The SEO Mad Scientist
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The SEO Mad Scientist episodes

  • The SEO Vault Episode: 10

    -Over 250,000 GMB Listings on Local Viking and how to get in on the action!

    -GMB Phone support gone

    -Effective URL structure for a local site with single and multiple locations

    And much more!

    57 min
  • The SEO Vault Episode: 9

    -Link Velocity, E.A.T and BERT, Dwell Time and Engagement - Expert Opinions and what the test say

    -Page Speed reports in Search Console

    -Short business names showing in Google Maps

    And much more!

    57 min
  • The SEO Vault Episode: 8

    -Google BERT update

    -Google testing new things in GMB and Organic search

    -Some really great trainings on localclienttakeover.com recently release and absolutely FREE


    And much more!


    55 min
  • The SEO Vault Episode: 7

    -Video Timestamps in SERP's

    -How google is getting smarter and smarter with the help of AI

    -How to sell your GMB services and scale to agency level

    And much more!


    1 hr 6 min
  • The SEO Vault Episode: 5

    -Michael built an entire Agency SEO Automation system where you can handle 40 - 50 clients from 1 dashboard

    -Google Clarifies that new attributes for Sponsored and Guest Posts won't affect rankings

    -Some awesome test results will be shared on tomorrows mastermind PLUS Chaz shares client on-boarding techniques, Mark shares Sales domination strategy along with Michael's automation agency system. Learn how these 3 combined will skyrocket your agency too!

    And much more!


    2:05 New link Attributes that Google has introduced won't affect the rankings - Google Replied

    12:37 Google Provides New Information on the latest Video Structured Data Features

    16:24 Some awesome test results will be released on the Mastermind

    17:05 Michael's Agency Automation System allows 1 Person to handle up to 50 clients all from 1 dashboard (from sales, onboarding, fulfilment, follow-up calls and much more)

    22 min
  • The SEO Vault Episode: 4

    -Domain Authority - Worth considering to determine the value of the link

    -Chaz's Local tests conclude some really interesting results. Check them on the LCT group or roll into the GMB training course now.

    -State of the Art GMB webby with tons of info live on Local Viking

    And much more!

    2:32 Domain Authority - Is it a metric to consider to determine the value of a link?

    15:32 An interesting article by Ah refs co-founder on medium

    20:33 GMB suspensions on regular basis may be because of new verification method rolling in

    22:45 Chaz finished test results and the GMB course (What happened if you have a store front listing and you hide your address and become a service area business listing?)

    27:55 State of the union GMB webby with tons of data will be live on Local Viking

    35 min
  • The SEO Vault Episode: 3

    -Multi location websites - how to set them up properly and URL structure

    -Google review stars drop by 14% - study by MOZ

    -Google now allows webmasters to customize their Rich Snippet

    And much more!

    1:35 Multi Locations and How to Properly Set Them Up

    11:29 Focusing on the Homepage

    15:57 Suspension of One of The Multi-Location GMB's

    25:29 Industry Reporting

    39:39 Keyword Research

    44:10 No Follow Links

    46:08 Syndication

    57 min
  • The SEO Vault Episode: 2

    -Google testing new things in search

    -Review of Schema

    -Google time stamping and segmenting videos

    And much more!



    5:37 Review Schema

    20:30 Google testing new things in SERP like emoji’s in the search result

    31:45 Google time stamping videos and segmenting

    LCT Q&A

    41:15 What is your take on hiding/showing the address for GMB. Does it affect the ranking

    45:30 If a GMB links back to site.com, after changing the URL to site.com/inner page will trigger the re-verification?

    49:45 What is your take on verifying GMB using a Facebook Business Page and then get the link to the money site after the first 30 days are over?

    57:55 GMB is newly verified. How old to wait to make sure that GMB is safe now?

    1 hr 2 min
  • The SEO Vault Episode: 1

    Join us live in The SEO Vault

    This week we are talking about some major SEO updates...

    GMB suspensions, algo updates, link attributes and agency opportunities...

    You're not going to want to miss this value packed episode...

    41 min

About The SEO Mad Scientist

From the publisher's feed

Welcome to The SEO Mad Scientist, where we dive deep into the ever-evolving world of SEO testing to bring you valuable and actionable insights. Join us as we uncover correlations between our latest experiments, algorithm updates, and industry shifts, providing you with the knowledge you need to stay ahead in the digital landscape.