap-up

More About Elena

Elena Cioccotelli is an award-winning automotive executive with over 10 years of experience in business development, strategic partnerships, and consultative sales. In 2022, she launched "EVs for Everyone Podcast," a fun, entertaining look at how some of the world’s most innovative companies are racing towards an electrified future.  

In this episode, Elena takes me through her podcasting journey from her first show, Sidegig Central – to her newest project, EVs For Everyone.

Don’t miss out on a behind-the-scenes look at running a weekly podcast – as well as a better idea of what starting your podcast can do for your brand or business!

• How to use your own podcast to become an industry leader
• Elena's podcasting process and what convinced her to take it to the next level
• The value that a podcast has brought her personal brand and career
• What Elena did and does to promote her podcast and keep it growing

Connect with Elena

Listen to EVs for Everyone

Start Your Own Podcast

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🎙️ Podcast Links - https://linktr.ee/sullybop

▶️ LinkedIn: https://www.linkedin.com/in/sullybop/recent-activity/

📸 Instagram: https://www.instagram.com/sullybop/

▶️ Facebook: http://www.facebook.com/sullybop

Thank you for helping us become a top 10% podcast in the world!

Previous Guests Include Rob Dyrdek, Samad Savage, Travis Chappell, Austin Belcak, Young Benny, Adam Miller, The Real Johnny Bravo, and more.

Please Join Our Email List for Special Offers, Q+A's, Live Podcasts, and More - To Join, Scroll to the Bottom of This Page

Links Below:

_

Watch the Video Version on YouTube

@sullybop on Instagram

Search 'BOPCAST' on any platform! (Google Podcasts, Apple Podcasts, Spotify, YouTube)

Visit SullyBop.com for more information.

Big shouts to the folks who make this possible:

Video - @ferrarib98

Logo - @ryannkelly20

Producer - @minishep13

Theme Song - @jello.wav

I’ve wanted to have a fellow podcast creator as a guest on my show for a while now – and this week that’s exactly what I decided to bring to you! I sit down with a client of Podcast Principles – David AuClair, host of “David’s Saturday Sit Back”!

We cover his process for running his show, talk tips and tricks, making guests comfortable and much more!

If you’re new to the podcasting world or an aspiring creator – this week’s episode will give you some valuable behind-the-scenes insight into what it takes to get a podcast off the ground, keep it going and most importantly – how you can make it successful.

-Sully

Connect with David

Watch Davids Podcast

Listen to David's Podcast

Start Your Podcast Today: https://calendly.com/podcastprinciples/discover

Episode Highlights:

0:00 - Introduction

1:06 - What made you want to do podcast coaching?

5:35 - How much time do you spend a week on podcasting?

8:17 - What is the gist of David's podcast?

13:35 - What’s your trick for making guests comfortable?

17:53 - What happens when something goes wrong…

19:53 - David’s podcast tip

21:34 - Episode wrap-up, where to find David

Thank you for helping us become a top 10% podcast in the world!

Previous Guests Include Rob Dyrdek, Samad Savage, Travis Chappell, Austin Belcak, Young Benny, Adam Miller, The Real Johnny Bravo, and more.

Please Join Our Email List for Special Offers, Q+A's, Live Podcasts, and More - To Join, Scroll to the Bottom of This Page

Links Below:

_

Watch the Video Version on YouTube

@sullybop on Instagram

Search 'BOPCAST' on any platform! (Google Podcasts, Apple Podcasts, Spotify, YouTube)

Visit SullyBop.com for more information.

Big shouts to the folks who make this possible:

Video - @ferrarib98

Logo - @ryannkelly20

Producer - @minishep13

Theme Song - @jello.wav