Discover the ins and outs of independent boarding schools, from marketing strategies to student selection with expert Dr Jeffrey Quebec. Whether you're a school administrator, parent, or student, gain insights into building authentic relationships and making informed decisions in education.

Main Topics Covered:

• The importance of authentic school marketing and student involvement
• How schools personalize communication using technology
• Strategies for building trust and rapport with prospective families
• Jeff’s insights on the impact of campus visits and tour experiences
• The role of social media and AI in school branding in 2026
• Key considerations for parents and students exploring boarding school options
• Jeff’s podcast journey and his mission to promote hidden gem schools

Links:

https://quebec-consulting.com

https://whyboardingschool.com/podcast/

Welcome to the very first episode of the School Marketing & Enrollment Podcast. In this short solo opener, Simon shares what the show is all about: raising the customer service bar in school marketing and enrollment in the US through real examples from people inside schools and practical solutions from experts who serve them.

• What “great customer service” looks like in a school marketing & enrollment context
• Three common ways schools unintentionally lose trust with families
• Three practical fixes you can try this week to improve the family experience
• What to expect from future episodes (spoiler: it won’t just be Simon)

Welcome to The School Marketing & Alumni Podcast, the place where you can hear from other school marketing and alumni relations experts. Some of the guests in this podcast will be school marketing people, others will work in alumni relations, but everyone on this show will be connected to the wonderful world of private and independent education. My name is Simon, I sound British and I am! I travel around the world working with schools in the US, across Europe, the Middle East and the Far East. For the sake of the environment I try to do this online as much as I can but that’s not always possible. And sometimes there’s no substitute for a face-to-face meet up.

But anyway, this is not about me but it’s about you. So if you’re listening to this and there’s someone you’d like to suggest should be on the show then please get in touch. Maybe you’d even like to be a guest yourself, it’s not as scary as it might sound. My email address is [email protected] so please do drop me a message and I’ll reply within 24 hours.

But in the meantime episode number 1 will be coming out soon so click that option to follow or subscribe and it just means you won’t miss out. Thanks for listening, bye for now 🙂