The Secrets of Gorgeous Design

Today Cathy is talking about one of the most pivotal design elements that must be found in any successful design. And it's invisible to the naked eye! This element is what separates low-end design from high-end design. Cathy shares her behind-the-scenes secrets on what this superpower is, and exactly how to harness it for your design.

Creating a theme or design based on a time period or specific style is not as easy as it seems. Unfortunately, it's pretty easy (and very common) to go overboard and end up looking cheezy. Cathy shares her secrets on how to she designs Funnel Drops month after month with a mixture of the past, the future, and her signature style to create an incredible design that gets people talking.

Today, Cathy's excited to share a bit of her REAL DESIGN LIFE. Cathy made a big shift almost 2 years ago, and it changed everything and is one of the biggest contributors to her exponential growth... when she hired a Business Nanny. In this episode, she gives you her exact tips in order to hire the perfect person, and how to afford it. This is How to Hire a Business Nanny: Real Design Life Series.

Cathy's getting controversial in this episode as she tackles the topic of "Copying". Cathy has been copied numerous times (that she knows of), but still understands the importance it should have in any designer's life. Cathy shares how to get "Bulletproof Inspiration" from others, how to not feel like a fraud when doing it, and how it all helps us grow as Designers.

Real life events can serve as major catalysts moments... those moments that we get in life that you can look back on and say, "after that everything changed for me." Cathy shares her secrets on making sure every in-person event you attend is a game changer, and that you make the very MOST of your investment.

When does someone need a Website versus a Sales Funnel? And how do you know if you need both? In this episode Cathy shares a powerful metaphor that explains the differences between the two and how they fit in to your current business model.

Designers nowadays also share in the task of selling a product or service. Designers used to very much be behind the scenes, but are finally sharing the limelight. Cathy shares her secrets on what she studied and how she learned to infuse strategy and sales principles into design.

Cathy walks through what to do when your design clients are disrespectful, rude or degrading, and how to fill your calendar with only amazing clients.

Making great money with design is not about raw talent alone. It's about selling the high-end design. Cathy shares her secrets on how to sell high end design through consultations and on your website.

Cathy shares her secret trick to making it easy to create design that is BOTH strategic and gorgeous. The best of both worlds.