What does it take to build viral brands that generate hundreds of millions in sales? In this episode, we dive deep with marketing expert Jay Davis, the mastermind behind Pillow Cube, The Color Run, Cold Case Ice Cream, and more.

In this episode:

• The formula for creating viral products

• How to test product ideas before spending big

• The #1 mistake most entrepreneurs make

• Why virality isn’t luck—it’s engineered

If you're a business owner, marketer, or just someone who wants to launch a winning product, this episode is packed with game-changing insights.

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Video Outline:

00:00 Intro

02:29 Follower Questions

19:13 Jay's Story

51:19 7 Rapid-Fire Questions

01:01:35 Outro

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