The Seller's Edge

Casey's had the opportunity to travel, speak, observe and implement some of the highest-level Seller strategies for Amazon. He's seen just about everything in the Amazon space, and plays an active part in molding what selling looks like for everyone involved in this space. In this episode, we're playing back a presentation Casey had at a conference called ASGTG. During this presentation, now released in this podcast episode, Casey breaks down what a successful seller mindset looks like, what it means to select 'winning' products to sell, and how you as a seller can dominate search results with that winning product. There's a LOT of great info. waiting for you on today's episode of Follow The Data!

Amazon is a cash game. Sellers often enter into the Amazon space knowing this, but don’t fully recognize just how much truth is in the notion that a LARGE part of Selling is optimizing where you’re funneling all of your cash. You need to ask yourself the RIGHT questions as you begin considering expanding your business with a cash infusion. There are a lot of different options sellers have used to get an influx of cash, and we’re going to break that down today. What each of them are, the risks associated with these methods, the right questions to ask, and everything in-between.

PRIME DAY 2018 - The longest Prime Day in history - More Time, More deals, and more sales. Prime Day is BACK and is expected to be bigger than ever. With a Subscriber base of more than 100 million Prime Users globally, you can expect big things this year. Cameron's going to break down data resulting from last year's Prime Day, which can lead us into what to expect for this year's 2018 Prime Day. Let's dive into the data, and dive into how you can best prepare for 2018.

Every success comes with a series of challenges; roadblocks along the way to test your resolve - to test whether you can progress to the next level of sales, or stay where you’ve been. We’ve been able to accumulate a LOT of data here at Viral Launch. We’ve also had the opportunity to see LARGE sellers scale successfully, AND see the same sellers struggle to progress past $1-5million in revenue. In this episode, we break down why sellers are getting stuck - why they AREN’T progressing. We’ll outline the problems causing stagnation, and solutions to make sure you can keep on growing your business.

There are many ways for sellers to sell on Amazon. We often largely explore the pursuit of rising in the ranks for Private Label sales, however this week Cameron dives into what it looks like to scale an extremely successful arbitrage business! He'll be interviewing two sellers that have established an incredible arbitrage operation and continue to also scale their Private Label operation. This episode is all about digging into comparison between the two selling types, and pulling out how Garland and Max have successfully scaled (and are still scaling) both. 

We aggregate a LOT of data here at Viral Launch. 'Data' can look like a couple different things - one of them being direct interaction with the Amazon Seller community. Viral Launch has a coaching team that interacts with & guides a LARGE number of Sellers every single day, and have a solid understanding of what's happening in the Seller community as a result. Today, we break down some of the most recent commonly asked questions sellers have been asking with two of the coaches that have been in the middle of it all. 

As a Seller, it’s a serious challenge to grow your business and increase sales while so many changes are constantly happening to Amazon’s platform. Amazon is changing the way that buyers ‘buy', and sellers ‘sell’. Over the past month, Amazon has been making changes to Reviews. Some of these changes have already drastically altered Seller Strategy. Other changes have the potential to drastically alter Seller Strategy in the future. In this episode, we break down recent changes to reviews on Amazon. We’ll break down what the data is saying, how these changes impact you now, and how they impact your future on Amazon.

The ultimate goal for most Amazon sellers: freedom. Many sellers get into selling on Amazon to gain some sort of financial freedom. Even with this light at the end of the tunnel, it's a struggle for sellers to find the balance between working a full-time job and grinding with Amazon on the side. Taz Ahsan, our guest on today's show, has successfully scaled his Amazon business while working in a time-consuming, full-time job. Today's episode gave us the chance to break down how Taz is successfully finding harmony between working a full-time job, Amazon on the side, hosting a Podcast, and living life all at the same time. There's a LOT to take away from this week's episode - let's dive in.