The SEO Mad Scientist
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The SEO Mad Scientist episodes

  • The SEO Vault Episode 130

    The SEO world is always changing. Google is constantly making adjustments to make the platform more user-friendly and smarter, while SEO experts try to keep up with the constant changes to their system. As a company and also as individuals, we are always trying to improve our expertise. Our hope is to share our experiences and challenges in this journey.

    We keep up with the SEO News, analyze it, and look for ways to position ourselves better with this new information.

    This Week's Podcast, Featuring Chaz Edward & Mike Milas

    • Weekend deal at Web20Ranker – You’ll get FREE Access to “Invite Only” Courses at Local Client Takeover
    • Google Business Profiles May Require Additional Verification
    • IndexNow Doesn’t Lead To More Traffic Or Improved Crawl Efficiency
    • and much more!

    Web 2.0 Ranker Weekly Update

    • Join Us In Florida (September 16, 17, 18) for The Local Marketing Mastermind 2022
    • Weekend deal at Web20Ranker – You’ll get FREE Access to “Invite Only” Courses at Local Client Takeover

    SEO News For The Past Week

    • Google Business Profiles May Require Additional Verification
    • IndexNow Added To Duda, All In One WordPress & Rank Math SEO Plugins
    • Google Local Panel Showing Confirmed By Phone Call (Duplex Related)
    • Google Search Console URL Inspection Tool Errors
    • Yoast Founder: IndexNow Doesn’t Lead To More Traffic Or Improved Crawl Efficiency

    SERP Changes

    • Google Tests Removing Estimated Number Of Search Results

    Google Says

    • Google: CSS Colors Are Not A Google Ranking Factor…
    • Google Does Not Use Disavow Files To Target Link Networks

    SEO Discussion

    11:10 GMB Verification just got a lot harder?

    44:00 SEO Mad Scientist Update

    SEO Q&A

    26:55 How exactly do you find Search Intent? Can you show an example of a keyword “Art Classes Calgary”

    Join us every week for the latest SEO news and Q&A session with Chaz, founder of Web 2.0 Ranker, with his group of panelists, where we try to answer all your SEO Questions.

    Also, Catch us Live on YouTube at 4 pm EST on the Web 20 Ranker YouTube: https://www.youtube.com/channel/UCdddIHkRnbQJpSHxGKheokA

    Don't Miss it Live every Thursday at 4 pm EST on the Web 20 Ranker Facebook: https://www.facebook.com/web20ranker/

    49 min
  • The SEO Vault Episode 129

    The SEO world is always changing. Google is constantly making adjustments to make the platform more user-friendly and smarter, while SEO experts try to keep up with the constant changes to their system. As a company and also as individuals, we are always trying to improve our expertise. Our hope is to share our experiences and challenges in this journey.

    We keep up with the SEO News, analyze it, and look for ways to position ourselves better with this new information.

    This Week's Podcast, Featuring Chaz Edward, Mike Milas, Sophie Allen & Bucky Helms

    • Google Page Experience Update For Desktop Rolling Out
    • Google Strengthens The Pirate (DMCA) Penalty Algorithm
    • Free guest post with Targeted Media Outreach
    • and much more!

    Web 2.0 Ranker Weekly Update

    • TBA Somewhere in Florida LMMastermind September 16, 17, 18
    • Free guest post with Targeted Media Outreach – Get in front of thousands of USA journalists (Forbes, Business Journal, Regional and National Exposure)
    • FREE Link Recommendation will be Launching Next Week

    SEO News For The Past Week

    • Google Page Experience Update For Desktop Rolling Out
    • Google Strengthens The Pirate (DMCA) Penalty Algorithm
    • Google Shopping Experience Scorecard Will Promote Merchants In Search That Provide Excellent Customer Service

    SERP Changes

    • Google Image Search Tests Rounded Corners On Images

    Google Says

    • Google’s John Mueller On When You Should Make A Blog

    SEO Discussion

    13:33 Ranking Fluctuations

    16:28 DMCA Penalty Algorithem

    21:25 SEO Mad Scientist Update

    SEO Q&A

    32:30 Any new patterns that trigger Video Verifications? Certain Categories? Different IPs?

    Join us every week for the latest SEO news and Q&A session with Chaz, founder of Web 2.0 Ranker, with his group of panelists, where we try to answer all your SEO Questions.

    Also, Catch us Live on YouTube at 4 pm EST on the Web 20 Ranker YouTube: https://www.youtube.com/channel/UCdddIHkRnbQJpSHxGKheokA

    Don't Miss it Live every Thursday at 4 pm EST on the Web 20 Ranker Facebook: https://www.facebook.com/web20ranker/

    44 min
  • THE SEO VAULT EPISODE 128

    The SEO world is always changing. Google is constantly making adjustments to make the platform more user-friendly and smarter, while SEO experts try to keep up with the constant changes to their system. As a company and also as individuals, we are always trying to improve our expertise. Our hope is to share our experiences and challenges in this journey.

    We keep up with the SEO News, analyze it, and look for ways to position ourselves better with this new information.

    This Week's Podcast, Featuring Chaz Edward, Mike Milas, Sophie Allen & Bucky Helms

    • Local Marketing Mastermind Early Bird Signup (Sign-up to get notified when the discounted tickets are LIVE!)
    • – Google Search Ranking Algorithm Update Coming Soon?
    • Google Search Asks Do You Own This Product Before Reviewing It
    • Google Business Profiles Manager Removes Appointment Link
    • and much more!

    Web 2.0 Ranker Weekly Update

    • 5000 Member Giveaway on on Local SEO Community FB Group
    • Don’t forget to get benefit from our FREE Campaign Recommendation. Also Link Recommendation will be launched in a week or so.
    • Local Marketing Mastermind Early Bird Signup (Sign-up to get notified when the discounted tickets are LIVE!)
    • NewsMax and Voice Search is coming soon as a PR addon

    SEO News For The Past Week

    • Is Google Search Ranking Algorithm Update Coming Soon?
    • Google Search Asks Do You Own This Product Before Reviewing It
    • Google Business Profiles Manager Removes Appointment Link
    • Google Quickly Processing Discover & Google News Manual Actions
    • Google Business Profiles New Business Calls API
    • Google Tests Bulleted Descriptions In Search Ads

    Google Says

    • Google: There Is No Snippet Wide Ban

    SEO Discussion

    22:55 Link building to your GMB Listing

    SEO Mad Scientist Update

    Last Week Test: Do a bunch of Changes on a GMB listing and Saw significant movements, now testing them individually to see which have more impact.

    Next Week Test: Hot-linking Images from Authority Sites.

    SEO Q&A

    13:10 I have a client that wants to open another location in a city about 100 miles away. What’s the best practice for keeping the same website, but still having effective SEO for the new location?

    34:55 Any recommendation on how to Rank barbershop?

    40:30 I have a solid GMB, ranking well but now need to change address. Any ideas on most effective way of doing this without tanking it?


    Join us every week for the latest SEO news and Q&A session with Chaz, founder of Web 2.0 Ranker, with his group of panelists, where we try to answer all your SEO Questions.

    Also, Catch us Live on YouTube at 4 pm EST on the Web 20 Ranker YouTube: https://www.youtube.com/channel/UCdddIHkRnbQJpSHxGKheokA

    Don't Miss it Live every Thursday at 4 pm EST on the Web 20 Ranker Facebook: https://www.facebook.com/web20ranker/

    46 min
  • The SEO Vault Episode 127

    The SEO world is always changing. Google is constantly making adjustments to make the platform more user-friendly and smarter, while SEO experts try to keep up with the constant changes to their system. As a company and also as individuals, we are always trying to improve our expertise. Our hope is to share our experiences and challenges in this journey.

    We keep up with the SEO News, analyze it, and look for ways to position ourselves better with this new information.

    This Week's Podcast, Featuring Chaz Edward, Mike Milas & Bucky Helms

    • Valentine’s Day Sale Starts – 25% off Site wide – Coupon Code: LOVE
    • Reviews are now indexed in Search
    • Google Local Pack With Double Ad Placement Bug?
    • and much more!

    Web 2.0 Ranker Weekly Update

    • Valentine’s Day Sale Starts – 25% off Site wide
    • Annual Testing Report will be ready at the end of Feb
    • Chaz’s LIVE Local Page Audit Video published https://www.youtube.com/watch?v=LEX2pk7lbpg

    SEO News For The Past Week

    • Reviews are now indexed in Search
    • Google Search Console Performance Report Suffered A Data Loss Again
    • Google Local Pack With Double Ad Placement Bug?
    • Google Chrome Journeys Rolling Out
    • Google Tests Larger Fonts In Desktop Search Bar
    • Google Tests Bulleted Descriptions In Search Ads

    Google Says

    • Google: Code To Text Ratio Is Not & Has Never Been An SEO Factor
    • Google: CTAs Above The Fold Is Not Bad For Google Search Or SEO
    • Google: Links With UTM Parameters Are Not By Default Paid Links

    SEO Discussion

    14:50 Reviews are now indexed in Search

    44:44 Update on Local SEO Course 2.0

    SEO Mad Scientist Update: Adding a Product to a GMB Listing

    SEO Q&A

    19:50 Latest GMB update has placed a LOT of emphasis on external factors, like maybe aged citations, and is relying much less on on-page factors which are easy for anyone to manipulate. Thoughts?


    Join us every week for the latest SEO news and Q&A session with Chaz, founder of Web 2.0 Ranker, with his group of panelists, where we try to answer all your SEO Questions.

    Also, Catch us Live on YouTube at 4 pm EST on the Web 20 Ranker YouTube: https://www.youtube.com/channel/UCdddIHkRnbQJpSHxGKheokA

    Don't Miss it Live every Thursday at 4 pm EST on the Web 20 Ranker Facebook: https://www.facebook.com/web20ranker/

    54 min
  • THE SEO VAULT EPISODE 126

    The SEO world is always changing. Google is constantly making adjustments to make the platform more user-friendly and smarter, while SEO experts try to keep up with the constant changes to their system. As a company and also as individuals, we are always trying to improve our expertise. Our hope is to share our experiences and challenges in this journey.

    We keep up with the SEO News, analyze it, and look for ways to position ourselves better with this new information.

    This Week's Podcast, Featuring Chaz Edward, Mike Milas, Sophie Allen & Bucky Helms

    • Weekend Deal at Web 20 Ranker – 20% off Site wide & 15% cash back to use at Freshlinks
    • Google Maps Details Review Spam Policy Enforcement Systems
    • Google is promoting the Pointy “Help customers find products they need” by connecting your in-store product inventory with Google Search and Maps.
    • Google: We Don’t Count Links On Domain Level
    • And much more!

    Web 2.0 Ranker Weekly Update

    • Weekend Deal at Web 20 Ranker – 20% off Site wide & 15% cash back to use at Freshlinks
    • Less than 150 members until we reach 5k on Local SEO Community FB Group – we will do a big giveaway then!
    • Chaz’s LIVE Local Page Audit Video published https://www.youtube.com/watch?v=LEX2pk7lbpg
    • SERP Results beta group is ALMOST FULL GET IN NOW BEFORE BETA IS CLOSED FOR GOOD
    • We also want to start offering a deep dive into one of your sites and LIVE review as well as audit that brand on the SEO vault and you could even get some free or greatly reduced services to help you guys if you want to have one of your brands looked at!

    SEO News For The Past Week

    • Google Help Doc Goes Deeper On SafeSearch With Troubleshooting Section
    • Both Google Ads & Microsoft Bing Ads Revenues Up 32%
    • Google May Share Your Google Discover Likes Anonymously With Publishers
    • Google Ads Can Auto Apply Recommendations & New Recommendations For Discovery Campaigns
    • Google Local Pack Listen & Translate Feature
    • Google Maps Details Review Spam Policy Enforcement Systems
    • Google is promoting the Pointy from Google solution in Google Business Profiles dashboard, Colan Nielsen explained on Twitter. Google is placing this box that says “Help customers find products they need” by connecting your in-store product inventory with Google Search and Maps.
    • Google Search Console Domain Properties Can Now Be In Search Results
    • The New Google Partners Program Is Here

    SERP Changes/Test

    • Google Tests Lens Button In Search Bar On Desktop Search

    Google Says

    • Google: We Don’t Count Links On Domain Level
    • Google: We Do Not Give Full Weight To All Links

    SEO Discussion

    19:35 New Google Partners Program

    22:45 Google Promotes Pointy From Google In Business Profiles

    28:00 Google Maps Details Review Spam Policy Enforcement Systems

    35:38 Google Don’t Count Links On Domain Level

    32:23 SEO Mad Scientist Update: Wrapping Up Product, Google Site and Spamming a GMB Tests

    SEO Q&A

    41:18 Is it better to purchase 10 hours of custom signals alone for the $189 or to purchase 5 hours of custom signals with AI article submissions for $178? The goal is local optimization for map ranking. Your answer was 10 hours because they’ll start w local and niche signals which tend to be most impactful… Is this still being seen now

    46:00 About GMB/GBP, you used to be able to fiddle around the options in the support portion of the console to contact GMB support via chat.. Has anyone had luck with that recently?

    48:25 Search Console has External Links & Internal Links. Why are Internal links in the panel if Google doesn’t see value in them


    Join us every week for the latest SEO news and Q&A session with Chaz, founder of Web 2.0 Ranker, with his group of panelists, where we try to answer all your SEO Questions.

    Also, Catch us Live on YouTube at 4 pm EST on the Web 20 Ranker YouTube: https://www.youtube.com/channel/UCdddIHkRnbQJpSHxGKheokA

    Don't Miss it Live every Thursday at 4 pm EST on the Web 20 Ranker Facebook: https://www.facebook.com/web20ranker/

    54 min
  • The SEO Vault Episode 125

    The SEO world is always changing. Google is constantly making adjustments to make the platform more user-friendly and smarter, while SEO experts try to keep up with the constant changes to their system. As a company and also as individuals, we are always trying to improve our expertise. Our hope is to share our experiences and challenges in this journey.

    We keep up with the SEO News, analyze it, and look for ways to position ourselves better with this new information.

    This Week's Podcast, Featuring Chaz Edward, Sophie Allen & Bucky Helms

    Co-Host: Bucky Helms + Sophie Allen

    • January 22nd MORE Unconfirmed Google Search Ranking Update
    • Google Maps “Updates From Customers” A Nightmare For Business Listings?
    • Targeted Media Release Buy 2 Get 1 Free
    • The Beta Group for SERP Results (the rank tracker we built) is also half full! You can sign-up for our beta test to try it FREE before anyone else.

    Web 2.0 Ranker Weekly Update

    • Local Page Audit Blog Post – 18 point
    • Text Deals Offer is up on the site:
    • SERP results beta group is ALMOST FULL GET IN NOW BEFORE BETA IS CLOSED FOR GOOD
    • New video explaining our Targeted Media in-depth: https://www.youtube.com/watch?v=Xj6r8-3O19o
    • 2020/2021 Testing Report and it is available for download on the site now! Over 100 Pages and Super Actionable
    • We are still revamping the Agency Partnership Program a touch and those changes will come as we add new integrations in the dashboard as well so keep an eye out for messages from our team concerning The Agency Partnership Program, you may be surprised at the discounts that you already are approved for and just haven’t known about!
    • We also want to start offering a deep dive into one of your sites and LIVE review as well as audit that brand on the SEO vault and you could even get some free or greatly reduced services to help you guys if you want to have one of your brands looked at!

    SEO News For The Past Week

    • Google Maps “Updates From Customers” A Nightmare For Business Listings?
    • Google “People Search Next” Search Refinements
    • Google Page Experience & Core Web Vitals Label Probably Won’t Go Live
    • Multiple Google Search Console Properties For Same Site Is Okay
    • New Google Robots Tag indexifembedded: Control Indexing With Embedded Content

    SERP Changes/Test

    • January 22nd MORE Unconfirmed Google Search Ranking Update

    Google Says

    • Multiple Google Search Console Properties For Same Site Is Okay
    • Business Name “Keyword Near Me” Might Not Be A Great Idea
    • Google On Redirect Pull Backs Plus Signal Consolidation

    SEO Q&A

    18:25 I have a GMB for a window replacement business that is a residential home located in the main city I want to rank for. We don't work out of that house its just for the GMB and it is steadily in the 3 pack. We opened up a showroom in a town about 10 miles away and I want a GMB for there too. I don't want to give up the other one in the MAIN CITY. But I would also like one if I can get one for the showroom 10 miles away.

    42:40 Is it possible to rank 1 page sites that contain quality content?

    47:12 Can you talk a bit more about your anchor ratio strategy and its effectiveness?

    50:25 How do I rank for a city in organic results – no GMB. I want to create locally oriented sites and flip them

    Join us every week for the latest SEO news and Q&A session with Chaz, founder of Web 2.0 Ranker, with his group of panelists, where we try to answer all your SEO Questions.

    Also, Catch us Live on YouTube at 4 pm EST on the Web 20 Ranker YouTube: https://www.youtube.com/channel/UCdddIHkRnbQJpSHxGKheokA

    Don't Miss it Live every Thursday at 4 pm EST on the Web 20 Ranker Facebook: https://www.facebook.com/web20ranker/

    #seo #seolive #seopodcast #theseovault

    1 hr
  • THE SEO VAULT EPISODE 124

    The SEO world is always changing. Google is constantly making adjustments to make the platform more user-friendly and smarter, while SEO experts try to keep up with the constant changes to their system. As a company and also as individuals, we are always trying to improve our expertise. Our hope is to share our experiences and challenges in this journey.

    We keep up with the SEO News, analyze it, and look for ways to position ourselves better with this new information.

    This Week's Podcast, Featuring Chaz Edward, Sophie Allen & Michael Milas

    • Another Unconfirmed Google Search Ranking Update (January 19th & 20th)
    • Our New Targeted Media Release (Buy 2 Get 1 Free)
    • The Beta Group for SERP Results (the rank tracker we built) is also half full! You can sign-up for our beta test to try it FREE before anyone else.

    Web 2.0 Ranker Weekly Update

    • SERP Results Beta Group (50% Seats Reserved)
    • Text Deals Offer is up on the Site
    • Targeted Media Release Buy 2 Get 1 Free (33%)
    • 900 Hours of Custom Signal Building – New Milestone Achieved
    • Just added the 2020 Testing Report and it is available for download on the site now! Over 100 Pages and Super Actionable
    • Sale Credits and Benefits/Bonuses are actively being tabulated and sent out. Thank you for your patience as it is a manual process!
    • We are still making big updates in the SEOreports.Agency Dashboard and are excited to announce that we’ve only had a handful of minor issues since the integration!
    • We are still revamping the Agency Partnership Program a touch and those changes will come as we add new integrations in dashboard as well so keep an eye out for messages from our team concerning The Agency Partnership Program, you may be surprised at the discounts that you already are approved for and just haven't known about!
    • We also want to start offering a deep dive into one of your sites and LIVE review as well as audit that brand on the SEO vault and you could even get some free or greatly reduced services to help you guys if you want have one of your brands looked at!

    SEO News For The Past Week

    • Google Business Profile Edit Large Overlay In Search Results
    • Desktop Page Experience Report Now In Google Search Console
    • Recipe Schema Markup No Longer Supports Ranges For Cook, Prep & Total Time
    • Google Local Service Ads Allows Alternative Background Checks Process
    • Another Unconfirmed Google Search Ranking Update (January 19th & 20th)

    SERP Changes/Test

    • Google Maps Pins With Review Snippets

    Google Says

    • John Mu: Google: Do Not Use Commas, Brackets Or Non-Standard URL Encoding For Faceted Navigation
    • Will Google Target Fluff Content In Search?
    • Dan Sulivan and John Mu: Google: We Don’t Push Out Search Algorithm Rollouts Right Before Weekends
    • John Mu: Google Reiterates That A Spike In Crawling Unrelated To Upcoming Algorithm Updates
    • John Mu: Google: We Don’t Understand If Content Is Equivalent When In A Different Language

    SEO Discussion

    28:35 SEO Mad Scientist Update

    36:10 Make sure to take advantage of our Free SEO Audit in resources tab!

    SEO Q&A

    14:10 Any Update on the New Local SEO Course 2.0?

    38:15 For your location pages would you recommend doing neighborhoods within a city. i.e. Boston has about about 25 different neighborhoods. (Beacon Hill, Back bay, South Boston, West End…. etc.) Would you create a location for each neighborhood within a city?


    Join us every week for the latest SEO news and Q&A session with Chaz, founder of Web 2.0 Ranker, with his group of panelists, where we try to answer all your SEO Questions.

    Also, Catch us Live on YouTube at 4 pm EST on the Web 20 Ranker YouTube: https://www.youtube.com/channel/UCdddIHkRnbQJpSHxGKheokA

    Don't Miss it Live every Thursday at 4 pm EST on the Web 20 Ranker Facebook: https://www.facebook.com/web20ranker/

    Interested in being a guest on the vault!? Sign up now: https://forms.gle/ae5Dh575BqYieDBEA

    #seo #seolive #seopodcast #theseovault

    49 min
  • The SEO Vault Episode 123

    The SEO world is always changing. Google is constantly making adjustments to make the platform more user-friendly and smarter, while SEO experts try to keep up with the constant changes to their system. As a company and also as individuals, we are always trying to improve our expertise. Our hope is to share our experiences and challenges in this journey.

    We keep up with the SEO News, analyze it, and look for ways to position ourselves better with this new information.

    Episode 123 Table Of Contents

    Co-Host: Michael Milas + Bucky Helms

    • Text Deals Optin Offer is up on the site
    • Google Search Ranking Update On January 11th (Unconfirmed)
    • Google: Manual Actions Backlogged & Delayed Responses
    • Google Business Profile Makes New Mangers & Owners Wait 7 Days To Manager Profiles
    • And much more!

    Web 2.0 Ranker Weekly Update

    • Text Deals Offer is up on the site:
    • Just added the 2020 Testing Report and it is available for download on the site now! Over 100 Pages and Super Actionable
    • Sale Credits and Benefits/Bonuses are actively being tabulated and sent out. Thank you for your patience as it is a manual process!
    • We are still making big updates in the SEOreports.agency Dashboard and are excited to announce that we’ve only had a handful of minor issues since the integration!
    • We are still revamping the Agency Partnership Program a touch and those changes will come as we add new integrations in dashboard as well so keep an eye out for messages from our team concerning The Agency Partnership Program, you may be surprised at the discounts that you already are approved for and just havent known about!
    • The FREE Training that Chaz & Jessie are building out is on hold for a bit as we work on making sure its solid and ready. We’re also super busy with our brands and trainings tend to take a back seat when we are making things better for you guys!
    • Make sure to take advantage of our Free Campaign Recommendations in resources tab!
    • We also want to start offering a deep dive into one of your sites and LIVE review as well as audit that brand on the SEO vault and you could even get some free or greatly reduced services to help you guys if you want have one of your brands looked at!

    SEO News For The Past Week

    • Google: Manual Actions Backlogged & Delayed Responses
    • Google Business Profile Makes New Mangers & Owners Wait 7 Days To Manager Profiles
    • Google Search Ranking Update On January 11th (Unconfirmed)

    SERP Changes

    • Google Page Experience Update Coming To Desktop Soon
    • Google Local Search Results Grouping, Carousels & Count Labels

    Google Says

    • Google: Fluff Content Hard For Search Engines To Understand & Maybe Rank
    • Do Not Block Slow Countries To Improve Your Google Core Web Vitals
    • Google: Links Have To Be On Indexed Pages To Be Counted & Not All Indexed Links Are Counted
    • Google Still Recommending Disavowing Whole Domains With Machete

    SEO Q&A

    39:58 Optimizing a Homepage – Sending a main keyword link to the homepage on the homepage?


    Join us every week for the latest SEO news and Q&A session with Chaz, founder of Web 2.0 Ranker, with his group of panelists, where we try to answer all your SEO Questions.

    Also, Catch us Live on YouTube at 4 pm EST on the Web 20 Ranker YouTube: https://www.youtube.com/channel/UCdddIHkRnbQJpSHxGKheokA

    Don't Miss it Live every Thursday at 4 pm EST on the Web 20 Ranker Facebook: https://www.facebook.com/web20ranker/

    Interested in being a guest on the vault!? Sign up now: https://forms.gle/ae5Dh575BqYieDBEA

    #seo #seolive #seopodcast #theseovault

    52 min
  • The SEO Vault Episode 122

    Episode 122 Table Of Contents

    Co-Host: Michael Milas + Sophie Allen

    • Sale Credits and Benefits/Bonuses are being sent out
    • GMB Update: Lot of Fluctuations & Suspensions
    • Site Speed Service is in Beta – Launch Soon
    • Google: Pages That Look Like Error Pages Can Be Considered Soft 404s
    • And much more!

    Web 2.0 Ranker Weekly Update

    • Chaz released 1st 9 videos of updated Local SEO Course
    • https://seovault.com/ Launched
    • Sale Credits and Benefits/Bonuses are being sent out, so keep your eye out for those codes in the coming days.
    • Targeted Media Outreach to 1,000 Contacts Launched
    • We are actively making big updates in the SEOreports.Agency Dashboard
    • Revamping the Agency Partnership Program – keep an eye out for updates.

    SEO News For The Past Week

    • GMB Update: Lot of Fluctuations & Suspensions
    • Multi Business OR Multi Location Businesses hit hardly with new GMB Update
    • IndexNow WordPress Plugin Released By Microsoft Bing

    SERP Changes

    • Google Search Tests Blue Header
    • Google Local Results Displays Bike & Car Charging Icons In Local Results
    • Google People Also Ask With Read Full Answer Button
    • Google Tests New Visual Stories Designs
    • Google Discover Tests New Look For Trending Searches

    Google Says

    • Google: Pages That Look Like Error Pages Can Be Considered Soft 404s
    • Advice: Don’t Migrate Domains & Drop Google AMP The Same Time
    • Google: Stock Levels Should Not Impact Search Rankings
    • Google: Rel Sponsored Not Needed For Internal Links To Affiliate Product Reviews

    SEO Q&A

    12:54 Is there an internal initiative to get campaigns caught up on monthly deliverables?

    25:13 Any info on the Auto categories that keep being changed to the wrong category?

    46:24 Do google my maps embeds with driving directions from the suburbs to the city center ever REALLY help with proximity in GBP?


    Also, Catch us Live on YouTube at 4 pm EST on the Web 20 Ranker YouTube: https://www.youtube.com/channel/UCdddIHkRnbQJpSHxGKheokA

    Don't Miss it Live every Thursday at 4 pm EST on the Web 20 Ranker Facebook: https://www.facebook.com/web20ranker/

    Interested in being a guest on the vault!? Sign up now: https://forms.gle/ae5Dh575BqYieDBEA

    #seo #seolive #seopodcast #theseovault

    1 hr 4 min
  • The SEO Vault Episode 121

    Episode 121 Table Of Contents

    Co-Host: Michael Milas

    • Year End Holiday Sale
    • Semrush: December The Most Volatile Month For Google Search Of 2021
    • Google: No Difference In SEO Value Between Nofollow, UGC Or Sponsored Link Attributes
    • Google’s John Mueller Pays For Screaming Frog
    • And much more!

    Web 2.0 Ranker Weekly Update

    • Local SEO Course is Live Now on Local Client Takeover
    • Year End Holiday Sale

    SEO News For The Past Week

    • Google December Product Reviews Update Affects More Than English Language Sites?
    • Semrush: December The Most Volatile Month For Google Search Of 2021
    • December 27 & 28 Google Search Ranking Algorithm Jolt?
    • Google Business Profile Products “Mark As Special” For Top Placement

    Google Says

    • Google: No Difference In SEO Value Between Nofollow, UGC Or Sponsored Link Attributes
    • Google’s John Mueller Pays For Screaming Frog

    SEO Mad Scientist Update

    • GMB Optimization Test and our Findings

    SEO Q&A

    10:25 What is best way to use reoccurring GMB posts on localviking? I assume it is bad to have same post repeating weekly or something like that

    14:52 Would you recommend or could you do a video on keyword/topic clustering. I have looked at KeywordCupid but it would be helpful to see a video on how to implement it on your SOP

    21:30 Why doesn’t web20 offer content writing services?


    Also, Catch us Live on YouTube at 4 pm EST on the Web 20 Ranker YouTube: https://www.youtube.com/channel/UCdddIHkRnbQJpSHxGKheokA

    Don't Miss it Live every Thursday at 4 pm EST on the Web 20 Ranker Facebook: https://www.facebook.com/web20ranker/

    Interested in being a guest on the vault!? Sign up now: https://forms.gle/ae5Dh575BqYieDBEA

    #seo #seolive #seopodcast #theseovault

    54 min

About The SEO Mad Scientist

From the publisher's feed

Welcome to The SEO Mad Scientist, where we dive deep into the ever-evolving world of SEO testing to bring you valuable and actionable insights. Join us as we uncover correlations between our latest experiments, algorithm updates, and industry shifts, providing you with the knowledge you need to stay ahead in the digital landscape.