We all have a story, whether we like our story or we don’t like it, we have a story. If you story is marked by success or marked by heartbreak and everything in between, your unique story can impact others. Your story helps you relate to your customers and the people you encounter. Don’t be afraid to share your story.  In this week’s episode,

Do you want to know what my superpower is? No, it’s not anything flashy like flying or teleporting! My superpower is consistency. Sounds kind of boring, right?!? But is it not! In this week’s episode of Inside Gift & Home, I share how I discovered this superpower from a difficult situation, and why it works to build relationships and accomplish big or small goals.

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Are you good at pacing yourself for the chase? Do you just go all out and then wind up exhausted? You want to achieve your goals. You want to work hard but how do you do that without getting burnout. In this week’s episode learn about one of our most utilized resources in this business to pace ourselves so we don’t get exhausted from the chase. And learn how a pair of cardinals made me think a little deeper about CRMs. If you want to learn more about Hubspot, check out my website.

Are you aware of your customers' current order needs? Even if they placed orders back in January, it's essential to know if they require a reorder at this time. Circle back with customers to provide valuable insights into their current requirements and ensures their needs are met. Customer situations can evolve rapidly, underscoring the importance of proactive communication. Failure to reach out means potentially missing out on orders. In this week's episode of Inside Gift & Home, we share into current customer feedback and highlight key contacts you should reconnect with. Enjoy this brief yet impactful episode.

Are you throwing spaghetti at the wall to see what sticks? When all else fails, we lean into our strengths! It's what we are good at because we have taken the time to practice our talents. And our unique blend of strengths set us apart from other people. In this week's episode of Inside Gift & Home, we are talking about leaning into our strengths because that creates a powerful foundation and leaves room for us to improve on our weaknesses.

Do you want to grow? Really grow? Would you be surprised to hear that your weakness is where you can expect to find the most amount of growth? Not focusing on your strengths but improving your weaknesses. By identifying our weaknesses and working to improve them creates a stronger foundation for growth and resilience. In this week's episode of Inside Gift & Home, we talk about how embracing your weaknesses is the path to growth. It is not easy but well worth it!

It's not easy making decisions especially when fear keeps rearing its ugly head. Fear can indeed be a complex emotion, sometimes serving as a protective instinct and at other times acting as a barrier to progress.  In this week's episode of Inside Gift & Home, I am sharing this one question that I started asking myself when I am making decisions so I  can determine if the fear I am feeling is there to protect me or is there to hold me back from opportunities that could make a good impact.  I am also sharing a story with you of a time I did let fear hold me back and make me quit before I accomplished my goal. 

Key Accounts. Brands know they want them to drive brand awareness, but it is difficult to crack the code of successful partnership without over-saturation and alienating independent retailers. There is a delicate balance, and key account management is essential. In this week's episode of Inside Gift & Home, my guest is Michelle Manningham. Michelle is the owner of Pink & Associates and has helped brands in our industry open over 62,000+ doors. Michelle takes a genuine and simplified approach to key account development and management with her brands and buyers. Michelle shares her tips and tricks that will help you cut through the noise and create a lasting impression on key account buyers. Michelle can be emailed at [email protected] and her website is www.pinkandassociates.com.

Sometimes as entrepreneurs and sales managers, it can be really hard managing all the things you have to do. So wouldn't it be great to be part of a community that knows what you are going through and is willing to offer ways to help. That's exactly what GSMA is all about. A community of sales managers and entrepreneurs in the Home & Gift Industry that help each other. In this week's episode of Inside Gift & Home,  you get to learn about GSMA from its president, Richard Freeman. Richard shares about his journey in the Gift & Home industry and the impact GSMA makes on the members of this association and the industry as whole.  Also, Richard shares the details on the GSMA's first in person event in 5 years. You can learn more about GSMA and the event at www.joingsma.com and call Richard Freeman at 858-688-6666 or email him at [email protected]. 

When you are running around and chasing customers and sales, because customers won't meet with you or take your calls, then you have to take a different approach. It starts with closing the gap. In this week's episode of Inside Gift & Home, we are talking about closing the gap with your communication and sales in order to close the gap with your customers. It does take work and some heavy lifting but you will close the gap between you and your customers and lay a good foundation in the process.