When Laurie Kemp left a successful legal career to join the family business, everything changed. In this episode with Coach Carroll, she shares how one big decision led to rapid growth, community impact, and a front-row seat to the ever-shifting real estate market. This is a story about bold moves, timing, and the power of staying true to your values.

When times get tough, most entrepreneurs fold — but not Nick Friedman. In this episode of The Sales Factory, the co-founder of College Hunks Hauling Junk & Moving shares how grit, mindset, and adaptability turned a college side hustle into a $300M brand. His story reveals what it really takes to keep going when everyone else walks away.

Discover how to stop undercharging and start scaling your business with proven premium pricing strategies. In this episode, Coach Carroll and Joe Crisara break down the exact sales framework top contractors use to increase revenue, boost close rates, and build profitable service businesses.

Learn how to position value with confidence, implement tiered pricing models, and attract high-value clients without discounting your worth. Perfect for home service pros, contractors, and small business owners ready to sell smarter and grow faster.

#SalesTraining #PremiumPricing #ContractorMarketing #BusinessGrowth #CoachCarroll #JoeCrisara

Discover the foundational mindset shift that separates world-class entrepreneurs from the rest. It's not about money, connections, or finding the perfect timing—it’s about one crucial internal element that many founders overlook. If you feel stuck, this is the pillar of resilience and action you need to start building now.

In this episode of The Sales Factory, I (Coach Carroll) break down the most mind-blowing book launch I’ve ever witnessed — and what it taught me about marketing, offers, pricing, and mindset.

Yes, Alex Hormozi sold 3.5 million copies of $100M Money Models in under 72 hours. But this isn’t just about what he did — it’s about what I learned watching it unfold in real time, and how it's reshaping the way I’m launching The Hunter Head Game.

Success isn’t built on luck — it’s built in the trenches. In this episode of The Sales Factory, Coach Carroll sits down with Jake Dixon, founder of The Locker Room, to dig into what it really takes to win in real estate and business.

You’ll hear the shocking truth behind why 87% of real estate agents fail, why “consistency is still undefeated,” and how one couple went from living on food stamps to earning $300K in their first year in real estate.

Jake also shares hard-hitting lessons on:

Why work-life balance is a myth (and what to do instead)

How to handle failure, fear, and the “winters” of business

The importance of making real decisions and killing off excuses

Why success is boring, repetitive, and unsexy — but always worth it

If you’re tired of fluff and want the raw, unfiltered truth about success, this is the episode you need.

In this episode, Coach Carroll sits down with Patrick Carr, founder of Blue Collar Media Group, to deliver a brutally honest message for contractors, service-based businesses, and anyone in the blue collar space.

Patrick doesn’t sugarcoat it: if you're still relying on outdated marketing, ignoring social media, or resisting AI, you're already falling behind. With firsthand experience building a multi-million dollar media company from the ground up, Patrick reveals the patterns he's seeing and why most contractors won't survive the next three years.

They discuss:

The hidden reason most contractors avoid creating content

Why traditional videography is already becoming obsolete

How AI is reshaping media faster than anyone expected

What separates the winners from the ones getting wiped out

How to build attention and authority without fancy gear

This conversation is for builders, roofers, plumbers, marketers, and anyone who understands that the old playbook is no longer enough. If you want to stay in business—and thrive—you need to hear this.

Guest:

Host:

Listen, take notes, and get ready to adapt—or get left behind.

Mike Brown flew 75 combat missions in Iraq, built a $100M+ energy firm, sold for "life-changing money" in 2019... then lost $100,000 every month for two years straight.

How does a former fighter pilot who generated over $100 million go from financial freedom to nearly broke? And what did he learn that could save you years of grinding?

Mike's now the "anti-hustle guy" who says most entrepreneurs need WAY less money than they think to be truly wealthy. His formula: 33x your annual spending = financial freedom (not $100M like he thought).

You'll learn:

From Navy cockpit to $100M exit to anti-hustle wisdom - this story will change how you think about wealth.

Krista Yockey's commercial real estate deals take 2 years to close compared to 45 days in residential. She managed 278 agents when COVID hit, then pivoted to industrial real estate.

From corporate micromanagement to million-dollar warehouse deals, Krista breaks down the industrial boom and why "everything is negotiable." Her husband's cancer shifted her perspective on chasing money versus living a fulfilled life.

Kory Rkyman's parents waited 8 years to escape Soviet Russia with one suitcase and $400 cash. Today he runs a $48 million insurance agency with 31 remote employees spread across the country.

Kory breaks down his unconventional approach to building businesses - from paying recruiters $5K to steal top talent to making $57K on house flips through social media. He admits being "broken" and "never satisfied" drives his success, scaling multiple companies while flipping 30 houses annually.

This conversation reveals the psychology and systems behind remote team management, aggressive hiring tactics, and turning childhood trauma into entrepreneurial fuel. The Russian escape story sets up everything that follows.