Have you ever heard of the term “karmic assignment?” It’s the idea that each of us has a purpose on this planet or work that we cannot not do. Work that we would pay to do, instead of being motivated by extrinsic motivation. In Episode 15, I talked to Gary Mueller, Executive Creative Director for BVK, a large advertising, and marketing agency.
In this episode:
- Gary’s journey to his “karmic assignment”
- The sacrifices he made to bring Serve Marketing into the world
- Barriers for non-profits when it comes to marketing
- Why brands need a purpose
- What other agencies can do to give back