The Shifted Podcast

Hierarchy is something that exists, but there is no space for it in our industry. We don't have to talk down to our staff to make sure they know where  they stand in the business. Chances are newer stylists know they are newer stylists and there is plenty of growth to be had from now and to where they are going. Release the pet names in your salon. Unlock your leadership. Move into the future and be the change that you want to see.

Are you busy but just not seeing the financial results that you hoped for? Are you exhausted and feel yourself spinning your wheels in your business and not sure where to go? As an industry, we've started to create space in our schedules and the uncomfortable truth that as we make these changes we might not be as traditionally busy, but that doesn't mean that we aren't earning as much. How do we get comfortable with the stillness in our schedules, how do we use it more proactively and how can we use it to be more creative.

Step into the world of salon transformation with our latest podcast episode! Are you ready to supercharge your salon's profitability? Tune in as we uncover the game-changing strategy that can instantly boost your earnings.

Say goodbye to unnecessary overhead and hello to increased revenue by bidding farewell to the front desk. In this episode, we'll guide you through the innovative approach that's revolutionizing salons worldwide. Imagine a future where your salon thrives as a profit-focused powerhouse, setting the standard for what's to come.

Curious about how to transition your salon into a lean, mean, profit-making machine? Join us as we delve deep into the art of removing the front desk – the key to unlocking untapped potential and paving the way for the salon industry's future.

Ready to take the leap towards a more prosperous salon? Tune in to our podcast and embark on a journey towards salon success that defies convention.

Have you been wanting to take control of your business? Have you been wanting more predictable income? By removing gratuity we can take control of our income and what people pay us. We have to stop relying on tips and gratuity for us to live and make a living. It's holding us back from making the income of our dreams because we are basing on something that is so unpredictable.

If you're looking to transform your business and remove bad business practices find me on social media and at www.destroythehairdresser.com/ethan if you want to start 1:1 coaching today.

If you're feeling stuck it might be time to shake things up in your business.

This episode is all about hourly pricing and the most common questions that I get from hairdressers before they make the switch into hourly pricing. It's a philosophy and mindset change with pricing. We are taking responsibility over what our time is worth and how we want the client interactions to look like. If you have more questions head over to www.destroythehairdresser.com/ethan to start coaching and to transform your business today.

If you're trying to figure out what you want your hourly pricing to be based on the amount of money that you want to make in a year. Here it is...!

Ideal Income (divided by) Amount of weeks you work (divided by) Amount of days you want to work (divided by) the amount of hours you want to work a day (times) 2

IE. $100,000 / 48 weeks = 2,083.33 / week

$2,083 Week / 4 Days a week = 520.83 / day

$520.83 Day / 7 Hours = $74.40 / hr

$74.40 x 2 (expenses, taxes, rent, etc) = $148.80

This is your formula play around with the amount of money, weeks, days, or hours and see what it is that you need to do for your business to have a more reliable income.

You're taking more than money from your clients if you say the phrase "I just want my clients to feel good!" Their vision of themselves doesn't have anything to do with you. The more you think that the more of your ego that you'll have to destroy in the future. The real questions we need to be asking ourselves is what am I doing? or what am I not doing? That can bring me more happiness and fulfillment in my business.

I'm here to help you transform the way that you see the role that you play in your own business in hopes that you can share this with other artists to take back control of their businesses to not feel so damn burnt out or undervalued.

If you're ready to transform your business and conquer burnout once and for all sign up for 1:1 coaching with me @ Destroy The Hairdresser. Hit the link and skip the line to get started today.

https://www.destroythehairdresser.com/ethan

Let's find a way to modernize how we train new stylists in the industry. I believe that we need to take a look at how we bring new people into the industry and what will be beneficial to them and what will keep them more fulfilled and in the industry for longer. We see the turnover rate for new stylists leaving the industry is insanely high! I think that the way that we introduce new stylists to the industry is way too focused on "What we did" as opposed to what it is that the new stylists need to do to stay inspired, to keep learning, to stay engaged, and to earn that feeling of fulfillment. We need to focus less on what we need other people to do for us as leaders and focus on how we can show up for the people in our businesses so that they can create fulfillment for themselves. This conversation is going to go so much deeper than this podcast. 

If you're interested in learning more please head over to ⁠https://www.destroythehairdresser.com/ethan⁠ and hit skip the line to start transforming your apprenticeship programs today. 

If you enjoyed the podcast today please like, share, and subscribe to the podcast so you never miss an episode.

Are you afraid of hiring new stylists? Are you afraid of the cost? or perhaps you are afraid of what that might look like for you and your salon? Have you always wanted to and never known where to start? I would start by identifying what your stylists look like. We need to find a way to level the playing field between our stylists that are working behind the chair and the stylists that are coming into the industry. They don't have to sit and suffer for 12 months while you find ways to fill in that time because your apprentice program was 12 months.

Come with me and let's talk about all the ways we are going to modernize apprentice programs!

Creating something new is never perfect. I spent countless hours structuring what I thought was the perfect apprenticeship program. Turns out it wasn't at all it lacked one big thing. Consciousness, the thing that I created was all based around the fear of what if? And I turned it into the program that I went through because it was the only thing that I knew.

I'm here to tell you that things can be different. There are different ways and you don't have to take responsibility for the success or failure of people, but you do have to take responsibility for giving them the tools that they need to help themselves and be successful learners.

Stop giving shovels to people that are trying to clean their windows. We continue to give our stylists the wrong tools because that's what we were given as young hairstylists. We need to arm them, with the tools they need to be successful in the things that they want to be successful in. Our vision for them doesn't matter, their fulfillment will only come from themselves and that comes from building relationships and understanding what that fulfillment looks like to that stylist.

Let's help people reach their full potential in a new expansive way that will feel uncomfortable.

Ready for 1:1 Coaching? Use the link here to sign up

www.destroythehairdresser.com/ethan

Welcome to Shifted Season 3, the podcast that empowers salon owners and beauty professionals! Are you struggling to train your new staff fresh out of beauty school? It's time to break free from the outdated notion that new stylists need a year-long apprenticeship program to gain confidence. In reality, such programs can hinder their growth and make them doubt their abilities.

It's time to stop the cycle of forcing new stylists to do services they dislike, attend unpaid educational meetings, work seven days a week at the salon, and perform menial tasks like cleaning toilets or scrubbing Kathy's hydraulic chair with a toothbrush.

Join us as we challenge the status quo and explore ways to revolutionize salon apprenticeship programs. We'll share insights, strategies, and success stories that will help you elevate your program to new heights.

If you're ready to take your salon apprenticeship program to the next level, click the link below to get started with personalized 1:1 coaching today.

Learn more about elevating your salon apprenticeship program: https://www.destroythehairdresser.com/ethan

Get ready to shift your perspective and let's party!